What users are saying about
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Top Rated
1867 Ratings
6 Ratings

Mailchimp

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Top Rated
1867 Ratings
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Score 8.2 out of 100
6 Ratings
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Score 7.4 out of 100

Likelihood to Recommend

Mailchimp

Mailchimp is well suited to a situation where you have a stable or known set of recipients to whom you will be sending email updates on a regular basis. Mailchimp is well suited to situations where a lot of information needs to be sent to a lot of different people and organizations at specified times in the future.Mailchimp is not appropriate for one-to-one communication - the higher the scale of interactions from 1 to many the better the software performs.
Alfred Brock | TrustRadius Reviewer

REDCap

Our main use has been for research studies. It allows HIPPA compliant data collection with a vast amount of customization options, branching logic to keep collection clean, and validation to ensure data collected can easily be analyzed. We can send surveys to participants in between visits and use forms for in person visits where a staff member is collecting the information
Taylor Read | TrustRadius Reviewer

Feature Rating Comparison

Email & Online Marketing

Mailchimp
8.1
REDCap
WYSIWYG email editor
Mailchimp
8.5
REDCap
Dynamic content
Mailchimp
7.8
REDCap
Ability to test dynamic content
Mailchimp
7.9
REDCap
Landing pages
Mailchimp
7.6
REDCap
A/B testing
Mailchimp
7.8
REDCap
Mobile optimization
Mailchimp
8.6
REDCap
Email deliverability reporting
Mailchimp
8.8
REDCap
List management
Mailchimp
8.3
REDCap
Triggered drip sequences
Mailchimp
7.7
REDCap

Lead Management

Mailchimp
9.2
REDCap
Lead nurturing
Mailchimp
6.9
REDCap
Lead scoring and grading
Mailchimp
10.0
REDCap
Data quality management
Mailchimp
10.0
REDCap
Automated sales alerts and tasks
Mailchimp
10.0
REDCap

Campaign Management

Mailchimp
10.0
REDCap
Calendaring
Mailchimp
10.0
REDCap
Event/webinar marketing
Mailchimp
10.0
REDCap

Social Media Marketing

Mailchimp
10.0
REDCap
Social sharing and campaigns
Mailchimp
10.0
REDCap
Social profile integration
Mailchimp
10.0
REDCap

Reporting & Analytics

Mailchimp
7.8
REDCap
Dashboards
Mailchimp
7.7
REDCap
Standard reports
Mailchimp
8.2
REDCap
Custom reports
Mailchimp
7.4
REDCap

Platform & Infrastructure

Mailchimp
8.5
REDCap
API
Mailchimp
9.0
REDCap
Role-based workflow & approvals
Mailchimp
10.0
REDCap
Customizability
Mailchimp
6.4
REDCap
Integration with Salesforce.com
Mailchimp
8.5
REDCap
Integration with Microsoft Dynamics CRM
Mailchimp
8.5
REDCap
Integration with SugarCRM
Mailchimp
8.5
REDCap

Survey Format & Appearance

Mailchimp
REDCap
8.3
Survey templates
Mailchimp
REDCap
8.0
Themes
Mailchimp
REDCap
8.0
Custom logo/branding
Mailchimp
REDCap
9.0

Survey Content

Mailchimp
REDCap
7.7
Changes to live survey
Mailchimp
REDCap
7.0
Question design help
Mailchimp
REDCap
7.0
Multiple question types
Mailchimp
REDCap
9.0

Survey Logic

Mailchimp
REDCap
8.0
Survey logic flexibility
Mailchimp
REDCap
8.0

Survey Reporting & Analytics

Mailchimp
REDCap
8.0
Response tracking
Mailchimp
REDCap
9.0
Data export
Mailchimp
REDCap
8.0
Standard reports
Mailchimp
REDCap
8.0
Custom reports
Mailchimp
REDCap
7.0
Analytics
Mailchimp
REDCap
8.0

Survey Administration & Security

Mailchimp
REDCap
8.0
Access controls
Mailchimp
REDCap
8.0
Compliance
Mailchimp
REDCap
8.0

Survey Distribution

Mailchimp
REDCap
7.0
Respondent restrictions
Mailchimp
REDCap
7.0

Pros

Mailchimp

  • Easy to use and updates to application have been very customer focused.
  • Love the amount of services you receive from them at absolutely no cost to you. You can add up to 2,000 subscribers for free.
  • Compatibility with our CRM and Hubspot which enables us to target our email marketing efforts.
  • Great customer service. Any time issues arose or questions needed to be addressed, their customer service team was very responsive and helpful.
  • Outstanding email analytics which allows us to measure many metrics for our email marketing campaign.
Ron Rothstain | TrustRadius Reviewer

REDCap

  • Develop and conduct online survey easily
  • Allow back office data management securely
Anonymous | TrustRadius Reviewer

Cons

Mailchimp

  • Phone support. While the chat function is extremely effective, it can be helpful with certain questions to speak with someone over the phone.
  • I'd like the ability to unsubscribe someone to all campaigns. Currently, if someone unsubscribes to a campaign, they will never receive that exact campaign again. But if their email address is on multiple lists or gets added on another list by someone who is unaware that they unsubscribed, that person will receive another email. Many recipients have been angered by this, telling me that the unsubscribed - which they did - but I have to explain that the process is not universal, and sometimes we forget to include the "exclude" list.
  • The payment structure goes by the number of email addresses that are stored on Mailchimp, so to stay below a certain billing threshold, I have to periodically delete lists of stored email addresses. This gets to be cumbersome because I regularly need to delete and re-upload many of the same lists of people.
Jason Carlage | TrustRadius Reviewer

REDCap

  • Some of the reporting could be very confusing and inundated with information that was not necessary or needed. There were very specific parameters that you had to set in order to export the exact data that you were looking for.
  • In some cases, not all, it could take a very long time to get approval to make any sort of portal changes, such as adding a second date option or adding a field. Sometimes this would mean certain patients would have a specific type of record and others would be missing it.
Taylor Miron | TrustRadius Reviewer

Likelihood to Renew

Mailchimp

Mailchimp 9.4
Based on 49 answers
Love the product! Easy to use -create fabulous e-mails for our clients which met their needs! Enjoyed using the tools and creating a report for the sales and marketing teams that we work for which helped sharpen their focus and increase their revenue!
Valie Robbins | TrustRadius Reviewer

REDCap

No score
No answers yet
No answers on this topic

Usability

Mailchimp

Mailchimp 8.5
Based on 138 answers
The interface is really easy to use. The email editor works great and helps smooth out the issues you have when creating emails for the many different email clients out there. It's also easy to schedule and deploy emails within the platform. Email reporting is also great.
Mike Muller | TrustRadius Reviewer

REDCap

No score
No answers yet
No answers on this topic

Reliability and Availability

Mailchimp

Mailchimp 10.0
Based on 8 answers
I have, in the 4+ years that I've used Mailchimp, never seen an issue that restricted the use of their software/tools. I don't know of a single time when they're system crashed or went down. I could be wrong, but I honestly haven't experienced any issues with outages, errors or unplanned downtime
Ben Caplan | TrustRadius Reviewer

REDCap

No score
No answers yet
No answers on this topic

Performance

Mailchimp

Mailchimp 10.0
Based on 10 answers
I haven't noticed any slow speeds from Mailchimp or their tools. I think the landing pages load quickly and look nice. The email reports and editing operates smoothly and doesn't take time to load. Additionally, when I use Mailchimp in conjunction with Zapier + Hubspot I don't notice any drag between any of these tools
Ben Caplan | TrustRadius Reviewer

REDCap

No score
No answers yet
No answers on this topic

Support Rating

Mailchimp

Mailchimp 10.0
Based on 16 answers
The customer support clients really know about their tool and they were able to help my with all of my questions and problems, which over the years were quite a few. They're even motivated enough to drop a funny line here and there which perfectly matches their corporate language on the website.
Fabian Kuhn | TrustRadius Reviewer

REDCap

No score
No answers yet
No answers on this topic

Implementation Rating

Mailchimp

Mailchimp 8.8
Based on 40 answers
It's pretty easy to get up and running! There's a slight learning curve on a few things, but once you find where everything is located, you can import your list and send your first email. It really makes our clients feel great to see how quickly they can get that first email out.
Vicki Lesage | TrustRadius Reviewer

REDCap

No score
No answers yet
No answers on this topic

Alternatives Considered

Mailchimp

The automation features in Mailchimp vastly outrank any other mail service I've tried so far, and seeing as we often try and teach our clients how to utilize it, I also really appreciate their deep and constantly updated tutorials and documentation. Whenever I've had an issue or problem their support staff, whether over chat or phone have been really helpful and invested in helping solve the issue.
Maria Clara Daly | TrustRadius Reviewer

REDCap

SurveyMonkey and Google Forms have similar features for surveys but they lack the form options and user interface. They are also not HIPPA compliant so we are not able to collect any identifying information which is usually an issue in research when we are tracking participants. Many institutional review boards won't even approve a study without a HIPPA compliant data collection service.
Taylor Read | TrustRadius Reviewer

Scalability

Mailchimp

Mailchimp 9.3
Based on 4 answers
Mailchimp over the years I've used it has grown in leaps and bounds. They have added so many additional features than were previously available. They are truly an all-in-one marketing platform now.If you're a small operation and just want to add email to your marketing efforts, they're there for you. If you're a larger operation and want to start sending postcard advertisements, they can do that. If you'd good with that and want to kick up your marketing by going social, you can do that on their platform. They are truly able to be as small as you need, but also get quite large in whatever it is you'd like to do through their system.
Ben Caplan | TrustRadius Reviewer

REDCap

No score
No answers yet
No answers on this topic

Return on Investment

Mailchimp

  • Its affordability keeps campaign expenditures low. For the first year of the campaign, we were able to utilize the free service which saved us about $400 on administrative costs. We have just recently upgraded to a payment plan.
  • The ease of using saved templates cuts down on staff time, and even if we decide to use a new template, customizing a template is pretty simple.
  • We have been able to raise $5,000+ from our email campaigns, and that was during the time when we weren't paying for the service.
Fredrick Doss, M.A. | TrustRadius Reviewer

REDCap

  • It facilities the research
  • It ensures HIPPA compliance
Anonymous | TrustRadius Reviewer

Screenshots

Pricing Details

Mailchimp

General

Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Entry-level set up fee?
No

REDCap

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Rating Summary

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