141 Ratings
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Score 6.7 out of 100
42 Ratings
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Score 8.8 out of 100

Likelihood to Recommend

Salesforce Social Studio

If you have to manage a great volume of mentions and you don't require a specific model of dashboard, or if you don't have the budget for a AI based platform, this is a very good option that could cover your needs. Also great if you have to manage a great volume of users and projects, to have the flexibility and agility to setup your own monitoring
Anonymous | TrustRadius Reviewer

SAP Cloud for Social Engagement

My company exists within the Hospitality & Tourism industry where we provide Marketing and Event Planning services. SAP Cloud for Social Engagement helps me gain insight into how my vendors and clients feel about my company's brands, categories, products and services while remaining up-to-date with current market issues and trends.
Anonymous | TrustRadius Reviewer

Feature Rating Comparison

Listening/monitoring

Salesforce Social Studio
8.5
SAP Cloud for Social Engagement
8.9
Boolean keyword searches
Salesforce Social Studio
7.0
SAP Cloud for Social Engagement
9.5
Filtering out noise/spam
Salesforce Social Studio
7.0
SAP Cloud for Social Engagement
8.0
Sentiment analysis
Salesforce Social Studio
10.0
SAP Cloud for Social Engagement
9.0
Broad channel coverage
Salesforce Social Studio
10.0
SAP Cloud for Social Engagement
9.0

Publishing

Salesforce Social Studio
8.5
SAP Cloud for Social Engagement
9.5
Content planning and scheduling
Salesforce Social Studio
10.0
SAP Cloud for Social Engagement
10.0
Audience targeting
Salesforce Social Studio
8.0
SAP Cloud for Social Engagement
9.5
Content optimization
Salesforce Social Studio
8.0
SAP Cloud for Social Engagement
9.5
Workflow management
Salesforce Social Studio
8.0
SAP Cloud for Social Engagement
9.0

Engagement

Salesforce Social Studio
7.6
SAP Cloud for Social Engagement
9.0
Automated routing and prioritization
Salesforce Social Studio
9.9
SAP Cloud for Social Engagement
9.5
Customer interaction histories
Salesforce Social Studio
9.9
SAP Cloud for Social Engagement
9.5
Bulk actions
Salesforce Social Studio
3.1
SAP Cloud for Social Engagement
8.0

Marketing

Salesforce Social Studio
5.5
SAP Cloud for Social Engagement
9.2
Lead generation
Salesforce Social Studio
5.0
SAP Cloud for Social Engagement
9.5
Content marketing
Salesforce Social Studio
5.0
SAP Cloud for Social Engagement
9.5
Paid media management
Salesforce Social Studio
6.0
SAP Cloud for Social Engagement
9.5
Campaigns and promotions
Salesforce Social Studio
6.0
SAP Cloud for Social Engagement
8.5

Channel coverage/integration

Salesforce Social Studio
8.1
SAP Cloud for Social Engagement
9.1
Twitter
Salesforce Social Studio
9.0
SAP Cloud for Social Engagement
9.0
Facebook
Salesforce Social Studio
10.0
SAP Cloud for Social Engagement
10.0
LinkedIn
Salesforce Social Studio
10.0
SAP Cloud for Social Engagement
10.0
Google+
Salesforce Social Studio
6.8
SAP Cloud for Social Engagement
8.0
Instagram
Salesforce Social Studio
8.0
SAP Cloud for Social Engagement
10.0
Pinterest
Salesforce Social Studio
6.5
SAP Cloud for Social Engagement
7.0
YouTube
Salesforce Social Studio
6.7
SAP Cloud for Social Engagement
9.5

Reporting/analytics

Salesforce Social Studio
8.6
SAP Cloud for Social Engagement
9.5
Campaign success analytics
Salesforce Social Studio
8.9
SAP Cloud for Social Engagement
9.5
Real-time tracking
Salesforce Social Studio
7.0
SAP Cloud for Social Engagement
9.5
Competitor analysis
Salesforce Social Studio
9.9
SAP Cloud for Social Engagement
9.5

Account management

Salesforce Social Studio
9.5
SAP Cloud for Social Engagement
10.0
Role-based user permissions & privileges
Salesforce Social Studio
9.0
SAP Cloud for Social Engagement
10.0
Mobile access
Salesforce Social Studio
9.9
SAP Cloud for Social Engagement
10.0

Pros

Salesforce Social Studio

  • The amount of the information that radian6 can pull from multiple social platforms is absolutely phenomenal. Its just not only the pull but the way the information can be presented in dashboards was way good. It helped us understand in various aspects of our social presence.
  • Multiple profiles helped us to break down the Big/Huge social buzz cloud to smaller and more manageable pieces. This helped us concentrate on the lows and helped us to plan better on turning them to highs.
  • Radian6 allowed us to follow thru the crowd trends with the latest information presented in a single view. This also helped us to collect the social opinion on the product releases.
  • The ease of use, one need not be an expert to start using this platform. The interface is easily understandable by anyone.
  • A keyword can be edited quickly to tailor the needs and the results were quick.
Mahesh Aluvala | TrustRadius Reviewer

SAP Cloud for Social Engagement

  • Communication with multiple social media accounts including Facebook,Twitter and LinkedIn.
  • Utilize social preconfigured templates to respond quickly to current and potential clients.
  • Go above and beyond the number of Twitter followers and Facebook likes. Gain real-time insight into key trends and topics being discussed.
Albano García Pelaz | TrustRadius Reviewer

Cons

Salesforce Social Studio

  • Jack of all trades, master of none: OK so this might sound a bit harsh, but while the tool accomplished three similar functions competently, and all under one bonnet, the fact that none of them are outstanding in functionality and capability in my book that also counts as a weakness, regardless of the fact they are all combined in one software suite. It would seem that Salesforce needs to think more carefully about who the target user audience is here - publishers, sellers and marketers, or insight types who work with the content - it's a bit lacklustre in all three areas
  • Simplicity vs total control: I mentioned previously that it has a very intuitive, accessible and 'simplistic' (in a good way) UI which makes getting to grips with the tool great for early adopters. BUT with this comes the downfall that it is rather simplistic, and the rich functionality that is available in other platforms is just not seen here. For example, the engagement scores for competitor brands (not client / owned brands) are not available, meaning you can't do deeper dive analysis on content performance for rival organizations. The ability to only export content in 90 day chunks is also frustrating
  • For such a large organisation, think about how much support you're going to need from Salesforce. You might have to be prepared to wing it on your own
Jeremy Cowles | TrustRadius Reviewer

SAP Cloud for Social Engagement

  • Include more social network standard integrations
  • Include more ready to use templates
  • Add more metrics within reports being pulled
Anonymous | TrustRadius Reviewer

Likelihood to Renew

Salesforce Social Studio

Salesforce Social Studio 8.8
Based on 38 answers
I spent a lot of time researching the right platform for me and our organisation (thanks to the other reviews on TrustRadius also). Having used other platforms when I found frustrations getting my everyday work done, I knew exactly what I wanted and this is why I chose Social Studio. While there have been a few hiccups, the quarterly update releases and the outstanding tech support have kept me more than happy.
Nicole Swanson | TrustRadius Reviewer

SAP Cloud for Social Engagement

No score
No answers yet
No answers on this topic

Usability

Salesforce Social Studio

Salesforce Social Studio 9.0
Based on 9 answers
• Would rate this a 6. The User Interface is pretty intuitive, but the platform was still considered pretty intimidating by our non-technical staff when they first saw it. It took a while to get used to it and feel comfortable. There was quite a lot of setup work in the beginning (for example, we had to build our own reports using a canned report as a template, and this was not simple). Although it took a while to get it setup correctly, it’s quite intuitive once that work has been done.
Anonymous | TrustRadius Reviewer

SAP Cloud for Social Engagement

SAP Cloud for Social Engagement 9.5
Based on 2 answers
It does the job it promises. It provides a very effective communication channel between my company and its clients and ensures that it is clear and retrievable. Communication is easier across various channels and also, many pre-recorded formats are available to make the process even smoother.
Anonymous | TrustRadius Reviewer

Reliability and Availability

Salesforce Social Studio

Salesforce Social Studio 9.6
Based on 10 answers
The platform is rarely down
Anonymous | TrustRadius Reviewer

SAP Cloud for Social Engagement

No score
No answers yet
No answers on this topic

Performance

Salesforce Social Studio

Salesforce Social Studio 8.4
Based on 10 answers
No issues with performance.
Anonymous | TrustRadius Reviewer

SAP Cloud for Social Engagement

No score
No answers yet
No answers on this topic

Support Rating

Salesforce Social Studio

Salesforce Social Studio 9.0
Based on 20 answers
I don't remember having to reach out to support quite often when working with Radian6. However, before I started in that position working with the platform, my manager relayed to me that the customer support for Radian6 and Salesforce overall was quick and efficient, and that they usually got back to him within a day or so
Anonymous | TrustRadius Reviewer

SAP Cloud for Social Engagement

SAP Cloud for Social Engagement 9.5
Based on 2 answers
The marketing teams have reached out to SAP Cloud for Social Engagement support team multiple times and it has always been a breeze. Every issue is mostly resolved within the promised time frame. They seem to be well educated on the product.
Anonymous | TrustRadius Reviewer

Online Training

Salesforce Social Studio

Salesforce Social Studio 7.6
Based on 6 answers
• We initially received dedicated online training for our team which was delivered by our account rep. This was pretty effective since it happened after our data had been loaded into the system and it had been configured for specific needs our organization. The training was perhaps a bit shallow though, as it was only an hour long. Online videos are available to be taken individually, and these have been useful.
Anonymous | TrustRadius Reviewer

SAP Cloud for Social Engagement

No score
No answers yet
No answers on this topic

Implementation Rating

Salesforce Social Studio

Salesforce Social Studio 9.8
Based on 12 answers
Implementation was pretty simple. Just a matter of giving the account rep a list of our search terms and having him set the system up to pull the data we wanted to see. Once this had been done, we tweaked it with his help. Process was pretty smooth, although there was some back and forth until it worked the way we wanted.
Anonymous | TrustRadius Reviewer

SAP Cloud for Social Engagement

No score
No answers yet
No answers on this topic

Alternatives Considered

Salesforce Social Studio

We do not make the decision for tools in most cases, however Social Studio does out-weigh all other tools on the Social Listening aspect. It is not just key-words the way most tools are. This also allows you to personalize the source, including magazines, forums etc web-wide. It also allows you to narrow down geographical information and languages.
Anonymous | TrustRadius Reviewer

SAP Cloud for Social Engagement

The SAP solution is more complete than others because it includes capabilities for social media listening, real-time social media message response, social profiles and history, and analytics in one system.
Albano García Pelaz | TrustRadius Reviewer

Return on Investment

Salesforce Social Studio

  • I would actually say that Radian6 decreased our efficiency as a team because it took so much time and effort to train people on how to use it.
  • Radian6 helped us understand the overall sentiment of our brand. This gave us great insight and helped us structure our online customer service strategy.
Anonymous | TrustRadius Reviewer

SAP Cloud for Social Engagement

  • Provides real-time social media messaging responses
  • Organizes analytics within one system
  • Our planners and sales team has seen an overall increase in business and revenue after implementing the SAP Cloud for Social Engagement
Anonymous | TrustRadius Reviewer

Pricing Details

Salesforce Social Studio

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Salesforce Social Studio Editions & Modules

Edition
Basic$1,000.001
Pro$4,000.001
Corporate$12,000.001
Enterprise$40,000.001
  1. Per Org Per Month
Additional Pricing Details

SAP Cloud for Social Engagement

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?

SAP Cloud for Social Engagement Editions & Modules

Additional Pricing Details

Rating Summary

Likelihood to Recommend

Salesforce Social Studio
9.8
SAP Cloud for Social Engagement
9.5

Likelihood to Renew

Salesforce Social Studio
8.8
SAP Cloud for Social Engagement

Usability

Salesforce Social Studio
9.0
SAP Cloud for Social Engagement
9.5

Reliability and Availability

Salesforce Social Studio
9.6
SAP Cloud for Social Engagement

Performance

Salesforce Social Studio
8.4
SAP Cloud for Social Engagement

Support Rating

Salesforce Social Studio
9.0
SAP Cloud for Social Engagement
9.5

In-Person Training

Salesforce Social Studio
10.0
SAP Cloud for Social Engagement

Online Training

Salesforce Social Studio
7.6
SAP Cloud for Social Engagement

Implementation Rating

Salesforce Social Studio
9.8
SAP Cloud for Social Engagement

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