TrustRadius: an HG Insights company

Save this comparison

Save this comparison

Add Product

Recommended Comparisons

    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Influ2

    Score8.6 out of 10
    Mid-Size Companies (51-1,000 employees)
    Influ2 is a first person-based marketing platform, presenting a new approach to account-based marketing. The solution enables B2B marketers to target chosen decision-makers, capture their intent, and track engagement at the individual level. The company boasts 75+ enterprise and medium-sized clients globally, including Fortune 500 B2B enterprises such as NVIDIA, Capgemini, and Episerver. Influ2 runs offices in NY and CA, with 50+ employees on board. Influ2 platform allows users…N/A

    Yesware

    Score8.3 out of 10
    N/AYesware, from Vendasta since the October 2022 acquisition, is a service for salespeople that helps them close deals faster. An email service tracks email, templates responses and syncs to CRM.

    $19

    per month

    Pricing
    Influ2Yesware
    Editions & Modules
    No answers on this topic
    Pro
    $19
    per month
    Premium
    $45
    per month
    Enterprise
    $85
    per month
    Offerings
    Pricing Offerings
    Influ2Yesware
    Free Trial
    NoYes
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional DetailsPricing is based on the number of people targeted by a client.Annual plans save up to 23%.
    More Pricing Information
    Community Pulse
    Influ2Yesware
    Considered Both Products
    Influ2
    No answer on this topic
    Vendasta
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    88%
    Would buy again
    22 Answers
    Delivers good value for the price
    No answers on this topic
    91%
    Delivers good value for the price
    21 Answers
    Happy with the feature set
    No answers on this topic
    88%
    Happy with the feature set
    22 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    94%
    Lived up to sales and marketing promises
    17 Answers
    Implementation went as expected
    No answers on this topic
    100%
    Implementation went as expected
    19 Answers
    Features
    Influ2Yesware
    Engagement
    Comparison of Engagement features of Influ2 and Yesware
    Feature
    Influ2
    8.9
    2 Ratings
    20% above category average
    Yesware
    -
    Ratings
    Automated routing and prioritization10.01 Ratings00 Ratings
    Customer interaction histories7.31 Ratings00 Ratings
    Engagement data tracking9.62 Ratings00 Ratings
    Ad Campaigns
    Comparison of Ad Campaigns features of Influ2 and Yesware
    Feature
    Influ2
    9.7
    2 Ratings
    30% above category average
    Yesware
    -
    Ratings
    Ad campaign creation9.72 Ratings00 Ratings
    Display advertising10.01 Ratings00 Ratings
    Social advertising9.72 Ratings00 Ratings
    Ad reporting and analytics9.32 Ratings00 Ratings
    Audience Segmentation & Targeting
    Comparison of Audience Segmentation & Targeting features of Influ2 and Yesware
    Feature
    Influ2
    10.0
    1 Ratings
    34% above category average
    Yesware
    -
    Ratings
    Behavioral visitor segmentation10.01 Ratings00 Ratings
    ABM sales intelligence10.01 Ratings00 Ratings
    ABM Integrations
    Comparison of ABM Integrations features of Influ2 and Yesware
    Feature
    Influ2
    10.0
    1 Ratings
    29% above category average
    Yesware
    -
    Ratings
    Automated workflow & orchestration10.01 Ratings00 Ratings
    Best Alternatives
    Influ2Yesware
    Small Businesses
    Terminus ABM Platform
    Score8 out of 10
    Mailtrack
    Score9.7 out of 10
    Medium-sized Companies
    Terminus ABM Platform
    Score8 out of 10
    Mailtrack
    Score9.7 out of 10
    Enterprises
    6sense
    Score8.4 out of 10
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Influ2Yesware
    Likelihood to Recommend
    9.7
    (4 ratings)
    9.0
    (63 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    9.0
    (6 ratings)
    Usability
    -
    (0 ratings)
    9.0
    (2 ratings)
    Support Rating
    -
    (0 ratings)
    8.2
    (12 ratings)
    User Testimonials
    Influ2Yesware
    Likelihood to Recommend
    Influ2
    We’ve seen a huge engagement boost in our person-based campaigns, compared to traditional ABM campaigns.
    Incentivized
    Read full review
    Vendasta
    It works for my company and my problems. If you need a Sales CRM you can go for higher-end products that will give you what Yesware gives along with other stuff. Wherein we had specific problems we wanted to solve. -We needed a solution for a smaller team within our bigger sales team. -We needed a solution to be easy to use point and click and did not require any setup. -We needed to have a better solution to YAMM.
    Incentivized
    Read full review
    Pros
    Influ2
    • We only spend money on targeting relevant people, our decision makers
    • We get to see who is engaging with our content and identify engaged prospects that our sales should go after
    • We had a noticeable drop of CPL under the guidance of Influ2 customer success
    Incentivized
    Read full review
    Vendasta
    • Tracking open rates, link click rates, and reply rates. This allows us to compare different templates in order to see which allows for the most interactions and meetings set directly from email engagement.
    • Seeing exactly when someone opens an email and whether it is in their normal location. Also if they are opening on a mobile device versus a computer to be able to organize the set up of the email in a more beneficial way.
    • Being able to save Templates for Mail Merges to avoid the duplication of effort that other mass email systems utilize.
    Incentivized
    Read full review
    Cons
    Influ2
    • No integration with Mailchimp.
    Incentivized
    Read full review
    Vendasta
    • The ability to unwrap iframe embeds on email (e.g. if I send a Vimeo link over email, have that video thumbnail show and link out to a video)
    • Removing recipients from a campaign. If my ruleset is to remove a contact from a sequence after he/she replies, sometimes a person will reply from another email and Yesware doesn't recognize it. (e.g. if I add jeff@amazon.com to my campaign and jeff.bezos@amazon.com replies to my thread, Yesware will still send an email to jeff@amazon.com unless he is manually removed)
    Incentivized
    Read full review
    Likelihood to Renew
    Influ2
    No answers on this topic
    Vendasta
    I like the product, but due to the limitations I don't love it. I'm curious to revisit other options, particularly in lieu of Yesware's recent price increases (although I'm on a legacy plan). Some of my challenges to be browser related (I'm on an older computer) -- I'll have to see how things go when I receive my new computer. If the glitches (especially with regard to tracking accuracy and send later feature) go away, I'd be much more inclined to renew
    Read full review
    Usability
    Influ2
    No answers on this topic
    Vendasta
    Yesware is easy to setup and get connected in existing systems. We were able to get started sending the day we puchased our subscription because of the addon for Gmail and easy connection to our CRM. It's also very easy to use in the day to day, kicking off campaigns and seeing their status to as about as easy as it gets. I have not concerns about usability
    Incentivized
    Read full review
    Support Rating
    Influ2
    No answers on this topic
    Vendasta
    Because it deserves this rating. The features and functionality provided are great. Our Sales team is very satisfied with this software as it integrates very well with our other software like Outlook, Salesforce, etc. Yesware provides great follow up with customers, which is essential for sales. Meeting scheduling is also flawless.
    Incentivized
    Read full review
    Alternatives Considered
    Influ2
    When talking about specifically ABM INFLU2 ranks on first for me as it is easy to use and setup in accordance with other software. Also the leads generated are quality leads. Each campaign can be personalized and reports of each campaign give a detailed idea of how the campaign has performed.
    Incentivized
    Read full review
    Vendasta
    All of these tools do what Yesware does, and more; but Yesware does the follow-up email portion best, in my experience. It is reasonably priced and is regularly adding new functionality to make it a sticky license for us to have. Yesware does not have predictive analytics or a particularly strong dialer solution, but it does provide team-wide and template efficacy tracking, and a basic dialer.
    Incentivized
    Read full review
    Return on Investment
    Influ2
    • We are using Influ2 to generate demand, identify the most engaged contacts from the target audience and pass them to sales. Since we offer a variety of products, Influ2 also lets us identify buyer intent in a particular product and reach out to the prospect with the right value.
    Incentivized
    Read full review
    Vendasta
    • I think net positive ROI from generating meetings that lead to closed deals. Ultimately very difficult to quantify the ROI since it is essentially automating a lot of the manual prospecting done by BDRs/AEs - so ROI is likely higher than just that quantifiable number around deals closed.
    Incentivized
    Read full review
    ScreenShots

    Influ2 Screenshots

    Screenshot of Building a custom audience.
Audiences are created by criteria or by uploading a list as a file, or by simply connecting a CRM systemScreenshot of Reviewing the audience.
The list can be viewed and any edits can be applied as needed.Screenshot of Uploading banners.
Banners in required dimensions can be added, and will be placed across Google Ads, LinkedIn, Facebook, Twitter, Yahoo, and other platforms.Screenshot of Uploading videos.
Videos in required dimensions can be added and will be shared across media platforms.Screenshot of Tracking engagement across all the campaigns.
Impressions, clicks, and visits of every person that has been reached across all the campaigns are tracked.Screenshot of Campaign performance.
Campaign engagements are monitored from a dashboard.

    Yesware Screenshots

    Screenshot of CampaignsScreenshot of Email Templates