The Social Suite by Reputation.com (formerly NUVI) is a social media intelligence platform. It is designed to listen, monitor, and engage, the social web. NUVI's patented bubble stream visualizes the social web in real time. Reputation.com acquired NUVI in 2021.
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Vista Social
Score 9.5 out of 10
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Vista Social is a social media management platform that offers features such as schedule of content, managing conversations through a universal inbox, managing reviews, social listening and reporting.
NUVI is great for ongoing listening, especially for long-term clients. If your monitor is already set up, the platform is great in a crisis situation. If you don't have previous monitors created, it can be less helpful if something pops up out of the blue since it cannot pull in historic data. NUVI is better for more experienced social/digital team members as there is a learning curve when you first use the software.
I was working on a social media campaign for multiple platforms and it was getting tough to manage all accounts parallelly. When I discovered Vista Social and connected all my accounts, I didn't need to log in to individual platforms again. Now I manage posts and track their performance on Vista Social without much hassle.
There are many great features that we like about NUVI. We initially purchased this tool just for listening/monitoring but have learned to do so much more with it.
I really enjoy the "stream" feature and love the reports that NUVI creates.
The dashboards for each monitor is also very easy and friendly to use.
There are various quirks and bugs that become apparent as you use the tool more. Nothing that completely ruins the experience, but they can be nagging.
It didn't seem to pull in every use of some particular Instagram hashtags that we were tracking. Instagram reported a good bit more than NUVI did.
Better historical data (for collection and prediction). Currently it can pull from the last 30 days of Twitter data, which can give you some idea of volume moving forward, but in some cases it's a vast underestimate for the actual volume you'll get from all data sources. Also, if you're looking for previous mentions of your search terms beyond 30 days, then you're out of luck.
I have just gotten out of my contract and NUVI was very nice to extend more help to me in finding out ways the tool could be useful, but at this point, I declined as I've already spent months using it and still having difficulty. Perhaps for some other businesses or people, this is the perfect tool, just didn't work for me
Vista Social earns a solid 9 out of 10 for its overall usability. The user interface takes some time to figure out how to navigate, but the scheduling features are excellent. The inclusion of a centralized dashboard for monitoring multiple social media accounts enhances usability for businesses with diverse online presence. A more extensive knowledge base or interactive tutorials could enhance the initial learning curve for new users, ensuring they unlock the platform's full potential from the start. Despite this, Vista Social remains a great and efficient tool for managing social media content.
NUVI provided us with a more in-depth analysis of what we wanted to see and what we didn't know we needed to see. There is also the advantage of being able to do everything by using one product (NUVI) instead of having to using several different products to accomplish one set of tasks. It also helps that NUVI is much more engaging and appealing to look at
Vista Social has a feature that allows you to customize your text's font, size, style, and thickness, while Meta Business Suite does not. Vista Social also integrates more social media platforms compared to the others. Their calendar is also more organized and easier to adjust or edit. Lastly, Vista Social generates better result reports.
Efficiency - Weekly reporting has dropped from a few hours to roughly 30 minutes. Audience segmentation studies have dropped from a month to two weeks.
ROI - NUVI is generally cheaper than most competitors. It's increased my margins.
Happier clients - With greater efficiency comes faster turn around times and happier clients.