HighLevel vs. HubSpot CRM

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
HighLevel
Score 9.2 out of 10
N/A
HighLevel is an all-in-one white-label marketing platform for digital agencies boasting CRM, Email, 2-way SMS, Funnel Builder, web page / landing page designer or online calendar builder, etc., from the company of the same name in Eugene.
$97
per month
HubSpot CRM
Score 8.3 out of 10
N/A
HubSpot’s CRM enables growth-minded businesses to optimize their relationships with leads and customers. Through harnessing the power of carefully crafted sales, marketing, customer service, content management, and operations tools, the software aims to make it easy to unify team strategy and drive conversion. Additionally, the software allows users to connect with over 875 integration apps, APIs, and solutions partners to create a customizable user experience that suits the way teams work.…
$0
Per Month [Unlimited Users]
Pricing
HighLevelHubSpot CRM
Editions & Modules
Starter
$97
per month
Unlimited
$297
per month
SaaS Pro
$497
per month
Free Forever
$0
Per Month [Unlimited Users]
CRM Bundle
$50
per month
Offerings
Pricing Offerings
HighLevelHubSpot CRM
Free Trial
NoYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
HighLevelHubSpot CRM
Considered Both Products
HighLevel
Chose HighLevel
HighLevel gives me everything without the added costs or limitations that other tools have.
Chose HighLevel
HighLevel competes with other funnel builders, automations providers and CRMs. HighLevel has a clear advantage in terms of value for money. It gives you a lot of bang for buck. We can get cheaper but you will not get all the same features and development speed as HighLevel. You …
Chose HighLevel
HighLevel is a better all rounder than any CRM / agency platform we have used. That is because it has such great functionality which covers the majority of features agencies are looking for when running lead generation campaigns and executing marketing services. It may fall …
Chose HighLevel
HighLevel is all-in-one, so varying functions of the aforementioned tools are all covered by HighLevel, albeit not as robust as each of them when stacked against their features and functions. But since small businesses usually would not have that deep need, HighLevel is the …
HubSpot CRM
Chose HubSpot CRM
HubSpot CRM is just a very attractive well organized platform that is constantly evolving and had it not been for the cost and contract terms it would be a top recommendation.
Chose HubSpot CRM
Hubspot works exactly as I expect a CRM to work. Simply, easy to use and reliable. Very much recommend!
Chose HubSpot CRM
When you compare HubSpot with platforms like monday.com, Zoho CRM, and Go High Level, a few things really stand out. First off, HubSpot isn't just a CRM; it's like a Swiss Army knife for marketing. It rolls CRM, inbound marketing, and automation into one package, which is a lot …
Chose HubSpot CRM
Much better in terms of features, ease of use, and functionality. Definitely better in all aspects. HubSpot is an all-in-one CRM system that takes care of pretty much all my needs as a sales consultant. I would recommend it over others.
Chose HubSpot CRM
HubSpot CRM is the most user-friendly among other CRM I've used. It's easier to introduce it to someone without going through in-depth training as its features are not very hard to understand. The visibility in productivity can be seen by other members and it allows you to …
Features
HighLevelHubSpot CRM
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
HighLevel
9.0
6 Ratings
25% above category average
HubSpot CRM
-
Ratings
WYSIWYG email editor8.86 Ratings00 Ratings
Dynamic content9.06 Ratings00 Ratings
Ability to test dynamic content8.76 Ratings00 Ratings
Landing pages8.56 Ratings00 Ratings
A/B testing9.26 Ratings00 Ratings
Mobile optimization9.26 Ratings00 Ratings
Email deliverability reporting9.06 Ratings00 Ratings
List management9.06 Ratings00 Ratings
Triggered drip sequences9.56 Ratings00 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
HighLevel
9.2
6 Ratings
35% above category average
HubSpot CRM
-
Ratings
Lead nurturing automation9.56 Ratings00 Ratings
Lead scoring and grading9.36 Ratings00 Ratings
Data quality management9.06 Ratings00 Ratings
Automated sales alerts and tasks9.16 Ratings00 Ratings
Lead segmentation and distribution9.34 Ratings00 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
HighLevel
9.3
6 Ratings
23% above category average
HubSpot CRM
-
Ratings
Calendaring9.56 Ratings00 Ratings
Event/webinar marketing9.16 Ratings00 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
HighLevel
8.8
6 Ratings
30% above category average
HubSpot CRM
-
Ratings
Social sharing and campaigns9.16 Ratings00 Ratings
Social profile integration8.66 Ratings00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
HighLevel
9.0
6 Ratings
32% above category average
HubSpot CRM
-
Ratings
Dashboards9.36 Ratings00 Ratings
Standard reports9.36 Ratings00 Ratings
Custom reports8.36 Ratings00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
HighLevel
5.8
6 Ratings
8% above category average
HubSpot CRM
-
Ratings
API9.06 Ratings00 Ratings
Role-based workflow & approvals9.06 Ratings00 Ratings
Customizability8.56 Ratings00 Ratings
Integration with Salesforce.com2.74 Ratings00 Ratings
Integration with Microsoft Dynamics CRM2.74 Ratings00 Ratings
Integration with SugarCRM2.74 Ratings00 Ratings
Sales Force Automation
Comparison of Sales Force Automation features of Product A and Product B
HighLevel
-
Ratings
HubSpot CRM
8.1
1658 Ratings
3% above category average
Customer data management / contact management00 Ratings9.01596 Ratings
Workflow management00 Ratings8.51565 Ratings
Territory management00 Ratings4.9184 Ratings
Opportunity management00 Ratings8.61501 Ratings
Integration with email client (e.g., Outlook or Gmail)00 Ratings8.71614 Ratings
Contract management00 Ratings7.9185 Ratings
Quote & order management00 Ratings8.21099 Ratings
Interaction tracking00 Ratings8.81558 Ratings
Channel / partner relationship management00 Ratings8.2186 Ratings
Customer Service & Support
Comparison of Customer Service & Support features of Product A and Product B
HighLevel
-
Ratings
HubSpot CRM
8.0
1115 Ratings
4% above category average
Case management00 Ratings8.41037 Ratings
Call center management00 Ratings7.6892 Ratings
Help desk management00 Ratings8.1951 Ratings
Marketing Automation
Comparison of Marketing Automation features of Product A and Product B
HighLevel
-
Ratings
HubSpot CRM
8.7
1466 Ratings
11% above category average
Lead management00 Ratings8.91384 Ratings
Email marketing00 Ratings8.61396 Ratings
CRM Project Management
Comparison of CRM Project Management features of Product A and Product B
HighLevel
-
Ratings
HubSpot CRM
8.2
1516 Ratings
6% above category average
Task management00 Ratings8.41450 Ratings
Billing and invoicing management00 Ratings8.0763 Ratings
Reporting00 Ratings8.31344 Ratings
CRM Reporting & Analytics
Comparison of CRM Reporting & Analytics features of Product A and Product B
HighLevel
-
Ratings
HubSpot CRM
8.3
1484 Ratings
8% above category average
Forecasting00 Ratings8.11171 Ratings
Pipeline visualization00 Ratings8.41411 Ratings
Customizable reports00 Ratings8.21369 Ratings
Customization
Comparison of Customization features of Product A and Product B
HighLevel
-
Ratings
HubSpot CRM
8.0
1418 Ratings
4% above category average
Custom fields00 Ratings8.51389 Ratings
Custom objects00 Ratings8.51211 Ratings
Scripting environment00 Ratings6.3132 Ratings
API for custom integration00 Ratings8.5992 Ratings
Security
Comparison of Security features of Product A and Product B
HighLevel
-
Ratings
HubSpot CRM
9.0
1377 Ratings
7% above category average
Single sign-on capability00 Ratings9.01235 Ratings
Role-based user permissions00 Ratings8.91314 Ratings
Social CRM
Comparison of Social CRM features of Product A and Product B
HighLevel
-
Ratings
HubSpot CRM
8.0
946 Ratings
7% above category average
Social data00 Ratings7.8928 Ratings
Social engagement00 Ratings8.1915 Ratings
Integrations with 3rd-party Software
Comparison of Integrations with 3rd-party Software features of Product A and Product B
HighLevel
-
Ratings
HubSpot CRM
8.2
1058 Ratings
9% above category average
Marketing automation00 Ratings8.51051 Ratings
Compensation management00 Ratings7.9694 Ratings
Platform
Comparison of Platform features of Product A and Product B
HighLevel
-
Ratings
HubSpot CRM
8.0
1247 Ratings
6% above category average
Mobile access00 Ratings8.01247 Ratings
Best Alternatives
HighLevelHubSpot CRM
Small Businesses
LocaliQ
LocaliQ
Score 8.8 out of 10
Salesmate
Salesmate
Score 10.0 out of 10
Medium-sized Companies
LocaliQ
LocaliQ
Score 8.8 out of 10
Creatio
Creatio
Score 9.1 out of 10
Enterprises

No answers on this topic

Creatio
Creatio
Score 9.1 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
HighLevelHubSpot CRM
Likelihood to Recommend
9.6
(6 ratings)
8.5
(1701 ratings)
Likelihood to Renew
-
(0 ratings)
10.0
(31 ratings)
Usability
8.9
(4 ratings)
8.4
(1550 ratings)
Availability
-
(0 ratings)
8.2
(1 ratings)
Performance
-
(0 ratings)
6.4
(1 ratings)
Support Rating
-
(0 ratings)
5.8
(24 ratings)
Implementation Rating
-
(0 ratings)
7.5
(9 ratings)
Configurability
-
(0 ratings)
4.5
(1 ratings)
Contract Terms and Pricing Model
-
(0 ratings)
5.5
(1 ratings)
Ease of integration
-
(0 ratings)
7.3
(1 ratings)
Product Scalability
-
(0 ratings)
7.3
(1 ratings)
Vendor post-sale
-
(0 ratings)
6.4
(1 ratings)
Vendor pre-sale
-
(0 ratings)
7.3
(1 ratings)
User Testimonials
HighLevelHubSpot CRM
Likelihood to Recommend
HighLevel
HighLevel is great for so many types of businesses. Basically most business will be able to find value using HighLevel. It saves a lot of time playing with multiple software. It is more affordable being that everything you need is in the one place. So it allows you to focus on growing your business and not worrying about the technology and outgrowing your current technology setup. Companies from startups to global brands capitalise on HighLevel's features and functionality. The HighLevel community is also very helpful with hundreds of thousands of worldwide users it is easy to find support and help whenever you need it.
Read full review
HubSpot
I am giving it a 9 rating out of 10 because it has saved my job and helped my team to cracks very big deals. Last year, we were supposed to give a presentation to a client as we were about to sign him for a project. The client asked for our numbers in a real meeting, but we hadn't prepared them for our presentation. I logged in to HubSpot CRM and created a small report that included the relevant numbers. This turned out to be a very good decision for our company, as we subsequently signed that client.
Read full review
Pros
HighLevel
  • Evolves with the times
  • Incorporate user feedback and requests in feature and product development.
  • Very Customizable
  • Cost-effective
  • Wide ranging features
Read full review
HubSpot
  • Timeline view and conversation log is extremely helpful and an underrated feature; this is in addition to the entire user profile view.
  • Task management is simple but effective.
  • Deal and company tracking with stakeholder management inside companies / deals is very handy; we know what is happening even though we might not be directly working on it.
  • Gmail integration is quite smooth along with email tracking.
Read full review
Cons
HighLevel
  • We encounter bugs from time to time
  • Considering it's all-in-one, individual features are not as powerful as counterparts that specialize in those services
  • Loads slowly at times
Read full review
HubSpot
  • More of an integration issue I think than a problem with HubSpot CRM, but we have AirCall integrated for direct phone lines and synching with individual users for outbound calls. Opening Aircall to make an outbound call automatically generates a new client - unattached to a company record as an orphan.
  • Historical records with activities is awesome but when creating a deal it isn't always a choice to capture last 30 days of history. When it is an option and you click to add that to a deal you can see all the activity items and people who have done anything with the "file".
  • I would like to see more native options for automation.
Read full review
Likelihood to Renew
HighLevel
No answers on this topic
HubSpot
Thus far, our company has found HubSpot CRM to be a reliable service that serves its purpose well: a centralized business contacts database, accessible remotely, with a simple and visually-pleasing interface. Issues are non-existent or resolved quickly, and when the service is experiencing interruptions, notifications and/or updates are sent regularly.
Read full review
Usability
HighLevel
HighLevel is a great tool, and is a real "all rounder" that helps agencies keep costs down and profits high. It really does serve the majority of marketing agency needs, but it does fall down slightly on some specialist areas, where a dedicated CRM would be best for example. It can be a little tricky to use and buggy, which does cause some frustration sometimes.
Read full review
HubSpot
I am giving it this rating because it has helped us keep track of leads, it saved us a lot of time by automating tasks, and it makes it easy for different teams to work together. It is user-friendly and has improved our approach to communicating with customers and closing deals.
Read full review
Support Rating
HighLevel
No answers on this topic
HubSpot
Because when I needed help HubSpot responded immediately and provided me with the information I needed which enabled me to realize that HubSpot was even more customizable and easier to use than I thought! And I already thought HubSpot was very user friendly and easy to use, and then Support showed me how to manipulate the settings, columns and the appearance of the tool.
Read full review
Implementation Rating
HighLevel
No answers on this topic
HubSpot
If you've had any prior experience with cloud based marketing automation or group communication tools, you can do the implementation without paid outside support. Though getting to a SLA (service level agreement) would be best achieved with the help of a third party who can facilitate
Read full review
Alternatives Considered
HighLevel
HighLevel competes with other funnel builders, automations providers and CRMs. HighLevel has a clear advantage in terms of value for money. It gives you a lot of bang for buck. We can get cheaper but you will not get all the same features and development speed as HighLevel. You can get a bit nicer page builders, email marketing tools etc but they will come at a lot more $$. So it really depends. You can spend some more $$ in HighLevel and get custom built css styling and make it look and feel the same as more $$ tools. So really you can't lose with HighLevel in the long run.
Read full review
HubSpot
We've been using Hubspot for years and don't foresee making any changes away from it. It has been fully integrated into how our business operates. We ultimately selected HubSpot CRM because it had all the features and functions that our marketing, sales, and operations teams wanted. And it offered those features and functions at the right price point for our organization.
Read full review
Return on Investment
HighLevel
  • HighLevel has helped our business grow over the past two years by giving us a place to manage our client communication.
Read full review
HubSpot
  • We were able to track good quality leads and push them to closure.
  • The leads were contacted within 24 hours so lead drops were minimum.
  • The sales and marketing team were accountable for generating leads and driving revenue becasue of AI-generated Targets.
Read full review
ScreenShots

HubSpot CRM Screenshots

Screenshot of Store, track, manage, and report on the deals (sometimes referred to as “opportunities”) your sales team is working.Screenshot of Our contact record enables your team to record and retrieve information on anyone your business interacts with, helping everyone to stay on the same page.Screenshot of The product library gives you visibility into the goods and services you sell, then associates them with individual deals. With products, you can easily track what you're selling to your customers and from what channels.