Optimizely Content Management System (CMS) is purpose-built for marketers, and fully composable for developers. The CMS supports the end-to-end content lifecycle, helping users to deliver on-brand, high-impact digital experiences that 'wow' audiences.
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Oracle WebCenter Sites
Score 5.5 out of 10
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Oracle WebCenter Sites is the new name for FatWire which Oracle acquired in 2011. It is a complete CMS often bundled with other Oracle WebCenter products to present a more comprehensive management solution for businesses and enterprises.
If you want to build a website quickly there are plenty of ways to do so with some great examples and plenty of support both from the company and in the forums. if you want to build a more complex structure you can but be ready to spend the time to build exactly what you need as a solid foundation goes a massive way before building out content and making those choices early and sticking with them helps
Oracle WebCenter Sites is very well suited to presenting marketing content in all shapes and forms, including mobile, an in a corporate web site. Oracle WebCenter Sites can also manage small product catalogs easily. Important things to consider when selecting a CMS:
How important is the ease with which my business users update content?
How often are updates made?
How distributed are my business contributors?
How important is preview in my organization's workflow and publishing process?
I think the user interface for content admins is very good and very competitive. And compared to other providers, the technology that CMS in particular has. So the way it integrated the net ecosystem is very well because it follows the MBC pattern. So basically it just allows really simple implementations for what would normally be complex components on any other sort of vendor that's out there.
Magento did have some nice tools for creating product groups or carousels for promotion. Opti seems to be lacking in that.
A blog - maybe this is available and we don't have it installed, but a searchable blog would be very appreciated.
Structured Data/MicroData - maybe it's our install, but this seems to be missing
Meta data: we have access to limited types and need to make a request from IT, it would be nice to be able to access more to adjust for SEO needs.
When in a folder on the BLOCKS tab, it would be wonderful to hit the MEDIA tab and stay in that same folder.
I have some less technical people that will make folders with spaces - which Opti handles, but it would be great if it wouldn't accept a space or gave an error message not to use them.
I think I know why the extra code is added to urls and image links, but it causes issues when taking things from our testing site to the live site. For example, I need to copy the Navigation from Inspect Element on testing to put it in production. I have learned to work around it, but it's not my favorite.
Since I work on the implementation side of things, and do not directly own licensing for Ektron CMS, I have to base this rating off of how I think it will be received or presented to customers looking to start a new site deployment. I try to remain CMS agnostic, though my specialty is with the .NET and Microsoft stack. Because of the experience I have working with Ektron, I tend to be more forgiving with the shortcomings as I am familiar with how to work around them or past them from experience. Being familiar with the community available also helps, as you become familiar with the best approaches to find solutions to your issues. Each product has it's ups and downs and all of them are only going to be as good as the company or development team implementing them can make them. This is EXTREMELY important to remember when choosing a CMS, as it can make or break your expensive investment.
A valuable tool for enabling marketers and business users to easily create and manage contextually relevant social and interactive online experiences across multiple channels on a global scale to drive sales and loyalty. It also allows multi-site management (in fact Sites) using the assets and template developed, without having to re-implement again for each individual site.
From our editors perspective they find the CMS system easy and to clear to use. Our developers find it very easy to design on and appreciate the level of service support available. It's also always evolving and getting better every year. We find this investment reassuring and encourages us to try keep pace and see how we can continue to push the envelope and continue to improve all aspect of our websites and online touch points.
I attended multiple trainings/tutorials early in the process. The vendor-supplied content about Optimizely was engaging for users/attendees (I often analyze training content, compliance programs, governance plans), which helps our OCM people by having good "word of mouth" about the product long before a rollout ever happens. I actually when the user-focused portion of the Optimizely Academy twice in 2022 to ensure I had a grasp on operability and to be able to support the training and OCM efforts
The WebCenter Sites Support team is extremely good and very responsive to client needs. They are quick to resolve Level 1 issues and when escalated to Level 2, the team makes every effort to keep the client informed.
Ektron is one of the best solution for .Net platform. Over the years have improved the performance issues that the previous versions had. My only complain is right now you can't do Page builder pages if you choose to have a MVC architecture
Optimizely Content Management System is much more feature rich, and less complex that the other CMS platforms we have used. Optimizely Content Management System is more intuitive in how the content is structured and how easy it is to pull blocks of content to create the layout of a page.
There are lot of WCM products available in the market, some free and some licensed. But for a organisation using more Oracle products and on Java technology, WCS is the best in class, for intranet and internet needs. It has everything which is required for a web application. Also it can be well integrated with other platforms with Oracle Document Cloud/Oracle Content/Oracle Identity Manager and a lot more. Its a well integrated product. It can also be integrated with social media using a community plugin. It also comes with its own search and analytics tools. The templates are pure JSP and can be easily coded by Java developers using the development guide. Its based on Java, so writing custom applications and integrating is easy
It has alleviated some of the burden on our IT staff.
It has allowed our Marketing department to be more hands-on with content changes, and they have more flexibility with the types of changes and how often they make them.
