TrustRadius: an HG Insights company

Save this comparison

Save this comparison

Add Product

Recommended Comparisons

    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Oktopost

    Score9 out of 10
    N/AOktopost empowers B2B enterprise and mid-market companies across Tech, Financial Services, Healthcare and other sectors to adopt a data-driven approach to social media marketing. Oktopost's social media management, social listening, and employee advocacy solutions enable B2B organizations to amplify their brand on social and measure the real impact of social on the business. Oktopost aims to enable marketers to better engage with customers and prospects, get actionable insights, and…

    $49

    per month

    Prowly

    Score10 out of 10
    N/AProwly is an all-in-one platform for people looking to simplify their PR workflow and do powerful communication: find relevant journalists create visual press releases send targeted PR pitches and keep it all in a journalist-friendly online newsroom.

    $478

    per month

    Pricing
    OktopostProwly
    Editions & Modules
    No answers on this topic
    Essential
    $479
    per month
    Professional Bundle
    $649
    per month
    Professional Plus Bundle
    $859
    per month
    Offerings
    Pricing Offerings
    OktopostProwly
    Free Trial
    NoYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Best Alternatives
    OktopostProwly
    Small Businesses
    PromoRepublic
    Score7.4 out of 10
    Help a Reporter Out (HARO)
    Score5 out of 10
    Medium-sized Companies
    No answers on this topic
    Cision Communications Cloud
    Score8 out of 10
    Enterprises
    No answers on this topic
    Meltwater
    Score7.6 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    OktopostProwly
    Likelihood to Recommend
    8.7
    (16 ratings)
    10.0
    (1 ratings)
    Likelihood to Renew
    9.1
    (7 ratings)
    -
    (0 ratings)
    Usability
    8.7
    (2 ratings)
    -
    (0 ratings)
    Support Rating
    6.4
    (1 ratings)
    -
    (0 ratings)
    Online Training
    4.5
    (1 ratings)
    -
    (0 ratings)
    Implementation Rating
    7.3
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    OktopostProwly
    Likelihood to Recommend
    Oktopost
    Oktopost is great if you have several Social Media profiles you want to manage and want to schedule and post all your things in a simple interface. They have a great calendar view that shows everything that is coming up and you can easily move or change postings with a few clicks. It is also good for managing a single account. It has all the features I need for our single account markets, like campaigns, tracking, scheduling, etc. I think if you are trying to manage a very large number of social media profiles it might get a bit difficult. There are tools more suited for that than Oktopost that may be easier, but Oktopost would still work.
    Incentivized
    Read full review
    Semrush
    Unlike other workflow management services, Prowly is generally more advanced when it comes to the process of modifying workflows according to the needs of the group, and therefore we recommend using it to work with large teams. This makes it easier to ensure that the right work is being done. Thanks to its editing facilities, it is also useful for press teams.
    Incentivized
    Read full review
    Pros
    Oktopost
    • Auto-poster feature that allows scheduling of posts to be made in relatively short time.
    • Calendar view has a great UI with easy to use drag and drop and editing features.
    • Message assets can be saved per campaign without having to re-draft them for repeated promotions.
    • Good reporting via excel export and dashboard overview
    • Great customer service and support! Including response rate and implementation of requested features
    Read full review
    Semrush
    • Prowly is a useful service in many areas that focus mostly on working remotely when it comes to groups, allowing to manage the workflow in the human resources area, or the management of these same workflows through manual configuration tools to focus on different departments.
    Incentivized
    Read full review
    Cons
    Oktopost
    • Sometimes there were bugs in the user experience, but they seemed to be quickly addressed.
    • They didn't seem to have experience dealing with large-scale company use when integrating with Eloqua information. We had a lot of issues with false data or form submits showing up.
    Incentivized
    Read full review
    Semrush
    • Several of the functions that Prowly allows us to implement regarding public relations do not allow us to properly distribute the information through various channels, as in the case of its integration with some social networks, with which we can not even make mentions, which would be positive to work better in the area of community management.
    Incentivized
    Read full review
    Likelihood to Renew
    Oktopost
    I give Oktopost a 9, as a 10 means NO improvement is needed, but all platforms must iterate and improve. Hands down Oktopost is the B2B marketing leader in the social and content marketing world. They are also very quick to work on things and make the experience better for users. I would say I was a very early adopter of Oktopost and have seen them grow into a very useful tool and also a great company! I am VERY excited to see what they will do next to make our B2B marketing jobs more efficient and results producing! Thanks for helping our business close 10 accounts from LinkedIn in the last year! And that is up from ZERO the year before NOT using Oktopost.
    Read full review
    Semrush
    No answers on this topic
    Usability
    Oktopost
    Because in general is very good, the support team is always happy to help and you can ask them anything. They always have the solution. I also like the new functionalities that they are implementing; each month, we have something new. The end user platform is very easy to be used by the sales people.
    Read full review
    Semrush
    No answers on this topic
    Support Rating
    Oktopost
    When I have sent in questions to support, I have received answers pretty quickly and they were helpful. However, I would like to see more information on the support page rather than having to contact them directly.
    Read full review
    Semrush
    No answers on this topic
    Online Training
    Oktopost
    There is a lack of online training videos or documentation. They have a long list of FAQ's but I would prefer a quick YouTube video instead.
    Read full review
    Semrush
    No answers on this topic
    Implementation Rating
    Oktopost
    As I stated earlier, I would suggest doing a quick session with the Oktopost team in order to properly set up the account and make sure you are getting the full experience.
    Read full review
    Semrush
    No answers on this topic
    Alternatives Considered
    Oktopost
    The integration with SalesForce and Marketo was the number one reason we went with Oktopost. It wasn't until after I got inside and got my hands dirty that I saw how great Oktopost was. The analytics reporting is sensational. It allowed me to easily pull reports to organize for my marketing department.
    Incentivized
    Read full review
    Semrush
    No answers on this topic
    Return on Investment
    Oktopost
    • Ability to quickly and comprehensively provide metrics on all activities to internal users and external clients helps inform and direct immediate and long term posting decisions.
    • Ability to integrate with websites and marketing platforms allows for an understanding of user interest beyond the awareness arena and into the conversion arena.
    • Ability to quickly post allows for immediate input during time sensitive social discussions.
    Read full review
    Semrush
    • If ROI is concerned, our group remains satisfied with the current earning capacity, so Prowly could turn out to be one of the software services with more guaranteed monetary benefits at different stages, depending mostly on the type of strategy we want to use to work with and the plan we choose.
    Incentivized
    Read full review
    ScreenShots

    Oktopost Screenshots

    Screenshot of Social BIScreenshot of CalendarScreenshot of Post ConsoleScreenshot of Employee AdvocacyScreenshot of StreamsScreenshot of Inbox

    Prowly Screenshots

    Screenshot of Build an interactive online newsroomScreenshot of Pitch your content to journalistsScreenshot of Keep all your media contacts organized in a PR CRM