Leadsquared perfect for small businesses considering Infusionsoft or Hubspot
Updated January 11, 2018

Leadsquared perfect for small businesses considering Infusionsoft or Hubspot

Anonymous | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source

Overall Satisfaction with LeadSquared

We are a small business using Leadsquared for lead management, customer information, and marketing (primarily through email marketing) and lead capture. The price point is fantastic for small business and the product does what it claims to do. It is well designed and well thought out. I have seldom had to use customer service to ask questions, but when I have, the response times have been very good and the support staff know their product.
  • Price point - best value for money for what it does.
  • Functionality - Customization of fields, email marketing, and lead capture pages are feature rich and easy to set up and create.
  • Quality of product - Works as advertised.
  • Updated from when I first reviewed - Leadsquared now works with Zapier and I have successfully done some custom zaps from Leadsquared to Xero (our General Ledger)
  • Drip marketing (sending emails based Lead Age / Lead Staleness) can be difficult to setup ideally; I would like to see more robust business logic for triggering events based on the staleness/duration spend on leads stuck in a stage.
  • I have not conducted an ROI analysis, however, on a cost-reduction basis, investing in Leadsquared which includes email marketing has enabled me to cut out separate spend on separate standalone email marketing vendors.
I looked closely at Infusionsoft. While the nurturing/decision tree tool of Infusionsoft was far more sophisticated, the many negative reviews of Infusionsoft lead me to look elsewhere. Leadsquared had very positive reviews and aggressive pricing. It has less features, but the features they have were the ones I wanted to focus on.
For small businesses, if you are envying apps like Hubspot or Infusionsoft (these were the types of suites I wanted) you should try Leadsquared. For a fraction of the price it may meet your needs.

LeadSquared Feature Ratings

WYSIWYG email editor
10
Landing pages
10
Mobile optimization
10
Email deliverability reporting
10
List management
10
Triggered drip sequences
10
Lead nurturing
10
Lead scoring and grading
10
Automated sales alerts and tasks
Not Rated
Event/webinar marketing
Not Rated
Social sharing and campaigns
Not Rated
Social profile integration
Not Rated
Dashboards
10
Standard reports
10
Custom reports
Not Rated
API
Not Rated
Role-based workflow & approvals
Not Rated
Customizability
10