Later (formerly Latergramme) in Vancouver offers an Instagram focused social media marketing platform, which supports the planning and scheduling of content to Instagram, as well as Twitter, Facebook, and Pinterest.
$25
per month
ZoomSphere
Score 9.1 out of 10
N/A
ZoomSphere is a social media scheduling and management solution designed for teams to plan, schedule, auto-publish, and analyze their social media content across multiple platforms.
ZoomSphere is primarily used by social media managers, marketing teams, and agencies to streamline content workflows, improve collaboration, and track performance across various social media platforms, including Instagram, Facebook, TikTok, LinkedIn, YouTube, and X. The software helps users automate…
$29
per month
Pricing
Later Social
ZoomSphere
Editions & Modules
Starter
$25
per month
Growth
$50
per month
Scale
$100
per month
Enterprise
Contact Sales
Leads Manager
$29
per month
ZoomSphere
$199
per month
Offerings
Pricing Offerings
Later Social
ZoomSphere
Free Trial
Yes
Yes
Free/Freemium Version
No
No
Premium Consulting/Integration Services
No
No
Entry-level Setup Fee
No setup fee
No setup fee
Additional Details
33% discount available for annual subscription.
Two month discount available for annual billing.
More Pricing Information
Community Pulse
Later Social
ZoomSphere
Features
Later Social
ZoomSphere
Publishing
Comparison of Publishing features of Product A and Product B
Later Social
8.7
2 Ratings
7% above category average
ZoomSphere
8.0
1 Ratings
1% below category average
Content planning and scheduling
10.02 Ratings
8.01 Ratings
Content optimization
8.22 Ratings
00 Ratings
Workflow management
8.02 Ratings
9.01 Ratings
Audience targeting
00 Ratings
7.01 Ratings
Channel coverage/integration
Comparison of Channel coverage/integration features of Product A and Product B
Later Social
8.8
2 Ratings
5% above category average
ZoomSphere
8.4
1 Ratings
0% above category average
Twitter
7.02 Ratings
10.01 Ratings
Facebook
8.62 Ratings
10.01 Ratings
LinkedIn
8.22 Ratings
8.01 Ratings
Instagram
10.02 Ratings
7.01 Ratings
Pinterest
10.01 Ratings
00 Ratings
YouTube
8.82 Ratings
7.01 Ratings
Reporting/analytics
Comparison of Reporting/analytics features of Product A and Product B
Later Social
4.0
1 Ratings
63% below category average
ZoomSphere
8.3
1 Ratings
7% above category average
Campaign success analytics
4.01 Ratings
8.01 Ratings
Real-time tracking
00 Ratings
7.01 Ratings
Competitor analysis
00 Ratings
10.01 Ratings
Account management
Comparison of Account management features of Product A and Product B
Later Social
6.8
2 Ratings
15% below category average
ZoomSphere
8.5
1 Ratings
7% above category average
Mobile access
6.82 Ratings
7.01 Ratings
Role-based user permissions & privileges
00 Ratings
10.01 Ratings
Marketing
Comparison of Marketing features of Product A and Product B
The free version is more than enough for personal use. But if you have a small business or if you're trying to grow your brand, it's better to use one of the premium plans. It's worth it. Later is especially useful if you manage multiple accounts for multiple brands/companies because you'll be managing everything with just one tool
ZoomSphere is suited for all companies - from small to big, for one brand or more brands within company. With ZoomSphere you can leverage your social media presence - but you need to use lot of apps ZoomSphere has. I think that ZoomSphere is not suited for company that want to use ZoomSphere for only one purpose, for example content creation and publishing. There are plenty of ways how to use ZoomSphere more complex.
I wish I could edit the look and feel of my pictures within Later a little easier. There are standard filters, but for brand sake, I need everything to be consistent.
I wish there was a direct integration with things like Canva and Lightroom to make uploading and editing my images seamless.
The biggest thing I wish Later did was allowing a better threshold for the free accounts. All of the helpful and useful features are for paid only (video posts, multi-image posts, analytics, etc). I can't justify the cost for just a few posts a month. I end up doing all of the video and multi-image posts manually, which lately has me questioning the benefit of Later's free version as a small business.
The desktop site is almost perfect, I love it. I love that I can drag and drop, I love that I can easily and quickly switch to analytics and switching profiles... love the ease of link in bio. so great!
There is always a space for improvement, but overall I see ZoomSphere as a valuable partner and tool for our business on social media. Maybe in a future rest of the apps in tool (community management, social media listening,...) will be on a same level as competitors and we will use only one tool for whole social media management. But if not, ZoomSphere is still awesome for the most of it
Later are not just a software tool, they also provide marketing advice, tips, and tutorials via their blog. I’ve only had to reach out to them for help a few times and have found them to respond much faster than other tools in their category. I receive weekly emails with updates, marketing tips and invites to online events. I look forward to their emails as I’ve learned a lot of things that I’ve been able to actually implement.
Whenever I contacted customer service, I had a great response within minutes. Sometimes was not easy to solve, but somehow we figured it out. I would like to reccommend more proactive communication with clients regarding product roadmap, for example "In 1Q we will launch XY,..." Client should know that before implementation - client can prepare for news, client can test something,...
I went with Later for the lower cost subscription. The Hootsuite copy features is missed, but Later has hashtag suggestions which is nice. I really need something to post across multiple platforms. I also needed the ability to schedule more than the 5 free scheduled posts offered by Hootsuite. Later has been working great for what I need it to do to support my small event promotion business.
We see ZoomSphere as a better option than Kontentino. They are almost the same in way you can use the tool, but ZoomSphere has better UI and UX and also customer service. We also know that pricing levels are better with ZoomSphere than Kontentino. But both tools are quite awesome for social media management. Just book a demo, have a trial and you will see by yourself.
Increased social media involvement - Since utilizing Later and another social media scheduling tool, we have seen our growth rise as much as 12% in just a few months. This includes followers, likes, and engagement. This is huge for us since social media is a great way to generate new customers and increase brand awareness.
Easier reporting - Analytics tools on most of the big three (Facebook, Instagram, and Twitter) are pretty limited. Later is a great way to take a look at our Analytics, and it makes it easy to understand the numbers.