Moz Pro - industry leading SEO tools to grow your business
Updated December 03, 2021

Moz Pro - industry leading SEO tools to grow your business

Phil Parrish | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Software Version


Overall Satisfaction with Moz Pro

Moz Pro is primarily used by our marketing department. We utilize Moz Pro to understand the behaviors of our website visitors, to track our SEO rankings, to crawl and audit our owned and operated properties, to optimize our web pages to improve SERP rankings, and to gain a competitive advantage over our competitors. Moz Pro helps us solve website performance issues, SEO issues, and to gain a better understanding of how we can outrank our competitors.
  • Improve SEO rankings
  • Identify website issues
  • Understand site visitor behaviors
  • Link building opportunities
  • Lots of features to manage
  • Robust software to train yourself on
  • Not the cheapest SEO solution, but you get what you pay for
  • Rank for target keywords
  • Track SEO rankings
  • Gain site visitor intelligence
  • Gain competitive intelligence
  • Very strong ROI (likely 5-10x)
  • Increased efficiency
  • Better marketing intelligence
  • Reducing website mistakes
Moz emerged as an industry leader with a great reputation for driving optimal SEO performance and ROI for customers. Moz' thought leadership on all things SEO gave us a lot of confidence to invest and partner with them. The wide array of product features was also something that was important to us relative to Moz' competitors. In the end, we felt there wasn't anything we couldn't do with Moz. We were also impressed with the on demand platform training and tools provided from day 1. Lastly, Moz was one of the more expensive platforms, but it wasn't the most expensive, so we felt we received great value for the overall price.

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Moz Pro is a market leading SEO product. SEO has been [the] Moz core focus for years, and by being highly specialized, Moz has developed a great reputation and is a leader in SEO. The platform is robust and has a suite of features that will help marketers improve SEO rankings, website performance, improve competitive intelligence, and identify link building opportunities. Due to the amount of features and tools, it is quite the undertaking to learn how to best utilize the platform, but Moz provides an array of training tools to make this an easier assignment. Our organization has seen a very strong ROI by using Moz Pro.

Moz Pro Feature Ratings

Keyword analysis
Backlink management
SERP ranking tracking
Page grader
Competitive analysis
Site audit / diagnostics
Site recommendations
Task management
Local SEO
Social SEO
Mobile SEO
Global SEO
Multi-domain support
Integration with web analytics tools