What users are saying about
8 Ratings
15 Ratings
8 Ratings
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Score 8.1 out of 100
15 Ratings
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Score 7.1 out of 100

Likelihood to Recommend

Omnisend

It's kind of an automation workflow, but for example you can set up a popup to appear at a specific time on a specific product page and offer the visitor something. The visitor then signs up and then (after you've set up your automation sequence) that visitor gets a specific welcome page based on the popup they signed up through, and then a specific order confirmation email and everything else flows from that specific popup. That's great because it's allowed us to sort of fine-tune our offerings to get our visitors' emails in the first place and offer, for example, someone browsing a product page for 3 minutes something different than someone staying 20 seconds on the homepage and then leaving.
Lisa Korston | TrustRadius Reviewer

ReachMail

The free Reachmail account (which I have used for several small organizations) is a good tool where there are limited or zero email marketing dollars, a contact audience of up to 5,000 subscribers, and a max of 15,000 monthly emails. The pricing levels are really reasonable for volume requirements, including custom plans for infrequent mailings. If there are constraints (time and/or design experience) that require a large choice of ready-made contemporary templates without graphic or font modifications, then this probably isn't a good email marketing tool.
Jamie Caroland | TrustRadius Reviewer

Feature Rating Comparison

Email & Online Marketing

Omnisend
8.5
ReachMail
8.9
WYSIWYG email editor
Omnisend
6.1
ReachMail
9.1
Dynamic content
Omnisend
8.0
ReachMail
9.1
Ability to test dynamic content
Omnisend
8.0
ReachMail
9.1
Landing pages
Omnisend
10.0
ReachMail
9.1
A/B testing
Omnisend
8.0
ReachMail
9.1
Mobile optimization
Omnisend
10.0
ReachMail
9.1
Email deliverability reporting
Omnisend
8.0
ReachMail
8.7
List management
Omnisend
10.0
ReachMail
8.2
Triggered drip sequences
Omnisend
8.8
ReachMail
9.1

Reporting & Analytics

Omnisend
9.2
ReachMail
8.6
Dashboards
Omnisend
9.4
ReachMail
8.7
Standard reports
Omnisend
9.0
ReachMail
8.2
Custom reports
Omnisend
ReachMail
9.1

Pros

Omnisend

  • Omnisend permits 2000 emails sent per day with the free plan once linked to your website.
  • Omnisend permits unlimited contacts with free plan when most other providers have a limit unless you opt for a paid subscription.
Anonymous | TrustRadius Reviewer

ReachMail

  • The interface is very easy to use.
  • The report offers a wide variety of metrics, including mobile opens and percentages.
  • The organization and easy implementation of Suppression Lists is very helpful.
  • Fast, robust asset library.
Adam Weller | TrustRadius Reviewer

Cons

Omnisend

  • Initial setup wasn't firing right, support issue was handled pretty quickly and easily.
  • It does not go back and put previous orders/customers into the automation. It will only work with go-forward customers from the time you install the product. (At least that's what the outcome of our support inquiry told us...).
  • Would like to see more sample templates and campaigns.
Anonymous | TrustRadius Reviewer

ReachMail

  • I’ve had no problems with them, they’re that good! Sure, sometimes they hit a bump because nothing is perfect, but they’re quick to take care of it, and don’t make excuses. Next time around, whatever problem I had doesn’t exist anymore, because they fixed whatever has caused problems. Remarkable!
Francesca De Grandis aka Outlaw Bunny | TrustRadius Reviewer

Usability

Omnisend

No score
No answers yet
No answers on this topic

ReachMail

ReachMail 8.0
Based on 1 answer
Graphic and doc storage capabilities, formatting capabilities
Jamie Caroland | TrustRadius Reviewer

Alternatives Considered

Omnisend

At first I went through the standard choice, which is MailChimp. It's a nice-looking program and everything, but I wouldn't say they're user-friendly. It's quite techy and when you have an ecommerce store you really just want to get the results. It's a lot of work to create one simple newsletter and their customer support is pretty much non-existent. As for Klaviyo, they're pretty expensive. We just couldn't justify paying that much for results that were pretty much similar to MailChimp--in that it wasn't really impressive. Omnisend really was a breath of fresh air and their support must not sleep at all cause they answer all my smart and stupid questions within like 15 minutes. Every single time
Lisa Korston | TrustRadius Reviewer

ReachMail

In the past I've used both Salesforce and QuotaFactory (now defunct) to send mass emails and both are far superior in presentation, if not functionality. Reachmail is probably fine when you have graphical content but for text emails it just doesn't stack up. I'll look into other options now that I've tried Reachmail and see that is a terrible option for sales teams.
John Cupoli | TrustRadius Reviewer

Return on Investment

Omnisend

  • Omnisend has assisted with getting the word out
  • Great structure on templates making the company look very professional.
Anonymous | TrustRadius Reviewer

ReachMail

  • We do not have client contact usually after work is done so it is a nice reminder that we are out there.
  • Our ROI is about 8%.
Mary Kelly | TrustRadius Reviewer

Screenshots

Pricing Details

Omnisend

General

Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Entry-level set up fee?
Required
$16*

* Month

Omnisend Editions & Modules

Edition
Free plan$0
Standard plan$16
Pro plan$99
Enterprise planCustom pricing
    Additional Pricing Details

    ReachMail

    General

    Free Trial
    Free/Freemium Version
    Premium Consulting/Integration Services
    Entry-level set up fee?
    No

    ReachMail Editions & Modules

    Additional Pricing Details

    Rating Summary

    Likelihood to Recommend

    Omnisend
    9.0
    ReachMail
    7.0

    Usability

    Omnisend
    ReachMail
    8.0

    Add comparison