Medium vs. Tumblr

Medium is (almost entirely) human content. It covers every field and niche, as well as having Publications to either share or read about any specific topic you can think of.

Incentivized

Tumblr can be complicated when it comes to using it in a work setting. With the privacy options being somewhat limited, you will want to make sure that your staff are only sharing information that they are comfortable with in the public realm. You'll need to put some effort into designing an appropriate policy that covers the use of Tumblr and what content can be shared. If you're simply finding a way to engage staff and perhaps show outsiders what it is like to work at your organization, it can be used quite effectively, but you have to be mindful of how involved it gets.

Incentivized

• User-friendly interface and editing features
• Easy to categorize articles to ensure they are found
• Change tracker helps review changes before article is published.

Incentivized

• Intuitive ease of use. It was easy to set up and get the account running immediately.
• Simplicity. Adding text, pictures and video was easy.
• Look & Feel. For the low maintenance approach we were aiming for, we were surprised that the site actually looked pretty slick.

• The payment wall can be confusing.
• Hard to get traction if you're trying to go viral with an article.
• Sometimes content gets buried too easily.

Incentivized

• It can be hard to get followers, similar to Twitter.
• Also similar to Twitter, its possible to get followers that are in no way interested in your business and seeking to promote themselves.
• If you want to use Tumblr to promote your products online, it can be a trial and error process that can be frustrating for businesses that have little experience with photography.

Because of its ease of use - both on desktop and mobile - and the perks of being able to schedule a post for future release, Tumblr is a tool that we plan to continue using in the long term. Despite feeling like a primairly one-sided tool, it can also start conversations online, which is something for which we are always striving.

Tumblr is an easy to use tool. If you're looking for a simple platform that isn't complicated Tumblr works well. There are even ways to embed it to a company website.

We found the support desk of Medium to be really good. They are very focussed on customer service and are willing to go all out to help in every way they can. They are fast to respond and they are also very knowledgable at what they do. They know the importance of being customer-focused.

Incentivized

There are a handful of other blogging platforms available. The biggest difference between Medium and others is how streamlined it is. It's straight to the point and is excellent at showing related content, be it your own or another users. There's no new design to navigate between posts, everything is where you expect it to be letting you focus on the post.

Incentivized

Tumblr turns out to be better than Facebook Pages as it allows the pages to be in the form of customizable templates. It doesn't conform to specific rules for publications beyond the provided templates. Compared to WordPress, Tumblr is much simpler to use. It doesn't require any page management skills.

Incentivized

• Good way to raise awareness of our content with @mentioned influencers
• Good way to link back to your original content
• Aside from publishing your own content Medium is a great news site in its own right. If you're looking for relevant industry news or other content, check in daily to see what's going on with others in your industry.

• Tumblr has helped me meet new people with similar interests.
• I used it for development blog postings for a game we worked on in college.
• N/A- Not really business oriented beyond linking to pages, but I don't have one of those businesses. I've just seen people use it for that.

Incentivized