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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Ontraport

    Score7.5 out of 10
    N/AONTRAPORT offers customer relations management services that help with content management (creating and hosting webpages), lead tracking, traditional marketing approaches (e-mail, SMS, social media, direct mail), managing online payments, and workflow automation.

    $29

    per month

    Vertex

    Score8.8 out of 10
    N/AVertex is global indirect tax compliance software for enterprise tax and finance teams. Indirect tax covers transaction-based obligations, such as sales and use tax, value-added tax (VAT), and goods and services tax (GST). Vertex supports tax determination, electronic invoicing (e-invoicing), reporting, filing, and audit-readiness workflows. Vertex’s official website Key Capabilities Tax determination: Calculates applicable indirect taxes…N/A
    Pricing
    OntraportVertex
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    OntraportVertex
    Free Trial
    YesNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeOptionalNo setup fee
    Additional DetailsOntraport offers a variety of plans to choose from based on the features needed. Pricing adjusts with the number of contacts in the database and users in the account. Monthly or annual plans are available, and all plans start with a 14-day free trial. Ontraport offers a Done-With-You Setup and Training Package for getting set up in the account quickly. Users can also access a free video library with step-by-step instructions on getting started and using every feature of the platform.—
    More Pricing Information
    Community Pulse
    OntraportVertex
    Considered Both Products
    Ontraport
    No answer on this topic
    Vertex Inc.
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    96%
    Would buy again
    69 Answers
    Delivers good value for the price
    No answers on this topic
    93%
    Delivers good value for the price
    54 Answers
    Happy with the feature set
    No answers on this topic
    96%
    Happy with the feature set
    69 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    88%
    Lived up to sales and marketing promises
    38 Answers
    Implementation went as expected
    No answers on this topic
    86%
    Implementation went as expected
    50 Answers
    Features
    OntraportVertex
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Ontraport and Vertex
    Feature
    Ontraport
    9.0
    17 Ratings
    15% above category average
    Vertex
    -
    Ratings
    WYSIWYG email editor8.216 Ratings00 Ratings
    Dynamic content10.014 Ratings00 Ratings
    Ability to test dynamic content8.37 Ratings00 Ratings
    Landing pages10.016 Ratings00 Ratings
    A/B testing9.912 Ratings00 Ratings
    Mobile optimization8.410 Ratings00 Ratings
    Email deliverability reporting6.016 Ratings00 Ratings
    List management10.016 Ratings00 Ratings
    Triggered drip sequences9.813 Ratings00 Ratings
    Lead Management
    Comparison of Lead Management features of Ontraport and Vertex
    Feature
    Ontraport
    5.5
    17 Ratings
    36% below category average
    Vertex
    -
    Ratings
    Lead nurturing automation7.115 Ratings00 Ratings
    Lead scoring and grading2.413 Ratings00 Ratings
    Data quality management2.614 Ratings00 Ratings
    Automated sales alerts and tasks10.016 Ratings00 Ratings
    Campaign Management
    Comparison of Campaign Management features of Ontraport and Vertex
    Feature
    Ontraport
    7.7
    8 Ratings
    2% above category average
    Vertex
    -
    Ratings
    Calendaring6.25 Ratings00 Ratings
    Event/webinar marketing9.38 Ratings00 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of Ontraport and Vertex
    Feature
    Ontraport
    7.1
    4 Ratings
    6% below category average
    Vertex
    -
    Ratings
    Social sharing and campaigns7.13 Ratings00 Ratings
    Social profile integration7.24 Ratings00 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Ontraport and Vertex
    Feature
    Ontraport
    9.3
    16 Ratings
    21% above category average
    Vertex
    -
    Ratings
    Dashboards10.015 Ratings00 Ratings
    Standard reports8.012 Ratings00 Ratings
    Custom reports10.010 Ratings00 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Ontraport and Vertex
    Feature
    Ontraport
    7.3
    15 Ratings
    4% below category average
    Vertex
    -
    Ratings
    API3.011 Ratings00 Ratings
    Role-based workflow & approvals9.09 Ratings00 Ratings
    Customizability10.013 Ratings00 Ratings
    Integration with Salesforce.com7.31 Ratings00 Ratings
    Integration with Microsoft Dynamics CRM7.31 Ratings00 Ratings
    Integration with SugarCRM7.31 Ratings00 Ratings
    Type of tax
    Comparison of Type of tax features of Ontraport and Vertex
    Feature
    Ontraport
    -
    Ratings
    Vertex
    8.2
    142 Ratings
    7% above category average
    Sales and Use Taxes00 Ratings9.3139 Ratings
    Cross-border Taxes00 Ratings7.945 Ratings
    VAT / GST Taxes00 Ratings8.568 Ratings
    Energy and Fuel Taxes00 Ratings7.311 Ratings
    Tax Reporting & Compliance
    Comparison of Tax Reporting & Compliance features of Ontraport and Vertex
    Feature
    Ontraport
    -
    Ratings
    Vertex
    8.6
    136 Ratings
    10% above category average
    Geolocation for Tax Assessment00 Ratings8.6103 Ratings
    3rd-Party Software Integrations00 Ratings8.795 Ratings
    Tax Data Reporting00 Ratings8.7122 Ratings
    Compliance Administration Management00 Ratings8.786 Ratings
    Tax Exemption Processing00 Ratings8.7100 Ratings
    Tax Document Management00 Ratings8.783 Ratings
    Complex Tax Scenario Management00 Ratings8.096 Ratings
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    OntraportVertex
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    Vbout
    Score9.9 out of 10
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    Score9.4 out of 10
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    Bloomreach
    Score9.2 out of 10
    Lappa
    Score8.8 out of 10
    Enterprises
    Iterable
    Score8.2 out of 10
    ADP SmartCompliance
    Score8.2 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    OntraportVertex
    Likelihood to Recommend
    10.0
    (20 ratings)
    9.0
    (167 ratings)
    Likelihood to Renew
    9.1
    (8 ratings)
    8.0
    (20 ratings)
    Usability
    7.8
    (3 ratings)
    8.6
    (63 ratings)
    Availability
    -
    (0 ratings)
    8.5
    (10 ratings)
    Performance
    7.7
    (4 ratings)
    8.5
    (10 ratings)
    Support Rating
    9.0
    (3 ratings)
    7.5
    (25 ratings)
    In-Person Training
    9.1
    (1 ratings)
    8.7
    (3 ratings)
    Online Training
    -
    (0 ratings)
    8.6
    (5 ratings)
    Implementation Rating
    9.1
    (2 ratings)
    9.9
    (17 ratings)
    Configurability
    -
    (0 ratings)
    9.0
    (80 ratings)
    Ease of integration
    -
    (0 ratings)
    9.9
    (7 ratings)
    Product Scalability
    8.2
    (1 ratings)
    8.7
    (57 ratings)
    Vendor post-sale
    -
    (0 ratings)
    8.9
    (20 ratings)
    Vendor pre-sale
    -
    (0 ratings)
    8.0
    (13 ratings)
    User Testimonials
    OntraportVertex
    Likelihood to Recommend
    Ontraport
    Here are some cases where Ontraport is well suited : - When writing emails, you can easily access to preview, manage the changes and go back to what you did before - When using automations, if there's an error, you can go back to a previous version of it. There are also some super tools that allows to see where a clients is on an automation without having to go through the all automation. It is less appropriate when you are several colleague that are addressing an issue on an email/automation as it doesn't allows you to be multiple person on the item.
    Incentivized
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    Vertex Inc.
    I have used Vertex since the very beginning of my career. I have always found the information clear, and easy to use. The documentation to use the product was thorough. We file returns in all 45 states that have sales / use taxes and having the ability to import data, key additional data in and print out a signature ready return has made life easy. I've never wanted to look at any other return preparation software as none of them come close to the product that Vertex created.
    Incentivized
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    Pros
    Ontraport
    • Dashboards for our daily stats.
    • The email follows up and broadcasts are simple and easy.
    • Sales and marketing can now see the impact they have working together. Nobody can point finger anymore.
    • They have the best customer support. I can't tell you how many times they have walked me through the problems that I created.
    • Amazing email inboxing.
    Incentivized
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    Vertex Inc.
    • Vertex does a great job of building in-house industry expertise (leasing in our case) so they truly understand the tax technical and compliance obstacles we face day to day.
    • Vertex actively solicits for and responds to customer feedback on development and product roadmap suggestions. The Leasing users group is an example where Vertex takes an active role in communicating with and taking feedback from our industry.
    • Vertex tax updates are very timely and thorough, which makes the compliance process less stressful for our team.
    Incentivized
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    Cons
    Ontraport
    • Wish they had more options for their forms. Would really like to use multi-step forms.
    • A lot of times their forms load slowly on the website. Would like to see them speed up their services.
    • Their broadcasting options are legacy. There are better options out there for sending broadcast messages.
    Incentivized
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    Vertex Inc.
    • Reporting: Vertex VAT Compliance is not fully ready to support all EU country's requirements.
    • Data storage.
    • Online reporting in VVC: many countries require to report VAT Declaration in an electronic way. This function is still missing for some of the countries from VVC.
    Incentivized
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    Likelihood to Renew
    Ontraport
    My client was already using Ontraport and had a decent investment in the tool. As soon as we turn around the revenue situation with my client's products, we will be ditching OAP immediately, despite the significant re-implementation cost we are going to face moving to a new system. I am part of a high-end, professional marketing group, and the overwhelming sentiment with these other professionals is that one should run away from this as fast as humanly possible. I thought their words were just ungrounded opinion, and I deeply regret that I did not heed them more closely before sinking still more time and effort into OAP.
    Read full review
    Vertex Inc.
    We are satisfied with the overall performance of Vertex. The software has provided my company with many efficiencies. We have shorted our audits and found that many audits are happy that we are using Vertex to calculate our taxes. We no longer need to worry about updating our rates each month since Vertex sends us a file to upload
    Incentivized
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    Usability
    Ontraport
    The software is just easy to use. The UI is fairly intuitive. The help system is pretty good. I find it is pretty quick to get my work completed and if I don't document my things well, I can always figure out how I did something when I need to make changes. When I have a problem the tech support is easy to deal with and when things need to get escalated they are resolved quickly.
    Read full review
    Vertex Inc.
    Vertex itself is very good software. Its tax calculation is very accurate, and there should be no doubt whether Vertex is calculating the tax. Customer support is also good, and the response is quick. The updates are also good and easy to understand, making this an excellent application.
    Incentivized
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    Reliability and Availability
    Ontraport
    No answers on this topic
    Vertex Inc.
    I have always felt VERTEX support was available when needed, and I have felt comfortable calling in some heavy hitters when needed
    Incentivized
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    Performance
    Ontraport
    Most of the time OP runs fine. But I've had to submit more support tickets this year do to messages, seq.'s or rules not running correctly. Also experienced slow response times moving in and around OP.
    Read full review
    Vertex Inc.
    Our Vertex performance is good, although we are now experiencing Error 502 when adding additional data points to our transaction tester single tests. At Exchange, I was told to reach out to support....that most likely the On Demand system needed some additional CPU resource added. I have a currently open ticket, that has not yet been fixed on this matter
    Incentivized
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    Support Rating
    Ontraport
    The techs are reasonably savvy, highly courteous and want to do right by their customers. Unfortunately, the product they are supporting is so deeply flawed that there's only so much they can do when your legitimate business requirements are simply not supported.
    Read full review
    Vertex Inc.
    Level 1 support has always been kind and understanding but times they do not always provided the technical help sometimes their response or protocol is not related. I feel that I have to beg for a developer to look over my issue. On the other hand, there have been times a Level 1 support person has taken the time to research my issue and provide valid feedback & solution
    Incentivized
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    In-Person Training
    Ontraport
    I went to their Ontrapalooza event, and it opened my mind as to how the software can be used.
    Read full review
    Vertex Inc.
    By training I'm referring to our engagement with Vertex Consulting's professional services group. Each person on the engagement had prior leasing industry tax experience and most if not all used O Series before joining Vertex. Consultants with industry specific tax experience provide so much more than just "training". They are able to engage in deep tax technical discussions with actual experience while in private practice. This coupled with having visibility to how numerous other leasing peers approach similar tax issues is a huge plus on top of the standard training.
    Incentivized
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    Online Training
    Ontraport
    No answers on this topic
    Vertex Inc.
    Vertex has offered multiple webinars for the products we have purchased that are informative and helpful. I've also attended a few of the Vertex annual conferences where I was able to strength my knowledge of Vertex. I also found that their online library and videos can be helpful in resolving issues and answering questions.
    Incentivized
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    Implementation Rating
    Ontraport
    If you know your business, ONTRAPORT is easy
    Read full review
    Vertex Inc.
    The implementation is challenging, make no mistake but will provide much value over time. Make sure you have full support of IT and your major stakeholders in your company. I found that while many people claimed to understand tax was important, they had no idea how deep tax in entrenched throughout the lease life cycle.
    Incentivized
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    Alternatives Considered
    Ontraport
    Task management was the main thing that separated ONTRAPORT for me. Keeping things accountable. As well, I felt the campaign builder was slicker, and that the contact management was more robust. Custom fields are very customizable.
    Read full review
    Vertex Inc.
    In comparison specifically with Avalara, Vertex is better in every way. It is much more customizable and allows us to change the way our tax software is set up for our business needs. Avalara is much more constricted, and is using the SST system which can allow for simplified returns, but in our case was causing more problems. Avalara is also much more expensive than Vertex, for less capabilities. Vertex' customer support is much stronger than Avalara's, as they are focused on obtaining and retaining customers whereas Avalara was continually trying to find ways to get money from us
    Incentivized
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    Scalability
    Ontraport
    With the new lower priced options, it's now easier for newer businesses to start with a more basic version and upgrade as they need more features.
    Read full review
    Vertex Inc.
    There needs to be a time-consuming setup both in the Enterprise Resource Platform and in Vertex and the related tools as well but once this is all established, Vertex is very proficient at calculating Sales and Use Tax in the USA and in Canada with GST/HST, as well as several of the provinces where we are located. As we added plants in different jurisdictions via greenfield expansion and aquisition, Vertex was able to integrate those as long as the tax department is fully informed of the system.
    Incentivized
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    Return on Investment
    Ontraport
    • We are providing better customer service as a direct result of Ontraport. We can track where all of our customers are, what pages/sites/modules they are visiting with ease and tailor our communication accordingly.
    • Our marketing funnel has become vastly improved, meaning that our ROI for marketing has gone up. Sales this April are double what they were last year.
    • Our team works better together because we all have a better idea of what the other needs and when. The tasks that we can assign in Ontraport mean nothing gets missed, creating a better customer and employee experience.
    Read full review
    Vertex Inc.
    • We use Vertex on a monthly basis to see if tax has been over-accrued or over-charged on invoices. We do save tax every month using the tool. Not at liberty to share too much more - the technology does assist the human efforts.
    Incentivized
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    ScreenShots

    Ontraport Screenshots

    Screenshot of Manage, track, sort and add to a contact listScreenshot of Design professional emails, forms and landing pages with block formatsScreenshot of Utilize the Support Center's in-depth advice on maximizing Ontraport's features

    Vertex Screenshots

    Screenshot of Vertex dashboard