Netpeak Spider vs. Serpstat

[Netpeak] Spider is a great service for:

• Checking and monitoring big websites or e-commerce projects for technical errors on regular basis
• Creating custom formulas for calculation of internal page ranks and building a tree view with this information
• Get reports that include metrics for every page (performance, inbound and outbound links, indexing status)
• Create reports that include all metrics from external SEO services like Serpstat or Similarweb for every single page of your website

It's very useful software for SEO or marketing agencies that have a lot of projects to work with, but might be overkill for small projects and companies.

Incentivized

If you are looking for an affordable all-in-one SEO tool to manage multiple websites then Serpstat is a great option. It is not the best in category for any one feature, but it offers a wide range of very good SEO tools, all housed in a single app. If you are serious with SEO, this will not be your only tool but it will save you the cost and trouble of managing several different SEO monthly subscriptions for various tools.

Incentivized

• Crawling data and metrics from every webpage on website (page structure, titles, meta tags, Google GTM & Analytics presence)
• Building tree with calculation of internal page ranks
• Get a report with different technical errors (404 errors, broken links, duplicated content, )
• Performance report. Check out your page load time, server response time, extract metrics from Google Page Speed Insights
• Checkout different metrics from external services like Serpstat, Similarweb (page ranks, keywords, traffic, etc.) for single page

Incentivized

• Serpstat has an incredible Chrome extension. It allows us to perform an on-page analysis, domain analysis, and look at on-page SEO parameters. Rather than logging into Serpstat I'm easily able to access and view competitor and our own analytics at a moment's notice.
• We love using the organic keyword tool to help us track keyword positions over time and benchmark against ourselves and our competitors. These reports also give a dashboard view of all keywords, along with keyword volume, keyword competition, and the average cost per keyword.
• Being a global company it's important to not only view rankings in the US, but other major countries as well. With Serpstat we are able to view how our website performs all around the world.

Incentivized

• You can buy a subscription only for month or more, you can't pay for 1-2 projects
• No version for MacOS
• It's only desktop software, online version is not available

Incentivized

• As a complete product, Serpstat stands with other industry tools. Keyword data is good, but again, as someone who purchased a basic plan to demo the product, limited information really turns me away.
• Compared to other industry tools, Serpstat is literally right in the middle. There doesn't seem to be any differentiation that makes it stand out against Ahrefs or SEMRush. Perhaps something exclusive to Serpstat would make the product more alluring.
• Share counting doesn't seem too useful, especially as an SEO tool. The content marketing tools are going in the right path, but do not provide enough information to really be useful.

Incentivized

I am very happy with the program and their services.

Incentivized

Serpstat is great to use on the desktop. Being able to get around the site is easy, and using tools such as rank tracking and filtering are intuitive if you’ve used other SEO software. However, their app is not mobile friendly. I do a lot of my work on mobile when traveling or when dad’ing, and it would be much appreciated for the the app to have better mobile UI functionality. I know I’m dreaming, but other SEO software I use is able to accomplish this.

Things like filtering and how powerful it is are not aa easy to understand until you watch some tutorial videos. I think making this feature more intuitive would also help the sites early on adoption from new users.

Incentivized

I believe I've only contacted support once because I had a question about access to a feature, and they told me it wasn't available on the plan I was on. No big deal, they were polite and prompt to respond and answered my question to my satisfaction. I haven't had any real issues with the software, so I haven't needed much in the way of support outside of that question, but I have no reason to believe their support wouldn't be helpful in more pressing situations.

Incentivized

We choose Netpeak Spider because: 1. Can buy a monthly subscription and have unlimited number of websites to check. 2. Price. It's affordable, especially when you have not only one project. 3. Frequent updates. With every update functionality is expanding (latest update for example brought a lot of new integrations). 4. Quality of reports. They are very detailed and have everything we needed for our work.

Incentivized

I have used Google Analytics and found it to be good, but limiting. Serpstat does have a much more transparent way to identify, and examine the wealth of SEO links that my sites have. I've tried a few other free programs online for tracking ranks and I looked into other paid versions for SEO tracking. None of them had a good balance between value for money paid. Serpstat finds a good home in value and return.

Incentivized

• Get a full report with common technical errors on websites without manual QA testing
• Speed up work of SEO specialist, can automatically calculate tree with internal page ranks
• It's all-in-one tool and you don't need to buy another services to get all this info

Incentivized

• We had a positive ROI with Serpstat in under a month. The time it saved us with website audits and the ability to cancel other monthly subscriptions, and redundant SEO tools, was a huge positive for us.
• We save dozens of hours a month with SEO research by being able to use a single app for the majority of our SEO work where we used to have to jump back and forth between several different tools.
• We've been able to offer prospective clients a free website audit as a lead-in for our marketing services. Serpstat has made it fast, easy and inexpensive to offer this valuable service.

Incentivized