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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Pipedrive

    Score8.6 out of 10
    N/APipedrive is a customer relationship management (CRM) software built to help small teams to drive sales.

    $24

    per month per seat

    Vero Cloud

    Score8 out of 10
    N/AVero Workflows is an email marketing solution built to make customer engagement simpler with features such as in-app behavior tracking, audience segmentation, and workflow automation.

    $54

    per month

    Pricing
    PipedriveVero Cloud
    Editions & Modules
    Essential
    $24
    per month per seat
    Advanced
    $49
    per month per seat
    Professional
    $69
    per month per seat
    Power
    $79
    per month per seat
    Enterprise
    $129
    per month per seat
    Starter
    $54
    per month
    Pro
    $219
    per month
    Growth
    $549
    per month
    Enterprise
    $1,429
    per month
    Offerings
    Pricing Offerings
    PipedriveVero Cloud
    Free Trial
    YesYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeOptional
    Additional DetailsMonthly plans are available. The Essentials monthly plan at $24 per month.15% discount applied with an annual subscription, paid upfront.
    More Pricing Information
    Community Pulse
    PipedriveVero Cloud
    Considered Both Products
    Pipedrive Inc.
    No answer on this topic
    Vero
    No answer on this topic
    Key User Insights
    Would buy again
    96%
    Would buy again
    22 Answers
    No answers on this topic
    Delivers good value for the price
    95%
    Delivers good value for the price
    21 Answers
    No answers on this topic
    Happy with the feature set
    96%
    Happy with the feature set
    22 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    89%
    Lived up to sales and marketing promises
    17 Answers
    No answers on this topic
    Implementation went as expected
    89%
    Implementation went as expected
    16 Answers
    No answers on this topic
    Features
    PipedriveVero Cloud
    Sales Force Automation
    Comparison of Sales Force Automation features of Pipedrive and Vero Cloud
    Feature
    Pipedrive
    7.9
    68 Ratings
    1% above category average
    Vero Cloud
    -
    Ratings
    Customer data management / contact management8.724 Ratings00 Ratings
    Workflow management7.821 Ratings00 Ratings
    Territory management6.514 Ratings00 Ratings
    Opportunity management8.365 Ratings00 Ratings
    Integration with email client (e.g., Outlook or Gmail)8.864 Ratings00 Ratings
    Contract management8.317 Ratings00 Ratings
    Quote & order management7.314 Ratings00 Ratings
    Interaction tracking8.521 Ratings00 Ratings
    Channel / partner relationship management7.116 Ratings00 Ratings
    Customer Service & Support
    Comparison of Customer Service & Support features of Pipedrive and Vero Cloud
    Feature
    Pipedrive
    2.9
    7 Ratings
    91% below category average
    Vero Cloud
    -
    Ratings
    Case management4.76 Ratings00 Ratings
    Call center management1.15 Ratings00 Ratings
    Help desk management3.16 Ratings00 Ratings
    Marketing Automation
    Comparison of Marketing Automation features of Pipedrive and Vero Cloud
    Feature
    Pipedrive
    7.5
    49 Ratings
    3% below category average
    Vero Cloud
    -
    Ratings
    Lead management7.549 Ratings00 Ratings
    Email marketing7.613 Ratings00 Ratings
    CRM Project Management
    Comparison of CRM Project Management features of Pipedrive and Vero Cloud
    Feature
    Pipedrive
    6.7
    67 Ratings
    14% below category average
    Vero Cloud
    -
    Ratings
    Task management7.964 Ratings00 Ratings
    Billing and invoicing management4.15 Ratings00 Ratings
    Reporting8.263 Ratings00 Ratings
    CRM Reporting & Analytics
    Comparison of CRM Reporting & Analytics features of Pipedrive and Vero Cloud
    Feature
    Pipedrive
    7.8
    68 Ratings
    2% above category average
    Vero Cloud
    -
    Ratings
    Forecasting7.719 Ratings00 Ratings
    Pipeline visualization8.268 Ratings00 Ratings
    Customizable reports7.516 Ratings00 Ratings
    Customization
    Comparison of Customization features of Pipedrive and Vero Cloud
    Feature
    Pipedrive
    6.4
    64 Ratings
    18% below category average
    Vero Cloud
    -
    Ratings
    Custom fields8.664 Ratings00 Ratings
    Custom objects8.554 Ratings00 Ratings
    Scripting environment1.04 Ratings00 Ratings
    API for custom integration7.646 Ratings00 Ratings
    Security
    Comparison of Security features of Pipedrive and Vero Cloud
    Feature
    Pipedrive
    6.7
    62 Ratings
    23% below category average
    Vero Cloud
    -
    Ratings
    Single sign-on capability6.112 Ratings00 Ratings
    Role-based user permissions7.360 Ratings00 Ratings
    Social CRM
    Comparison of Social CRM features of Pipedrive and Vero Cloud
    Feature
    Pipedrive
    1.1
    5 Ratings
    149% below category average
    Vero Cloud
    -
    Ratings
    Social data1.15 Ratings00 Ratings
    Social engagement1.15 Ratings00 Ratings
    Integrations with 3rd-party Software
    Comparison of Integrations with 3rd-party Software features of Pipedrive and Vero Cloud
    Feature
    Pipedrive
    3.6
    7 Ratings
    71% below category average
    Vero Cloud
    -
    Ratings
    Marketing automation3.67 Ratings00 Ratings
    Compensation management3.54 Ratings00 Ratings
    Platform
    Comparison of Platform features of Pipedrive and Vero Cloud
    Feature
    Pipedrive
    8.2
    61 Ratings
    7% above category average
    Vero Cloud
    -
    Ratings
    Mobile access8.261 Ratings00 Ratings
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Pipedrive and Vero Cloud
    Feature
    Pipedrive
    -
    Ratings
    Vero Cloud
    8.1
    2 Ratings
    1% above category average
    WYSIWYG email editor00 Ratings6.02 Ratings
    Dynamic content00 Ratings9.01 Ratings
    Ability to test dynamic content00 Ratings10.02 Ratings
    Mobile optimization00 Ratings6.01 Ratings
    Email deliverability reporting00 Ratings8.02 Ratings
    List management00 Ratings9.02 Ratings
    Triggered drip sequences00 Ratings9.01 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Pipedrive and Vero Cloud
    Feature
    Pipedrive
    -
    Ratings
    Vero Cloud
    6.0
    2 Ratings
    24% below category average
    Dashboards00 Ratings9.02 Ratings
    Standard reports00 Ratings8.02 Ratings
    Custom reports00 Ratings1.01 Ratings
    Best Alternatives
    PipedriveVero Cloud
    Small Businesses
    Salesflare
    Score10 out of 10
    Mad Mimi
    Score10 out of 10
    Medium-sized Companies
    Kintone
    Score9.7 out of 10
    Campaign Monitor by Marigold
    Score9 out of 10
    Enterprises
    Oracle Sales
    Score8.9 out of 10
    Emma by Marigold
    Score8.5 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    PipedriveVero Cloud
    Likelihood to Recommend
    8.0
    (72 ratings)
    8.0
    (2 ratings)
    Likelihood to Renew
    8.0
    (3 ratings)
    -
    (0 ratings)
    Usability
    9.0
    (25 ratings)
    -
    (0 ratings)
    Availability
    8.2
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    8.5
    (15 ratings)
    -
    (0 ratings)
    Implementation Rating
    8.2
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    PipedriveVero Cloud
    Likelihood to Recommend
    Pipedrive Inc.
    Pipedrive is a fantastic tool to help monitor and track lead generation and referral sources. It helps maintain accountability with the sales team and helps ensure that we are doing appropriate marketing to maintain a steady influx of cases. The weekly and quarterly sales reports that it can generate are incredibly helpful and insightful. They help inform us of what we need to focus on each quarter/year.
    Incentivized
    Read full review
    Vero
    Vero tends to play nice with companies that have their websites as the primary source of truth. This allows them to send as many events as they need and develop more complex workflows that introduce conditionality into Vero emails. However, for those that rely more on Salesforce, it might have more limited applications. The product is fairly easy to use, so it's easy for multiple people on the team to pick it up and do what they need for their respective groups. On the other hand, creating email templates will require some knowledge of HTML/CSS, unless those are copied from another source. That would require another product of course that provides more robust layout editing features and templates.
    Incentivized
    Read full review
    Pros
    Pipedrive Inc.
    • Great visual visibility of the funnel plus easy to drag the deals across the stages
    • The email integration that collects all relevant communication (also through the possibility of adding a deal-specific Pipedrive address on BCC)
    • The integration with Pandadoc, which we use a lot, so that Pipedrive keeps a really handy overview of the documents we have sent out / which have been signed
    Read full review
    Vero
    • Email template editor allowed our developers to design emails to looks like beautiful marketing emails or basic personal emails.
    • The Vero API allowed our developers to connect triggers and events from our visitors to kick start campaigns.
    • Campaign flows were fairly easy to create and define.
    Incentivized
    Read full review
    Cons
    Pipedrive Inc.
    • Showing the customers name on the pipeline page. Right now I can only get it to show the brand name twice. I wish it would replace the second brand name with the main point of contact.
    • Better reporting tools. Their reporting tools are not easy to pick up. I've spent time trying to figure it out and it isn't something I can pick up on quickly.
    • Better training options. I wish I had a personal trainer to walk me through the best way to use Pipedrive so I can get the most out of it.
    Incentivized
    Read full review
    Vero
    • While Vero offers some WYSIWYG editing, it's on the limited side, as it mostly allows you to edit copy, but not necessarily the layout.
    • The UI/UX has improved dramatically over the course of the last few years, but it can still lag from time to time and experience sluggishness.
    • While reliability is really good, it does have lapses from time to time that will introduce delays into emails being sent out. Once or twice, the system went completely down for a period of time.
    Incentivized
    Read full review
    Likelihood to Renew
    Pipedrive Inc.
    -2 for Its cost and +8 for the need of tracking of leads and monitoring of team.
    Incentivized
    Read full review
    Vero
    No answers on this topic
    Usability
    Pipedrive Inc.
    Pipedrive is easy to use and has a clean interface so we can follow up accurately. Its custom features help manage leads and evaluate team performance. It saves time and improves efficiency. Pipedrive is stable and supports integrations and automation.
    Incentivized
    Read full review
    Vero
    No answers on this topic
    Support Rating
    Pipedrive Inc.
    Between quick video tutorials and having very quick feedback from their support teams, it is one of the main reasons I would recommend Pipedrive. It is critical, especially when setting up the platform to meet your companies needs, that a solid support team like Pipedrive has is there to make the transition easier.
    Incentivized
    Read full review
    Vero
    No answers on this topic
    Implementation Rating
    Pipedrive Inc.
    Experiment is the only way to start
    Read full review
    Vero
    No answers on this topic
    Alternatives Considered
    Pipedrive Inc.
    I much prefer the interface of Pipedive when compared to Zoho. Much more user friendly and the team is always readily available when we need them. Pipedrive allowed for many custom integrations to be added, as Zoho was a tad more complicated to manipulate. We would not go back to Zoho in any case.
    Incentivized
    Read full review
    Vero
    Vero's price tag is far more attractive but for what you will find to be clear and obvious reasons. Vero has no CRM unlike HubSpot and Infusionsoft. Vero also has limited tracking unlike the seemingly endless possibilities offered from HubSpot which as we all know comes with at a significant cost, often not feasible by a small startup company.
    Incentivized
    Read full review
    Return on Investment
    Pipedrive Inc.
    • Great on setup which made our work easier and less technically equipped people can manage a lot of things(compared to SalesForce where you need to hire a developer to set it up)
    • We were able to integrate our calling system easily and get things going on the lead calling aspect.
    • Great multipipeline option where we were able to manage both organisations under one roof.
    Incentivized
    Read full review
    Vero
    • The overall costs of using Vero have been much lower than using two comparable products that handle transactional emails and newsletters, respectively. MailChimp has relatively recently integrated their Mandrill product for transactional emails, so that's worth looking at as well.
    • Using a single product for many things lowers the learning curve, as team members only have to learn one product well, rather than several.
    • While infrequent, Vero's outages have impacted our operations at times. If absolute reliability is crucial to your business, then you may have to find a larger provider with a more robust infrastructure. As mentioned, though, it hasn't been a big problem for us.
    Incentivized
    Read full review
    ScreenShots

    Pipedrive Screenshots

    Product screenshotProduct screenshotProduct screenshotProduct screenshotProduct screenshotProduct screenshot

    Vero Cloud Screenshots

    Screenshot of WorkflowsScreenshot of ReportingScreenshot of Customer profilesScreenshot of Workflow toolkit