What users are saying about
8 Ratings
7 Ratings
8 Ratings
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Score 8.1 out of 100
7 Ratings
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Score 7.3 out of 100

Likelihood to Recommend

Omnisend

It's kind of an automation workflow, but for example you can set up a popup to appear at a specific time on a specific product page and offer the visitor something. The visitor then signs up and then (after you've set up your automation sequence) that visitor gets a specific welcome page based on the popup they signed up through, and then a specific order confirmation email and everything else flows from that specific popup. That's great because it's allowed us to sort of fine-tune our offerings to get our visitors' emails in the first place and offer, for example, someone browsing a product page for 3 minutes something different than someone staying 20 seconds on the homepage and then leaving.
Lisa Korston | TrustRadius Reviewer

Zipwhip

I really dislike Zipwhip, especially now that there are so many more options out there. If you are still using a landline or a desk phone, but need the ability to receive/send text messages from your phone number, this would work well for you still. Besides that, I can't see many reasons to use this product anymore. Things like EZtexting offer these same functions and more. Or even better, Dialpad offers the voice and text options for one price.
Mike Monteiro | TrustRadius Reviewer

Feature Rating Comparison

Email & Online Marketing

Omnisend
8.5
Zipwhip
WYSIWYG email editor
Omnisend
6.1
Zipwhip
Dynamic content
Omnisend
8.0
Zipwhip
Ability to test dynamic content
Omnisend
8.0
Zipwhip
Landing pages
Omnisend
10.0
Zipwhip
A/B testing
Omnisend
8.0
Zipwhip
Mobile optimization
Omnisend
10.0
Zipwhip
Email deliverability reporting
Omnisend
8.0
Zipwhip
List management
Omnisend
10.0
Zipwhip
Triggered drip sequences
Omnisend
8.8
Zipwhip

Reporting & Analytics

Omnisend
9.2
Zipwhip
Dashboards
Omnisend
9.4
Zipwhip
Standard reports
Omnisend
9.0
Zipwhip

Pros

Omnisend

  • Omnisend permits 2000 emails sent per day with the free plan once linked to your website.
  • Omnisend permits unlimited contacts with free plan when most other providers have a limit unless you opt for a paid subscription.
Anonymous | TrustRadius Reviewer

Zipwhip

  • Scheduled texts - when scheduling an appointment, we schedule a text to be sent prior to this appointment
  • Automations - we can set up auto texts and responses
Anonymous | TrustRadius Reviewer

Cons

Omnisend

  • Initial setup wasn't firing right, support issue was handled pretty quickly and easily.
  • It does not go back and put previous orders/customers into the automation. It will only work with go-forward customers from the time you install the product. (At least that's what the outcome of our support inquiry told us...).
  • Would like to see more sample templates and campaigns.
Anonymous | TrustRadius Reviewer

Zipwhip

  • I would like the quick-use app that pulls from the taskbar to be able to hold more characters- It can only do 250 while the main screen can do 600.
  • The ability to send video through this program would significantly enhance its functionality for us.
Anonymous | TrustRadius Reviewer

Usability

Omnisend

No score
No answers yet
No answers on this topic

Zipwhip

Zipwhip 8.0
Based on 1 answer
It was very easy for users to use, straight forward, and user friendly. The desktop app is very basic but easy to reply to an incoming text, but the user had to know to allow Chrome notifications to see new incoming text via the web browser, which is how they mainly used it.
Mike Monteiro | TrustRadius Reviewer

Support Rating

Omnisend

No score
No answers yet
No answers on this topic

Zipwhip

Zipwhip 3.9
Based on 3 answers
I've never had to contact support.
Anonymous | TrustRadius Reviewer

Alternatives Considered

Omnisend

At first I went through the standard choice, which is MailChimp. It's a nice-looking program and everything, but I wouldn't say they're user-friendly. It's quite techy and when you have an ecommerce store you really just want to get the results. It's a lot of work to create one simple newsletter and their customer support is pretty much non-existent. As for Klaviyo, they're pretty expensive. We just couldn't justify paying that much for results that were pretty much similar to MailChimp--in that it wasn't really impressive. Omnisend really was a breath of fresh air and their support must not sleep at all cause they answer all my smart and stupid questions within like 15 minutes. Every single time
Lisa Korston | TrustRadius Reviewer

Zipwhip

Enabling the business number is a key feature for us. Also, their pricing is all inclusive which is super helpful and a lot easier when it is not per text pricing model for our kind of business and reselling.
Anonymous | TrustRadius Reviewer

Return on Investment

Omnisend

  • Omnisend has assisted with getting the word out
  • Great structure on templates making the company look very professional.
Anonymous | TrustRadius Reviewer

Zipwhip

  • Much quicker responses = greater technician efficiency = more profit.
  • Serving as a legal record of approved or declined services has saved us from a couple of very bad situations.
Anonymous | TrustRadius Reviewer

Screenshots

Pricing Details

Omnisend

General

Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Entry-level set up fee?
Required
$16*

* Month

Omnisend Editions & Modules

Edition
Free plan$0
Standard plan$16
Pro plan$99
Enterprise planCustom pricing
    Additional Pricing Details

    Zipwhip

    General

    Free Trial
    Free/Freemium Version
    Premium Consulting/Integration Services
    Entry-level set up fee?
    No

    Zipwhip Editions & Modules

    Additional Pricing Details

    Rating Summary

    Likelihood to Recommend

    Omnisend
    9.0
    Zipwhip
    7.1

    Usability

    Omnisend
    Zipwhip
    8.0

    Support Rating

    Omnisend
    Zipwhip
    3.9

    Add comparison