TrustRadius: an HG Insights company

Save this comparison

Save this comparison

Add Product

Recommended Comparisons

    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    GTM Studio Powered by ZoomInfo

    Score8.1 out of 10
    N/AGTM Studio powered by ZoomInfo is a revenue operations platform for building, enriching, prioritizing, and activating business-to-business (B2B) audiences and go-to-market workflows. It supersedes capabilities from the former ZoomInfo Marketing product, branded MarketingOS for a period, and ZoomInfo Operations. The product carries forward audience targeting, intent-based activation, campaign orchestration, enrichment, data management, scoring, routing, and operational workflow capabilities into…N/A

    LeadGenius

    Score2.8 out of 10
    Mid-Size Companies (51-1,000 employees)
    LeadGenius is a B2B data solution, offering insights to fuel revenue growth and strategic market positioning. Tailored for marketing, sales, and revenue operations leaders, LeadGenius provides bespoke data at scale, uncovering opportunities hidden within the vast digital landscape. Key Features: Bespoke Data at Scale: Customized data sets that match specific market needs, enabling targeted campaigns and strategic decisions. Global Reach: Access to over 40 million…

    $20,400

    per year

    Pricing
    GTM Studio Powered by ZoomInfoLeadGenius
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    GTM Studio Powered by ZoomInfoLeadGenius
    Free Trial
    NoYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional DetailsLeadGenius Offers Both US and Global Data Packages for Marketing and Sales teams of almost every size.
    More Pricing Information
    Community Pulse
    GTM Studio Powered by ZoomInfoLeadGenius
    Considered Both Products
    ZoomInfo
    No answer on this topic
    LeadGenius
    No answer on this topic
    Key User Insights
    Would buy again
    93%
    Would buy again
    51 Answers
    No answers on this topic
    Delivers good value for the price
    98%
    Delivers good value for the price
    47 Answers
    No answers on this topic
    Happy with the feature set
    95%
    Happy with the feature set
    52 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    89%
    Lived up to sales and marketing promises
    39 Answers
    No answers on this topic
    Implementation went as expected
    95%
    Implementation went as expected
    42 Answers
    No answers on this topic
    Features
    GTM Studio Powered by ZoomInfoLeadGenius
    Prospecting
    Comparison of Prospecting features of GTM Studio Powered by ZoomInfo and LeadGenius
    Feature
    GTM Studio Powered by ZoomInfo
    -
    Ratings
    LeadGenius
    7.5
    1 Ratings
    3% below category average
    Advanced search00 Ratings3.01 Ratings
    Identification of new leads00 Ratings10.01 Ratings
    List quality00 Ratings9.01 Ratings
    List upload/download00 Ratings10.01 Ratings
    Ideal customer targeting00 Ratings7.01 Ratings
    Load time/data access00 Ratings6.01 Ratings
    Sales Intelligence Data Standards
    Comparison of Sales Intelligence Data Standards features of GTM Studio Powered by ZoomInfo and LeadGenius
    Feature
    GTM Studio Powered by ZoomInfo
    -
    Ratings
    LeadGenius
    8.0
    1 Ratings
    3% above category average
    Contact information00 Ratings8.01 Ratings
    Company information00 Ratings8.01 Ratings
    Industry information00 Ratings8.01 Ratings
    Data Augmentation & Lead Qualification
    Comparison of Data Augmentation & Lead Qualification features of GTM Studio Powered by ZoomInfo and LeadGenius
    Feature
    GTM Studio Powered by ZoomInfo
    -
    Ratings
    LeadGenius
    9.7
    1 Ratings
    26% above category average
    Lead qualification process00 Ratings10.01 Ratings
    Smart lists and recommendations00 Ratings10.01 Ratings
    Salesforce integration00 Ratings10.01 Ratings
    Company/business profiles00 Ratings10.01 Ratings
    Data hygiene00 Ratings9.01 Ratings
    Filters and segmentation00 Ratings9.01 Ratings
    Best Alternatives
    GTM Studio Powered by ZoomInfoLeadGenius
    Small Businesses
    HubSpot Data Hub
    Score8.2 out of 10
    Owler
    Score9.7 out of 10
    Medium-sized Companies
    Clari (legacy product)
    Score8.2 out of 10
    Clay
    Score9.3 out of 10
    Enterprises
    Clari (legacy product)
    Score8.2 out of 10
    LinkedIn Sales Navigator for Gmail (discontinued)
    Score8.5 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    GTM Studio Powered by ZoomInfoLeadGenius
    Likelihood to Recommend
    8.4
    (160 ratings)
    9.0
    (1 ratings)
    Likelihood to Renew
    8.3
    (12 ratings)
    -
    (0 ratings)
    Usability
    8.5
    (60 ratings)
    -
    (0 ratings)
    Availability
    8.5
    (5 ratings)
    -
    (0 ratings)
    Performance
    7.9
    (5 ratings)
    -
    (0 ratings)
    Support Rating
    9.1
    (9 ratings)
    -
    (0 ratings)
    Online Training
    9.0
    (4 ratings)
    -
    (0 ratings)
    Implementation Rating
    8.6
    (7 ratings)
    -
    (0 ratings)
    Configurability
    9.0
    (4 ratings)
    -
    (0 ratings)
    Contract Terms and Pricing Model
    8.0
    (1 ratings)
    -
    (0 ratings)
    Ease of integration
    8.2
    (3 ratings)
    -
    (0 ratings)
    Product Scalability
    8.5
    (5 ratings)
    -
    (0 ratings)
    Professional Services
    8.0
    (1 ratings)
    -
    (0 ratings)
    Vendor post-sale
    7.8
    (4 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    7.7
    (4 ratings)
    -
    (0 ratings)
    User Testimonials
    GTM Studio Powered by ZoomInfoLeadGenius
    Likelihood to Recommend
    ZoomInfo
    We used to suffer with the leakage of leads and with duplicate entries, just like how I mentioned earlier. After implementing it, our data hygiene has improved by a huge quantity. Our team has become more efficient in terms of reaching out to the prospect within minutes of showing interest in our SAAS security products and services, instead of spending time on data entry in the Excel sheets and then working on the lead. It has reduced our manual research time by almost 36 %, allowing the team to focus on revenue generation rather than Sales operations.
    Incentivized
    Read full review
    LeadGenius
    LeadGenius is great for any company that has very specific, niche leads they need to generate (like we do). If you have a broader audience, I would recommend using a simpler, cheaper platform that simply scrapes LInkedIn for some keywords you've entered. For us, we need specific titles from specific types of companies (i.e. software companies that could use an email API).
    Incentivized
    Read full review
    Pros
    ZoomInfo
    • The ease of campaign creation is amazing! I can get a campaign set up in just a few minutes.
    • The reporting allows us to easily see the performance of our ads. There is no guesswork.
    • I love being able to create audiences from ZoomInfo tools such as Websights, intent, workflows and lists. This allows us to target a very specific audience that we otherwise would not have access to.
    Incentivized
    Read full review
    LeadGenius
    • LeadGenius has gone out of their way to help us find leads for fairly obscure markets. LeadGenius combines AI with personal vetting to find hundreds and thousands of leads for us that other automated lead gen platforms that simply scrape LinkedIn or the web cannot find.
    • If you need any custom work done for you outside of the platform, LeadGenius is willing to help with that where other platforms are not (with other lead gen platforms, either you use the system as-is despite it's shortcomings, or not at all).
    Incentivized
    Read full review
    Cons
    ZoomInfo
    • Does not fully integrate sales and marketing, so some work and translation is still required.
    • this is a complicated tool, and requires a rather long time to train employees to use properly.
    • no training included, and the price is a bit high
    • Does not integrate the same across all internet browser programs
    Incentivized
    Read full review
    LeadGenius
    • The platform loads a little slowly and has little quirks. If you create a ton of segments, it can be hard to organize them. If you archive old ones you can't view them anymore (but Leadgenius has access on the backend and can send your data to you).
    Incentivized
    Read full review
    Likelihood to Renew
    ZoomInfo
    I give this rating because I feel that ZoomInfo Operations has made our work easier and smoother than before. Like now we manage our sales leads, new engagements, easily, and the data we get from ZoomInfo Operations helps us a lot to move in the right direction. our customer success rate is higher than before after implementing it.
    Incentivized
    Read full review
    LeadGenius
    No answers on this topic
    Usability
    ZoomInfo
    Very easy to use - there are only a couple of areas that I need to think through how best to build specific rules or logic to ensure updates are made as expected. The ability to easily add filters and immediately see how many records match them creates a use case in itself. Sometimes we pull up Ringlead just to gain quicker access to counts of records that meet specific criteria, because it is faster than building views or reports in Salesforce. It is also extremely easy to see what records were updated, imported, or merged - the reporting and access to the history of activities are very helpful.
    Read full review
    LeadGenius
    No answers on this topic
    Reliability and Availability
    ZoomInfo
    I have been using ZoomInfo on and off since 2018, and I have NEVER had the site go down on me once. I'm not sure how they do it, I'm not a software engineer, but they have 100% up time compared to other software as a service. Our CRM has already gone down a couple times this year, but not ZoomInfo.
    Incentivized
    Read full review
    LeadGenius
    No answers on this topic
    Performance
    ZoomInfo
    I would rate its performance 9. I do not doubt its performance, the pages load quickly withour laging or error. It gives a report within the time frame without errors, no matter how complex the report is. We integrated it with our CRM; at first, it tended to slow a little, but later it was fixed and ran smoothly.
    Read full review
    LeadGenius
    No answers on this topic
    Support Rating
    ZoomInfo
    I give this rating because I never feel they deserve less than it. Their commitment towards the customer is outstanding, whenever I need to reach out to the supprot, I feel like I am just talking to a person who is sitting beside me. They respond quickly and solve the problems easily, even guiding us on how not to get into the same problem again and again, so we can avoid going back to support.
    Read full review
    LeadGenius
    No answers on this topic
    Online Training
    ZoomInfo
    I gave 10 cause , We took an training from their dedicated ZoomInfo university with quick support and valid certifications.
    Incentivized
    Read full review
    LeadGenius
    No answers on this topic
    Implementation Rating
    ZoomInfo
    Have a plan on how you're going to evaluate. We had a two-month trial period, but a six-month average lead cycle time, making it impossible to evaluate on a purely new-business ROI basis within the trial. We applied the model to our prior data, which demonstrated how much time and effort was devoted to accounts that weren't going to close
    Incentivized
    Read full review
    LeadGenius
    No answers on this topic
    Alternatives Considered
    ZoomInfo
    ZoomInfo is a more refined product that is more intensive, and it also has a considerably larger, more reliable database for data collection. However, cost is a big difference between ZoomInfo and Seamless AI. Consequently, it can sometimes be difficult to justify the price point difference.
    Incentivized
    Read full review
    LeadGenius
    Growlabs used too many generic search parameters and had too many system bugs - but they're early and I'm confident their product will get stronger.
    Incentivized
    Read full review
    Contract Terms and Pricing Model
    ZoomInfo
    No, it was clear.
    Incentivized
    Read full review
    LeadGenius
    No answers on this topic
    Scalability
    ZoomInfo
    It can be scalable, and I've seen it at organizations that made it scalable, and organizations that did not. It really depends how well it integrates with your CRM (does great with Salesforce, for example). If a company doesn't take it serious, it will never scale unless you have decision makers and C-Suite pushing for it.
    Incentivized
    Read full review
    LeadGenius
    No answers on this topic
    Return on Investment
    ZoomInfo
    • EverString helps us zero in on the accounts most likely to convert, so we're not wasting time
    • With better prioritization, our team can get to the right people faster, speeding up sales cycles
    • We are seeing a stronger pipeline and more booked meetings from our BDR team
    Incentivized
    Read full review
    LeadGenius
    • LeadGenius has been one of the main sources of leads for us over the past 6 months. There's a longer lead nurture cycle (since they're cold, outbound leads as opposed to inbound), but they do convert to customers for us.
    Incentivized
    Read full review
    ScreenShots

    LeadGenius Screenshots

    Screenshot of LeadGenius Dashboard and Campaign CreatorScreenshot of Analytics Dashboard displaying data delivered, Enrichment Rates, and Credit UsageScreenshot of Active Campaigns SummaryScreenshot of Integrations and API Settings