marketgoo vs. Serpstat

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
marketgoo
Score 9.4 out of 10
N/A
MarketGoo provides intuitive search engine optimization and web marketing tools aimed specifically at SMBs.
$29.97
per website
Serpstat
Score 9.2 out of 10
Small Businesses (1-50 employees)
Serpstat is a platform to manage online visibility. It is for companies that are interested in ranking and business online presence. Serpstat offers 50+ tools for: • Competitor Intelligence. Identifies market players to analyze • Content Marketing. Locates high-quality and ranking content • Full cycle SEO Management. Tools to improve Google rankings • Market Intelligence and Analytics. To explore a business's niche and world best practices used by market leaders •…
$59
per month
Pricing
marketgooSerpstat
Editions & Modules
marketgoo Pro
$29.97
per website
Individual
$59
per month
Team
$119
per month
Agency
$479
per month
Offerings
Pricing Offerings
marketgooSerpstat
Free Trial
NoYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup fee$59 per user
Additional DetailsEach plan includes access to 230 Google databases. To meet the demands of big enterprises, Serpstat offers specific services to enterprise customers.
More Pricing Information
Features
marketgooSerpstat
SEO
Comparison of SEO features of Product A and Product B
marketgoo
9.0
1 Ratings
15% above category average
Serpstat
9.5
14 Ratings
20% above category average
Keyword analysis8.01 Ratings9.814 Ratings
Page grader8.01 Ratings9.310 Ratings
Competitive analysis8.01 Ratings9.514 Ratings
Site audit / diagnostics10.01 Ratings9.814 Ratings
Site recommendations10.01 Ratings9.67 Ratings
Task management10.01 Ratings9.33 Ratings
Backlink management00 Ratings9.313 Ratings
SERP ranking tracking00 Ratings9.314 Ratings
SEO Platform & Account Management
Comparison of SEO Platform & Account Management features of Product A and Product B
marketgoo
10.0
1 Ratings
17% above category average
Serpstat
10.0
12 Ratings
17% above category average
Integration with web analytics tools10.01 Ratings10.07 Ratings
Multi-domain support00 Ratings10.012 Ratings
SEO Channels
Comparison of SEO Channels features of Product A and Product B
marketgoo
-
Ratings
Serpstat
9.5
13 Ratings
22% above category average
Local SEO00 Ratings9.111 Ratings
Social SEO00 Ratings9.57 Ratings
Mobile SEO00 Ratings9.64 Ratings
Global SEO00 Ratings9.813 Ratings
Best Alternatives
marketgooSerpstat
Small Businesses
Google PageSpeed Insights
Google PageSpeed Insights
Score 9.9 out of 10
Google PageSpeed Insights
Google PageSpeed Insights
Score 9.9 out of 10
Medium-sized Companies
Advanced Web Ranking
Advanced Web Ranking
Score 8.3 out of 10
Advanced Web Ranking
Advanced Web Ranking
Score 8.3 out of 10
Enterprises
Dupli Checker (DupliChecker.com)
Dupli Checker (DupliChecker.com)
Score 8.7 out of 10
Dupli Checker (DupliChecker.com)
Dupli Checker (DupliChecker.com)
Score 8.7 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
marketgooSerpstat
Likelihood to Recommend
10.0
(1 ratings)
9.7
(14 ratings)
Likelihood to Renew
-
(0 ratings)
10.0
(1 ratings)
Usability
-
(0 ratings)
10.0
(1 ratings)
Support Rating
-
(0 ratings)
10.0
(2 ratings)
User Testimonials
marketgooSerpstat
Likelihood to Recommend
marketgoo
Literally, my website traffic more than doubled in a few weeks after implementing MarketGoo. I continue to improve my rankings as well. I have used Google Analytics, Google Search Console. I have explored www.Moz.com, www.RabbitSEO.com, and countless blogs, Youtube videos, and podcasts on SEO. Hands down MarketGoo beats them all with their clarity, results, and ease of use. I also have consistently received immediate replies to my questions with individualized answers to my specific issues. Truly, this is the perfect solution for small businesses that want to pour as much energy into creative content building and as little as possible on getting great SEO results. I love MarketGoo!
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Serpstat.com
If you are looking for an affordable all-in-one SEO tool to manage multiple websites then Serpstat is a great option. It is not the best in category for any one feature, but it offers a wide range of very good SEO tools, all housed in a single app. If you are serious with SEO, this will not be your only tool but it will save you the cost and trouble of managing several different SEO monthly subscriptions for various tools.
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Pros
marketgoo
  • The most helpful feature of MarketGoo is that it shares a simple plan to optimize your website in layman's terms.
  • It also educates you what the priorities are so you can focus on the biggest impacts first as you optimize your website.
  • I also get immediate (and friendly,) personalized responses to all of my questions.
  • The price point cannot be beat.
Read full review
Serpstat.com
  • Serpstat has an incredible Chrome extension. It allows us to perform an on-page analysis, domain analysis, and look at on-page SEO parameters. Rather than logging into Serpstat I'm easily able to access and view competitor and our own analytics at a moment's notice.
  • We love using the organic keyword tool to help us track keyword positions over time and benchmark against ourselves and our competitors. These reports also give a dashboard view of all keywords, along with keyword volume, keyword competition, and the average cost per keyword.
  • Being a global company it's important to not only view rankings in the US, but other major countries as well. With Serpstat we are able to view how our website performs all around the world.
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Cons
marketgoo
  • Occasionally the steps suggested are too generic for me to decipher so I have to inquire further to see if the suggestion is truly recommended for me.
  • There could be more guidance for social media SEO also, as I currently have to use other resources specifically for these types of SEO that I am working on.
  • Another area that I would love is if they had a monthly live/chat session (Facebook live, Periscope, etc...) just to keep momentum, provide group support, and help us in smaller businesses know what others are doing so we can best stay current.
  • A monthly newsletter sharing internet updates would be helpful since things change so rapidly.
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Serpstat.com
  • As a complete product, Serpstat stands with other industry tools. Keyword data is good, but again, as someone who purchased a basic plan to demo the product, limited information really turns me away.
  • Compared to other industry tools, Serpstat is literally right in the middle. There doesn't seem to be any differentiation that makes it stand out against Ahrefs or SEMRush. Perhaps something exclusive to Serpstat would make the product more alluring.
  • Share counting doesn't seem too useful, especially as an SEO tool. The content marketing tools are going in the right path, but do not provide enough information to really be useful.
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Likelihood to Renew
marketgoo
No answers on this topic
Serpstat.com
I am very happy with the program and their services.
Read full review
Usability
marketgoo
No answers on this topic
Serpstat.com
It is pretty easy to use as an SEO tool as I've used a few others prior
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Support Rating
marketgoo
No answers on this topic
Serpstat.com
I believe I've only contacted support once because I had a question about access to a feature, and they told me it wasn't available on the plan I was on. No big deal, they were polite and prompt to respond and answered my question to my satisfaction. I haven't had any real issues with the software, so I haven't needed much in the way of support outside of that question, but I have no reason to believe their support wouldn't be helpful in more pressing situations.
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Alternatives Considered
marketgoo
I also used rabbitseo.com, store metrics, the Weebly analytics and many more that I sampled. I just found them lacking in really giving me a clear, simple prioritized plan. I do not have specific training in computer coding or marketing so I need something like MarketGoo to break it down for me and out things in layman's terms and not overwhelm me with analytics that do not pertain to me
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Serpstat.com
I have used Google Analytics and found it to be good, but limiting. Serpstat does have a much more transparent way to identify, and examine the wealth of SEO links that my sites have. I've tried a few other free programs online for tracking ranks and I looked into other paid versions for SEO tracking. None of them had a good balance between value for money paid. Serpstat finds a good home in value and return.
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Return on Investment
marketgoo
  • MarketGoo has more than doubled my website traffic and I continue to improve in rankings.
  • My creative passion is content creation so I do not spend as much time in SEO as may be suggested. That being said, this is exactly why I use MarketGoo, because their approach is direct, effective and easy. It frees me up to do the fun creative stuff.
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Serpstat.com
  • We had a positive ROI with Serpstat in under a month. The time it saved us with website audits and the ability to cancel other monthly subscriptions, and redundant SEO tools, was a huge positive for us.
  • We save dozens of hours a month with SEO research by being able to use a single app for the majority of our SEO work where we used to have to jump back and forth between several different tools.
  • We've been able to offer prospective clients a free website audit as a lead-in for our marketing services. Serpstat has made it fast, easy and inexpensive to offer this valuable service.
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ScreenShots

marketgoo Screenshots

Screenshot of Get a snapshot of how your SEO has improvedScreenshot of Each SEO section shows you tasks with instructions specifically to improve SEO issues for your siteScreenshot of Optimize each page on your site for a specific keyword - with suggestions from our toolScreenshot of See how your rankings improve over timeScreenshot of See your SEO Overview and Download your ReportScreenshot of Your Competitors will never know that you're spying on their keywords and link performance!

Serpstat Screenshots

Screenshot of Research of SERP with advanced analyticsScreenshot of Sersptat stores all top 100 search results for tracked keywords foreverScreenshot of Visibility and keyword trends are visible with SerpstatScreenshot of Unique Page vs. Page comparison in organic and paid keywordsScreenshot of Sersptat Overview