Likelihood to Recommend Leadspedia is perfect for lead-gen campaigns. It makes tracking very simple. It's great for CPA,CPC and CPL campaigns. I've never tried using it for a CPV type campaign, so I'm not sure how it does with that
Read full review The Marchex platform is suitable for you to draw conclusions on how to approach your users. It also helps you with conversational improvements and data analysis. I recommend if you already have a large user base who buy your service and are always asking for explanations to hire Marchex for sure
Read full review Pros LeadsPedia lives and breathes lead and call tracking. Few, if any, platforms do this better. LeadsPedia has integrations with several solution providers in the lead gen space, which facilitates lead validation and compliance. LeadsPedia's platform is incredibly feature rich, which gives end users plenty of optionality. Read full review Marchex does exactly what you need it to do. It allows businesses to quickly and effectively create online and offline call-tracking numbers to measure marketing performance. Marchex offers a variety of additional options, features, and capabilities outside of their core business model, which is call tracking. These business offerings appeal to smaller businesses, since they are primarily an enterprise-level call-tracking platform. Marchex allows you to listen and mark phone calls based on whether or not they lead to a conversion, if you business has the time to manage this process, it is an effective way to determine which source/mediums are providing the highest inside-conversion rate. Read full review Cons I'd love to see LeadsPedia modernize its user interface. The UI already intuitive, but it looks a little outdated. I'd love to see LeadsPedia continue integrating with new solution provides in the marketplace. They've done this well, but they should continue these efforts. I'd love to see LeadsPedia build out a robust knowledgebase to educate end users on all of their features and functionality. Read full review Although customer support is only a phone call away, trouble shooting was not their strongest area. There was usually only one person who could help with technical support and getting past the gate keepers to talk to that person was not easy. Salesmen were difficult to get in touch with. You think it would be easy to negotiate a contract to add more services but this proved to be a difficult task as well. Online reporting could use improvement. If you wanted to sift through data you had to download a spreadsheet to manipulate the data. Very little beyond simple reporting could be accomplished on their platform. Read full review Likelihood to Renew We renew Marchex each year, we love it! It's a great investment. It's woven into a few of our products that we offer our clients so we wouldn't stop using it any time soon. The clients are big fans of it
Read full review Alternatives Considered Previously, we had to use both CAKE and
Invoca seperately. Cake for lead tracking, and
Invoca for call tracking. Now we only have to use one platform, Leadspedia. It's much more user friendly, and makes campaign setup incredibly simple. Wish we would've switched to Leadspedia ages ago.
Read full review I love how easy it is to listen to calls, filter and export reports for clients. Super happy with the services that are provided for me!
Read full review Return on Investment It has centralized our entire program, and cut back on a lot of manual reporting Read full review Quick and easy distribution of phone numbers with city specific area codes Easy to set up after business hours and alternative forwarding numbers It has been very helpful in showing clients how their staff answers the phone and where there is opportunity for more training Read full review ScreenShots