TrustRadius: an HG Insights company

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Kameleoon

    Score9.4 out of 10
    Enterprise companies (1,001+ employees)
    Kameleoon boasts users among 500 corporate and enterprise companies across North America, Europe, and Asia Pacific to help brands deliver digital experiences and products to their customers. GDPR, CPPA, and HIPPA compliant, Kameleoon’s A/B testing, full stack, and AI-powered personalization solutions are designed to help marketers, product owners, and developers maximize customer engagement and conversion, across all channels.N/A

    Microsoft Dynamics 365 Customer Insights

    Score9 out of 10
    N/AMicrosoft Dynamics 365 Customer Insights is a customer journey analytics tool, providing audience insights to unify customer data to generate AI-powered insights in real time, and understand customer behavior using digital and cross-channel analytics.

    $1,500

    per month

    Pricing
    KameleoonMicrosoft Dynamics 365 Customer Insights
    Editions & Modules
    No answers on this topic
    Dynamics 365 Customer Insights
    from $1,500
    per tenant, per month (includes 100,000 profiles)
    Offerings
    Pricing Offerings
    KameleoonMicrosoft Dynamics 365 Customer Insights
    Free Trial
    YesNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional DetailsConsulting services are priced on demand.—
    More Pricing Information
    Community Pulse
    KameleoonMicrosoft Dynamics 365 Customer Insights
    Considered Both Products
    Kameleoon
    No answer on this topic
    Microsoft
    No answer on this topic
    Key User Insights
    Would buy again
    98%
    Would buy again
    59 Answers
    No answers on this topic
    Delivers good value for the price
    98%
    Delivers good value for the price
    57 Answers
    No answers on this topic
    Happy with the feature set
    97%
    Happy with the feature set
    58 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    98%
    Lived up to sales and marketing promises
    49 Answers
    No answers on this topic
    Implementation went as expected
    96%
    Implementation went as expected
    52 Answers
    No answers on this topic
    Features
    KameleoonMicrosoft Dynamics 365 Customer Insights
    Testing and Experimentation
    Comparison of Testing and Experimentation features of Kameleoon and Microsoft Dynamics 365 Customer Insights
    Feature
    Kameleoon
    8.3
    59 Ratings
    1% below category average
    Microsoft Dynamics 365 Customer Insights
    -
    Ratings
    a/b experiment testing9.358 Ratings00 Ratings
    Split URL testing8.742 Ratings00 Ratings
    Multivariate testing8.748 Ratings00 Ratings
    Multi-page/funnel testing9.243 Ratings00 Ratings
    Cross-browser testing5.237 Ratings00 Ratings
    Mobile app testing7.826 Ratings00 Ratings
    Test significance9.252 Ratings00 Ratings
    Visual / WYSIWYG editor7.251 Ratings00 Ratings
    Advanced code editor9.448 Ratings00 Ratings
    Preview mode8.356 Ratings00 Ratings
    Test duration calculator8.523 Ratings00 Ratings
    Experiment scheduler9.330 Ratings00 Ratings
    Experiment workflow and approval8.834 Ratings00 Ratings
    Dynamic experiment activation9.339 Ratings00 Ratings
    Client-side tests9.344 Ratings00 Ratings
    Server-side tests7.822 Ratings00 Ratings
    Mutually exclusive tests4.630 Ratings00 Ratings
    Audience Segmentation & Targeting
    Comparison of Audience Segmentation & Targeting features of Kameleoon and Microsoft Dynamics 365 Customer Insights
    Feature
    Kameleoon
    9.1
    57 Ratings
    4% above category average
    Microsoft Dynamics 365 Customer Insights
    -
    Ratings
    Standard visitor segmentation9.257 Ratings00 Ratings
    Behavioral visitor segmentation8.451 Ratings00 Ratings
    Traffic allocation control9.354 Ratings00 Ratings
    Website personalization9.542 Ratings00 Ratings
    Results and Analysis
    Comparison of Results and Analysis features of Kameleoon and Microsoft Dynamics 365 Customer Insights
    Feature
    Kameleoon
    8.9
    58 Ratings
    3% above category average
    Microsoft Dynamics 365 Customer Insights
    -
    Ratings
    Conversion tracking8.857 Ratings00 Ratings
    Goal tracking9.358 Ratings00 Ratings
    Test reporting9.257 Ratings00 Ratings
    Results segmentation9.254 Ratings00 Ratings
    CSV export7.838 Ratings00 Ratings
    Experiments results dashboard9.251 Ratings00 Ratings
    Best Alternatives
    KameleoonMicrosoft Dynamics 365 Customer Insights
    Small Businesses
    Google Optimize
    Score6.7 out of 10
    No answers on this topic
    Medium-sized Companies
    AB Tasty
    Score8.6 out of 10
    No answers on this topic
    Enterprises
    Google Content Experiments (discontinued)
    Score7.3 out of 10
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    KameleoonMicrosoft Dynamics 365 Customer Insights
    Likelihood to Recommend
    9.8
    (86 ratings)
    8.8
    (3 ratings)
    Likelihood to Renew
    10.0
    (1 ratings)
    -
    (0 ratings)
    Usability
    9.3
    (17 ratings)
    -
    (0 ratings)
    Support Rating
    8.9
    (13 ratings)
    -
    (0 ratings)
    User Testimonials
    KameleoonMicrosoft Dynamics 365 Customer Insights
    Likelihood to Recommend
    Kameleoon
    There are many platforms to choose from when it comes to experimentation and personalization. We've found Kameleoon to be an excellent choice for those looking for a balance in capabilities (it checks all the boxes), cost-effectiveness, and a helpful customer success team paired with a responsive product team.
    Incentivized
    Read full review
    Microsoft
    I think it's well suited to help employees be efficient and devote time to other areas of the business. Having a platform that is power-packed with so much customer data is so helpful as an account manager. It allows me to understand how to approach customers based on their partnership and engagement levels.
    Incentivized
    Read full review
    Pros
    Kameleoon
    • Widget editor (creating a widget without any code)
    • Results analysis dashboard (easy to read and understand)
    • The consulting team (always available to help and guide us - Thank you [C...] !!)
    • Segmentation (it allows us to easily target a specific audience)
    • The tool is very intuitive and easy to use
    Read full review
    Microsoft
    • Customer behaviour in apps
    • Compile and share customer data
    • Create summaries and dashboard to extract insights
    Incentivized
    Read full review
    Cons
    Kameleoon
    • Interface of the graphics editor is quite conceptual. It is fine after a few days but it takes a little while to recognize some icons.
    • Their online tutorial could also be easily improved.
    • If you want to do major graphical changes on your website, you will have to inject JS and CSS code which requires some technical background but I don’t know if that point can be improved.
    Read full review
    Microsoft
    • Only setting the interface for the new user.
    • Collecting insights across platforms for the beginner.
    • Integration with some packages.
    Incentivized
    Read full review
    Likelihood to Renew
    Kameleoon
    already renewed :)
    Read full review
    Microsoft
    No answers on this topic
    Usability
    Kameleoon
    Kameleoon offers one of the best UI's I've seen when I've compared it to 4 of the other big competitors in the landscape. They have some improvement areas when it comes to the UX - Which is easily solvable if/when prioritized. There's a little to much "clicking" and "new tabs" in my opinion
    Read full review
    Microsoft
    No answers on this topic
    Support Rating
    Kameleoon
    We have a very good relationship with our CSM and with Kameleoon’s technical team. We trust them fully to help us with the set-up of A/B tests and personalizations, analysis of results, and any technical matter that we may encounter. They always do their best to be as responsive as possible, and our communications are always very fluid.
    Read full review
    Microsoft
    No answers on this topic
    Alternatives Considered
    Kameleoon
    We were looking for a new tool after Google sunset their tool. We tested AB Tasty and Kameleoon. Our dev team was unhappy with the weight of the AB Tasty tag and I found the level of service with Kameleoon much higher.
    Read full review
    Microsoft
    I believe this is the only product I have used in this category. I've used different CRM platforms (Microsoft Dynamics, HubSpot, Salesforce); however, none of these stack up against Microsoft Dynamics 365 Customer Insights. Information in CRM is more informational than insightful and customer-driven. CRM [has] been used more to house client data and not in any reports that are beneficial.
    Incentivized
    Read full review
    Return on Investment
    Kameleoon
    • Since we started using Kameleoon, our ROI indicators are all green. Truth is, we rely on exigent customers. If they’re not happy with our service, we will pay for it on the long term. Kameleoon helps us making sure this is not happening by providing us the tools to continuously improve our customers’ experiences.
    Incentivized
    Read full review
    Microsoft
    • Increase inowledge
    • Avoid lose of information
    Incentivized
    Read full review
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