What users are saying about
3 Ratings
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Score 9.9 out of 100
54 Ratings
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Score 7 out of 100

Likelihood to Recommend

RollWorks

You can take a look at this platform if you are looking to reach specific companies through advertising, generate sales and improve your marketing.
Stella Olsson | TrustRadius Reviewer

Terminus ABM Platform

If you're looking for a display advertising option, then Terminus is one of the major players - for better or worse. They source intent data from a third party (Bombora, I believe) so you have some targeting options available to you beyond company and position within. Advertising costs are in addition to the base contract price for their service so that's something to keep in mind if you're trying to work within a smaller budget. Since this is display advertising, the billing method is CPM (cost per thousand impressions). Their ad network does include the option to do Sponsored Posts with LinkedIn (although you can do that on your own honestly).
Justin Roodman | TrustRadius Reviewer

Pros

RollWorks

  • Reports & dashboards are very robust
  • Straightforward & easy to use interface
  • Responsive & flexible customer support
Megan Kratzman | TrustRadius Reviewer

Terminus ABM Platform

  • Event Announcements. We use Sigstr to promote hosted and co-hosted events. Email recipients can click on the Sigstr to register for the event itself. By promoting events through Sigstr we have been able to increase event registration and attendance.
  • Content Sharing. New blog post, webinar, presentation, infographic... you name it, you can use Sigstr to promote it. Furthermore, you can personalize the content to target different audiences based of the sender group. Example: customer content Sigstr belongs to support, while marketing new business content belongs to sales.
  • Announcements. Product enhancements, Company news etc. You can use Sigstr to promote general announcements relevant to the audience.
Rachel Green | TrustRadius Reviewer

Cons

RollWorks

  • It was a bit difficult to be able to implement it with other software, we were barely able to connect it to Salesforce.
  • They should be able to dig deeper into Salesforce reports within this platform.
Stella Olsson | TrustRadius Reviewer

Terminus ABM Platform

  • They recently purchased some new solutions that are being integrated into the platform so once that is completed it will be a much more robust solution.
  • I think updating what is considered high value vs brand awareness on the spike report could be a little more seamless.
  • For Salesforce integration, Terminus information unfortunately doesn't pull in historically, it just shows what has happened since the integration started. I think it's unfortunate because that historical data tells us a lot.
Anonymous | TrustRadius Reviewer

Likelihood to Renew

RollWorks

No score
No answers yet
No answers on this topic

Terminus ABM Platform

Terminus ABM Platform 7.0
Based on 1 answer
Brightfunnel is a very useful tool but can only be used to the fullest if your data is there. It is hard for organizations with bad data to fully utilize its abilities.
Anonymous | TrustRadius Reviewer

Usability

RollWorks

RollWorks 10.0
Based on 1 answer
Its system is very modern and simple, thus being able to be understood by both clients, qualified personnel and also for new users.
Stella Olsson | TrustRadius Reviewer

Terminus ABM Platform

No score
No answers yet
No answers on this topic

Support Rating

RollWorks

RollWorks 10.0
Based on 1 answer
The support has always been willing to help from the get-go, they also helped us understand the reports in a way that we can streamline our sales process. All the doubts that we have consulted with the support team have been resolved.
Stella Olsson | TrustRadius Reviewer

Terminus ABM Platform

No score
No answers yet
No answers on this topic

Alternatives Considered

RollWorks

We've used Google Ads in the past for remarketing and still do, but the ability to target key accounts in RollWorks is unmatched.
Megan Kratzman | TrustRadius Reviewer

Terminus ABM Platform

Sendoso and Terminus are alike in that they both work to add "personalization" into Marketing. However, they are not competitors per-say. Sendoso personalizes the physical interactions (direct mail) while Terminus works on the digital landscape. I would say Terminus more competes with SEO or SEM, in which a user of Terminus is experiencing much less wasted dollars than that of SEM or SEO
Anonymous | TrustRadius Reviewer

Return on Investment

RollWorks

  • We're able to closely target key accounts, saving from wasted spend
  • RollWorks has been key for getting in front of key contacts
Megan Kratzman | TrustRadius Reviewer

Terminus ABM Platform

  • We are in the early stages of implementing Terminus' engagement metrics into actions and it difficult to evaluate the long term ROI.
  • I believe that the ROI will be substantial but hard to qualify as we retarget our marketing investments towards plays that have a better yield.
  • It certainly would be hard to return to a pre-Terminus based marketing program, which I think is a good indicator of its utility.
Anonymous | TrustRadius Reviewer

Screenshots

Pricing Details

RollWorks

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Terminus ABM Platform

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Required

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