Mixpanel helps companies measure what matters, make decisions fast, and build better products through data. With self-serve product analytics solution, teams can analyze how and why people engage, convert, and retain—in real-time, across devices—to improve their user experience. Mixpanel serves over 26,000 companies from different industries around the world, including Expedia, Uber, Ancestry, DocuSign, and Lemonade. Headquartered in San Francisco, Mixpanel has offices in New York,…
$0
per month
PostgreSQL
Score 8.7 out of 10
N/A
PostgreSQL (alternately Postgres) is a free and open source object-relational database system boasting over 30 years of active development, reliability, feature robustness, and performance. It supports SQL and is designed to support various workloads flexibly.
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Pricing
Mixpanel
PostgreSQL
Editions & Modules
Free
$0
per month
Growth
$17
per month
Enterprise
Contact sales
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Offerings
Pricing Offerings
Mixpanel
PostgreSQL
Free Trial
No
No
Free/Freemium Version
Yes
No
Premium Consulting/Integration Services
No
No
Entry-level Setup Fee
No setup fee
No setup fee
Additional Details
Mixpanel uses MTU (Monthly Tracked User) pricing, which is designed to scale with your company. MTUs are roughly equivalent to the number of unique visitors on your product and each user is counted once per month, even if they use multiple devices. If Events based pricing makes more sense for your business, reach out to us and we can work with you!
As a worker in the sales area, I see closely how complex it can be to evaluate the commercial funnel and Mixpanel has been an indispensable guide to prioritize above all what customers expect to receive from our company, and thus be able to determine the main service we offer. Without a doubt, Mixpanel has special functions to be the one that guides the route and marks the objectives much more clearly.
PostgreSQL is best used for structured data, and best when following relational database design principles. I would not use PostgreSQL for large unstructured data such as video, images, sound files, xml documents, web-pages, especially if these files have their own highly variable, internal structure.
Mixpanel is a daily use application for everyone in my organization; it helps us have a better flow of information and interaction between work teams.
The user interface of this platform is simple and has a wide variety of functions and resources to help us work in the most organized way, have better team coordination, and keep efficiency high.
I love that it is so easy to program our calendar to our liking, so we can prioritize our activities and know what is pending, and the best thing is that I can update the calendar if necessary.
The chat function is great to improve the interaction between colleagues and share work schedules and any information with third parties.
Mixpanel requires an explicit setting of events from your app. This means you need to be very thoughtful in the design of your events because missing one means you aren't collecting any data from it. Inserting it into the process later on then brings challenges in tracking when certain events came online.
A tool like Mixpanel comes packed with features that sometimes are harder to discover. It's very easy to get sucked into one part of its toolset and not be aware of other tools which may be very useful.
It's not an all encompassing solution like Google Analytics tries to be, but MixPanel offers much easier to use and understandable data insights. That's valuable when juggling many responsibilities as startup life demands, so a renewal would be easily justified.
Relativity easy to use. Once you get the hang of it, very easy to create dashboards for different use cases. I split my dashboards between customers or use cases
Postgresql is the best tool out there for relational data so I have to give it a high rating when it comes to analytics, data availability and consistency, so on and so forth. SQL is also a relatively consistent language so when it comes to building new tables and loading data in from the OLTP database, there are enough tools where we can perform ETL on a scalable basis.
The data queries are relatively quick for a small to medium sized table. With complex joins, and a wide and deep table however, the performance of the query has room for improvement.
We have only ever had to use their support once, when we were setting up the account, but their responses were prompt and the solutions were well documented. The people who solved our issues were helpful, even to non-tech people.
There are several companies that you can contract for technical support, like EnterpriseDB or Percona, both first level in expertise and commitment to the software.
But we do not have contracts with them, we have done all the way from googling to forums, and never have a problem that we cannot resolve or pass around. And for dozens of projects and more than 15 years now.
Mixpanel has a great resource about their product, with videos on how to use it and real world examples from other companies on how they integrate Mixpanel into their business processes.
The online training is request based. Had there been recorded videos available online for potential users to benefit from, I could have rated it higher. The online documentation however is very helpful. The online documentation PDF is downloadable and allows users to pace their own learning. With examples and code snippets, the documentation is great starting point.
Again, somewhat annoying to be charged based on data points when many other analytics providers have one flat fee. Implementation was good, but I might have tracked a few more detailed points if I had the option.
Although the competition between the different databases is increasingly aggressive in the sense that they provide many improvements, new functionalities, compatibility with complementary components or environments, in some cases it requires that it be followed within the same family of applications that performs the company that develops it and that is not all bad, but being able to adapt or configure different programs, applications or other environments developed by third parties apart is what gives PostgreSQL a certain advantage and this diversification in the components that can be joined with it, is the reason why it is a great option to choose.
We've been able to increase the funnel conversions of one of our new product funnels from a 1% conversion rate to a 5% conversion rate.
We've been able to increase the CTR on another of our main product pages from ~3% to ~10% (so far)
We've been able to segment out how users from different traffic sources behave, allowing us to eliminate thousands of dollars of wasteful spending on advertising campaigns that weren't working.
Easy to administer so our DevOps team has only ever used minimal time to setup, tune, and maintain.
Easy to interface with so our Engineering team has only ever used minimal time to query or modify the database. Getting the data is straightforward, what we do with it is the bigger concern.
