Optimizely Content Marketing Platform vs. pCloud

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Optimizely Content Marketing Platform
Score 7.1 out of 10
N/A
Optimizely Content Marketing Platform brings teams together in a single, AI-powered workspace to share plans, collaborate on assets and execute campaigns.N/A
pCloud
Score 7.2 out of 10
N/A
pCloud is a cloud- based digital asset management platform that provides access to all digital content including images,video, audio, documents, and more, anytime, anywhere, on any device. Users can keep important files safe and centralized in one place, and share with team members, clients, etc. across the globe with controlled access and permissions to the digital library. The vendor says that the product has a user-friendly interface that clearly shows where everything is located and…
$29.97
per month 3 users
Pricing
Optimizely Content Marketing PlatformpCloud
Editions & Modules
No answers on this topic
pCloud Business
$9.99
per month per user (1 TB storage per user, 3+ users)
Business Pro
$19.98
per month per user (2 TB storage per user, 3+ users)
Offerings
Pricing Offerings
Optimizely Content Marketing PlatformpCloud
Free Trial
YesNo
Free/Freemium Version
YesYes
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeOptionalOptional
Additional DetailsDiscount available for annual pricing.
More Pricing Information
Community Pulse
Optimizely Content Marketing PlatformpCloud
Features
Optimizely Content Marketing PlatformpCloud
Content Creation
Comparison of Content Creation features of Product A and Product B
Optimizely Content Marketing Platform
5.5
47 Ratings
36% below category average
pCloud
-
Ratings
Ideation5.734 Ratings00 Ratings
Approval workflows6.344 Ratings00 Ratings
Content collaboration6.843 Ratings00 Ratings
Content calendar4.939 Ratings00 Ratings
Network for content licensing/production3.924 Ratings00 Ratings
Content Publishing
Comparison of Content Publishing features of Product A and Product B
Optimizely Content Marketing Platform
5.3
42 Ratings
40% below category average
pCloud
-
Ratings
Content hub5.835 Ratings00 Ratings
Forms / Gated content3.01 Ratings00 Ratings
Embedded CTAs5.927 Ratings00 Ratings
Content distribution6.636 Ratings00 Ratings
Content promotion5.130 Ratings00 Ratings
Content automation5.631 Ratings00 Ratings
Content Reporting & Analytics
Comparison of Content Reporting & Analytics features of Product A and Product B
Optimizely Content Marketing Platform
4.7
36 Ratings
46% below category average
pCloud
-
Ratings
Audience profiling and targeting8.23 Ratings00 Ratings
Closed-loop tracking and reporting3.629 Ratings00 Ratings
Content performance analytics4.033 Ratings00 Ratings
Campaign optimization dashboard3.729 Ratings00 Ratings
Competitive analytics3.819 Ratings00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Optimizely Content Marketing Platform
-
Ratings
pCloud
7.8
2 Ratings
8% above category average
Dashboards00 Ratings10.02 Ratings
Standard reports00 Ratings9.12 Ratings
Custom reports00 Ratings5.01 Ratings
Data exportability00 Ratings5.01 Ratings
Content analytics00 Ratings10.01 Ratings
DAM Features
Comparison of DAM Features features of Product A and Product B
Optimizely Content Marketing Platform
-
Ratings
pCloud
8.8
4 Ratings
6% above category average
Uploading assets00 Ratings7.14 Ratings
Downloading assets00 Ratings6.74 Ratings
Categories00 Ratings9.32 Ratings
Asset storage00 Ratings10.03 Ratings
Asset sharing00 Ratings9.04 Ratings
Asset search00 Ratings9.01 Ratings
Embed codes00 Ratings9.72 Ratings
Metadata00 Ratings8.01 Ratings
Collections00 Ratings9.02 Ratings
User access00 Ratings9.72 Ratings
Related asset discovery00 Ratings9.01 Ratings
Best Alternatives
Optimizely Content Marketing PlatformpCloud
Small Businesses
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
Medium-sized Companies
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
Enterprises
Conductor
Conductor
Score 9.2 out of 10
MediaValet
MediaValet
Score 8.4 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Optimizely Content Marketing PlatformpCloud
Likelihood to Recommend
6.1
(51 ratings)
6.8
(13 ratings)
Usability
5.5
(46 ratings)
6.8
(3 ratings)
Support Rating
8.0
(1 ratings)
-
(0 ratings)
User Testimonials
Optimizely Content Marketing PlatformpCloud
Likelihood to Recommend
Optimizely
A 7 only because I think there's question marks around customization. However, I've seen very similar tools in the past where stakeholders have been skeptical, but as you get to know it and use it, you'll find actually you realize those benefits. I just think Optimizely could help its stakeholders and clients see those benefits early on versus later on. However, that's not to say it's not possible, so a 7 at this stage, but I think it's got potential in future. If you are a marketing firm who wants a centralized system for managing workflows and campaigns, it's great. It does that. However, there are better competitors fill in some of the gaps better than optimized leaders does. It could do better. I think for me, visually when I see, when I create a workflow or a campaign, I can see all the tasks associated with it and I've seen the way that our parent company uses it. It's just a list of all the tasks you see in one view. I think visually it needs improving. However, the purpose that it serves fundamentally, it's got potential, if that makes sense. It's going in the right direction, but I think competitors are doing some of it better than Optimizely is. I think they, like I was saying earlier, if they really want to realize the benefits of the product visually there needs to be some improvement. And then the controls element that I mentioned earlier as well, hopefully that answers both of your questions.
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pCloud
I need to store and share a lot of files. These include videos and other documents. Before using pCloud, I constantly had to clean up and delete files from my hard drive to free up space for new files. Sharing files and also using files on my website is now easier with pCloud's public folder.
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Pros
Optimizely
  • The CMP really is useful for us not only to manage the processes behind how we create content that we serve in different platforms like websites, landing pages, emails, social media, but it also help us as a team that is scattered around the globe to be able to be connected all the time to be able to see what we're working on, to be able to share assets as well. We are not reinventing the wheel to be able to show to other people within the organization what is happening at any given point. We use it not only for assets now, but we use it also for things like planning our webinars, planning our face-to-face events, so it truly is the heart of our marketing organization within the business.
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pCloud
  • pCloud helps us to store data very well and it is accessible from anywhere. It makes it easy for anyone to use it and secure the data. It is easy to upload data and access it while having a meeting with our client.
  • pCloud easily stores files from another platform as well like Google Drive or Dropbox. It easily exchanges information like images, videos, and documents. This feature is amazing as it gives access to files from other storage.
  • It had one feature known as pCloud Crypto which gives high-end security to the data when stored. It is highly secure and encrypted. It uses blockchain technology which requires a key to use called Crypto Pass to unlock your data. Really like it.
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Cons
Optimizely
  • One thing that could be improved is some of the promotions that happen in platform. For example, there's a Opal AI little bubble at the bottom right of the corner, which you can't move across the screen. So if you're trying to change the status of a step or you're trying to update a description within a step, that can be a bit challenging and as it seems to be quite an easy fix.
  • I would love to see a capability in terms of having visual representation that we can share out with stakeholders that don't necessarily need access to CMP. But for that level of detail, we don't want it to go too granular, but we do want to be able to share in a quick and visual manner some of the activities that are happening so we can keep everybody in the loop without having to create different variations via different tools.
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pCloud
  • pCloud provides a lot of wonderful features, however we've seen a few stutters when using the service
  • Every time we try to download a file, it fails to complete the process
  • The newly uploaded files are not being correctly synced automatically
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Usability
Optimizely
As a Content Operations Manager, I find the customizable task views and calendar views to be most helpful in the Plan Module. This allows me to have visibility into each team's overdue tasks, and determine where my time is best allocated to help in content production. The Library is a easy to access and highly used function as well for sharing assets across teams
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pCloud
It is very easy to use, fast loading and the product team keeps adding updates. Like now I can listen to all my audiobooks from a playlist in pCloud. I am ask for files or send files easier than ever before. I also have access to all my files whereever I am.
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Reliability and Availability
Optimizely
I have not experienced any prolonged outages. From time to time there will be errors but nothing that significantly slows down production
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pCloud
No answers on this topic
Performance
Optimizely
Optimizely Content Marketing Platform's performance is generally good. Nothing that has impacted production. Page load speed doesn't typically lag longer than a few seconds. Reports take some time but not any longer than we're used to with other platforms. We have not experienced lag when integrating with other platforms
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pCloud
No answers on this topic
Support Rating
Optimizely
The NewsCred team is very responsive and helpful with any technical issues.
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pCloud
No answers on this topic
Online Training
Optimizely
Training was clear and concise. It was intuitive and helped me understand how to navigate the platform. Options to dive in on each action or skip to learn about areas of regular use. Resource links available to when I had additional questions or needed more training in a specific area. Overall, the training allowed me to use the platform without interruption
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pCloud
No answers on this topic
Alternatives Considered
Optimizely
Honestly, I'd rather use Smartsheet paired with a digital asset management tool. It’s more flexible, easier to navigate, and better suited for mid-size teams that need to move quickly without the overhead and complexity that comes with Optimizely. We currently have Optimizely because an investment has been made in the tool.
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pCloud
The reason why we love pCloud over similar tools is because of its neat and clean interface. We also love options for file encryption through pCloud Crypto, which is unavailable on Google Drive, Dropbox, or OneDrive. Also, the upload speed on pCloud is fantastic and it is a lot better than Dropbox or Google Drive
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Scalability
Optimizely
Optimizely is generally a reliable platform for A/B testing and digital experience management. It's helpful for it's stability, flexibility, and comprehensive features, which is helpful when managing an enterprise website
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pCloud
No answers on this topic
Return on Investment
Optimizely
  • The program has allowed us to meet our content goals more easily (e.g.: we publish X articles per month and track where each article is at).
  • It's helped us improve the accuracy of our information. We have SEO, content strategists, and legal teams involved in the workflow now because it's easy to manage.
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pCloud
  • pCloud had worked very well for us. It had given the best service and features to us whenever we needed our data. It was there safe and secure.
  • The Synchronization issue is there with pCloud Data Storage. It needs to be updated by the developers if possible.
  • pCloud has helped us with the improvement of our business requirements, as it makes our work easier and fast enough to deliver the project details on time to clients.
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ScreenShots

Optimizely Content Marketing Platform Screenshots

Screenshot of Opal, Optimizely's AI, which acts as an extension to the marketing workforce. Use cases include building comprehensive campaign and content briefs, suggesting how to best execute a campaign, creating on-brand content for any channel and providing suggestions for ongoing optimization.Screenshot of Marketing Work Request Prioritization. This streamlines and prioritizes marketing requests with dynamic intake forms, automatic routing, and integrated workflows to ensure that requested work gets completed.Screenshot of Digital Asset Management. With Optimizely Content Marketing Platform's integrated asset repository, marketers can upload, organize, and share assets within the same platform where content planning, creation, and collaboration take place.Screenshot of a Visual Calendar. Optimizely's Content Marketing Platform provides visibility into marketing activities - from content to events to campaigns - with flexibility to support changing timelines.Screenshot of the Calendar. This offers visibility into planned and scheduled content and campaigns with the ability to save and share views.

pCloud Screenshots

Screenshot of Screenshot of Screenshot of