Leadsquared perfect for small businesses considering Infusionsoft or Hubspot
Updated January 11, 2018
Leadsquared perfect for small businesses considering Infusionsoft or Hubspot
Score 10 out of 10
Vetted Review
Verified User
Overall Satisfaction with LeadSquared
We are a small business using Leadsquared for lead management, customer information, and marketing (primarily through email marketing) and lead capture. The price point is fantastic for small business and the product does what it claims to do. It is well designed and well thought out. I have seldom had to use customer service to ask questions, but when I have, the response times have been very good and the support staff know their product.
Pros
- Price point - best value for money for what it does.
- Functionality - Customization of fields, email marketing, and lead capture pages are feature rich and easy to set up and create.
- Quality of product - Works as advertised.
- Updated from when I first reviewed - Leadsquared now works with Zapier and I have successfully done some custom zaps from Leadsquared to Xero (our General Ledger)
Cons
- Drip marketing (sending emails based Lead Age / Lead Staleness) can be difficult to setup ideally; I would like to see more robust business logic for triggering events based on the staleness/duration spend on leads stuck in a stage.
- I have not conducted an ROI analysis, however, on a cost-reduction basis, investing in Leadsquared which includes email marketing has enabled me to cut out separate spend on separate standalone email marketing vendors.
I looked closely at Infusionsoft. While the nurturing/decision tree tool of Infusionsoft was far more sophisticated, the many negative reviews of Infusionsoft lead me to look elsewhere. Leadsquared had very positive reviews and aggressive pricing. It has less features, but the features they have were the ones I wanted to focus on.
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