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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Heap

    Score8.1 out of 10
    Small Businesses (1-50 employees)
    Heap is a web analytics platform captures every user interaction on web iOS with no extra code. The tool allows you to track events and set up funnels to understand user flow and dropoff. It also provides visualization tools to track trends over time.

    $0

    per month

    Pigment

    Score9.1 out of 10
    N/APigment is an enterprise-grade business planning platform that provides users with a 360° view of the business, updates its financial models in real-time, and allows users to run what-if scenarios at the click of a button. Pigment aims to enable FP&A and revenue teams to improve cross-functional collaboration, increase internal efficiency, and align financial and operational plans, all while scaling reporting and data management.N/A
    Pricing
    HeapPigment
    Editions & Modules
    Free
    $0
    Up to 10k sessions/month
    Growth
    Starting at $3,600 annually
    Up to 300k sessions/year
    Pro
    Contact Heap Sales
    Custom sessions per month and unlimited projects
    Premier
    Contact Heap Sales
    Custom sessions per month
    No answers on this topic
    Offerings
    Pricing Offerings
    HeapPigment
    Free Trial
    YesNo
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeOptionalOptional
    Additional DetailsHeap pricing is based on session volume. A session is a period of activity from a single user on your app or website. It can include many pageviews or events.—
    More Pricing Information
    Features
    HeapPigment
    BI Standard Reporting
    Comparison of BI Standard Reporting features of Heap and Pigment
    Feature
    Heap
    -
    Ratings
    Pigment
    8.4
    5 Ratings
    11% above category average
    Pixel Perfect reports00 Ratings8.65 Ratings
    Customizable dashboards00 Ratings9.64 Ratings
    Report Formatting Templates00 Ratings7.05 Ratings
    Ad-hoc Reporting
    Comparison of Ad-hoc Reporting features of Heap and Pigment
    Feature
    Heap
    -
    Ratings
    Pigment
    7.7
    6 Ratings
    1% below category average
    Drill-down analysis00 Ratings7.96 Ratings
    Formatting capabilities00 Ratings8.56 Ratings
    Integration with R or other statistical packages00 Ratings6.54 Ratings
    Report sharing and collaboration00 Ratings7.96 Ratings
    Report Output and Scheduling
    Comparison of Report Output and Scheduling features of Heap and Pigment
    Feature
    Heap
    -
    Ratings
    Pigment
    7.8
    6 Ratings
    2% below category average
    Publish to Web00 Ratings8.05 Ratings
    Publish to PDF00 Ratings7.26 Ratings
    Report Versioning00 Ratings8.15 Ratings
    Report Delivery Scheduling00 Ratings8.05 Ratings
    Data Discovery and Visualization
    Comparison of Data Discovery and Visualization features of Heap and Pigment
    Feature
    Heap
    -
    Ratings
    Pigment
    7.5
    5 Ratings
    2% above category average
    Pre-built visualization formats (heatmaps, scatter plots etc.)00 Ratings7.95 Ratings
    Location Analytics / Geographic Visualization00 Ratings7.05 Ratings
    Predictive Analytics00 Ratings7.95 Ratings
    Pattern Recognition and Data Mining00 Ratings7.15 Ratings
    Access Control and Security
    Comparison of Access Control and Security features of Heap and Pigment
    Feature
    Heap
    -
    Ratings
    Pigment
    8.0
    5 Ratings
    5% below category average
    Multi-User Support (named login)00 Ratings7.95 Ratings
    Role-Based Security Model00 Ratings8.15 Ratings
    Multiple Access Permission Levels (Create, Read, Delete)00 Ratings7.85 Ratings
    Report-Level Access Control00 Ratings7.95 Ratings
    Single Sign-On (SSO)00 Ratings8.05 Ratings
    Mobile Capabilities
    Comparison of Mobile Capabilities features of Heap and Pigment
    Feature
    Heap
    -
    Ratings
    Pigment
    7.3
    5 Ratings
    0% above category average
    Responsive Design for Web Access00 Ratings7.25 Ratings
    Mobile Application00 Ratings6.95 Ratings
    Dashboard / Report / Visualization Interactivity on Mobile00 Ratings7.85 Ratings
    Budgeting, Planning, and Forecasting
    Comparison of Budgeting, Planning, and Forecasting features of Heap and Pigment
    Feature
    Heap
    -
    Ratings
    Pigment
    8.2
    7 Ratings
    2% above category average
    Long-term financial planning00 Ratings8.17 Ratings
    Financial budgeting00 Ratings7.97 Ratings
    Forecasting00 Ratings8.67 Ratings
    Scenario modeling00 Ratings8.57 Ratings
    Management reporting00 Ratings8.07 Ratings
    Consolidation and Close
    Comparison of Consolidation and Close features of Heap and Pigment
    Feature
    Heap
    -
    Ratings
    Pigment
    6.8
    6 Ratings
    13% below category average
    Financial data consolidation00 Ratings6.95 Ratings
    Journal entries and reports00 Ratings6.15 Ratings
    Multi-currency management00 Ratings7.04 Ratings
    Intercompany Eliminations00 Ratings7.13 Ratings
    Minority Ownership00 Ratings6.15 Ratings
    Local and consolidated reporting00 Ratings7.15 Ratings
    Detailed Audit Trails00 Ratings7.45 Ratings
    Financial Reporting and Compliance
    Comparison of Financial Reporting and Compliance features of Heap and Pigment
    Feature
    Heap
    -
    Ratings
    Pigment
    7.6
    6 Ratings
    7% below category average
    Financial Statement Reporting00 Ratings8.05 Ratings
    Management Reporting00 Ratings8.06 Ratings
    Excel-based Reporting00 Ratings6.35 Ratings
    Automated board and financial reporting00 Ratings8.56 Ratings
    XBRL support for regulatory filing00 Ratings7.33 Ratings
    Analytics and Reporting
    Comparison of Analytics and Reporting features of Heap and Pigment
    Feature
    Heap
    -
    Ratings
    Pigment
    8.6
    7 Ratings
    13% above category average
    Personalized dashboards00 Ratings9.47 Ratings
    Color-coded scorecards00 Ratings8.46 Ratings
    KPIs00 Ratings8.66 Ratings
    Cost and profitability analysis00 Ratings8.66 Ratings
    Key Performance Indicator setting00 Ratings8.86 Ratings
    Benchmarking with external data00 Ratings7.85 Ratings
    Integration
    Comparison of Integration features of Heap and Pigment
    Feature
    Heap
    -
    Ratings
    Pigment
    7.9
    6 Ratings
    2% below category average
    Flat file integration00 Ratings7.95 Ratings
    Excel data integration00 Ratings7.96 Ratings
    Direct links to 3rd-party data sources00 Ratings7.86 Ratings
    Best Alternatives
    HeapPigment
    Small Businesses
    Mixpanel
    Score8.3 out of 10
    No answers on this topic
    Medium-sized Companies
    Gainsight PX
    Score7.6 out of 10
    IBM Planning Analytics
    Score8.5 out of 10
    Enterprises
    Gainsight PX
    Score7.6 out of 10
    Oracle Fusion Cloud Enterprise Performance Management
    Score7.2 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    HeapPigment
    Likelihood to Recommend
    8.4
    (233 ratings)
    7.9
    (7 ratings)
    Likelihood to Renew
    9.3
    (9 ratings)
    -
    (0 ratings)
    Usability
    9.0
    (65 ratings)
    7.8
    (5 ratings)
    Availability
    9.1
    (2 ratings)
    -
    (0 ratings)
    Performance
    8.4
    (61 ratings)
    -
    (0 ratings)
    Support Rating
    9.0
    (8 ratings)
    -
    (0 ratings)
    Implementation Rating
    9.0
    (3 ratings)
    -
    (0 ratings)
    Configurability
    9.1
    (1 ratings)
    -
    (0 ratings)
    Ease of integration
    9.1
    (1 ratings)
    -
    (0 ratings)
    Product Scalability
    7.3
    (2 ratings)
    -
    (0 ratings)
    Vendor post-sale
    8.2
    (1 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    8.2
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    HeapPigment
    Likelihood to Recommend
    Contentsquare
    Scenarios when Heap was well suited: It is when a user claims that he encountered a bug without giving us the details of the error message. Scenarios where it is less appropriate: Its when we try to capture user interaction in our mobile app
    Incentivized
    Read full review
    Pigment
    Planning, financials, and even sales tracking are greatly helpful for project planning. This makes product planning easy; you can simply see what the industry is demanding and what should be produced more in coming quarters. If you have really huge data, then this sometimes crashes.
    Incentivized
    Read full review
    Pros
    Contentsquare
    • Realtime interactions which are captured automatically is a unique feature which no other product offers.
    • Low code implementation is a big plus for marketing teams, as there is less dependency on engineering
    • Detailed customer behaviours can be studied with captured replay sessions
    • Due to all the above points - it helped to improve customer experience
    Incentivized
    Read full review
    Pigment
    • Helping organizations assess the impacts of various business decisions effectively​
    • Seamlessly integrates with multiple data sources
    • Collaboration with other teams and teammates
    Read full review
    Cons
    Contentsquare
    • I think Heap can improve its onboarding; I would love to see some info that is helpful for someone who isn't in Heap every single day.
    • Sharing dashboards can be tricky, it feels like a huge learning curve that I already have forgotten how to do.
    Incentivized
    Read full review
    Pigment
    • Its not that stable, need some improvements in stability of the product. Gets crashed sometimes
    • There is learning curv for script as pigment have its own logic things
    Incentivized
    Read full review
    Likelihood to Renew
    Contentsquare
    It's a great platform. I'm glad that one of our product managers introduced it because it has allowed us to create all kinds of new functionality. We're not only able to create a better product experience from our communications because of Heap, but we're also able to generate all kinds of helpful analysis.
    Incentivized
    Read full review
    Pigment
    No answers on this topic
    Usability
    Contentsquare
    On a scale from 1-10, I find Heap to be incredibly user-friendly and easy to use. I enjoyed the training videos available and was quickly able to pick up how to create events and reports to track user interactions on our product. I would recommend Heap for its usability first and foremost.
    Incentivized
    Read full review
    Pigment
    Overall most of Pigment is self-service and meant to be used by the business users. It usually doesn't require reaching out to a technical or IT resource to make changes to reports or the models we have setup.
    Incentivized
    Read full review
    Reliability and Availability
    Contentsquare
    I've never run into any issues with Heap's availability, Heap is always there when I need it. I haven't run into any issues like application errors or unplanned outages during my 2+ years of using Heap. Each and every time I log in to Heap I have a completely functional experience
    Incentivized
    Read full review
    Pigment
    No answers on this topic
    Performance
    Contentsquare
    Heap doesn't affect page load times considerably nor has a large impact [on] our overall score, as far as page loading times inside of the tool its pretty reliable to retrieve data as much as "instant" that it can be the delay seems to be on data getting tracked into the servers to be read but it's not significant.
    Incentivized
    Read full review
    Pigment
    No answers on this topic
    Support Rating
    Contentsquare
    Heap support has allowed us to troubleshoot and test a lot of different items. Their support team is always helpful and friendly, even when we come to them with the most complicated questions. I think this greatly improves the value proposition of the product because their support team is knowledgable and friendly.
    Incentivized
    Read full review
    Pigment
    No answers on this topic
    Implementation Rating
    Contentsquare
    The implementation was smooth and easy. The Heap team helped us with implementation and it went great! Within a few weeks, we were fully up and running and utilizing the platform to its full capability. This is an additional thing that has made this platform so great and we couldn't recommend it enough.
    Incentivized
    Read full review
    Pigment
    No answers on this topic
    Alternatives Considered
    Contentsquare
    Heap offers a ton of functionality on a single platform.It also has an smart data science layer to offers suggestions for next steps in the analysis, allowing us to explore alternative paths we may not think to take. The low-code option for updating data is appealing, and there is a lot of automation with minimal engineering effort.
    Incentivized
    Read full review
    Pigment
    Pigment has a lot of the same self-service capabilities but offers a more robust infrastructure to plan and report on more than just the financial data. It allows for more extended planning and the reporting and dashboard capabilities are very strong.
    Incentivized
    Read full review
    Scalability
    Contentsquare
    The most challenging part of using Heap in a growing organization is the naming and structure in which reports and dashboards are organized. I work within the marketing department and our Heap leader internally works within the IT/Product department, which makes it challenging because we often don't speak the same language, so the learning curve has been steep without any specific use-case examples to leverage online.
    Incentivized
    Read full review
    Pigment
    No answers on this topic
    Return on Investment
    Contentsquare
    • It has helped us make decisions on what products to scope for our MVP based on the usage data.
    • It's allowed us to measure success with our beta product.
    • It's helped us view our conversion rates in an easy and usable manner.
    Incentivized
    Read full review
    Pigment
    • Capacity to anticipate better (forecasting accuracy improved)
    • Single source of truth for internal and external financial KPIs
    • Agility to compare scenarios and making decisions based on that
    Incentivized
    Read full review
    ScreenShots

    Heap Screenshots

    Screenshot of Dashboard in Heap (Use to get Product or User Behavior Insights)Screenshot of Effort Analysis provides the first-ever quantitative measurement of user friction, capturing the difficulty users face when moving through every step of every user flow across the digital experience.Screenshot of Heap Illuminate looks for the most common events between two steps in a funnel and generates a Top Events table that displays how well paths including different events convert to the next step so you can understand how that behavior is helping or hurting conversion.Screenshot of From Top Events you can choose an event and use Path Comparison to fork your funnel and see how the selected behavior impacts conversion downstream.