LocaliQ vs. Olark

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
LocaliQ
Score 8.7 out of 10
N/A
LocaliQ is a marketing platform that helps businesses attract and retain ideal customers with a suite of AI lead management and digital agents, marketing automation, omnichannel campaign management, advanced reporting, and expert-led services.N/A
Olark
Score 10.0 out of 10
N/A
Olark is a website live chat tool for engaging website visitors while they browse. It can be used to to track leads, drive sales, provide support.
$19
Per Agent Per Month
Pricing
LocaliQOlark
Editions & Modules
No answers on this topic
Self Service
$19.00
Per Agent Per Month
Offerings
Pricing Offerings
LocaliQOlark
Free Trial
YesYes
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeOptionalNo setup fee
Additional DetailsLocaliQ offers both self-serve and premium solutions. LocaliQ’s free, self-serve experience provides access to Free Website Grader, Free Inbound Call Recorder, Chatbot (free and $9.99/month options available), Scheduling Technology (free and $9.99/month options available), and Listings solutions ($9.99/month and $14.99/month options available). For LocaliQ's premium solutions, users are partnered with a LocaliQ expert to create the best marketing plan for their businesses that utilizes a full suite of marketing products.
More Pricing Information
Community Pulse
LocaliQOlark
Considered Both Products
LocaliQ
Chose LocaliQ
We piloted a handful of other agencies at different locations, and never had good results...often having really bad results. One agency responsible for a new launch ended up targeting all of our ads to India...the academy was in Indiana. We switched back to LocaliQ at the very …
Chose LocaliQ
LocaliQ is more economical that marketing agencies we've used in the past. Our dollar goes farther. We've also used services from phonebook providers that were getting into the online advertising field. At the time, it was just being introduced so the reps knowledge on the …
Chose LocaliQ
Those platforms are self-served, and I have no time to dedicated to just get to the bottom of each one of them.
Chose LocaliQ
I have always used Local IQ and have been so satisfied I have never shopped around for another product.
Chose LocaliQ
LocaliQ was chosen for its comprehensive marketing capabilities, combining localized targeting, digital and print ads, and automated optimizations. While other platforms excel in specialized areas, LocaliQ provided a well-rounded solution tailored to our company goals of …
Chose LocaliQ
We chose LocaliQ above a few other sites because they appeared to be the most professional and have the most knowledgable team. They worked with other businesses in our industry and we felt comfortable experimenting with their services. They provided a professional presentation …
Chose LocaliQ
I have investigated national services like American Eagle and also small market locally owned business like Red Shoes.
Each year, I look into at least one other service provider to evaluate our service value. So far, no other company has come close to providing an all around …
Chose LocaliQ
Many of my clients have dabbled in Google Adwords then realize they don't want to handle this themselves.
Chose LocaliQ
We had not used other products prior to our use of LocaliQ products.
Chose LocaliQ
I did not investigate other platforms. My org has had a relationship with LocaliQ prior to my arrival, so I continued that partnership. I guess it's worth adding, we comparison shopped with two other local agencies but the pricing was much better with LocaliQ.
Chose LocaliQ
I prefer the personal relationships that have developed over the years working with LocaliQ. I like that I have a contact person that I can communicate with directly as opposed to a chat or support ticket.
Chose LocaliQ
It was a disaster of a launch, and we quickly ended it. I hope it has got better, and we will, at some point, start a new chatbot with one of our existing relationships.
Chose LocaliQ
Wix was very do it yourself. LocaliQ is done for you.
Chose LocaliQ
When we review different companies to use for the next year, LocaliQ always stands out against the rest due to the amount we get for the amount of money we spend.
Chose LocaliQ
I have not used other products as the last marketing company did not review our information with us.
Chose LocaliQ
Tried a couple of other marketing companies, none of which can compare to LocaliQ in terms of capabilities and results.
Chose LocaliQ
  1. ReachLocal is relatively cost-effective when compared with HubSpot
  2. It has all the must-have services for your website and campaign management
Chose LocaliQ
I haven't used any competitors listed, but I am familiar with GTMA and have worked with them. Their advertising strategies have been more robust, and I prefer their Google ads and Facebook ads methods over ReachLocals. I like ReachLocals basic report functionality over GTMA's. …
Chose LocaliQ
I have only used website developers in the past and haven't used any marketing companies.
Chose LocaliQ
We used Demandforce prior to moving to ThriveHive. I believe that ThriveHive is just a better overall value in terms of pricing, services and of course the personal guidance you get by having a dedicated coach.
Chose LocaliQ
ThriveHive offered the most features at the best price when I set up my site. The ongoing support is great as well.
Chose LocaliQ
While WordPress provides you with the opportunity to build a custom website, it stops there. ThriveHive has a strong small business marketing suite of products that are integrated into a WordPress-based website while also making it easy for the user to make quick and easy edits …
Olark
Chose Olark
I actually have not utilized any other products similar to Olark at this point in my career.
Chose Olark
Our organization just made the switch over to Zendesk and Zendesk Chat less than a month ago, so it is difficult to provide an accurate comparison. I will say though, that Zendesk has more robust reporting and far more options for integration. I am confident that Zendesk Chat …
Chose Olark
We did use Zendesk chat for a short time but switched to Olark when a colleague suggested Olark was simpler. We were looking for a chat solution that was easy to understand and use visually, plus easy to switch between multiple people when taking turns monitoring chat. And we …
Chose Olark
We have only used Olark, due to the pricing and ease of use.
Chose Olark
Olark is more user friendly and very affordable for our purpose of use.
Chose Olark
Olark has an easier implementation process and has better functionality such as the ability to send commands through the platform to either create a ticket in your CRM or push an opportunity to salesforce; you're even able to 'push' the end user to a web page. Implementing …
Chose Olark
Olark really doesn't stand up against these options. It feels outdated compared to most of them. All of the competition offers page breaks, while Olark does not. I don't really understand why they don't have this simple feature. I can only guess that it's a methodology thing, …
Chose Olark
I have not used other chat software
Chose Olark
Olark is on another level, but still not the optimal product - it's on its way.
Chose Olark
I have not used zopim extensively, but my company has been looking into converting to ZenDesk. The one positive difference I did notice with zopim was the ability to easily email a transcript of a chat - and the user has the option to request it independently of the operator.
Chose Olark
I haven't personally evaluated other sites. Olark is the only one I've used and I like it quite a bit. To this point price and ease of use has given me reason to stay and I don't see that changing.
Chose Olark
The main reason was that we had a really hard time integrating the Zendesk chat function into our UI, and once we discovered that Olark would not only integrate seamlessly with our website, but also automatically produce Zendesk support tickets, we were sold.
Chose Olark
I actually haven't tried out any similar products at this time, unfortunately.
Features
LocaliQOlark
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
LocaliQ
7.6
Ratings
7% above category average
Olark
-
Ratings
WYSIWYG email editor7.30 Ratings00 Ratings
Dynamic content6.60 Ratings00 Ratings
Ability to test dynamic content8.00 Ratings00 Ratings
Landing pages6.70 Ratings00 Ratings
A/B testing8.00 Ratings00 Ratings
Mobile optimization7.30 Ratings00 Ratings
Email deliverability reporting9.00 Ratings00 Ratings
List management7.10 Ratings00 Ratings
Triggered drip sequences8.60 Ratings00 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
LocaliQ
7.3
Ratings
13% above category average
Olark
-
Ratings
Lead nurturing automation7.70 Ratings00 Ratings
Lead scoring and grading6.70 Ratings00 Ratings
Data quality management7.60 Ratings00 Ratings
Automated sales alerts and tasks7.20 Ratings00 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
LocaliQ
7.8
Ratings
4% above category average
Olark
-
Ratings
Calendaring9.50 Ratings00 Ratings
Event/webinar marketing6.00 Ratings00 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
LocaliQ
7.8
Ratings
17% above category average
Olark
-
Ratings
Social sharing and campaigns8.10 Ratings00 Ratings
Social profile integration7.60 Ratings00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
LocaliQ
7.4
Ratings
12% above category average
Olark
-
Ratings
Dashboards7.30 Ratings00 Ratings
Standard reports7.50 Ratings00 Ratings
Custom reports7.50 Ratings00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
LocaliQ
9.0
Ratings
51% above category average
Olark
-
Ratings
Customizability9.00 Ratings00 Ratings
Chat Analytics and Reports
Comparison of Chat Analytics and Reports features of Product A and Product B
LocaliQ
-
Ratings
Olark
10.0
Ratings
14% above category average
Chat history and transcripts00 Ratings10.00 Ratings
Chat reporting00 Ratings10.00 Ratings
Chat and web analytics00 Ratings10.00 Ratings
Best Alternatives
LocaliQOlark
Small Businesses
Thryv
Thryv
Score 8.7 out of 10
Gist
Gist
Score 9.5 out of 10
Medium-sized Companies
OutboundEngine
OutboundEngine
Score 10.0 out of 10
Genesys DX (discontinued)
Genesys DX (discontinued)
Score 10.0 out of 10
Enterprises

No answers on this topic

Genesys DX (discontinued)
Genesys DX (discontinued)
Score 10.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
LocaliQOlark
Likelihood to Recommend
8.5
(0 ratings)
10.0
(0 ratings)
Likelihood to Renew
-
(0 ratings)
8.6
(0 ratings)
Usability
8.0
(0 ratings)
10.0
(0 ratings)
Support Rating
-
(0 ratings)
9.8
(0 ratings)
Product Scalability
8.0
(0 ratings)
8.0
(0 ratings)
User Testimonials
LocaliQOlark
Likelihood to Recommend
LocaliQ is well-suited, in our experience, for B2B marketing and, specifically, hyper-targeted and personalized marketing efforts. The geofencing capability is excellent at helping us deliver messages literally to the doorsteps of our target prospects. The proprietary software they use for this targeting is worth the money, and their reps, specifically Nikki Rowell and Sarah Pena, are fantastic and delightful people to work with. The only scenario that was slightly underwhelming was LinkedIn. Their tools don't deliver any additional value to LinkedIn ad campaigns, so it's not worth paying LocaliQ to run these campaigns; we can run them ourselves, which doesn't require much effort. That is just a small downside. We are extremely pleased with LocaliQ and their whole team.
Read full review
If you want to have the option to chat on your company website and keep track of those chats, the customer's satisfaction, your employees' capabilities and the repetition of certain inquiries, Olark can truly help your business. We have 4 employees at any given time dedicated to our chat function during business hours. After hours if offers the option to send our customer service team an email with your question on your behalf. Everyone wins.
Read full review
Pros
  • ThriveHive is a smaller marketing team dedicated to helping small to medium sized businesses perfect their marketing messages. ThriveHive is particularity good at understanding how Google, and other search engines work, and have been instrumental in helping my company to grow and evolve.
  • With ThriveHive, you get a dedicated coach who is matched to your type of business. This experience with similar businesses gives your coach a better understanding of your business and the challenges your company faces.
  • My coach is very good at responding to my needs within 1 to 2 business days. Email contacts are fluent and as often as I need, to discuss ideas or questions. I can only speak of my relationship with my coach, and I am very pleased.
  • I feel that ThriveHive makes every effort to take excellent care of their clients, and makes you feel like you are their most important customer. I definitely believe that this is one of ThriveHives' greatest assets.
Read full review
  • Its ease of use and simple design is a huge plus.
  • Their customer support is top notch. They have always been super responsive and helpful.
  • Past chats are stored and easy to search.
  • It's easy to customize to fit the look and feel of your website.
Read full review
Cons
  • The email content editor could use some additional bells and whistles, it cannot handle some more advanced functions, but for the basics it is more than adequate.
  • Options for website creation are a bit limited and the turnaround time can be a bit lengthy at times because of the volume they do.
  • Tracked phone lines can be a bit pricey, but not exorbitant.
Read full review
  • There is not a way to add a queue. We have guests that get a little impatient when we are very busy. This would allow for the guest to know that we are working on getting to them and not ignoring them.
  • We have experienced outages this past year, and the communication in regards to what is happening is not the best.
Read full review
Likelihood to Renew
No answers on this topic
I think it's a great feature to be more in touch with a customer base - it saves time, money, and is often extremely effective in terms of answering customer questions and addressing concerns. Although the subject of product renew is not necessarily in my hands, I strongly advocate for the program's future use
Read full review
Usability
Overall usability pretty good. If we would have gotten better return on our advertising dollar I would have continued with them - their dashboard was very easy to use and the recaps they provided were helpful. They try to put data in bite-sized pieces for the client that are understandable (unlike google's reporting page itself which can be a bit difficult to understand at times). Their team was friendly, semi-responsive, and provided explanations when requested
Read full review
It is simply easy and customizable to be exactly what you need it to be
Read full review
Support Rating
No answers on this topic
I've used the Olark knowledge base and searched online for help on questions I had. The help section is easy to use. I have found most of the answers I need within minutes. Plus their help section has a chat feature in a box on the same level as the answers so when I did need more help it was right there for me. (didn't need to search for it on another part of the page) This box has a link to open a support ticket, twitter link for quick answers, and a systems notice
Read full review
Alternatives Considered
LocaliQ is more economical that marketing agencies we've used in the past. Our dollar goes farther. We've also used services from phonebook providers that were getting into the online advertising field. At the time, it was just being introduced so the reps knowledge on the topic was quiet limited.
Read full review
We did use Zendesk chat for a short time but switched to Olark when a colleague suggested Olark was simpler. We were looking for a chat solution that was easy to understand and use visually, plus easy to switch between multiple people when taking turns monitoring chat. And we liked how it fit on the screen of the website - easy to see but not intrusive
Read full review
Scalability
As mentioned prior, their ability to utilize and maximize our resources so that we receive the best results on all avenues of marketing and advertising. We see better lead generation, brand recognition and top of mind awareness due to LocaliQ efforts
Read full review
No answers on this topic
Return on Investment
  • Local print advertising enhanced our community presence and strengthened brand loyalty.
  • The automation of PPC and display campaigns has saved our marketing team at least 15-20 hours per week of work monitoring campaigns.
  • Service fees feel steep for the campaigns we run, especially for a business with constrained budgets.
Read full review
  • Positive impact on employee payroll. We would have to hire at least 1 or 2 more employees if we no longer offered Live Chat support.
  • I don't believe that Olark had any negative impacts on the business. We simply outgrew the platform.
Read full review
ScreenShots

LocaliQ Screenshots

Screenshot of the Dash lead management dashboard and engagement centerScreenshot of the Marketing Dashboard, which provides access to reports 24/7, or can be used to listen to phone calls and recordings, and manage a lead inbox. LocaliQ customers receive access to the Marketing Dashboard with the purchase of any other products at no additional cost. Upgrades available for automated lead nurture solutions.Screenshot of LocaliQ’s search ad technology includes expertise from account setup and keyword creation to data analysis and reporting across multiple search engines.Screenshot of Social ads, based on a business's unique goals and budget.Screenshot of LocaliQ listings solutions to get a business accurately listed, with lower cost or premium options.Screenshot of the AI-powered Dash SMS Agent that qualifies leads and convert customers. AI responses are generated using website content to provide a customer experience as good or better than a human interaction.