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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Right On Interactive

    Score4.1 out of 10
    Mid-Size Companies (51-1,000 employees)
    ROI Customer Lifecycle Marketing software provides visibility into which customers are the best fit and most engaged at each stage of their journey via its patented Lifecycle Map and 3D Scoring methodology. The vendor says that with this insight, marketers are able to know exactly where a prospect or customer is in their relationship with a brand. The software offers similar functionality to other marketing automation platforms; however, ROI Customer Lifecycle Marketing is designed to engage…

    $500

    up to 2 users, up to 10,000 contacts

    Skype (discontinued)

    Score7.1 out of 10
    N/ASkype (the personal edition or Skype free) was a web meeting, video conferencing, and VoIP software, now superseded by Microsoft Teams' free edition and unsupported from May 2025.

    $2.99

    per month

    Pricing
    Right On InteractiveSkype (discontinued)
    Editions & Modules
    Outreach
    $500
    up to 2 users, up to 10,000 contacts
    Engagement
    $900
    up to 5 users, up to 10,000 contacts
    Lifecycle Marketing
    $1,400
    up to 10 users, up to 10,000 contacts
    United States Subscription
    $2.99
    per month
    North America Subscription
    $6.99
    per month
    India Subscription
    $7.99
    per month
    Offerings
    Pricing Offerings
    Right On InteractiveSkype (discontinued)
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional DetailsAll contracts are annual—
    More Pricing Information
    Community Pulse
    Right On InteractiveSkype (discontinued)
    Considered Both Products
    Right On Interactive
    No answer on this topic
    Discontinued Products
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    86%
    Would buy again
    85 Answers
    Delivers good value for the price
    No answers on this topic
    93%
    Delivers good value for the price
    80 Answers
    Happy with the feature set
    No answers on this topic
    85%
    Happy with the feature set
    84 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    84%
    Lived up to sales and marketing promises
    53 Answers
    Implementation went as expected
    No answers on this topic
    96%
    Implementation went as expected
    70 Answers
    Features
    Right On InteractiveSkype (discontinued)
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Right On Interactive and Skype (discontinued)
    Feature
    Right On Interactive
    7.0
    1 Ratings
    10% below category average
    Skype (discontinued)
    -
    Ratings
    WYSIWYG email editor7.01 Ratings00 Ratings
    Landing pages6.01 Ratings00 Ratings
    Email deliverability reporting7.01 Ratings00 Ratings
    Triggered drip sequences8.01 Ratings00 Ratings
    Lead Management
    Comparison of Lead Management features of Right On Interactive and Skype (discontinued)
    Feature
    Right On Interactive
    8.5
    1 Ratings
    7% above category average
    Skype (discontinued)
    -
    Ratings
    Lead scoring and grading8.01 Ratings00 Ratings
    Automated sales alerts and tasks9.01 Ratings00 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of Right On Interactive and Skype (discontinued)
    Feature
    Right On Interactive
    8.0
    1 Ratings
    6% above category average
    Skype (discontinued)
    -
    Ratings
    Social profile integration8.01 Ratings00 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Right On Interactive and Skype (discontinued)
    Feature
    Right On Interactive
    8.5
    1 Ratings
    12% above category average
    Skype (discontinued)
    -
    Ratings
    Dashboards9.01 Ratings00 Ratings
    Standard reports8.01 Ratings00 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Right On Interactive and Skype (discontinued)
    Feature
    Right On Interactive
    7.5
    1 Ratings
    2% below category average
    Skype (discontinued)
    -
    Ratings
    Customizability7.01 Ratings00 Ratings
    Integration with Salesforce.com8.01 Ratings00 Ratings
    Performance & Compatibility of Online Events Software
    Comparison of Performance & Compatibility of Online Events Software features of Right On Interactive and Skype (discontinued)
    Feature
    Right On Interactive
    -
    Ratings
    Skype (discontinued)
    6.2
    138 Ratings
    24% below category average
    High quality audio00 Ratings6.5135 Ratings
    High quality video00 Ratings7.2133 Ratings
    Low bandwidth requirements00 Ratings5.5130 Ratings
    Mobile support00 Ratings5.5118 Ratings
    Screen Sharing
    Comparison of Screen Sharing features of Right On Interactive and Skype (discontinued)
    Feature
    Right On Interactive
    -
    Ratings
    Skype (discontinued)
    6.2
    119 Ratings
    25% below category average
    Desktop sharing00 Ratings5.5118 Ratings
    Whiteboards00 Ratings6.860 Ratings
    Online Meetings / Events
    Comparison of Online Meetings / Events features of Right On Interactive and Skype (discontinued)
    Feature
    Right On Interactive
    -
    Ratings
    Skype (discontinued)
    6.0
    118 Ratings
    31% below category average
    Calendar integration00 Ratings6.185 Ratings
    Meeting initiation00 Ratings6.3106 Ratings
    Integrates with social media00 Ratings4.465 Ratings
    Record meetings / events00 Ratings7.077 Ratings
    Slideshows00 Ratings6.268 Ratings
    Online Events Collaboration
    Comparison of Online Events Collaboration features of Right On Interactive and Skype (discontinued)
    Feature
    Right On Interactive
    -
    Ratings
    Skype (discontinued)
    5.3
    111 Ratings
    41% below category average
    Live chat00 Ratings5.5110 Ratings
    Audience polling00 Ratings5.364 Ratings
    Q&A00 Ratings5.362 Ratings
    Online Events Security
    Comparison of Online Events Security features of Right On Interactive and Skype (discontinued)
    Feature
    Right On Interactive
    -
    Ratings
    Skype (discontinued)
    7.4
    101 Ratings
    9% below category average
    User authentication00 Ratings8.988 Ratings
    Participant roles & permissions00 Ratings7.183 Ratings
    Confidential attendee list00 Ratings6.260 Ratings
    VoIP system collaboration
    Comparison of VoIP system collaboration features of Right On Interactive and Skype (discontinued)
    Feature
    Right On Interactive
    -
    Ratings
    Skype (discontinued)
    6.5
    4 Ratings
    12% below category average
    Video conferencing00 Ratings5.74 Ratings
    Audio conferencing00 Ratings6.54 Ratings
    Video screen sharing00 Ratings6.14 Ratings
    Instant messaging00 Ratings7.94 Ratings
    Best Alternatives
    Right On InteractiveSkype (discontinued)
    Small Businesses
    Vbout
    Score9.9 out of 10
    ClickMeeting
    Score9.5 out of 10
    Medium-sized Companies
    Bloomreach
    Score9.2 out of 10
    JioMeet
    Score9.8 out of 10
    Enterprises
    Iterable
    Score8.2 out of 10
    Webex Meetings
    Score8.7 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Right On InteractiveSkype (discontinued)
    Likelihood to Recommend
    7.0
    (1 ratings)
    9.3
    (140 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    10.0
    (5 ratings)
    Usability
    -
    (0 ratings)
    6.0
    (4 ratings)
    Availability
    -
    (0 ratings)
    10.0
    (1 ratings)
    Performance
    -
    (0 ratings)
    10.0
    (1 ratings)
    Support Rating
    -
    (0 ratings)
    10.0
    (42 ratings)
    Implementation Rating
    -
    (0 ratings)
    10.0
    (3 ratings)
    Configurability
    -
    (0 ratings)
    10.0
    (1 ratings)
    Contract Terms and Pricing Model
    -
    (0 ratings)
    10.0
    (1 ratings)
    Ease of integration
    -
    (0 ratings)
    10.0
    (1 ratings)
    Product Scalability
    -
    (0 ratings)
    10.0
    (1 ratings)
    Professional Services
    -
    (0 ratings)
    10.0
    (1 ratings)
    Vendor post-sale
    -
    (0 ratings)
    10.0
    (1 ratings)
    Vendor pre-sale
    -
    (0 ratings)
    10.0
    (1 ratings)
    User Testimonials
    Right On InteractiveSkype (discontinued)
    Likelihood to Recommend
    Right On Interactive
    Right On Interactive is well suited if you need to bring in lots of data from numerous sources and be able to reference across tables to build a detailed segment. This also lends it to being more useful when a company has people that know data and have the time to dive deep into it to build lists. For teams without multiple people or dedicated people to use the system it can be cumbersome.
    Incentivized
    Read full review
    Discontinued Products
    Having interacted with a new replacement tool, Microsoft Teams, it is challenging to recommend Skype, as it lacks some essential features, such as being less equipped with the latest updates, and it is not platform-independent, causing issues on PCs and phones, as well as during calls that might hinder work.
    Incentivized
    Read full review
    Pros
    Right On Interactive
    • It is able to pull in as many data sources as you would like.
    • It is easy to connect data across multiple sources to create segments.
    • Forces you to think about your customer lifecycle to get the most out of the software.
    Incentivized
    Read full review
    Discontinued Products
    • The instant chat function is great. Very straightforward, easy to use, easy to learn, no technical issues.
    • Video calls are pretty easy also, user friendly and a mostly stable connection with no issues.
    • Voice calls are easy also, eliminates the need for an external landline or the need to use your cell phone. Clear connections, not really any dropped calls.
    Incentivized
    Read full review
    Cons
    Right On Interactive
    • The interface is improving in recent months but it still has a way to go to catch up to competitors.
    • The system seems to be reactionary when building out campaigns instead of more proactive. You can go through the entire campaign setup and forget to check one box at the very start and have to go all the way back to just pull in a piece of personalized data.
    • Could use more integrations with marketing softwares.
    Incentivized
    Read full review
    Discontinued Products
    • Skype is a RESOURCE hog. People who have limited bandwidth will have poor call quality.
    • It is hard to figure out how to use emojis and upload images in the chat.
    • The background images do not fool anybody....it is clearly not your real background.
    Incentivized
    Read full review
    Likelihood to Renew
    Right On Interactive
    No answers on this topic
    Discontinued Products
    I have given this rating as this need to give more than that as it's very helpful for us and makes our work more efficient and fast.
    Read full review
    Usability
    Right On Interactive
    No answers on this topic
    Discontinued Products
    Skype is not as good as Facetime in terms of ease to glance at it and figure out how it works. I think that's a result of Skype trying to be too many things at once. A lot of the menu and UI could be streamlined, and I would jettison some of the additional functions that have been tacked on over the years to simplify. That being said, while some options are slightly hard to find, they all work flawlessly once found.
    Incentivized
    Read full review
    Support Rating
    Right On Interactive
    No answers on this topic
    Discontinued Products
    I am not aware of the current support level for Skype for business, as I have never used even though I have the product. However, the support for Skype's personal paid users is not where it could be. Users who pay for Skype features do not have a clear path to reach out to support. So, rating 6, can be better as soon as I need to use Skype for business support and get a good experience. I will say that I will renew Skype for Business subscription, which is a significant inconsistency on my end. The explanation is that Skype for Business comes bundled with Office for Business, with no additional cost, so why not.
    Incentivized
    Read full review
    Implementation Rating
    Right On Interactive
    No answers on this topic
    Discontinued Products
    It can be used on the phone via mobile application as well as on the desktop by logging in to the website. Easily installed and ready to use.
    Incentivized
    Read full review
    Alternatives Considered
    Right On Interactive
    No answers on this topic
    Discontinued Products
    We use Skype in combination with Grasshopper. While Grasshopper acts as a routing toll free number with extensions, if we are making calls directly, we do it through Skype. Skype's desktop and mobile apps are easier to use, and provide unlimited local calls at a flat, affordable rate. Allowing our team to use their existing mobile or desktop devices without additional hardware for business office phone calls is important, and Skype makes that possible
    Incentivized
    Read full review
    Professional Services
    Right On Interactive
    No answers on this topic
    Discontinued Products
    The service provided is up to date, as discussed before buying.
    Read full review
    Return on Investment
    Right On Interactive
    • It saved us a bunch of money in getting a higher tier of SFDC. The workflows it allowed us to create (using their staff writing MySQL) saved us having to double our SFDC spend to get workflows.
    • It allowed us to easily send emails to people added into SFDC campaigns buy external sales staff which saved time from manual emails.
    • The time it took the marketing team to create the campaigns could've been faster.
    Incentivized
    Read full review
    Discontinued Products
    • Skype made keeping in touch with an advisor in Mexico very easy. The initiative there resulted in 5 new partnerships.
    • Skype has helped me with account management for at least 3 customers in LATAM--usually it's a fast way to answer a question about a support renewal.
    • For about 9 months Skype helped me stay in touch with a colleague in Prague. We would meet once a week to go over sales activities.
    Incentivized
    Read full review
    ScreenShots

    Right On Interactive Screenshots

    Screenshot of ROI Campaign BuilderScreenshot of ROI ReportingScreenshot of ROI Lifecycle MapScreenshot of ROI Email EditorScreenshot of ROI DashboardsScreenshot of ROI Score Index