Honey vs. ZoomInfo Marketing

If you are buying online, Honey may be able to save you money. By using it as a Chrome extension, this can happen automatically. In recent months some new coupon searching services have arrived (Capital One), but to me, Honey is the "gold standard" by which others are compared.

Incentivized

I recommend ZoomInfo because it is a good product, easy to use and pretty accurate compared to the competition. But it is not for everyone because the price point is higher than the competition in the market.

Incentivized

• It is always there on the Chrome bar, which makes sure I use it even if i don't think about it
• It does the searching for discount codes for me, which can save time and stress when digging through emails or trying to google for codes.

Incentivized

• Audience Coverage.
• Advertising Performance.
• Intent Data.

Incentivized

• I have trouble turning it off - its too automatic
• Sometimes the competitor's product (Capital One) finds other discounts
• Could offer to find discounts on more online purchases.

Incentivized

• The integration with SalesOS leaves much to be desired.
• It's hard to prospect accounts within MarketingOS
• There were a few technical issues that need to be fixed.

Incentivized

Definitely some great features there, Zoominfo has built a solid platform that is truly enterprise-grade. I gave a 7 because I feel there is a point where other solutions offer similar features at a lower price point. They might become too big to stay agile enough in the market.

Incentivized

They spend most of their time pontificating on rudimentary matters. They tried to blame their own mistakes and shortcomings on the client rather than themselves.

Incentivized

Calls using Zoom remote sessions, emails chat.

Incentivized

They never ended up uploading the custom intent topics until months after we submitted them. It was difficult to select the custom intent topics in the first place as well.

Incentivized

There are none that I've heard of.

Incentivized

ZoomInfo is easy to use and navigate, plus is more accurate than the competition. But the price per license is the highest on the market and not affordable by everyone.

Incentivized

No, it was clear.

Incentivized

Enable scalable process and implementation to use for marketing and sales.

Incentivized

• Works automatically
• Saves money
• Very intuitive

Incentivized

• Return on investment is difficult with high cost per license
• helps both sales and marketing with prospecting and campaigns
• conversions were increased with use of the product

Incentivized