Overview
ProductRatingMost Used ByProduct SummaryStarting Price
MessagePath
Score 9.5 out of 10
N/A
MessagePath is a business writing assistant used to ensure business communications are effective, on brand, and legally safe, from the company of the same name in San Mateo.N/A
Moz Pro
Score 7.7 out of 10
N/A
MozPro , from Moz in Seattle, Washington, is an SEO platforms for tracking the performance of all inbound marketing efforts comprehensively. It reveals how content is being shared through social channels and how that drives traffic to a website, and features a broad toolset for search engine optimization: rank tracking, link opportunites, site audit via Moz Analytics, prospective keyword analysis and content grading, as well as a crawl test to find broken or poorly designed site elements. Moz…
$99
per month
Scalenut
Score 9.9 out of 10
N/A
Scalenut automates the SEO content lifecycle, reducing the need for manual effort and driving organic traffic with AI-powered tools for content strategy to creation, as well as optimization and analysis. Keyword Planner: Used to build authority in a niche, and to find the keyword clusters with performance data targeted as part of a content pillar strategy. SEO Research: Insights from top-ranking articles, with competitive content analysis,…
$49
per month
Pricing
MessagePathMoz ProScalenut
Editions & Modules
No answers on this topic
Standard
$99
per month
Medium
$179
per month
Large
$299
per month
Premium
$599
per month
Essential
$49
per month
Growth
$79
per month
Pro
$149
per month
Offerings
Pricing Offerings
MessagePathMoz ProScalenut
Free Trial
NoYesYes
Free/Freemium Version
NoNoYes
Premium Consulting/Integration Services
NoNoNo
Entry-level Setup FeeNo setup feeNo setup feeNo setup fee
Additional DetailsDiscount available for annual billing.Discount available for annual pricing.
More Pricing Information
Community Pulse
MessagePathMoz ProScalenut
Features
MessagePathMoz ProScalenut
SEO
Comparison of SEO features of Product A and Product B
MessagePath
-
Ratings
Moz Pro
7.3
41 Ratings
5% below category average
Scalenut
9.0
1 Ratings
16% above category average
Keyword analysis00 Ratings8.141 Ratings9.01 Ratings
Backlink management00 Ratings7.036 Ratings00 Ratings
SERP ranking tracking00 Ratings7.141 Ratings00 Ratings
Page grader00 Ratings8.140 Ratings00 Ratings
Competitive analysis00 Ratings8.040 Ratings9.01 Ratings
Site audit / diagnostics00 Ratings7.139 Ratings00 Ratings
Site recommendations00 Ratings7.037 Ratings9.01 Ratings
Task management00 Ratings6.022 Ratings9.01 Ratings
SEO Channels
Comparison of SEO Channels features of Product A and Product B
MessagePath
-
Ratings
Moz Pro
5.9
32 Ratings
24% below category average
Scalenut
9.0
1 Ratings
18% above category average
Local SEO00 Ratings5.327 Ratings9.01 Ratings
Social SEO00 Ratings5.323 Ratings00 Ratings
Mobile SEO00 Ratings6.225 Ratings9.01 Ratings
Global SEO00 Ratings6.827 Ratings00 Ratings
SEO Platform & Account Management
Comparison of SEO Platform & Account Management features of Product A and Product B
MessagePath
-
Ratings
Moz Pro
7.1
33 Ratings
17% below category average
Scalenut
9.0
1 Ratings
7% above category average
Multi-domain support00 Ratings7.028 Ratings9.01 Ratings
Integration with web analytics tools00 Ratings7.130 Ratings00 Ratings
Best Alternatives
MessagePathMoz ProScalenut
Small Businesses
Jasper
Jasper
Score 8.2 out of 10
Nozzle
Nozzle
Score 10.0 out of 10
Nozzle
Nozzle
Score 10.0 out of 10
Medium-sized Companies
Grammarly
Grammarly
Score 9.0 out of 10
Advanced Web Ranking
Advanced Web Ranking
Score 8.2 out of 10
Advanced Web Ranking
Advanced Web Ranking
Score 8.2 out of 10
Enterprises
ProWritingAid
ProWritingAid
Score 9.0 out of 10
Conductor
Conductor
Score 9.2 out of 10
Conductor
Conductor
Score 9.2 out of 10
All AlternativesView all alternativesView all alternativesView all alternatives
User Ratings
MessagePathMoz ProScalenut
Likelihood to Recommend
9.5
(2 ratings)
8.1
(78 ratings)
9.0
(1 ratings)
Likelihood to Renew
-
(0 ratings)
7.0
(38 ratings)
-
(0 ratings)
Usability
-
(0 ratings)
7.0
(3 ratings)
-
(0 ratings)
Availability
-
(0 ratings)
10.0
(1 ratings)
-
(0 ratings)
Support Rating
-
(0 ratings)
9.5
(7 ratings)
-
(0 ratings)
Online Training
-
(0 ratings)
7.0
(1 ratings)
-
(0 ratings)
User Testimonials
MessagePathMoz ProScalenut
Likelihood to Recommend
MessagePath
Well suited: for both professional and personal usage. You can use the free version for personal usage. Not suited: I don't find any use case or scenario where we cannot use the message path.
Read full review
iContact
Businesses looking to keep track of their web presence and utilize a tool to identify areas of opportunity. The trends tracking and competitor modeling allow businesses to be able to build an SEO strategy that they can track progress over time and fill in content gaps. This is used by our company in conjunction with our marketing automation tool and Google's web presence suite (eg. Google Analytics, Search Console, Tag Manager).
Read full review
Scalenut
Scalenut is a tool that helps you create your content, using AI that saves you time, and you can focus on creating content that will help you grow your business. It offers a wide range of content writing services. Some of them include Blog / Article writing.EbookWeb content.Case studiesEmail writing.
Read full review
Pros
MessagePath
  • Text editor
  • Correction
  • Error Free
Read full review
iContact
  • It finds relevant keywords and lets you know your chance of ranking with them.
  • It helps you find content that needs work to rank better.
  • It helps you improve any technical issues with your web pages.
  • It helps you audit your current site for any technical issues.
  • It helps you keep track of your most important keywords.
Read full review
Scalenut
  • It is a simple and easy to use tool that produces high quality Blog content.
  • The blog posts are written by an automated system.
  • It is content that can be easily published on my blog or website.
  • It's a great tool for creating social media content for Facebook, Twitter, Pinterest, and LinkedIn.
Read full review
Cons
MessagePath
  • Sometimes not able to understand Indian tone or English phrases.
  • Sometimes misses friendly tone usage.
Read full review
iContact
  • Some of the auto-gen visual tables aren't all that useful for smaller companies. For instance on the Search Visibility tab, many of my clients have a tiny % of keywords in the top-10, so the table shows basically 4 overlaid flat lines. I wish we had some options to customize this table or expand the range or something.
  • I wish there were some more tools relating to the technical aspects of the site/pages. The whole tool is very keyword-oriented, which is fine, but I feel like over time this has become and will continue to be less important than technical aspects, site speed, voice search, etc.
  • There's an Anchor Text tab, but it only looks at Inbound links—I wish this feature was for on-site anchor text—this could be a much better optimization tool. Because there's nothing you can do about inbound link text.
Read full review
Scalenut
  • Does not offer WordPress integration.
Read full review
Likelihood to Renew
MessagePath
No answers on this topic
iContact
We've been paying monthly for Moz for at least four years. We rely heavily on it for our daily work, and would need to re-engineer many of our processes if we were to cancel our subscription. I suspect we'll continue to use Moz as long as we are in business (assuming they maintain their quality).
Read full review
Scalenut
No answers on this topic
Usability
MessagePath
No answers on this topic
iContact
it's easy to use once you get the hang of it and most people with any sort of background in using online tools and analytics systems can figure it out. it's just not as intuitive as it could be like google webmaster tools or Adobe (Site Catalyst)
Read full review
Scalenut
No answers on this topic
Reliability and Availability
MessagePath
No answers on this topic
iContact
Every time I've ever needed it, it's been there.
Read full review
Scalenut
No answers on this topic
Support Rating
MessagePath
No answers on this topic
iContact
As I have mentioned before, if you have enterprise subscription, the staff are super helpful. Moz also participated in the marketing tech conferences especially moz in seattle. These sessions are super useful in helping digital marketing analyst like me to investigate new marketing techniques, tracking leads and conversions and eventually monetize them. Their staff is not only knowledgeable in their own product but they have been around. For example Dr Peter from moz always publishes his insights and I have relied somewhat on his opinions.
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Scalenut
No answers on this topic
Alternatives Considered
MessagePath
MessagePath is the best tool as it doesn't check the errors only but also it scans the phrases and check the tone of the communication as well and to [giving] you insight that how your communication will impact the reader. This helps us in understanding the reader's perspective as well and we can get prepared and change the phrases accordingly.
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iContact
Moz emerged as an industry leader with a great reputation for driving optimal SEO performance and ROI for customers. Moz' thought leadership on all things SEO gave us a lot of confidence to invest and partner with them. The wide array of product features was also something that was important to us relative to Moz' competitors. In the end, we felt there wasn't anything we couldn't do with Moz. We were also impressed with the on demand platform training and tools provided from day 1. Lastly, Moz was one of the more expensive platforms, but it wasn't the most expensive, so we felt we received great value for the overall price.
Read full review
Scalenut
These software fuels your creativity and helps generate valuable content for any need.
Read full review
Return on Investment
MessagePath
  • Positive: Vocabulary or word usage
  • Positive: Legal word suggestions
  • Positive: Tone suggestions
Read full review
iContact
  • Here I can easily find competitor's ranking keywords and their backlinks. It also gives you another exciting feature where you can compare two domains at the same time.
  • The thing that I don't like about this software is, that sometimes your page can take too much time for crawling.
Read full review
Scalenut
  • Scalenut is a tool that helps you create your content, using AI that saves you time, and you can focus on creating content that will help you grow your business.
  • Scalenut provides a simple and scalable way to produce content adaptable to our business goals.
  • It is simple and easy to use that produces high quality content.
Read full review
ScreenShots

Moz Pro Screenshots

Screenshot of Screenshot of Screenshot of Screenshot of Screenshot of

Scalenut Screenshots

Screenshot of the Keyword Planner, an AI-powered content strategistScreenshot of the blog workflow used to create SEO content in under 5 minutesScreenshot of how to make content ready for search enginesScreenshot of the interface to identify refresh opportunities and optimize webpages in a click.Screenshot of an example of content produced to convert, driving success and engaging the audience.Screenshot of some insights on how pages and keywords perform on search engines.