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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Reputation.com

    Score7 out of 10
    N/AReputation.com aims to help large B2C multi-location rooftops as well as B2B web-based companies monitor and improve their reputation, and optimize customer experience — online and onsite. By leveraging prescriptive analytics, the vendor's goal is to not only show customers where they stand against their competitors, but also pinpoint where the problem areas are so they can better operationalize their business.N/A

    Skai

    Score9 out of 10
    N/ASkai (formerly Kenshoo) is a cross-channel advertising solution for search marketing, social media and online advertising. The product aims to give advertisers and agencies the control and automation needed to make better investment decisions across search marketing and online advertising.

    $10,000

    Starting Price

    Pricing
    Reputation.comSkai
    Editions & Modules
    No answers on this topic
    Kenshoo
    $10,000
    Starting Price
    Offerings
    Pricing Offerings
    Reputation.comSkai
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeRequired
    Additional Details——
    More Pricing Information
    Community Pulse
    Reputation.comSkai
    Considered Both Products
    Reputation.com, Inc
    No answer on this topic
    Skai
    No answer on this topic
    Key User Insights
    Would buy again
    88%
    Would buy again
    7 Answers
    No answers on this topic
    Delivers good value for the price
    88%
    Delivers good value for the price
    7 Answers
    No answers on this topic
    Happy with the feature set
    100%
    Happy with the feature set
    8 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    86%
    Lived up to sales and marketing promises
    6 Answers
    No answers on this topic
    Implementation went as expected
    100%
    Implementation went as expected
    7 Answers
    No answers on this topic
    Features
    Reputation.comSkai
    Ad Network Integration
    Comparison of Ad Network Integration features of Reputation.com and Skai
    Feature
    Reputation.com
    -
    Ratings
    Skai
    7.1
    10 Ratings
    3% below category average
    Data Transfer00 Ratings8.510 Ratings
    DSP integration00 Ratings5.75 Ratings
    Ad Campaigns
    Comparison of Ad Campaigns features of Reputation.com and Skai
    Feature
    Reputation.com
    -
    Ratings
    Skai
    6.1
    11 Ratings
    25% below category average
    Ad campaign creation00 Ratings7.611 Ratings
    Ad deployment00 Ratings7.611 Ratings
    Display advertising00 Ratings4.310 Ratings
    Ad display and retargeting segmentation00 Ratings4.810 Ratings
    Sequence targeting00 Ratings6.39 Ratings
    Ad Reporting & Analytics
    Comparison of Ad Reporting & Analytics features of Reputation.com and Skai
    Feature
    Reputation.com
    -
    Ratings
    Skai
    7.3
    12 Ratings
    6% below category average
    Ad dashboards00 Ratings7.612 Ratings
    Ad performance reports00 Ratings9.812 Ratings
    Ad conversion tracking00 Ratings6.712 Ratings
    Ad attribution reporting00 Ratings7.611 Ratings
    Cross-channel ad management00 Ratings5.910 Ratings
    Ad forecasting and optimization00 Ratings6.211 Ratings
    Best Alternatives
    Reputation.comSkai
    Small Businesses
    Brand24
    Score9 out of 10
    AdRoll
    Score3.7 out of 10
    Medium-sized Companies
    Birdeye
    Score8.7 out of 10
    Criteo Commerce Growth
    Score8 out of 10
    Enterprises
    No answers on this topic
    Criteo Commerce Growth
    Score8 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Reputation.comSkai
    Likelihood to Recommend
    8.9
    (8 ratings)
    9.2
    (17 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    7.8
    (3 ratings)
    Usability
    -
    (0 ratings)
    9.6
    (2 ratings)
    Availability
    -
    (0 ratings)
    3.6
    (1 ratings)
    Support Rating
    -
    (0 ratings)
    9.6
    (2 ratings)
    User Testimonials
    Reputation.comSkai
    Likelihood to Recommend
    Reputation.com, Inc
    I think Reputation.com is best suited for enterprise applications where you want big-picture results plus the ability to drill-down to specific locations. It is a good solution where you want to consolidate vendors as they have multiple components. Of course, certain components are more of a core competency for them than others. But in general, it's a strong solution.
    Incentivized
    Read full review
    Skai
    Kenshoo would be a good tool if your client has extremely high budgets with low CPCs. For small, geo-specific accounts the capabilities have not be built out. Therefore, the tool could not budget pace our 250+ accounts. The main reason we had chosen Kenshoo was because of its budget pacing capabilities. Unfortunately, it did not save us time and created additional budget pacing issues with over pacing our accounts.
    Incentivized
    Read full review
    Pros
    Reputation.com, Inc
    • Streamlines reviews across multiple platforms
    • Makes answering reviews/surveys easy across multiple platforms
    • Assists with management of consistent information across online listings
    Incentivized
    Read full review
    Skai
    • Kenshoo Search bid policies make bid optimization easy and automated. Optimizations are based off of sophisticated algorithms rather than simple bid rules (although Kenshoo Search also offers these). There are many different policies to choose from. Simply choose your type of goal (example: awareness vs. ROI), choose your metric, and assign to your campaign(s) and/or account.
    • Kenshoo Search reporting offers a large selection of reporting templates that are easily exported to Microsoft Excel. In addition, they also offer dashboard reporting with a variety of different widgets that are easily customizable. This feature makes it extremely easy to view metrics that may normally require manual excel work.
    • Kenshoo Search has a Desktop Editor tool similar to Google Adwords Editor that makes bulk optimizations easy and time efficient. This is a huge resource win for me and my team!
    Read full review
    Cons
    Reputation.com, Inc
    • better responses that are more unique
    • would love to be notified as soon as the review comes in also
    • publish our responses for us
    Incentivized
    Read full review
    Skai
    • When working with large accounts, such as mine, the tool can be slow. There are a lot of times where the editor tool will freeze, and I'm not sure if I need to reboot or exit the tool. I wish it was a smooth process, much like the AdWords editor tool.
    • Kenshoo support can be slow to respond at times. In the ticketing industry, things are very much based on time of day or time of the week. If the product is down or not functioning during an on-sale or a major event, it can be difficult to get tech support on the phone.
    • Their reporting really doesn't set them a part from the competition. I've used social tools such as Marin and a few others, and they're all pretty similar as far as reporting. If possible, I think you're better off using Google Analytics for reporting, just so you have a common denominator.
    Incentivized
    Read full review
    Likelihood to Renew
    Reputation.com, Inc
    No answers on this topic
    Skai
    We received great customer service from the Kenshoo Social team, they listen to feedback, and truly work to get things fixed. The tool works well and they are always working on ways to improve it to help improve performance for our clients
    Incentivized
    Read full review
    Usability
    Reputation.com, Inc
    No answers on this topic
    Skai
    Set-up like other marketing platforms. If you know Google Ads, you know Kenshoo
    Incentivized
    Read full review
    Support Rating
    Reputation.com, Inc
    No answers on this topic
    Skai
    Very responsive and bring fast answers for problems
    Incentivized
    Read full review
    Alternatives Considered
    Reputation.com, Inc
    Reputation.com has a better price point. Reputation has other tools that made us choose them over Binary Fountain. There is another company, although the name escapes me, that has similar services to Reputation, but they put a large focus on Yelp and Apple Maps, as opposed to Reputation who puts an emphasis on Google and Google maps.
    Incentivized
    Read full review
    Skai
    I think Skai beats the competitors with its advanced bidding management system, this is a unique feature of them that if you implement properly, your accounts will surely benefit from this, especially if you have tons of data that the algo can learn from and optimize accordingly. In terms of reporting, they are the best we've got so far, scheduling options are great.
    Incentivized
    Read full review
    Return on Investment
    Reputation.com, Inc
    • Update clientele about important information
    • Available metrics to improve post qualities
    • Daily failures results in less usage due to trust issues
    Incentivized
    Read full review
    Skai
    • ROI is harder to track due to reporting/column & time frame default tech in my humble opinion but generally better results when compared to other products
    • Since the interface is difficult to navigate and paid search is a reactive medium, can produce barriers to change.
    Incentivized
    Read full review
    ScreenShots