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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Maglr

    Score9 out of 10
    Mid-Size Companies (51-1,000 employees)
    Maglr is a cloud-based content creation platform that helps brands and organisations to create and publish visual interactive stories, without having to write a single line of code. Used for corporate communication (e.g. annual reports, digital magazines), content marketing (e.g. infographics, campaign pages) and sales enablement (e.g. brochures & presentations). Maglr has developed two content editors: a user friendly drag-and-drop

    $220

    Block editor incl. template library

    Sprinklr Marketing

    Score7.1 out of 10
    N/ASprinklr Marketing is a Content Experience platform for global marketing, creative, and media teams. It centralizes campaign planning, content creation, publishing, and performance analysis across paid, owned, and earned media. The platform also supports Content Marketing, Social Media Advertising, and Marketing Analytics through AI-assisted content workflows, paid-social campaign management, and cross-channel performance reporting. Key Features Campaign…N/A
    Pricing
    MaglrSprinklr Marketing
    Editions & Modules
    Maglr Business
    $220.00
    Block editor incl. template library
    Maglr Pro
    $380.00
    Block & Pro editor incl. templates + extra features
    Maglr Enterprise
    $1000.00
    Pro + add-on modules i.e. Presenter & Proposal
    Sprinklr Marketing
    Custom, quote-based pricing
    per year
    Offerings
    Pricing Offerings
    MaglrSprinklr Marketing
    Free Trial
    YesNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesYes
    Entry-level Setup Fee$220 including one userNo setup fee
    Additional DetailsWith Maglr you pay monthly or opt for an annual license and get an extra month for free. No complicated contracts, a monthly license can be canceled any time. A 14-day free trial is available.
    More Pricing Information
    Features
    MaglrSprinklr Marketing
    Content Creation
    Comparison of Content Creation features of Maglr and Sprinklr Marketing
    Feature
    Maglr
    9.0
    1 Ratings
    14% above category average
    Sprinklr Marketing
    -
    Ratings
    Ideation9.01 Ratings00 Ratings
    Content Publishing
    Comparison of Content Publishing features of Maglr and Sprinklr Marketing
    Feature
    Maglr
    9.0
    1 Ratings
    14% above category average
    Sprinklr Marketing
    -
    Ratings
    Content hub9.01 Ratings00 Ratings
    Forms / Gated content9.01 Ratings00 Ratings
    Embedded CTAs9.01 Ratings00 Ratings
    Content Reporting & Analytics
    Comparison of Content Reporting & Analytics features of Maglr and Sprinklr Marketing
    Feature
    Maglr
    8.0
    1 Ratings
    8% above category average
    Sprinklr Marketing
    -
    Ratings
    Content performance analytics8.01 Ratings00 Ratings
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    MaglrSprinklr Marketing
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    Contently
    Score9.9 out of 10
    Listrak
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    CoSchedule Marketing Suite
    Score10 out of 10
    Sailthru
    Score5.3 out of 10
    Enterprises
    PathFactory
    Score8.3 out of 10
    Listrak
    Score10 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    MaglrSprinklr Marketing
    Likelihood to Recommend
    9.0
    (1 ratings)
    7.0
    (16 ratings)
    Support Rating
    -
    (0 ratings)
    8.0
    (16 ratings)
    User Testimonials
    MaglrSprinklr Marketing
    Likelihood to Recommend
    Maglr
    Maglr is suited for: 1. Thought Leadership - Blog Posts ∙Point of View Papers. ∙White Papers. ∙Articles for the
    Media. ∙Interviews with
    Business Leaders. ∙Diversity and
    Inclusion Stories. 2. Documentation Services - Product Documentation
    and Release Notes ∙User Guides ∙Configuration and
    Installation Guide


    Quick Start Guides. 3. Event-Based Collateral ∙Speeches - Emcee Scripts ∙Interview/Moderator
    Q&A. ∙Standees ∙Posters/Banners ∙Danglers ∙Flyers/Giveaways ∙Logos


    Creative Themes 4. Interactive Assets - Videos (Motion
    Graphics) ∙Interactive Web Pages ∙Podcasts ∙GIFs ∙Webcasts and Webinars 5. Short Content - Social Media Posts ∙Creatives: Images, GIFs, Short Videos ∙Company Profiles or Leaders’ Bios
    Incentivized
    Read full review
    Sprinklr
    Sprinklr is well suited for several teams working together to all use one tool. It's helpful for brands running several paid initiatives on several different platforms for monitoring or turning ads on and off quickly if a PR issue arises. You can have ads set up for timely/seasonal scenarios to quickly take advantage of messaging that's relevant for geo-targeted locations. If you're looking for a very simplified quick step process, Sprinklr is too robust and costly for that.
    Incentivized
    Read full review
    Pros
    Maglr
    • Creation of Content Strategy.
    • Creating Editorial Calendar.
    • Creating Content Structure.
    Incentivized
    Read full review
    Sprinklr
    • Great personal attention from our account executive. They tried their best to coach and onboarding.
    • Sprinklr is really user friendly. The navigation is intuitive and simple to learn.
    • Their knowledge base of articles and user generated tips was really awesome and complete. You can find anything you need in there.
    Incentivized
    Read full review
    Cons
    Maglr
    • Creation of Marketing collateral.
    • Sales ennoblement pitches.
    • Pricing flexibility.
    Incentivized
    Read full review
    Sprinklr
    • It can be overwhelming when you first start. There is so much functionality. Go to a formal training to see all of the things it can do and pick what you need. Once you learn it, it is a great tool, but it is a lot to learn!
    Incentivized
    Read full review
    Support Rating
    Maglr
    No answers on this topic
    Sprinklr
    We do not have the closest relationship with our Sprinklr representative. It would be nice for them to be more proactive like our other platform reps who are in constant communication when it comes to new products and launches within the platform. I usually sign up for webinars in order to learn about new products.
    Incentivized
    Read full review
    Alternatives Considered
    Maglr
    Maglr helped us by creating the content hub. 1. Getting dedicated content
    idealization, creation, and distribution engine that not only executes content
    strategies but also creates them and amplifies your brand voice. Powered by a
    team of content marketing experts, this is a one-stop for all your content
    needs. 2. Greater reach and stronger digital footprint with improved
    brand awareness.
    Incentivized
    Read full review
    Sprinklr
    We are using different platforms for different clients. It depends on how the client's budget and what they can invest in their reporting tool. Sprinklr is the most complex, biggest, and most customizable. We say if Brandwatch is LEGO Duplo, then Socialbakers is LEGO Classic and Sprinklr is LEGO Technic. I really love the Powerpoint export from reports from Socialbakers because it saves me a lot of time (one of their best selling points) & the integration of competitors and their metrics is very helpful. But their publishing tool does not work well. If we want to have the cheapest version, we implement a simple Google Data Studio dashboard.
    Incentivized
    Read full review
    Return on Investment
    Maglr
    • Optimizing social media channels.
    • Deploying content marketing workflows.
    • Identifying the right distribution channels and platforms.
    Incentivized
    Read full review
    Sprinklr
    • Time saved on reporting: no need to request any reports from social media agencies anymore
    • Time saved on optimisations thanks to AI optimisations available on the platform
    • Increased team collaboration: local users have visibility on the best performing content across all the markets
    Incentivized
    Read full review
    ScreenShots

    Maglr Screenshots

    Screenshot of Maglr Block editorScreenshot of Publications on every deviceScreenshot of Offline desktop app for presentationsScreenshot of Maglr drag-and-drop Block editorScreenshot of Maglr Pro editorScreenshot of Maglr dashboard and Google Analytics integration