Robly vs. Twilio SendGrid

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Robly
Score 9.3 out of 10
N/A
Robly is an email marketing solution designed for small businesses. It's key features are its ability to auto-resend unopened emails, pop-up widgets, and proprietary AI-powered software that sends emails based on schedules specific to each recipient.
$19
per month
Twilio SendGrid
Score 6.8 out of 10
N/A
Twilio SendGrid Marketing Campaigns provides users with segmentation, campaign editing, and deliverability. According to the vendor, Twilio SendGrid Marketing Campaigns is trusted by over 80,000 customers globally, including Airbnb, Spotify and Uber. Twilio SendGrid Marketing Campaigns aims to help users by providing: MORE EFFICIENT EMAIL BUILDING The campaign building process is free from frustrating, rigid step-by-step wizards that slow users down. The vendor says…
$15
per month
Pricing
RoblyTwilio SendGrid
Editions & Modules
Robly
$19
per month
Basic
$15
per month
Advanced
$60
per month
Free
Free
Offerings
Pricing Offerings
RoblyTwilio SendGrid
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
RoblyTwilio SendGrid
Considered Both Products
Robly
Chose Robly
Robly is better suited for a general constituency, versus a more targeted donor system like Blackbaud. It allows us to send weekly, and other general newsletter contact and updates to individuals who might not qualify as donor prospects. Alternatively, it keeps our donor …
Chose Robly
Constant Contact is better known but much more expensive for essentially the same thing. When choosing a tool, you need to consider whether the integrations are important. If they are, Robly might not be the best tool. It is more "stand-alone" than other tools. As far as pure …
Chose Robly
In comparison to Robly, Mailchimp can also be considered very user friendly for both marketing professionals and amateurs. It offers many of the same features including creative designs and analytics. We prefer to use Robly for our newsletter and bulk marketing messages because …
Chose Robly
Robly is better than most other platforms because you get better results and you also have more analytics to look at which helps you make better decisions.
Chose Robly
When trying to find an email platform to use with our company, we tried out three major softwares: Robly, Mailchimp, and Constant Contact. The price of Robly is what initially made it stand out to us, but upon using it, we also fell in love with the simplicity of the editing …
Chose Robly
Our clients that use Robly have a tremendous amount of lead turnover. They need information quickly and need to be able to respond and adjust quickly to recipient behaviors. They are working primarily with millennial contacts that digest information at a glance and primarily …
Chose Robly
I have not compared Robly with any other software, I always chose it over any other software, therefore I have no opinion about it.
Chose Robly
Tracking and follow up is better. I switched because I really like the follow up feature to those who had not opened first email.
Chose Robly
Robly is less expensive and more user friendly than Constant Contact. We selected Robly because of the reduced price and features. Constant Contact fit well with our needs, but when another organization recommended Robly to us and we tried it, we decided to stick with it. We …
Chose Robly
Robly has been much more cost effective, which is very important for us, since we are a small business. It is easier to use than Constant Contact, though we now have a significant dip in our subscribers since we've made the switch. Constant Contact didn't even compare in visual …
Chose Robly
Blows them out of the water. Better design, ease of use, formatting, layouts. Reports are more detailed. Worth the additional cost from CC. Client datebase mgmt is much easier and better tracking.
Chose Robly
Constant Contact is much more restrictive in your ability to create a truly branded campaign. Robly has much more of a custom template set up and the tools you need to make a campaign yours and distinctive from a typical template. Constant Contact did have the ability for a …
Chose Robly
More functionality than Constant Contact.
Chose Robly
We like Robly. We love the logo too. Send us freebies. We would like to have more use of CRM on Robly. We would like to use Robly as a CRM and integrate it with our email lists on Facebook and Zoho (which we use). We need to get people more inclined to interact back with us in …
Chose Robly
We chose Robly initially because they boasted the ability to receive 50% more opens through most email marketing campaigns. We've been happy with their service and software and plan to continue use [it].
Chose Robly
We switched to robly after they advertised 50% more opens. Among the various features of their software, we have created much better looking email messages, as well as increased options for sending and reviewing the response to the message. Robly also offered better pricing …
Chose Robly
We chose Robly for the lower cost and OpenGen - it has served us better than Constant Contact which was more than triple the price.
Chose Robly
We outgrew the simple and minimalist service TinyLetter affords.
Chose Robly
Robly has much of the same functionality as Constant Contact. I find Robly's interface to be more intuitive. Robly allows us to upload as many images and documents as we want, without charging us extra. Robly's subscription price is lower than Constant Contact. Their …
Chose Robly
I had used Constant Contact for years, needed a change, like their drip deployment, and follow up deployment [times] number of days after the initial deployment.
Twilio SendGrid
Chose Twilio SendGrid
My company had been using Postmark which was cheap but extremely limited. It was great for transactional email but not marketing. We also used ActiveCampaign for marketing emails but our list size made using that tool too expensive. We thought we were getting the best of both …
Chose Twilio SendGrid
Twilio SendGrid is generally economical and thus can give better ROI compared to competitors and in a short period of time. Twilio SendGrid can be used for mass email campaigns and thus any marketer would prefer that for mass email marketing compared to say Outreach because …
Chose Twilio SendGrid
Twilio SendGrid stacks up well to its direct competiros like Mailgun and BigMailer, but it doesnt stack up again more complex marketing automation tools like HubSpot and ActiveCampaign. That is understandable as it doesnt seem to be the purpose of the platform, but it is worth …
Chose Twilio SendGrid
Brevo was cheaper and doesn't support the spam testing but in my experience their support was much , much better.
Chose Twilio SendGrid
I have been using Sendgrid for a while now, and the main reason to select it in the first place was because of the data analytics it offered and data security. Its high deliverability and rates and the pricing offered for our requirement suited our budget; hence, we chose it …
Chose Twilio SendGrid
SendGrid has added features and allows to add unique unsubscribe links.
Chose Twilio SendGrid
Sendgrid has a lot of features that other providers have and a few more - like the dynamic template builder, which AWS SES doesn't have. We choose the provider based on the scenario of use and the provider we're using. If we're going to be making regular changes to a template, …
Chose Twilio SendGrid
Originally our engineering team selected SendGrid because it was a well-known brand and highly regarded as the leader in email deliverability services. My executive team at the time was familiar with the brand as well, and had worked with key stakeholders at SendGrid prior to …
Chose Twilio SendGrid
We here it is good but has this huge issue with customer service. We wanted to go with SendGrid because it was recommended, but we have had three months of grief.
Chose Twilio SendGrid
I use both. SendGrid as I stated before I use in a very simple manner - just as an email server basically- because the
email list I’m using is originates through ClickFunnels. They have enough reporting for me. Although I could definitely use click tracking so I may implement …
Chose Twilio SendGrid
Twilio SendGrid stacks up against sharpspring and adobe advertising cloud because it resolves sending emails in a easy way with a low cost and a lot free quotas. So if you need to only integrates a list register, a easy newsletter send or even a smtp integration, Twilio …
Chose Twilio SendGrid
Twilio SendGrid is a great all around email marketing solution. It does everything that Mailchimp can do but offers a whole host of other features a professional marketeer would require. Mailchimp does not support email campaigns that promote gambling products.
Chose Twilio SendGrid
MailGun answers support tickets inside of 24 hours and has as good as or better deliverability, and their team is knowledgeable and responsive.
Chose Twilio SendGrid
We also have Kartra, which is not in your list. Seriously, if I’m running the campaign, it’s SendGrid. I’m not a tech guy, but I can use it and can even design something and get the HTML code out if I need to.
My biggest gripe is that it’s so hard to move data across platforms, …
Chose Twilio SendGrid
I use this software along with Sendwithus too. Both the software I use for different sets of people.
Chose Twilio SendGrid
We prefer Twilio SendGrid as a solution, simpler installation, very low failure rate (less than 1%) Our goal is a 1 step solution that we never have to go back to, that way the client is only billed once and their ROI remains high.
Chose Twilio SendGrid
We selected SendGrid for the flexibility it offered us where we could set up APIs from our own database and CDP to trigger one-to-one messages, automate campaigns, personalize comms and save money over other systems that require you to host your data in their systems and charge …
Chose Twilio SendGrid
We considered using Mailchimp from the beginning but we weren't in a place where we needed everything Mailchimp had to offer and we needed a simpler solution that was easy to implement and use. SendGrid served us well as a bigger stage company with limited funds and needs but …
Chose Twilio SendGrid
Some of the other platforms we have used in the past appeared to be cheaper up front, but in the long run... they were a lot more costly than Twilio SendGrid. Some of the other email marketing tools did not offer drag and drop features that make building an email campaign easy …
Chose Twilio SendGrid
The only other transactional email program I've used inside of Dinely was Mailgun. Mailgun is great with deliverability and relatively cost effective as well. The only issue is it's not able to be rapidly implemented. If we wanted to design up transactional emails that wow our …
Chose Twilio SendGrid
Before using SendGrid we used MailChimp and were very limited with segmenting our users. Then we moved to ActiveCampaign and paid a ton of money for sending a few promotional emails per month. Then we got SendGrid - letting us rid both of ActiveCampaign and Mailgun and having …
Chose Twilio SendGrid
All of the aforementioned competing services don't have a transactional email component along with their email marketing campaign services. Also, SendGrid is the most economical value of the 4, while 2nd place goes to MailChimp with regard to pricing. I liked SendGrid out of …
Features
RoblyTwilio SendGrid
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Robly
7.9
Ratings
2% below category average
Twilio SendGrid
6.9
Ratings
15% below category average
WYSIWYG email editor7.60 Ratings9.10 Ratings
Dynamic content7.80 Ratings6.80 Ratings
A/B testing8.10 Ratings9.10 Ratings
Mobile optimization7.90 Ratings8.70 Ratings
Email deliverability reporting9.50 Ratings5.50 Ratings
List management7.30 Ratings5.10 Ratings
Triggered drip sequences7.50 Ratings5.10 Ratings
Ability to test dynamic content00 Ratings4.80 Ratings
Landing pages00 Ratings8.00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Robly
9.3
Ratings
19% above category average
Twilio SendGrid
6.4
Ratings
19% below category average
Standard reports9.30 Ratings5.60 Ratings
Dashboards00 Ratings5.10 Ratings
Custom reports00 Ratings8.40 Ratings
Pre-Send Testing
Comparison of Pre-Send Testing features of Product A and Product B
Robly
-
Ratings
Twilio SendGrid
8.2
Ratings
1% above category average
URL Validation00 Ratings7.80 Ratings
Link Tracking00 Ratings7.60 Ratings
Image Validation00 Ratings8.20 Ratings
Inbox Display00 Ratings7.90 Ratings
Email Accessibility Tools00 Ratings8.90 Ratings
Spelling and Grammar Check00 Ratings8.10 Ratings
Spam Testing00 Ratings8.10 Ratings
Email Previews00 Ratings9.00 Ratings
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RoblyTwilio SendGrid
Small Businesses
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Score 10.0 out of 10
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Score 10.0 out of 10
Medium-sized Companies
VerticalResponse
VerticalResponse
Score 10.0 out of 10
VerticalResponse
VerticalResponse
Score 10.0 out of 10
Enterprises
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Score 8.6 out of 10
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Score 8.6 out of 10
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User Ratings
RoblyTwilio SendGrid
Likelihood to Recommend
8.9
(0 ratings)
5.2
(0 ratings)
Likelihood to Renew
10.0
(0 ratings)
7.0
(0 ratings)
Usability
8.5
(0 ratings)
5.3
(0 ratings)
Support Rating
7.3
(0 ratings)
3.0
(0 ratings)
Implementation Rating
7.3
(0 ratings)
-
(0 ratings)
User Testimonials
RoblyTwilio SendGrid
Likelihood to Recommend
Robly can become easily exploitable for advertising agency services, which rely mostly on stable dynamics to make sure that marketing campaigns work and provide enough results to see profits. In other words, if Robly is managed from a purely professional methodology, better results can be obtained. Robly can also be used to manage small sales where you can better organize information about a specific customer, such as their contact details and history of interactions through different sales operations by the company, so it is not only possible to focus its use on mass marketing, but also intimate businesses that require some degree of administrative control in relation to new message alert notifications. If used in conjunction with services oriented to the execution of seminar sessions or online classes, it is possible to send mailings to groups, where the content information of each session allows viewing different documents and material of various formats from the e-mail, and thus make the sessions to be held seem more attractive to the public. This strategy is very feasible if you are going to sell a product explaining its use and characteristics.
Read full review
Twilio SendGrid is well suited for those organizations who need to send mass emails very often to their prospects and customers and thus may be wary of a reliable tool that can do that without affecting domain reputation. It may be less suited for organizations which do not have say more than 10,000 target prospects and thus may rely only on 1:few ABM for sending emails.
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Pros
  • Ease of use. We switched to Robly from Constant Contact, and find it much more intuitive.
  • Reporting. At a glance, we can see how effective our campaigns have been.
  • I don't have a lot of experience with HTML, but I'm able to create good looking e-mails using the tools provided by Robly.
  • The price is right! Our non-profit saved money by switching from Constant Contact to Robly.
Read full review
  • Drag and drop email designer for transactional emails - super nice even though I do code, it's much quicker and easier to implement without code.
  • Very simple implementation. Only a few lines of code need to be added in our backend and boom we were up and running in less than a day.
  • Listening to customer feedback. They regularly send emails about new features and ask for feedback to improve their software.
  • Some of the cheapest and best dedicated IPs.
  • Easy integration and setup between marketing and transactional emails. Super helpful to have everything in one place.
Read full review
Cons
  • The emails do not allow us to add certain tools that would improve our management in the case of data collection, such as the application of interactive surveys within these emails.
  • It does not integrate with services such as Survey Gizmo, which would be useful for structuring surveys.
  • It also does not integrate with sufficient cloud backup platforms, which forces us to export our customer list data manually, and this can lead to errors.
Read full review
  • Actually viewing previous emails dispatched. SendGrid does not have this feature - although it provides numbers on emails dispatched within 3 days for the cheapest plan.
  • The service asks you to pay more (although a minimal amount) to have visibility on email activity upto 30 days in the past.
  • The API doesn't allow an export of a report of email activity over a period of time. It can be quite frustrating at times to be limited in this way.
  • Their customer support isn't the best. Certainly some room for improvement there.
Read full review
Likelihood to Renew
Because we like the price and value. The annual subscription model allows us to maximize usage without worrying too much about cost, being a small mom and pop outfit.
Read full review
No answers on this topic
Usability
Overall Robly's usability can be considered easy and intuitive. For experienced marketing professionals this program would not be challenging to navigate even on the first uses. There may be a slight learning curve for amateur users but overall it is fairly simple and easy to use and creates professional results.
Read full review
It has the potential to be really cool. However, it feels as if it was created by developers for developers (and I work with developers, yet even for me the instrument was somewhat not easy to use - just read SendGrid's help manuals...) However, if you are into data and your way of thinking is more mathematical rather than lyrical, you'll enjoy this instrument
Read full review
Support Rating
We sometimes got through to a message taking service but they were not able to resolve our issue with a one-call solution necessarily always.
Read full review
Twilio SendGrid Email API is everything we want it to be, and we have no reason to look for any other solution. Features and pricing match exactly what we need. As developers for SaaS products, Twilio SendGrid Email API provides a great service. I hope that they stay this way and don't inflate the service with too many marketing oriented features, because there are other tools for that and Twilio SendGrid Email API is a API for sending email first and foremost.
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Implementation Rating
We should have been granted a MOBILE RESPONSIVE email template from the get-go. We were never offered any alternatives.
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No answers on this topic
Alternatives Considered
When trying to find an email platform to use with our company, we tried out three major softwares: Robly, Mailchimp, and Constant Contact. The price of Robly is what initially made it stand out to us, but upon using it, we also fell in love with the simplicity of the editing options and the easy navigation and organization of our many lists of contacts. It was a clear choice of which software to go with in the end - Robly ran by a landslide!
Read full review
My company had been using Postmark which was cheap but extremely limited. It was great for transactional email but not marketing. We also used ActiveCampaign for marketing emails but our list size made using that tool too expensive. We thought we were getting the best of both worlds with SendGrid but it has been disappointing.
Read full review
Return on Investment
  • Robly has enabled us to become more efficient in communicating with our audience. Because of the small size of our organization, we have a limited number of hours to dedicate to crafting communication with our audience. The ease of use of Robly means that we can spend less time on the mechanics of creating mass emails and more time on the quality of the communication itself.
  • Since we started using Robly, our Opt-outs, Spam and Bounce rates (which were already quite low) have dwindled to practically nothing. Over our last 10 campaigns, we had 6 emails bounce, 1 marked as spam, and 18 opt-outs out of over 30K emails delivered.
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  • Switching to Sendgrid has saved us over $3000/year compared to using other platforms.
  • Sendgrid has saved us time as the process for creating email campaigns is so easy.
  • Because of the time and financial savings, we have been able to spend more time/money on creating more appropriate marketing strategies which, in turn, has generated more revenue.
Read full review
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