TrustRadius: an HG Insights company

Save this comparison

Save this comparison

Add Product

Recommended Comparisons

    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Instapage

    Score9.8 out of 10
    Mid-Size Companies (51-1,000 employees)
    Instapage is a growth marketing platform that includes a builder for PPC, SEO, demand generation, A/B testing, personalization, and email automation. It is used to convert visitors into customers, engage them at every touchpoint, and optimize performance across the marketing funnel.

    $99

    per month per user

    Joomla

    Score8.3 out of 10
    N/AJoomla! is a free and open source content management system used to publish web content. Included features are page caching, RSS feeds, printable versions of pages, news flashes, blogs, polls, a search function, and support for language internationalization.N/A
    Pricing
    InstapageJoomla
    Editions & Modules
    Create
    $99
    per month 15,000 unique monthly visitors
    Optimize
    starting at $199
    per month starting with 30,000 unique monthly visitors
    Convert
    Custom Pricing
    No answers on this topic
    Offerings
    Pricing Offerings
    InstapageJoomla
    Free Trial
    YesNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details20% discount for annual pricing.—
    More Pricing Information
    Community Pulse
    InstapageJoomla
    Considered Both Products
    airSlate, Inc
    No answer on this topic
    The Joomla Project
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    93%
    Would buy again
    14 Answers
    Delivers good value for the price
    No answers on this topic
    93%
    Delivers good value for the price
    13 Answers
    Happy with the feature set
    No answers on this topic
    87%
    Happy with the feature set
    13 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    100%
    Lived up to sales and marketing promises
    10 Answers
    Implementation went as expected
    No answers on this topic
    100%
    Implementation went as expected
    14 Answers
    Features
    InstapageJoomla
    SEO and Conversion Optimization
    Comparison of SEO and Conversion Optimization features of Instapage and Joomla!
    Feature
    Instapage
    8.4
    4 Ratings
    34% above category average
    Joomla!
    -
    Ratings
    Landing page A/B testing:10.04 Ratings00 Ratings
    Dynamic page text replacement7.33 Ratings00 Ratings
    Real-time analytics dashboard7.04 Ratings00 Ratings
    SEO tools7.73 Ratings00 Ratings
    Optimization recommendations10.04 Ratings00 Ratings
    Security
    Comparison of Security features of Instapage and Joomla!
    Feature
    Instapage
    -
    Ratings
    Joomla!
    8.3
    51 Ratings
    1% above category average
    Role-based user permissions00 Ratings8.351 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Instapage and Joomla!
    Feature
    Instapage
    -
    Ratings
    Joomla!
    6.6
    48 Ratings
    17% below category average
    API00 Ratings7.246 Ratings
    Internationalization / multi-language00 Ratings6.047 Ratings
    Web Content Creation
    Comparison of Web Content Creation features of Instapage and Joomla!
    Feature
    Instapage
    -
    Ratings
    Joomla!
    7.7
    54 Ratings
    2% below category average
    WYSIWYG editor00 Ratings8.353 Ratings
    Code quality / cleanliness00 Ratings8.551 Ratings
    Admin section00 Ratings8.249 Ratings
    Page templates00 Ratings7.052 Ratings
    Library of website themes00 Ratings6.350 Ratings
    Mobile optimization / responsive design00 Ratings7.550 Ratings
    Publishing workflow00 Ratings8.450 Ratings
    Form generator00 Ratings7.446 Ratings
    Web Content Management
    Comparison of Web Content Management features of Instapage and Joomla!
    Feature
    Instapage
    -
    Ratings
    Joomla!
    7.6
    52 Ratings
    1% above category average
    Content taxonomy00 Ratings7.951 Ratings
    SEO support00 Ratings7.650 Ratings
    Bulk management00 Ratings8.049 Ratings
    Availability / breadth of extensions00 Ratings7.052 Ratings
    Community / comment management00 Ratings7.150 Ratings
    Best Alternatives
    InstapageJoomla
    Small Businesses
    Zoho LandingPage
    Score9.4 out of 10
    Umbraco CMS
    Score7 out of 10
    Medium-sized Companies
    Unbounce
    Score8.3 out of 10
    Square Online
    Score7.7 out of 10
    Enterprises
    No answers on this topic
    RWS Tridion Sites
    Score9 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    InstapageJoomla
    Likelihood to Recommend
    7.7
    (28 ratings)
    8.2
    (75 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    10.0
    (28 ratings)
    Usability
    8.0
    (2 ratings)
    8.0
    (14 ratings)
    Availability
    -
    (0 ratings)
    9.9
    (2 ratings)
    Performance
    -
    (0 ratings)
    7.8
    (2 ratings)
    Support Rating
    9.1
    (1 ratings)
    10.0
    (4 ratings)
    Online Training
    -
    (0 ratings)
    8.0
    (2 ratings)
    Implementation Rating
    -
    (0 ratings)
    8.7
    (3 ratings)
    Product Scalability
    -
    (0 ratings)
    9.9
    (3 ratings)
    User Testimonials
    InstapageJoomla
    Likelihood to Recommend
    airSlate, Inc
    Well-suited for simple landing pages which don't have any complex functionality. Great for creating landing pages for lead generation campaigns - as it comes with tons of excellent templates and a variety of forms. Not great for pages that contain a lot of information and can potentially be very long. We found that Instapage is not a great fit for building pages that need to be updated frequently, like a blog page.
    Incentivized
    Read full review
    The Joomla Project
    If your developers want to have some fun, Joomla offers the stability and friendliness to do custom coding. Certain marketing initiatives require us to get "cute" with the interface, and Joomla allows for that a bit easier than WordPress (and definitely easier than sites like Squarespace). The security of Joomla is also always a plus.
    Incentivized
    Read full review
    Pros
    airSlate, Inc
    • Instapage makes it easy to frame out a landing page really quickly. They provide template blocks for various components of a landing page (header, features, testimonials, etc.) that you can easily modify for your own needs. Other tools provide whole-page templates, but I much prefer the section-level templating. It's more convenient to assemble a page this way and add the details on top of that versus taking a finished template and peeling away design and functional elements to get what I want.
    • Instapage's mobile auto-resizer works better than other platforms I've used. I found that I had many fewer adjustments on their auto-resizing of the full page than I've experienced with other tools. I still had to work with text size a bit, but they generally did a better job of ordering elements for mobile the way I would want and maintain proportionality of page elements better.
    • Instapage has a lot of integrations that marketers will love. I don't know if they particularly stand out in this respect, but this is a particularly important aspect of their tool that most marketers will care about.
    Incentivized
    Read full review
    The Joomla Project
    • Security. Its got many new features in the new Joomla! 4 which make the already good security even better. I like the ability to use my Yubi keys to log in with the new webauth standard, I don't think any other CMS has that built in
    • W3C Accessibility Guidelines (WCAG) 2.1 (with AA compliance)
    • Really good SEO that gets our sites to the top of the search engines again without the need for any extra things
    • Speed, it gets a really good score (100%) in the google lighthouse on our server, can't beat that
    Read full review
    Cons
    airSlate, Inc
    • There are only a couple of minor issues that I dislike. One is offering a Drupal community-approved update to their module. We are using a slightly older version of Drupal and it appears they don't have plans to offer a Drupal-approved update to their module for that version.
    • There are also random bugs when trying to format text. For example, sometimes a sans serif font appears as a serif and doesn't seem to want to change.
    • If you work with a template and some code, it can be challenging to edit the default coding.
    • The built-in forms can be a bit limiting.
    • The program will try to automatically reformat for mobile, but it may not always be exactly the way you want it to look, so there is a bit of redesigning required when going to mobile.
    Incentivized
    Read full review
    The Joomla Project
    • Because Joomla's user community is smaller than WP, it lacks as many choices from 3rd party developers, meaning it can be a little more difficult to find the right extension for what you need to accomplish
    • Along the same vein, most of the best 3rd-party software for Joomla! is paid
    • Simple features such as Add to Menu and Cache cleaners should be adopted as part of the Joomla! core, though they are available as extensions
    • Joomla! could use a simpler and easier URL rewriting process
    Incentivized
    Read full review
    Likelihood to Renew
    airSlate, Inc
    No answers on this topic
    The Joomla Project
    I gave it a rating of 10 because I just love how Joomla! works, how it is set up and how it handles many users. Also it is very fast, and there is no overload on the MySQL database or servers ever.
    Incentivized
    Read full review
    Usability
    airSlate, Inc
    I've tried all of the other landing page services on the market, and this is literally the easiest to use. I am not a designer or software developer, just a simple guy and if I can learn how to use it, anyone can. That's what won me over. Their support and pre-made templates are awesome, but the usability is what I love!
    Read full review
    The Joomla Project
    Joomla! 3.x is easily installed either manually or via a script provided by your host. It contains most of the tools needed to begin creating websites right from the start. Those features that it doesn't have are easily installed via links and buttons from the thousands of extensions available in the community
    Read full review
    Performance
    airSlate, Inc
    No answers on this topic
    The Joomla Project
    Today's Modern Joomla performs very well and is robust and durable. The pages load faster than they ever did in the past and Modern Joomla's integration into other software or systems has become seamless. Modern Joomla sites will last long and will stay running forever.
    Incentivized
    Read full review
    Support Rating
    airSlate, Inc
    Again, support is just awesome. I've never had any issues go over 24 hours and the people are friendly and speak English really well.
    Read full review
    The Joomla Project
    Between the core Joomla developers who are excellent at answering questions and providing support, you have a whole community of developers who work with Joomla and are happy to help fellow developers out answering questions and supporting the Joomla project. Out of the many communities I am involved in for open-source software, Joomla's community is by far the best.
    Incentivized
    Read full review
    Online Training
    airSlate, Inc
    No answers on this topic
    The Joomla Project
    It is good if you know Joomla! if not it can get a bit confusing
    Read full review
    Implementation Rating
    airSlate, Inc
    No answers on this topic
    The Joomla Project
    Joomla has gone through tremendous growing pains. It is now better than ever. But before, when it was going from 1.5-2.5, the templates and plugins would break over and over again. If you don't understand what Joomla was trying to do back then, you might have a bad attitude toward it. Today, those pains are over and things don't break like they used to during that time period.
    Incentivized
    Read full review
    Alternatives Considered
    airSlate, Inc
    HubSpot was terrible because it required a lot of coding experience if you wanted to work outside the given 4-5 templates. If you wanted a new template built, or to rebrand existing templates, they charged you. Very inflexible program and was very challenged by it. Our main website was built using WordPress, which is great for building webpages, but more difficult to build a landing page without the distraction of the top navigation menu. Instapage literally answered all the problems we were seeking to address: simplicity, customization, ease of use.
    Incentivized
    Read full review
    The Joomla Project
    We tested other platforms like WordPress, Magento and some local CMS. 
    But Joomla offered us better resources for generating content.
    Joomla is a CMS suitable for many types of projects, especially if you have several people editing content at the same time.
    It allows you to maintain visual standardization and offers many options for working with images.
    With its ability to control access to different articles, categories or even different components, it is a great tool, even if they are managed by different people.
    Incentivized
    Read full review
    Return on Investment
    airSlate, Inc
    • We've not had much of a conversion rate on some of our landing pages -- but this could be because we are relatively green with the marketing side of things and forget to send people to it. It's not easy for people to find on their own -- so I highly recommend you use some of the "hidden" SEO tools to increase the ROI. Without it, you're not going to be happy with your investment.
    Incentivized
    Read full review
    The Joomla Project
    • Joomla has reduced our costs of rolling out a new website because it uses less developer time and can be rolled out by individual users as needed.
    • Joomla has a lot of extensions and add-ons that make it easy to create and implement advanced solutions quickly.
    Incentivized
    Read full review
    ScreenShots

    Instapage Screenshots

    Screenshot of the Instapage landing page builder for desktop and mobileScreenshot of A/B testing for layoutsScreenshot of understanding consumer behavior through heatmapsScreenshot of an example of how to get feedback from a team and collaborate on edits, in Instapage.Screenshot of some of Instapage's available integrations.