LeadSquared vs. Square Customers

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
LeadSquared
Score 7.4 out of 10
N/A
LeadSquared is a marketing automation and CRM platform. It includes landing pages, email marketing, lead management, analytics, connectors, and WordPress Plugins.
$50
per month per user
Square Customers
Score 8.7 out of 10
N/A
Square's Customer Engagement Suite, or Square Customers, is a suite of solutions that enables Square users to connect with existing customers, reach new ones, and grow relationships using tools that integrate with Square Point of Sale and Square Online.
$0
Pricing
LeadSquaredSquare Customers
Editions & Modules
Sales Super
$50
per month per user
LeadSquared Sales Pro
$60
per month per user
Customer Directory
$0
Gift Card Starter Pack
$2
per card (plus 2.6% + 10¢ processing fee)
Email Marketing
starting $15
per month
Text Message Marketing
starting at $10
per month
Loyalty
starting at $45
per month
Quick Cards
from 99c
per card (plus 2.6% + 10¢ processing fee)
Custom Cards
from 81c
per card (plus 2.6% + 10¢ processing fee)
Offerings
Pricing Offerings
LeadSquaredSquare Customers
Free Trial
YesYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeOptionalNo setup fee
Additional DetailsAdditional add-ons and modules available for expanded functionality.
More Pricing Information
Community Pulse
LeadSquaredSquare Customers
Features
LeadSquaredSquare Customers
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
LeadSquared
7.4
39 Ratings
4% below category average
Square Customers
-
Ratings
WYSIWYG email editor7.035 Ratings00 Ratings
Dynamic content7.027 Ratings00 Ratings
Landing pages5.832 Ratings00 Ratings
A/B testing8.110 Ratings00 Ratings
Mobile optimization6.033 Ratings00 Ratings
Email deliverability reporting5.039 Ratings00 Ratings
List management9.038 Ratings00 Ratings
Triggered drip sequences10.024 Ratings00 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
LeadSquared
8.5
40 Ratings
9% above category average
Square Customers
-
Ratings
Lead nurturing automation10.038 Ratings00 Ratings
Lead scoring and grading9.039 Ratings00 Ratings
Data quality management5.116 Ratings00 Ratings
Automated sales alerts and tasks10.036 Ratings00 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
LeadSquared
4.1
25 Ratings
57% below category average
Square Customers
-
Ratings
Calendaring2.114 Ratings00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
LeadSquared
6.0
39 Ratings
12% below category average
Square Customers
-
Ratings
Dashboards6.039 Ratings00 Ratings
Standard reports8.039 Ratings00 Ratings
Custom reports4.033 Ratings00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
LeadSquared
9.0
35 Ratings
12% above category average
Square Customers
-
Ratings
API10.031 Ratings00 Ratings
Role-based workflow & approvals8.030 Ratings00 Ratings
Customizability10.035 Ratings00 Ratings
Sales Force Automation
Comparison of Sales Force Automation features of Product A and Product B
LeadSquared
-
Ratings
Square Customers
7.1
4 Ratings
10% below category average
Customer data management / contact management00 Ratings9.04 Ratings
Workflow management00 Ratings8.13 Ratings
Territory management00 Ratings5.33 Ratings
Opportunity management00 Ratings4.02 Ratings
Integration with email client (e.g., Outlook or Gmail)00 Ratings9.53 Ratings
Contract management00 Ratings8.04 Ratings
Quote & order management00 Ratings6.94 Ratings
Interaction tracking00 Ratings7.74 Ratings
Channel / partner relationship management00 Ratings5.83 Ratings
Customer Service & Support
Comparison of Customer Service & Support features of Product A and Product B
LeadSquared
-
Ratings
Square Customers
6.8
2 Ratings
12% below category average
Case management00 Ratings7.32 Ratings
Call center management00 Ratings6.82 Ratings
Help desk management00 Ratings6.32 Ratings
Marketing Automation
Comparison of Marketing Automation features of Product A and Product B
LeadSquared
-
Ratings
Square Customers
8.9
2 Ratings
14% above category average
Lead management00 Ratings8.92 Ratings
Email marketing00 Ratings8.92 Ratings
CRM Project Management
Comparison of CRM Project Management features of Product A and Product B
LeadSquared
-
Ratings
Square Customers
7.9
3 Ratings
3% above category average
Task management00 Ratings5.73 Ratings
Billing and invoicing management00 Ratings9.53 Ratings
Reporting00 Ratings8.43 Ratings
CRM Reporting & Analytics
Comparison of CRM Reporting & Analytics features of Product A and Product B
LeadSquared
-
Ratings
Square Customers
8.7
2 Ratings
13% above category average
Forecasting00 Ratings8.02 Ratings
Pipeline visualization00 Ratings9.02 Ratings
Customizable reports00 Ratings9.02 Ratings
Customization
Comparison of Customization features of Product A and Product B
LeadSquared
-
Ratings
Square Customers
6.9
2 Ratings
11% below category average
Custom fields00 Ratings3.72 Ratings
Scripting environment00 Ratings7.01 Ratings
API for custom integration00 Ratings10.01 Ratings
Security
Comparison of Security features of Product A and Product B
LeadSquared
-
Ratings
Square Customers
9.5
3 Ratings
12% above category average
Single sign-on capability00 Ratings10.01 Ratings
Role-based user permissions00 Ratings9.03 Ratings
Social CRM
Comparison of Social CRM features of Product A and Product B
LeadSquared
-
Ratings
Square Customers
6.6
2 Ratings
12% below category average
Social data00 Ratings6.32 Ratings
Social engagement00 Ratings6.82 Ratings
Integrations with 3rd-party Software
Comparison of Integrations with 3rd-party Software features of Product A and Product B
LeadSquared
-
Ratings
Square Customers
6.0
1 Ratings
22% below category average
Marketing automation00 Ratings10.01 Ratings
Compensation management00 Ratings2.01 Ratings
Platform
Comparison of Platform features of Product A and Product B
LeadSquared
-
Ratings
Square Customers
9.0
3 Ratings
17% above category average
Mobile access00 Ratings9.03 Ratings
Best Alternatives
LeadSquaredSquare Customers
Small Businesses
Salesmate
Salesmate
Score 10.0 out of 10
Salesmate
Salesmate
Score 10.0 out of 10
Medium-sized Companies
LocaliQ
LocaliQ
Score 8.8 out of 10
Creatio
Creatio
Score 9.1 out of 10
Enterprises
Agile CRM
Agile CRM
Score 8.7 out of 10
Creatio
Creatio
Score 9.1 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
LeadSquaredSquare Customers
Likelihood to Recommend
7.0
(41 ratings)
8.7
(4 ratings)
Likelihood to Renew
8.8
(9 ratings)
-
(0 ratings)
Usability
9.0
(4 ratings)
9.6
(3 ratings)
Support Rating
9.8
(4 ratings)
7.6
(3 ratings)
User Testimonials
LeadSquaredSquare Customers
Likelihood to Recommend
LeadSquared
1. Very suitable for an omnichannel business, as it can capture both online and offline lead sources and allows for follow ups. 2. Very suitable for call centers as lead and call tracking can be done very easily using LeadSquared. 3. Not very suitable for on field sales. Even though the mobile app does facilitate portability, the overall experience does not come close to the desktop version which is not feasible for an on field sales representative to use.
Read full review
Block, Inc (Square)
Square is absolutely brilliant if you are just starting out and your business has both an in-person and an online component to it, as Square will solve both in-person POS and online booking/billing. Square also offers the option to create a free website for your company, though it is a very basic site, if you don't have a website yet, this is a VERY helpful option, as it takes away a huge cost. Square allowed us to be up and running in no time, taking away the need to worry about an expensive appointment-setting add-on from our current website provider (Square integrates quite nicely with our current site). Square is probably less ideal for more advanced users or companies with a need for more detailed inventory/service management. But even then, Square will more than likely be able to get the job done!
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Pros
LeadSquared
  • Call history is recorded like dialed calls, connected calls, total talktime in a daily, weekly, monthly, yearly, and on a custom basis.
  • The activity history of both customers, and employees are shown clearly, which help us a lot in understanding the interest of the customer, and their communication history with the organization.
  • Daily attendance history and man-days management can be done.
  • Sales performance and their values are mapped clearly.
Read full review
Block, Inc (Square)
  • Sales pipeline
  • Customer engagement
  • Marketing
Read full review
Cons
LeadSquared
  • LeadSquared is a little bit expensive compared to other slimmer products, so they need to think about it.
  • Sometimes LeadSquared gets stuck when I use it to run a large campaign, I would like them to improve this.
  • LeadSquared creates a problem in slow internet connections, so I guess this is also an improvement area for them.
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Block, Inc (Square)
  • Some of the build quality on the peripherals could feel a bit better.
  • Have more options for businesses with more credit card transactions such as monthly or discounted per transaction once a certain number is reached.
  • Have functionality to allow for a typed card number without the higher fee if the software verifies there is a hardware/read error with the card.
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Likelihood to Renew
LeadSquared
It is an excellent value for money solution and is fulfilling all our needs quite efficiently. They keep working on the product and each month sees an update allowing for a bug free experience and faster incorporation of newer tools. I see no reason why I would not like to renew the subscription for this fabulous product.
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Block, Inc (Square)
No answers on this topic
Usability
LeadSquared
Having talked about all other things in detail in my previous responses, this question I feel is redundant but then I will highlight the points again - Easy to Use - Flexible - Robust System - Ever-evolving - Support & Service - Integrations with third party tools & technologies - LMS - Data Management & Reports - Landing Page Options
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Block, Inc (Square)
The user interface is easy to navigate - that's not always the case for some software! I look for something that is intuitive, easy to use, and doesn't take a ton of training to get up and running quickly.
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Support Rating
LeadSquared
Great to work with and also Easy to work with Do not just listen to the problem but provide upfront solutions Always available and are ready to support on holidays Considerate of user's knowledge and always ready to explain the smallest / dumbest doubt a user can ask Always available to help with the internal tasks as well like creating automations, drip creations etc
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Block, Inc (Square)
Square is mostly focused on FAQs and online support, and they do a very good job creating a rich knowledge base. But, if you are not very tech savvy, it could be easy to feel a bit overwhelmed. I would recommend that they add a direct line or chat feature to call, rather than email or Knowledge base first. This might be due to staffing issues at Square, so perhaps it is the best they can do for now.
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Alternatives Considered
LeadSquared
I looked closely at Infusionsoft. While the nurturing/decision tree tool of Infusionsoft was far more sophisticated, the many negative reviews of Infusionsoft lead me to look elsewhere. Leadsquared had very positive reviews and aggressive pricing. It has less features, but the features they have were the ones I wanted to focus on.
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Block, Inc (Square)
A lot easier to use than Infusionsoft!!
Read full review
Return on Investment
LeadSquared
  • Leads Management has become very easy.
  • Automated Lead Nurturing helps reduce a lot of manual work.
  • A lot of our time goes into creating custom reports. Making the reporting feature more flexible and robust will help in saving a lot of time and energy.
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Block, Inc (Square)
  • This has allowed me to accept credit / debit transactions without having to have a monthly subscription to a service and lose money on times of no to little use, allowing me to have a broader customer range as checks are risky.
  • All of my initial equipment was free and there were no startup costs so my return was immediate.
  • The small fee taken out of the transaction is very much worth the ability to accept nearly all plastic transactions.
Read full review
ScreenShots

LeadSquared Screenshots

Screenshot of Lead CaptureScreenshot of Lead DistributionScreenshot of Lead NurturingScreenshot of Sales AutomationScreenshot of Sales TrackingScreenshot of Workflow Automation