Kindful (discontinued, now part of Bloomerang) vs. Salsa Labs (discontinued)

Kindful is well suited when:

• Important to integrate with a wide range of systems such as online fundraising tools or event registration without being tied to a single vendor
• Small to medium sized organizations looking for an affordable but powerful donor database/CRM
• Need a powerful but user friendly tool with customizable reports

Kindful is not well suited when:

• You need very advanced customization such as the ability to built entire custom screens
• You need to track donations in multiple currencies

Incentivized

Salsa Engage provides a robust interface to Salesforce--our primary CRM--allowing non-intervention synchronization to categorize supporters into groups for email communication. As we are only six months into our implementation, we have not found areas where it's not appropriate to use beyond nit-picky synchronization delays and smart group updates.

Incentivized

• We particularly love the flexibility of Kindful's donation pages and donation plug-ins. They make it possible for us to accept donations on our website, without having donors have to leave the website.
• Kindful effectively streamlines back-office functions including acknowledgements for gifts - which saves our small 2-person team vital hours each week.
• Kindful integrates to a variety of valuable platforms, allowing us to manage all of our data in one place. Currently, we integrate with MailChimp [so all email recipients are segmented in Kindful, emails are sent from MailChimp], Fundraising Report Card, and several custom integrations through Kindful's open API [including one that tracks volunteer events and another that connects to CauseVox].
• Kindful's basic metrics and "dashboard" give us instant access to live fundraising results that are shown against historical information - giving us the ability to see how we're doing at all times.

Incentivized

• Autoresponders and automated emails have been really cool and simple to use, that tool in itself has added a lot of value and has been a powerful way to keep supporters engaged.
• Donor management is one thing that Salsa CRM gets really technical with. There is so much information that you can have on each donor.
• I like the forms and how easy they are to embed on the website, like email sign up forms or donation forms. I can make them look seamless as they sit on the website and gather information and donations.

Incentivized

• Detailed custom email campaigns and reports can be confusing to navigate. However, Kindful provides excellent customer support and training to make it as easy as possible.
• The price can be a turn off for many people, but if you have an aggressive plan to increase funding, Kindful pricing is scalable based on the size of your database.

Incentivized

• When we started with Salsa, not every option was available online, some were desktop specific. As it has been some time since I worked with Salsa these have probably been resolved.
• The ability to communicate between Salsa CRM and other Salsa software options. Sometimes the crossover was not as efficient as was needed.
• Tagging and setting up rules for particular donors was somewhat confusing - meaning, therefore, that the amount of training needed to implement the software was somewhat intensive.

Incentivized

It suits all of our needs.

Incentivized

From operations, support, and donor management, Kindful's UX and UI are top-notch.

Incentivized

You do not have to be a tech-savvy person to be able to use the CRM. Reporting is easy to do.

Incentivized

I have not utilized the support for Kindful very often but the one time I have was fantastic. It was quick, courteous and thorough. Kindful consistently offers Webinars that outline the best way to utilize their product and get the most out of it. I think Kindful does a pretty solid job with support.

Incentivized

Support response has been swift and knowledgable, though not always the answer I've wanted. One huge design flaw is if I add a new Salesforce field to sync, Salsa Engage will not sync it unless it has changed since the last sync, requiring me to fake an update for an entire database or re-sync the whole enchilada. Better to recognize it's a new Salesforce field and perform the sync en masse.

Incentivized

Because of the easy-to-use drag-and-drop function, teams do not have to call website design-proficient professionals to assist them since Populr also supports collaboration and entire teams can work together to come up with a beautifully designed website and one that is readable.

Incentivized

Salsa Engage is one of the easier products to set up and use, but with that comes limitations. If you want something simple, this works, but if you have more complex needs, then you'd be better off investing in another system that requires more set up work, but provides more customization and robust reporting opportunities.

Incentivized

• Kindful's customer service team has saved us a lot of time and effort by being extremely helpful. I can't speak highly enough about the customer service they offer.
• We spend a lot of time cleaning our data base. I wish Kindful had a cleaner integration process.

Incentivized

• Has helped increase our donor retention as we are able to track all communications with donors ensuring that they remain connected.
• The improved emailing (with fewer bounce rate) has helped increase our website and donation page visibility.
• We've sold more tickets to our fundraising events with an improved event management system.

Incentivized