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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Olark

    Score10 out of 10
    N/AOlark is a website live chat tool for engaging website visitors while they browse. It can be used to to track leads, drive sales, provide support.

    $15

    per month

    Terminus ABM Platform

    Score8 out of 10
    Mid-Size Companies (51-1,000 employees)
    Supporting B2B strategies, the Terminus platform offers tactical playbooks that help teams meet accounts throughout their entire lifecycle. It is a platform rooted in first-party data that surrounds buyers with engaging digital experiences from account acquisition to expansion and renewal. The Terminus engine is built to drive ROI, minimize fraud, prioritize brand safety, and turn intent into relevant, actionable insight for GTM teams. Key benefits of Terminus: - Relevant…N/A
    Pricing
    OlarkTerminus ABM Platform
    Editions & Modules
    Self Service
    $19.00
    Per Agent Per Month
    No answers on this topic
    Offerings
    Pricing Offerings
    OlarkTerminus ABM Platform
    Free Trial
    YesNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeRequired
    Additional Details——
    More Pricing Information
    Community Pulse
    OlarkTerminus ABM Platform
    Considered Both Products
    Olark
    No answer on this topic
    Terminus
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    100%
    Would buy again
    10 Answers
    Delivers good value for the price
    No answers on this topic
    100%
    Delivers good value for the price
    10 Answers
    Happy with the feature set
    No answers on this topic
    100%
    Happy with the feature set
    10 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    100%
    Lived up to sales and marketing promises
    10 Answers
    Implementation went as expected
    No answers on this topic
    100%
    Implementation went as expected
    10 Answers
    Features
    OlarkTerminus ABM Platform
    Chat Analytics and Reports
    Comparison of Chat Analytics and Reports features of Olark and Terminus ABM Platform
    Feature
    Olark
    10.0
    1 Ratings
    14% above category average
    Terminus ABM Platform
    -
    Ratings
    Chat history and transcripts10.01 Ratings00 Ratings
    Chat reporting10.01 Ratings00 Ratings
    Chat and web analytics10.01 Ratings00 Ratings
    Best Alternatives
    OlarkTerminus ABM Platform
    Small Businesses
    Gist
    Score9.5 out of 10
    No answers on this topic
    Medium-sized Companies
    Zoho SalesIQ
    Score9.7 out of 10
    Foundry ABM
    Score8 out of 10
    Enterprises
    Genesys DX (discontinued)
    Score10 out of 10
    6sense
    Score8.4 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    OlarkTerminus ABM Platform
    Likelihood to Recommend
    10.0
    (18 ratings)
    8.1
    (30 ratings)
    Likelihood to Renew
    8.6
    (5 ratings)
    9.0
    (3 ratings)
    Usability
    10.0
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    9.8
    (2 ratings)
    -
    (0 ratings)
    Product Scalability
    8.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    OlarkTerminus ABM Platform
    Likelihood to Recommend
    Olark
    Olark chat is easy to set up and use. You can have more than one user logged in to monitor the chat on different computers. This makes a fast response time more likely. Although you have to be sure to keep your volume up on the computer so you hear the sound letting you know there's a chat waiting. I like that you can see the customers path through the website and you can put clickable links while you are in a chat to guide the customer to a product or a help page. Plus you can see if they actually went there. This makes it easier to upsell
    Incentivized
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    Terminus
    Terminus ABM Platform is well suited for organizations beginning their ABM journey. It is easy to implement and there is a great team to help you do so. Ongoing customer success teams ensure you are taking full advantage of the platform and work to help you develop an ABM strategy that fits your business needs.
    Incentivized
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    Pros
    Olark
    • Olark is user friendly for both sides of the CHAT conversation. If you are initiating the chat, or the one receiving the chat, it is extremely easy to follow and use. There are many different levels of computer use comprehension and Olark is for every level.
    • Olark has reporting features to allow you to check the quality of your employees chat abilities as well as their productivity. It provides feedback for the employee themselves to also see how they are doing and take any suggestions the customer may leave for them regarding their chat experience.
    • Olark is very affordable and offers you the option, at a low cost, to look bigger and more professional that you even are. We were a smaller company and has the chat option with Olark and now have grown tremendously and STILL have the Olark chat option. Olark allowed us to grow and provide professionalism to our customers .
    • The Olark program allows you to set up quick responses to keep your customer from waiting, and to allow your employees to not have to retype the same response over and over. It is a great program that the employees really enjoy as well. It reminds you if you forgot to log out when you left your desk and provides your customer a quick note giving them the option to send the chat as an email inquiry instead, so you don't miss a thing.
    Incentivized
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    Terminus
    • Serving account targeted ads across a wide range of display ad providers
    • Matching account based browsing data to target lists
    • Identifying need and interest in particular accounts with intent data
    • Identifying anonymous web traffic on our site from target accounts
    • Reporting on ABM activity and metrics
    Incentivized
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    Cons
    Olark
    • Not really an area of improvement for Olark specifically, but I will offer that it is incredibly important to keep in mind your company's "shopping hours" or peak traffic times (there is a Reports feature on the software that allows you to analyze peak traffic times).
    • Transcript history can be a little tricky - if you're searching for a specific past conversation, sometimes you may get multiple search results and have to sift through them until you find exactly what you're looking for.
    • I'd also offer that you will occasionally come across folks that are on your site to cyberbully or say nonsensical things. While there isn't an absolute fullproof way to deal with this, Olark does offer a nice "block" feature to disregard any unwanted conversations.
    Incentivized
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    Terminus
    • Support times are iffy. We've had slower replies and resolutions to issues since they acquired Sigstr and now support both products.
    • Display advertising generally has low ROI, in part due to "banner blindness". If you're not continuously developing engaging creatives, you're going to see very little return with this platform.
    • Their UI needs serious work. Some options are locked after you move to the next screen in their campaign wizard (nothing should ever be locked in draft) and unless they've recently changed it, you can't delete dead draft campaigns - just archive them.
    • There are a few serious discrepancies in the analytics when it comes to identifying which end companies have people who have viewed your ads (i.e. Microsoft has huge numbers because Azure is their product).
    Incentivized
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    Likelihood to Renew
    Olark
    To be honest, renewal decisions are not currently within my power. Hypothetically speaking, I'm very comfortable with the platform, have used it daily for nearly a year, and would see no reason to switch to anything else. The small criticisms I had are not significant enough to deter me from using Olark. It's a user friendly, effective tool for our department.
    Read full review
    Terminus
    Terminus is a turn-key partner in the B2B Account-Based Marketing space. Their model is flexible and efficient which in turn provides effective results. Their sales staff is great and never tries to up-sell, but rather coach and educate our teams to be better at our jobs. It has been great to collaborate
    Incentivized
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    Usability
    Olark
    It is simply easy and customizable to be exactly what you need it to be
    Incentivized
    Read full review
    Terminus
    No answers on this topic
    Support Rating
    Olark
    Our organization does not have any complaints about Olark's Support. Anytime we reached out to them for assistance, we received a prompt, helpful reply! As mentioned previously, we used Olark fairly basically so we didn't have too much need to work with their support team other than a few general questions here and there. They were always pleasant to work with.
    Incentivized
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    Terminus
    No answers on this topic
    Alternatives Considered
    Olark
    Olark has an easier implementation process and has better functionality such as the ability to send commands through the platform to either create a ticket in your CRM or push an opportunity to salesforce; you're even able to 'push' the end user to a web page. Implementing their SDK is a snap as well.
    Incentivized
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    Terminus
    Drift has banners available in their email tool, furthermore, we are able to mimic a Sigstr banner in HubSpot when we build emails by placing the banner image with a link in the bottom of an email, it's just a more manual process. I can't recommend any other solution over Sigstr, they own what they do and don't try to reach in their product marketing and I respect their product for that.
    Incentivized
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    Return on Investment
    Olark
    • Olark allows my customer support team to respond to inquiries much faster than before.
    • We have seen an uptick in sales as we are able to address more questions from website visitors.
    • We have changed the design of our website based on chat feedback and questions obtained through Olark.
    Incentivized
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    Terminus
    • Combining chat, advertising experiences & a very tight contact list - we saw a 684% increase in on-site engagement.
    • 900% increase in deal size after using chat with our advertising campaigns
    • 50% higher attendance for our events when leveraging our intent data for targeting
    Read full review
    ScreenShots

    Terminus ABM Platform Screenshots

    Screenshot of The Tactic Details page shows how efforts are engaging targeted accounts. Users can view clicks, views, spend, etc. to more thoroughly understand advertising efforts.Screenshot of The Account Hub leverages Terminus' B2B Account Graph to automatically ingest first and third-party account data to deliver a complete picture of target accounts, and use that data to create and manage target account audiences for all account-based marketing and sales programs.Screenshot of Account-Based Analytics helps measure an account-based marketing program. The ABM Scorecard is used to surface executive-level revenue reporting metrics.Screenshot of Configurable dashboards track engagement milestones and revenue progress by account segment or business type.Screenshot of Precision display and LinkedIn advertising, to get in front of the right people in the right companies earlier, and deliver the right message every step of the way.Screenshot of Account Insights to help sales teams set more qualified meetings with ABM.