Microsoft Power BI Embedded vs. Mixpanel

This product is very convenient to use and implement and is considered a "de facto" standard in the Business Intelligence sphere. First of all, it contains numerous features in terms of visualization, data provisioning, data source integration which makes it a perfect tool for the development of BI analytics. Secondly, it provides great capabilities for the development of data markets for the whole development team. Thirdly, the sharing capabilities of dashboards that are updated in a real-time manner provides great incentives for end-users

As a worker in the sales area, I see closely how complex it can be to evaluate the commercial funnel and Mixpanel has been an indispensable guide to prioritize above all what customers expect to receive from our company, and thus be able to determine the main service we offer. Without a doubt, Mixpanel has special functions to be the one that guides the route and marks the objectives much more clearly.

Incentivized

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• It is very easy to connect multiple data sources for a single report. You can use CSV, Excel, database integration, etc.
• Power Bi supports Python as well, which makes it a lot easier for us as it is known by most of our team.

Incentivized

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• Mixpanel is a daily use application for everyone in my organization; it helps us have a better flow of information and interaction between work teams.
• The user interface of this platform is simple and has a wide variety of functions and resources to help us work in the most organized way, have better team coordination, and keep efficiency high.
• I love that it is so easy to program our calendar to our liking, so we can prioritize our activities and know what is pending, and the best thing is that I can update the calendar if necessary.
• The chat function is great to improve the interaction between colleagues and share work schedules and any information with third parties.

Incentivized

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• Similar to how Excel has VBA, Microsoft Power BI uses PowerQuery (M/DAX). Though DAX is similar to Excel in terms of how it is written, I just think it's something that would be difficult for new users to figure out.
• Something I would like to see done differently in Microsoft Power BI is the ability to have presets for sorting/arranging of visualizations. Though it is nice to arrange the dashboard freely, it would also be nice to have preset arrangements based on visualizations (for those of us bad at making dashboards look appealing).
• With Microsoft Power BI, it is hard to show others your dashboard using the free platform (unless you show them from your computer/account). This can cause issues if your firm is trialing Microsoft Power BI before purchase.

Incentivized

Independently Invited by TrustRadius

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• Mixpanel requires an explicit setting of events from your app. This means you need to be very thoughtful in the design of your events because missing one means you aren't collecting any data from it. Inserting it into the process later on then brings challenges in tracking when certain events came online.
• A tool like Mixpanel comes packed with features that sometimes are harder to discover. It's very easy to get sucked into one part of its toolset and not be aware of other tools which may be very useful.

Incentivized

Independently Invited by TrustRadius

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info

It's not an all encompassing solution like Google Analytics tries to be, but MixPanel offers much easier to use and understandable data insights. That's valuable when juggling many responsibilities as startup life demands, so a renewal would be easily justified.

It's easy to use for what is presented in the reports that have been developed and presented. It's not so easy to customize those reports, "make them your own" and save them for later reuse.

Incentivized

Independently Invited by TrustRadius

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info

Relativity easy to use. Once you get the hang of it, very easy to create dashboards for different use cases. I split my dashboards between customers or use cases

Incentivized

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A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info

We have only ever had to use their support once, when we were setting up the account, but their responses were prompt and the solutions were well documented. The people who solved our issues were helpful, even to non-tech people.

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A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info

Mixpanel has a great resource about their product, with videos on how to use it and real world examples from other companies on how they integrate Mixpanel into their business processes.

Again, somewhat annoying to be charged based on data points when many other analytics providers have one flat fee. Implementation was good, but I might have tracked a few more detailed points if I had the option.

I haven’t used any other software that can be compared to this and that is a good thing as this means that this software is the best one on the market. Tough other apps may exist we only use Microsoft Power BI because it is simply the best app out there.

Incentivized

Independently Invited by TrustRadius

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info

• There was not really any other competitors for this specific use case that had a chance
• We used Google Analytics for some things but obviously, GA is anonymous data so not useful for product teams with users
• Other solutions out there seemed to be too expensive and this was the most recommended
• Heap seemed to be the best OTHER option but didn't take the time to evaluate

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• Saved a significant amount of time for reporting current rollout status to project stakeholders
• Project stakeholders were able to view the live dashboards at any time so felt they had a better understanding of the rollout status
• Project stakeholders found it beneficial that they were able to set their own filters. For example, to view rollout status for their own departments.

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• We've been able to increase the funnel conversions of one of our new product funnels from a 1% conversion rate to a 5% conversion rate.
• We've been able to increase the CTR on another of our main product pages from ~3% to ~10% (so far)
• We've been able to segment out how users from different traffic sources behave, allowing us to eliminate thousands of dollars of wasteful spending on advertising campaigns that weren't working.

Incentivized

Independently Invited by TrustRadius

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info