Optimizely Content Marketing Platform brings teams together in a single, AI-powered workspace to share plans, collaborate on assets and execute campaigns.
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Projector PSA
Score1.1 out of 10
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Projector's cloud-based Professional Services Automation (PSA) software helps project-based services organizations track time and expenses, invoice clients, schedule resources, and manage projects. Its three modules span a more comprehensive set of uses than typical project management software. The Accounting module helps the user track time and expenses and manage invoices and billing. Also it syncs with the company's accounting systems as a sub-ledger. The Resource Scheduling module matches…
A 7 only because I think there's question marks around customization. However, I've seen very similar tools in the past where stakeholders have been skeptical, but as you get to know it and use it, you'll find actually you realize those benefits. I just think Optimizely could help its stakeholders and clients see those benefits early on versus later on. However, that's not to say it's not possible, so a 7 at this stage, but I think it's got potential in future. If you are a marketing firm who wants a centralized system for managing workflows and campaigns, it's great. It does that. However, there are better competitors fill in some of the gaps better than optimized leaders does. It could do better. I think for me, visually when I see, when I create a workflow or a campaign, I can see all the tasks associated with it and I've seen the way that our parent company uses it. It's just a list of all the tasks you see in one view. I think visually it needs improving. However, the purpose that it serves fundamentally, it's got potential, if that makes sense. It's going in the right direction, but I think competitors are doing some of it better than Optimizely is. I think they, like I was saying earlier, if they really want to realize the benefits of the product visually there needs to be some improvement. And then the controls element that I mentioned earlier as well, hopefully that answers both of your questions.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
We think Projector PSA is a great tool to track and manage people in a professional service environment like management consulting. This system is easy to set up, easy to understand and should easily suit the needs of smaller and medium sized firms. It may be less appropriate for firms that rely very heavily on project management through another system (like MS Project) or firms that rely very heavily on a sales pipeline tracking system. While still very much possible to use, you would (I believe) have to do some re-keying between systems
The CMP really is useful for us not only to manage the processes behind how we create content that we serve in different platforms like websites, landing pages, emails, social media, but it also help us as a team that is scattered around the globe to be able to be connected all the time to be able to see what we're working on, to be able to share assets as well. We are not reinventing the wheel to be able to show to other people within the organization what is happening at any given point. We use it not only for assets now, but we use it also for things like planning our webinars, planning our face-to-face events, so it truly is the heart of our marketing organization within the business.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Projector is a very well designed tool for project management. It has allowed us to eliminate a number of auxiliary tools for project timelines and WBS for the vast majority of our projects.
Time and expense entry is intuitive and quick for our staff.
Our forecasting and resource management capability has improved greatly with Projector and allows us to grow our team efficiently with minimal additional administrative burden.
Reporting is extremely robust. It does require some time to really get a handle on the full functionality of the reporting tool, but once you do, you can get almost any kind of report you want out of the system!
One thing that could be improved is some of the promotions that happen in platform. For example, there's a Opal AI little bubble at the bottom right of the corner, which you can't move across the screen. So if you're trying to change the status of a step or you're trying to update a description within a step, that can be a bit challenging and as it seems to be quite an easy fix.
I would love to see a capability in terms of having visual representation that we can share out with stakeholders that don't necessarily need access to CMP. But for that level of detail, we don't want it to go too granular, but we do want to be able to share in a quick and visual manner some of the activities that are happening so we can keep everybody in the loop without having to create different variations via different tools.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Release management process needs to be improved. Currently no facility is provided to test the impact of new releases in a sand-box. This introduces business risk if there are interfaces into Projector PSA as part of it's use in the business.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. TR verified that a representative sample of customers was invited. More Info
We have been using this tool for a year now and find our use of it continually evolves and broadens. We are also very excited about the overhaul that's under way and feel many of the improvements being put in place will help make us that much more effective and efficient. The Projector team is also very responsive and collaborative in terms of user feedback and improvement suggestions, which helps us know they will work hard to help us get what we need out of the tool.
The editorial calendar is the one I check multiple times every day. It gives me a clear picture of what's in progress, what's due, and where things can be moving faster. And, there's no need to open a separate doc or ask anyone for a status update. Also, the workflows are another super useful thing. Being able to assign specific reviewers to specific steps and know that nothing moves forward until they've acted has eliminated many repetitive processes.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. TR verified that a representative sample of customers was invited. More Info
Optimizely Content Marketing Platform's performance is generally good. Nothing that has impacted production. Page load speed doesn't typically lag longer than a few seconds. Reports take some time but not any longer than we're used to with other platforms. We have not experienced lag when integrating with other platforms
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. TR verified that a representative sample of customers was invited. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Training was clear and concise. It was intuitive and helped me understand how to navigate the platform. Options to dive in on each action or skip to learn about areas of regular use. Resource links available to when I had additional questions or needed more training in a specific area. Overall, the training allowed me to use the platform without interruption
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. TR verified that a representative sample of customers was invited. More Info
We haven't yet explored the CMS or other products within the suite but we see the potential to move all of our tools to Optimizely One. I see this really helping us gain clarity in the end to end content lifecycle, and help us use our resources and bandwidth more strategically
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
We did pursue Quick Arrow another tool that was similar. We found that be in inflexible in use. Projector allows a lot of flexibility in setup. Our organization has very specific business processes and we were able to set up Projector to work with those processes. Several other systems we tried were not as flexible in allowing set up to our needs.
Optimizely is generally a reliable platform for A/B testing and digital experience management. It's helpful for it's stability, flexibility, and comprehensive features, which is helpful when managing an enterprise website
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. TR verified that a representative sample of customers was invited. More Info
The program has allowed us to meet our content goals more easily (e.g.: we publish X articles per month and track where each article is at).
It's helped us improve the accuracy of our information. We have SEO, content strategists, and legal teams involved in the workflow now because it's easy to manage.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. TR verified that a representative sample of customers was invited. More Info
Even in the small time that I stayed to see Projector PSA reporting I saw ROI projections become more realistic. There was real data to analyze that proved we were spending way too much and charging way too less on some projects.
Although employees were not used at entering their hours, this single reporting improved operations management and validated employees concerns that more people were needed to manage workload
Project proposals were more realistic because they were driven by real data.
Decision making overall for the department became more efficient and effective
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
