A robust solution that allows Belambra to run a deep analysis of ABT & personalization campaigns
Updated March 14, 2025

A robust solution that allows Belambra to run a deep analysis of ABT & personalization campaigns

Fabien CLOTILDE | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with Kameleoon

The tool is used by the digital team. We are working closely with our dedicated account manager on the roadmap creation. The Kameleoon consulting team helps us to find perfect AB tests to run and relevant KPIs to analyze. We do a lot of onsite optimizations and before giving them to the production team, we need to test them and analyze the impact on conversion.

Pros

  • A/B testing
  • A/B tested traffic
  • Multvariate tests (MVT)
  • Allocated traffic
  • Personalization
  • Targeting criterias
  • Reports and analysis dashboard

Cons

  • Small fixes on UI during simulations modes
  • Allow me to archive tests
  • Increase traffic on funnel
  • Sales growth
  • Better user experience and stronger user interface
  • Takes less time to launch a large set of tests (simple or complicated)
I'm using Kameleoon since 5 years and I've never been frustrated using it.
Kameleoon paltform is easier than AB Tasty with more features. Kameleoon is even better on dashboard analysis, which allowed me to make better decisions with the test's results.

Do you think Kameleoon delivers good value for the price?

Yes

Are you happy with Kameleoon's feature set?

Yes

Did Kameleoon live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of Kameleoon go as expected?

I wasn't involved with the implementation phase

Would you buy Kameleoon again?

Yes

It is easy to use it, when you have to merge different tools (analytics, heatmaps, mailer, etc.) to launch an A/B test. It so easy for me, as a "developer" to do things on the platform. I'm saving a lot of time during creations, allowing me to launch 5 to 6 different kinds of tests a week. The dashboard is also one of the main features of Kameleoon. In a few minutes, I can correctly analyze my datas, and share it with my colleagues with confidence.

Kameleoon Feature Ratings

a/b experiment testing
10
Split URL testing
10
Multivariate testing
10
Multi-page/funnel testing
10
Cross-browser testing
10
Test significance
10
Visual / WYSIWYG editor
10
Advanced code editor
10
Preview mode
10
Experiment workflow and approval
10
Dynamic experiment activation
10
Client-side tests
10
Mutually exclusive tests
10
Standard visitor segmentation
10
Behavioral visitor segmentation
10
Traffic allocation control
10
Conversion tracking
10
Goal tracking
10
Test reporting
10
Results segmentation
10
CSV export
10
Experiments results dashboard
10

Using Kameleoon

1 - CRO manager
Support is done by Kameleoon
  • Marketing pression on my sale funnel
  • Mobile optimisation to increase sales
  • Product recommandation to increase sales
  • Also use to patch some running bugs
  • may be using features management or predictive audience targeting
already renewed :)

Kameleoon Support

Kameleoon's team is always available for any type of tasks : technical issues to solve, support on dashboard analysis, the account manager is giving big support on test brainstorm. They try to challenge me as much as possible on the reliability of my tests.
ProsCons
Quick Resolution
Good followup
Knowledgeable team
Problems get solved
Kept well informed
No escalation required
Immediate help available
Support understands my problem
Support cares about my success
Quick Initial Response
None
Today I'm using premium account to help me manage some test and analyse some tests results I struggle to understand
Yes - Already reported some bugs, which have been solved fastly
I had trouble understanding how to use their API and their head of tech team helped me to understand it and use it. Now I'm fully satisfied with this.

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