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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Ipsos Synthesio

    Score8.8 out of 10
    N/ASynthesio, an Ipsos company (acquired 2019) offers social monitoring and engagement tools. Synthesio competes with major listening vendors like Radian6 and Sysomos. A point of differentiation is that Synthesio offers a mix of technology and human analysis. In their view, human analysis is required to validate and interpret the data. Customers are large, particularly French, brands.

    $1,200

    per month

    SE Ranking

    Score9 out of 10
    Small Businesses (1-50 employees)
    An SEO toolset for agency and in-house pros.

    $65

    per month

    Pricing
    Ipsos SynthesioSE Ranking
    Editions & Modules
    Synthesio
    $1,200.00
    per month
    Essential
    $65
    per month
    Pro
    $119
    per month
    Business
    $259
    per month
    Offerings
    Pricing Offerings
    Ipsos SynthesioSE Ranking
    Free Trial
    NoYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details—SE Ranking’s subscription plans are available at a 20% discount for annual pricing.
    More Pricing Information
    Community Pulse
    Ipsos SynthesioSE Ranking
    Considered Both Products
    Ipsos
    No answer on this topic
    SE Ranking
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    100%
    Would buy again
    10 Answers
    Delivers good value for the price
    No answers on this topic
    100%
    Delivers good value for the price
    7 Answers
    Happy with the feature set
    No answers on this topic
    100%
    Happy with the feature set
    10 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    100%
    Lived up to sales and marketing promises
    8 Answers
    Implementation went as expected
    No answers on this topic
    100%
    Implementation went as expected
    10 Answers
    Features
    Ipsos SynthesioSE Ranking
    SEO
    Comparison of SEO features of Ipsos Synthesio and SE Ranking
    Feature
    Ipsos Synthesio
    -
    Ratings
    SE Ranking
    7.9
    16 Ratings
    3% above category average
    Keyword analysis00 Ratings7.99 Ratings
    Backlink management00 Ratings7.316 Ratings
    SERP ranking tracking00 Ratings7.915 Ratings
    Page grader00 Ratings7.611 Ratings
    Competitive analysis00 Ratings7.915 Ratings
    Site audit / diagnostics00 Ratings7.916 Ratings
    Site recommendations00 Ratings8.412 Ratings
    Task management00 Ratings7.910 Ratings
    SEO Channels
    Comparison of SEO Channels features of Ipsos Synthesio and SE Ranking
    Feature
    Ipsos Synthesio
    -
    Ratings
    SE Ranking
    8.1
    14 Ratings
    6% above category average
    Local SEO00 Ratings8.111 Ratings
    Mobile SEO00 Ratings8.112 Ratings
    Global SEO00 Ratings8.213 Ratings
    SEO Platform & Account Management
    Comparison of SEO Platform & Account Management features of Ipsos Synthesio and SE Ranking
    Feature
    Ipsos Synthesio
    -
    Ratings
    SE Ranking
    8.4
    14 Ratings
    0% below category average
    Multi-domain support00 Ratings8.512 Ratings
    Integration with web analytics tools00 Ratings8.413 Ratings
    Best Alternatives
    Ipsos SynthesioSE Ranking
    Small Businesses
    Mention
    Score8 out of 10
    Serpstat
    Score10 out of 10
    Medium-sized Companies
    Mention
    Score8 out of 10
    Yoast
    Score8.5 out of 10
    Enterprises
    Social Suite by Reputation.com
    Score9.4 out of 10
    Google Trends
    Score8.6 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Ipsos SynthesioSE Ranking
    Likelihood to Recommend
    9.0
    (6 ratings)
    8.0
    (16 ratings)
    Likelihood to Renew
    7.0
    (2 ratings)
    -
    (0 ratings)
    Usability
    -
    (0 ratings)
    7.3
    (4 ratings)
    Support Rating
    10.0
    (1 ratings)
    7.3
    (6 ratings)
    User Testimonials
    Ipsos SynthesioSE Ranking
    Likelihood to Recommend
    Ipsos
    It's a very good tool. It covers every need we have for social media listening & monitoring. Bad thing is that those who were selling us the software were not much concerned about costs and were not reducing although there are a lot of market leaders like Sprinklr who are really good with compensation & value addition
    Incentivized
    Read full review
    SE Ranking
    SE Ranking is a fantastic tool if you are a marketing agency or freelancer looking for a single tool for the majority of your SEO work. It also includes B2B tools like their lead generation widget and white label reports that can help you generate new leads for your business. It would get 10 stars if their database was larger to accommodate research for small geographic areas, but they are always expanding their database so it may just be a matter of time. Research SE Ranking has pricing plans available for every budget.
    Incentivized
    Read full review
    Pros
    Ipsos
    • Synthesio has an unlimited volume, which helps us to not worry about going over budget. This helps us focus on refining our search to pull in the mentions that have the most value.
    • Synthesio has an excellent support team. They are always available to answer any questions we have.
    Incentivized
    Read full review
    SE Ranking
    • Rank racking. It’s really important for us that the ranks are tracked accurately.
    • Monitoring of changes made on the website. We’ve found this feature really useful.
    • Reports. This includes auto reports and manuals. We can easily and quickly create reports to check our SEO progress month by month.
    Read full review
    Cons
    Ipsos
    • I’d love better graphics when I pull reports.
    • The sentiment data is still inaccurate.
    • We are unable to weed out all mentions of the arena associated with the bank.
    Incentivized
    Read full review
    SE Ranking
    • I really don't think SE Ranking has many flaws. They are also rolling out an app at the moment - SE Ranking Pro - need to test that one.
    • Some more video tutorials on the site on how to use some tools would be helpful.
    • More in-system popups would be more helpful too.
    Incentivized
    Read full review
    Likelihood to Renew
    Ipsos
    Ben Farkas was the representative that worked with us on this project, while we have been very excited with the work he provided, especially the customer service, we just did not have enough time with the product hands on to be comfortable giving it the 10 we think it deserves. As the Data tracking was done beyond our expectations and the finished product (infographic) were all excellent, we used this service to fill our need in being shorthanded to cover the data ourselves. Synthesio provided outstanding customer service, their data tracking and materials where top notch, just we lacked the hands on experience to speak to everyday use.
    Read full review
    SE Ranking
    No answers on this topic
    Usability
    Ipsos
    No answers on this topic
    SE Ranking
    They had a huge update recently and the platform is now even better. Although not all the tools are yet in the new design.
    Read full review
    Support Rating
    Ipsos
    Everything we needed was handled, in many cases during the first time we used Synthesio the representative made adjustments and explained them to us, some things we did not even consider when setting up the service.
    Read full review
    SE Ranking
    The support is great but they don't have 24/7 support. And time zones can also be an issue sometimes. On the other hand there are plenty of guides and videos around to get yourself started. I never really needed support for "big" issues. And the help I got was good enough.
    Incentivized
    Read full review
    Alternatives Considered
    Ipsos
    I have used Meltwater, Hootsuite for the same tracking purpose. Every tool has it own pros and cons. The best way to decide is go by the reviews of the people who have actually used it. Budget is yet another factor to consider.
    Incentivized
    Read full review
    SE Ranking
    SE Ranking is better than Serpstat or MOZ or Ahrefs when it comes to tracking keyword rankings, but it lacks in every other SEO category, such as onsite and offsite SEO metrics, content analysis, etc... It's a good choice for agencies that are interested in tracking keywords for their clients, but other than that it underperforms in every other SEO category.
    Incentivized
    Read full review
    Return on Investment
    Ipsos
    • It has helped us understanding the on going topics on our social page quite well.
    • Really helped us in community management in due time for social accounts. Saved a lot of clicks and time as well as resources.
    • Employees feel really happy with the tool because it lets them do the work fast and securely.
    Incentivized
    Read full review
    SE Ranking
    • The website "health" report has allowed us to fix things that Google might find strange or cause us to lose rankings, which has been very helpful.
    • It's given us more visibility into what exactly our SEO management company is doing and how they are performing, and if things are changing or not. It's very easy to see right from the dashboard.
    • Being able to see how our competitors stack up against us has helped us know where to improve, what to focus on, and how to be even better.
    Incentivized
    Read full review
    ScreenShots

    SE Ranking Screenshots

    Screenshot of SE Ranking main dashboardScreenshot of SE Ranking keyword researchScreenshot of SE Ranking website auditScreenshot of SERP CompetitorsScreenshot of Organic SERP HistoryScreenshot of Content tool