What users are saying about
29 Ratings
8 Ratings
29 Ratings
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Score 8.6 out of 100
8 Ratings
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Score 4 out of 100

Likelihood to Recommend

MailerLite

MailerLite is fantastic for anyone who is looking to send emails to a lot of people and gather data and analytics of who has read the email, clicked on links, etc. It works well on a company base as well as an individual contractor base.
Katie McKinlay | TrustRadius Reviewer

SALESmanago

They are very strong in Europe and if you are an Eastern European entrepreneur on the US East Coast, they might be a better fit than HubSpot or Marketo. But if you are new to marketing automation, it could be a difficult learning curve. And at present (Feb 2017) the European exchange rates make it an unattractive. There are also some issues with price transparency. Add-on fees can mount up.
Lou Covey | TrustRadius Reviewer

Feature Rating Comparison

Email & Online Marketing

MailerLite
9.1
SALESmanago
6.9
WYSIWYG email editor
MailerLite
8.7
SALESmanago
7.1
Dynamic content
MailerLite
9.6
SALESmanago
5.3
Ability to test dynamic content
MailerLite
9.6
SALESmanago
6.2
Landing pages
MailerLite
7.5
SALESmanago
6.7
A/B testing
MailerLite
9.6
SALESmanago
8.5
Mobile optimization
MailerLite
9.6
SALESmanago
7.2
Email deliverability reporting
MailerLite
8.3
SALESmanago
5.3
List management
MailerLite
9.6
SALESmanago
7.2
Triggered drip sequences
MailerLite
9.0
SALESmanago
8.7

Reporting & Analytics

MailerLite
7.2
SALESmanago
6.3
Dashboards
MailerLite
6.0
SALESmanago
6.3
Standard reports
MailerLite
9.6
SALESmanago
6.3
Custom reports
MailerLite
6.0
SALESmanago
6.3

Lead Management

MailerLite
SALESmanago
8.9
Lead nurturing
MailerLite
SALESmanago
8.7
Lead scoring and grading
MailerLite
SALESmanago
9.1
Data quality management
MailerLite
SALESmanago
8.7
Automated sales alerts and tasks
MailerLite
SALESmanago
9.1

Campaign Management

MailerLite
SALESmanago
8.4
Calendaring
MailerLite
SALESmanago
8.4
Event/webinar marketing
MailerLite
SALESmanago
8.3

Social Media Marketing

MailerLite
SALESmanago
7.0
Social sharing and campaigns
MailerLite
SALESmanago
7.7
Social profile integration
MailerLite
SALESmanago
6.4

Platform & Infrastructure

MailerLite
SALESmanago
7.7
API
MailerLite
SALESmanago
8.7
Role-based workflow & approvals
MailerLite
SALESmanago
8.0
Customizability
MailerLite
SALESmanago
8.3
Integration with Salesforce.com
MailerLite
SALESmanago
7.0
Integration with Microsoft Dynamics CRM
MailerLite
SALESmanago
7.0
Integration with SugarCRM
MailerLite
SALESmanago
7.0

Pros

MailerLite

  • They had various ways to get subscribers on your email list.
  • Drag and drop email editor with fancy email templates.
  • Email campaign tracking and AB testing.
Akram Hasan Sharkar | TrustRadius Reviewer

SALESmanago

  • The solution is easy to use, once you learn it. Given that the marketing automation software is very complex, they managed to create a user-friendly interface, easy to use even without programming knowledge.
  • Educates users and customers - It is impressive how many resources SALESmanago invested in educating customers. We are talking about video tutorials, webinars every Tuesday, Wednesday and Thursday, blog articles, infographics, free eBooks, Marketing Automation Day, events etc.
  • Multiple tools integrated into one - it's a habit that you find all the information and tools you need in one place. There are other solutions on the market, but SALESmanago is among the only ones that provides an overview
  • 30 day free trial - the advantage is that you do not have to pay first to use the solution. In the 30 day trial you have the opportunity to discover all the secrets of this tool and see if it fits to your business.
daraban cosmin | TrustRadius Reviewer

Cons

MailerLite

  • Although they have started working with popular third-party tools there is major room for improvement. Due to them not being on the list of integrated tools for some very well known CRM's it has been difficult to fully use MailerLite for all our online email management systems.
  • They have a great selection of landing page templates that work well for new business start-ups but unfortunately they have yet to be added to in the two years since I switched over. This is an area I hope they plan to improve, whether it be only available on pro plans, it's just time to add to that library.
  • The other major part I hope Mailerlite can improve is the option to upload and store PDF's and videos instead of having to link to outside sources.
Ayo Bamgbose, Assoc CIPD, MSc | TrustRadius Reviewer

SALESmanago

  • Using all possible features is hard. There is a need for individual strategy, but that is done well by their partners.
  • Timing and cooldowns could be done better.
  • Drag and drop creators are not top notch in market at the moment.
David Vopelka | TrustRadius Reviewer

Alternatives Considered

MailerLite

Compared to products like Constant Contact, MailerLite is much more cost appropriate, and is easier to use. The only downside is that Constant Contact has some additional functionality for live events that MailerLite doesn't offer, like text to join, but unless you are speaking at or holding live events often the added cost for Constant Contact doesn't make sense for startups or small businesses.
Anonymous | TrustRadius Reviewer

SALESmanago

Salesmanago is more affordable and has better behavior analytics when compared with others.
Indra Jaya | TrustRadius Reviewer

Return on Investment

MailerLite

  • While email is a great way to connect with our clients, the sharable pdf brochures have been a great source of traffic to our website. It has also been a great conversation starter with potential clients who are tired of emails.
  • There are over 12 million WhatsApp users in Kenya, most of our clients and prospects, are more willing to connect us via WhatsApp than by email. The .PDF brochures has become one of our biggest marketing assets as we can keep them updated about our projects in a more social way. The fact that the brochures are more shareable is a big bonus. It'll be good to be able to track clicks, which currently can't be done as it's stared as a draft in MailerLite.
Abigail Nwaocha | TrustRadius Reviewer

SALESmanago

  • The tool has been ROI neutral. It cost us nothing but made us nothing
  • Having experience in a little known marketing automation system has increased our credibility as a consulting service
Lou Covey | TrustRadius Reviewer

Screenshots

Pricing Details

MailerLite

General

Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Optional
$10*

* 2500 subscribers

MailerLite Editions & Modules

Edition
Premium plan$101
Forever free plan$01
Premium plan for small business$502
Premium plan for medium businesses$503
  1. 1,000 subscribers
  2. 10,000 subscribers
  3. 50,000 subscribers
Additional Pricing Details

SALESmanago

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Required
222 USD*

* number of contacts/per month

SALESmanago Editions & Modules

Additional Pricing Details

Rating Summary

Likelihood to Recommend

MailerLite
9.4
SALESmanago
3.5

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