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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Microsoft BI (MSBI)

    Score8.5 out of 10
    N/AMicrosoft BI is a business intelligence product used for data analysis and generating reports on server-based data. It features unlimited data analysis capacity with its reporting engine, SQL Server Reporting Services alongside ETL, master data management, and data cleansing.

    $14

    per month per user

    VerticalResponse

    Score10 out of 10
    N/AVerticalResponse is an email campaign management software and services platform from Deluxe. In addition to providing email marketing tools, VerticalResponse offers fully managed email marketing services from campaign launch and management to reporting and analysis.

    $9

    per month

    Pricing
    Microsoft BI (MSBI)VerticalResponse
    Editions & Modules
    Power BI Pro
    $14
    per month per user
    Power BI Premium
    $24
    per month per user
    Basic
    $11.00
    per month
    Pro
    $16.00
    per month
    Pro Plus
    $196.00
    per month
    Offerings
    Pricing Offerings
    Microsoft BI (MSBI)VerticalResponse
    Free Trial
    NoYes
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    Microsoft BI (MSBI)VerticalResponse
    Considered Both Products
    Microsoft
    No answer on this topic
    VerticalResponse
    No answer on this topic
    Key User Insights
    Would buy again
    100%
    Would buy again
    15 Answers
    No answers on this topic
    Delivers good value for the price
    100%
    Delivers good value for the price
    15 Answers
    No answers on this topic
    Happy with the feature set
    100%
    Happy with the feature set
    15 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    100%
    Lived up to sales and marketing promises
    13 Answers
    No answers on this topic
    Implementation went as expected
    100%
    Implementation went as expected
    11 Answers
    No answers on this topic
    Features
    Microsoft BI (MSBI)VerticalResponse
    BI Standard Reporting
    Comparison of BI Standard Reporting features of Microsoft BI (MSBI) and VerticalResponse
    Feature
    Microsoft BI (MSBI)
    9.0
    53 Ratings
    10% above category average
    VerticalResponse
    -
    Ratings
    Pixel Perfect reports8.546 Ratings00 Ratings
    Customizable dashboards9.653 Ratings00 Ratings
    Report Formatting Templates8.951 Ratings00 Ratings
    Ad-hoc Reporting
    Comparison of Ad-hoc Reporting features of Microsoft BI (MSBI) and VerticalResponse
    Feature
    Microsoft BI (MSBI)
    8.5
    53 Ratings
    6% above category average
    VerticalResponse
    -
    Ratings
    Drill-down analysis8.548 Ratings00 Ratings
    Formatting capabilities8.253 Ratings00 Ratings
    Integration with R or other statistical packages8.342 Ratings00 Ratings
    Report sharing and collaboration8.953 Ratings00 Ratings
    Report Output and Scheduling
    Comparison of Report Output and Scheduling features of Microsoft BI (MSBI) and VerticalResponse
    Feature
    Microsoft BI (MSBI)
    8.5
    52 Ratings
    3% above category average
    VerticalResponse
    -
    Ratings
    Publish to Web9.348 Ratings00 Ratings
    Publish to PDF9.148 Ratings00 Ratings
    Report Versioning7.444 Ratings00 Ratings
    Report Delivery Scheduling8.547 Ratings00 Ratings
    Delivery to Remote Servers8.426 Ratings00 Ratings
    Data Discovery and Visualization
    Comparison of Data Discovery and Visualization features of Microsoft BI (MSBI) and VerticalResponse
    Feature
    Microsoft BI (MSBI)
    8.7
    52 Ratings
    9% above category average
    VerticalResponse
    -
    Ratings
    Pre-built visualization formats (heatmaps, scatter plots etc.)9.651 Ratings00 Ratings
    Location Analytics / Geographic Visualization8.748 Ratings00 Ratings
    Predictive Analytics7.745 Ratings00 Ratings
    Pattern Recognition and Data Mining8.76 Ratings00 Ratings
    Access Control and Security
    Comparison of Access Control and Security features of Microsoft BI (MSBI) and VerticalResponse
    Feature
    Microsoft BI (MSBI)
    9.3
    53 Ratings
    9% above category average
    VerticalResponse
    -
    Ratings
    Multi-User Support (named login)9.449 Ratings00 Ratings
    Role-Based Security Model9.347 Ratings00 Ratings
    Multiple Access Permission Levels (Create, Read, Delete)8.949 Ratings00 Ratings
    Report-Level Access Control9.36 Ratings00 Ratings
    Single Sign-On (SSO)9.431 Ratings00 Ratings
    Mobile Capabilities
    Comparison of Mobile Capabilities features of Microsoft BI (MSBI) and VerticalResponse
    Feature
    Microsoft BI (MSBI)
    8.0
    42 Ratings
    3% above category average
    VerticalResponse
    -
    Ratings
    Responsive Design for Web Access8.239 Ratings00 Ratings
    Mobile Application8.030 Ratings00 Ratings
    Dashboard / Report / Visualization Interactivity on Mobile7.839 Ratings00 Ratings
    Application Program Interfaces (APIs) / Embedding
    Comparison of Application Program Interfaces (APIs) / Embedding features of Microsoft BI (MSBI) and VerticalResponse
    Feature
    Microsoft BI (MSBI)
    8.5
    24 Ratings
    9% above category average
    VerticalResponse
    -
    Ratings
    REST API9.221 Ratings00 Ratings
    Javascript API8.821 Ratings00 Ratings
    iFrames8.820 Ratings00 Ratings
    Java API8.718 Ratings00 Ratings
    Themeable User Interface (UI)8.021 Ratings00 Ratings
    Customizable Platform (Open Source)7.319 Ratings00 Ratings
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Microsoft BI (MSBI) and VerticalResponse
    Feature
    Microsoft BI (MSBI)
    -
    Ratings
    VerticalResponse
    9.9
    8 Ratings
    21% above category average
    WYSIWYG email editor00 Ratings10.07 Ratings
    Dynamic content00 Ratings10.05 Ratings
    Ability to test dynamic content00 Ratings10.04 Ratings
    Landing pages00 Ratings10.04 Ratings
    A/B testing00 Ratings10.05 Ratings
    Mobile optimization00 Ratings10.05 Ratings
    Email deliverability reporting00 Ratings10.08 Ratings
    List management00 Ratings10.08 Ratings
    Triggered drip sequences00 Ratings9.02 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Microsoft BI (MSBI) and VerticalResponse
    Feature
    Microsoft BI (MSBI)
    -
    Ratings
    VerticalResponse
    10.0
    9 Ratings
    27% above category average
    Dashboards00 Ratings10.09 Ratings
    Standard reports00 Ratings10.09 Ratings
    Custom reports00 Ratings10.06 Ratings
    Pre-Send Testing
    Comparison of Pre-Send Testing features of Microsoft BI (MSBI) and VerticalResponse
    Feature
    Microsoft BI (MSBI)
    -
    Ratings
    VerticalResponse
    10.0
    1 Ratings
    20% above category average
    URL Validation00 Ratings10.01 Ratings
    Link Tracking00 Ratings10.01 Ratings
    Image Validation00 Ratings10.01 Ratings
    Inbox Display00 Ratings10.01 Ratings
    Email Accessibility Tools00 Ratings10.01 Ratings
    Spelling and Grammar Check00 Ratings10.01 Ratings
    Spam Testing00 Ratings10.01 Ratings
    Email Previews00 Ratings10.01 Ratings
    Best Alternatives
    Microsoft BI (MSBI)VerticalResponse
    Small Businesses
    Cyfe
    Score4 out of 10
    Mad Mimi
    Score10 out of 10
    Medium-sized Companies
    Qlik Cloud Analytics (Qlik Sense)
    Score8.1 out of 10
    Campaign Monitor by Marigold
    Score9 out of 10
    Enterprises
    Sisense
    Score6.9 out of 10
    Emma by Marigold
    Score8.5 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Microsoft BI (MSBI)VerticalResponse
    Likelihood to Recommend
    8.9
    (77 ratings)
    10.0
    (28 ratings)
    Likelihood to Renew
    8.0
    (25 ratings)
    8.6
    (19 ratings)
    Usability
    8.9
    (19 ratings)
    9.0
    (5 ratings)
    Availability
    9.5
    (2 ratings)
    10.0
    (1 ratings)
    Performance
    7.0
    (2 ratings)
    10.0
    (1 ratings)
    Support Rating
    8.9
    (15 ratings)
    8.0
    (4 ratings)
    In-Person Training
    6.9
    (3 ratings)
    -
    (0 ratings)
    Online Training
    8.5
    (2 ratings)
    9.0
    (1 ratings)
    Implementation Rating
    9.6
    (7 ratings)
    10.0
    (4 ratings)
    Configurability
    10.0
    (2 ratings)
    -
    (0 ratings)
    Data Sharing and Collaboration
    8.5
    (42 ratings)
    -
    (0 ratings)
    Data Sources
    8.4
    (41 ratings)
    -
    (0 ratings)
    User Testimonials
    Microsoft BI (MSBI)VerticalResponse
    Likelihood to Recommend
    Microsoft
    Microsoft BI has a lot of features and is a very powerful tool, especially if you have folks on your team that know how to utilize all of its capabilities. To truly unlock all that it can do, it does require people to have a deep understanding of its capabilities. That's where the software really shines. If you are looking for a simpler, more basic reporting tool, there are other programs available that do not require such a steep learning curve.
    Incentivized
    Read full review
    VerticalResponse
    For businesses requiring advanced email marketing features like sophisticated automation, in-depth analytics, and extensive customization, VerticalResponse might fall short due to its limited featuresVerticalResponse is ideal for small businesses or freelancers who need a simple, straightforward email marketing tool. Its ease of use and basic features make it suitable for those without extensive technical expertise in email marketing
    Incentivized
    Read full review
    Pros
    Microsoft
    • Comparatively easy to use compared to other data analytics solutions, collaborating with other colleagues on data work is simple.
    • Using Visual Studio for database, ETL, reporting, and analytics development save time and money.
    • Transfer of data from one application to another via Excel and comparison of data attributes between applications
    • Dashboard functionality, as well as Python support, are available, allowing you to add additional charts and graphs.
    Incentivized
    Read full review
    VerticalResponse
    • I love the ease of list builder because we often times have a lot of data to import. It would be simply impossible without this tool, considering the amount of customer data we have for any one given email.
    • We really enjoy the ease of use of the HTML wizard as well. It helps even a novice be able to make a beautiful and attention grabbing email.
    • The dashboard is functional and easy to find when you need with a quick search.
    Incentivized
    Read full review
    Cons
    Microsoft
    • MSBI designs can work on increasing data processing capabilities enough to handle the huge datasets etc.
    • It would be a lot better if it is a little low on cost.
    • it needs to create opportunities little more than they do regarding customization of some very unique visualization effects
    Read full review
    VerticalResponse
    • The type face is small. Not sure if this is to avoid overwhelming the reader, but I could see this being an issue with vision-impaired people or people who don't see small print well.
    • Sometimes I find it takes multiple clicks to make one simple change. I wish there was a search field at the top of the screen that allowed me to jump directly to a client's entry to update it there.
    Read full review
    Likelihood to Renew
    Microsoft
    Microsoft BI is fundamental to our suite of BI applications. That being said, Northcraft Analytics is focused on delighting our customers, so if the underlying factors of our decision change, we would choose to re-write our BI applications on a different stack. Luckily, mathematics are the fundamental IP of our technology... and is portable across all BI platforms for the foreseeable future.
    Read full review
    VerticalResponse
    Product is easy for both technical and non-technical people to use. A cost effective solution for sending out large number of messages. We can manage unsubscribes by individual accounts, so we can have multiple multiple accounts combined to maximize our buying power on credits. Effective API for sending/receiving data makes tool a valuable asset.
    Read full review
    Usability
    Microsoft
    The Microsoft BI tools have great usability for both developers and end users alike. For developers familiar with Visual Studio, there is little learning curve. For those not, the single Visual Studio IDE means not having to learn separate tools for each component. For end-users, the web interface for SSRS is simple to navigate with intuitive controls. For ad-hoc analysis, Excel can connect directly to SSAS and provide a pivot table like experience which is familiar to many users. For database development, there is beginning to be some confusion, as there are now three tool choices (VS, SSMS, Azure Data Studio) for developers. I would like to see Azure Data Studio become the superset of SSMS and eventually supplant it.
    Incentivized
    Read full review
    VerticalResponse
    I truly love this product. We are moving to an all-in-one system next year and my greatest fear in doing so is how much I will miss this platform. Although we are excited for things ahead, I will always keep Vertical Response in my back pocket incase I don't love the new platform as much
    Incentivized
    Read full review
    Reliability and Availability
    Microsoft
    The product has been reliable.
    Read full review
    VerticalResponse
    Never had an issue with uptime
    Read full review
    Performance
    Microsoft
    SQL Server Reporting Services (SSRS) can drag at times. We created two report servers and placed them under an F5 load balancer. This configuration has worked well. We have seen sluggish performance at times due to the Windows Firewall.
    Read full review
    VerticalResponse
    No issues
    Read full review
    Support Rating
    Microsoft
    MSBI natively has a site that allows you to vote on user enhancements and bug fixes. This allows the largest nagging issues to float to the top and the development team can prioritize accordingly. As mentioned earlier, the large community base of MSBI developers assist technical resources in handling technical questions.
    Incentivized
    Read full review
    VerticalResponse
    At Vertical Response the help desk associates are courteous, knowledgeable and helpful. You can tell they enjoy what they do. And clearly, they are well trained because most times, the first point of contact is able to resolve any issue you may have. There have been very few times where an associate has needed to get back to me or escalate me to a supervisor
    Incentivized
    Read full review
    In-Person Training
    Microsoft
    This training was more directed toward what the product was capable of rather than actual programming.
    Read full review
    VerticalResponse
    No answers on this topic
    Online Training
    Microsoft
    I have used on-line training from Microsoft and from Pragmatic Works. I would recommend Pragmatic Works as the best way to get up to speed quickly, and then use the Microsoft on-line training to deep dive into specific features that you need to get depth with.
    Read full review
    VerticalResponse
    Basic functions and online help...we used what was needed, at the time, and will continue to explore other online trainings as our functional needs expand
    Read full review
    Implementation Rating
    Microsoft
    We are a consulting firm and as such our best resources are always billing on client projects. Our internal implementation has weaknesses, but that's true for any company like ours. My rating is based on the product's ease of implementation.
    Read full review
    VerticalResponse
    Salesforce integration never worked right. We had to abandon.
    Read full review
    Alternatives Considered
    Microsoft
    We have used the built in ConnectWise Manager reports and custom reports. The reports provide static data. PowerBI shows us live data we can drill down into and easily adjust parameters. It's much more useful than a static PDF report.
    Incentivized
    Read full review
    VerticalResponse
    In addition to using Vertical Response personally I also manage email marketing for clients that already use Mailchimp, Robly and Constant Contact. While most of these platforms all offer similar features I choose Vertical Response first if the client does not have a platform in place. Typically I am also teaching the client how to use this tool and the Vertical Response visual interface is very easy for me to teach a client how to navigate and create their own campaigns.
    Incentivized
    Read full review
    Return on Investment
    Microsoft
    • As a SaaS provider we see being able to provide self-service BI to our client users as a competitive advantage. In fact the MSSQL enabled BI is a contributing factor to many winning RFPs we have done for prospective client organisations.
    • However MSSQL BI requires extensive knowledge and skills to design and develop data warehouses & data models as a foundation to support business analysts and users to interrogate data effectively and efficiently. Often times we find having strong in-house MSSQL expertise is a bless.
    Incentivized
    Read full review
    VerticalResponse
    • We were able to blast out promotions our company was having to customers which created an increase in business.
    • By blasting out any service issues, it keeps our customers informed so that they are not wondering what is going on.
    • Allows us to store unsubscribed emails so that we are not constantly pestering people who do not want to be emailed.
    Incentivized
    Read full review
    ScreenShots