The SAP Customer Data Cloud, based on Gigya (acquired by SAP in 2017) is a product suite that allows users to identify consumers, business customers, or partners across devices and channels to drive registrations and engagement; manage access, permission, and consent; and transform data into unified customer profiles.
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Zscaler Private Access
Score 9.0 out of 10
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Zscaler Private Access™ (ZPA) gives users secure access to private apps and OT devices while enabling zero trust connectivity for workloads.
It's best suited for business business to turn digital interaction in to richer and high value and experience that reach across computing platform also it offers a holistic and integrated approach to managing customer data and enhancing and personalized experience.it also draw actionable insights.because it offers wide range of products . perfect customer insight data solutions
Zscaler Private Access works really well in environments setup for FQDNs and where you know what users should/shouldn't be accessing on what ports. You can use Zscaler Private Access to figure out these kinds of features but that doesn't always mean you'll be correct. It also provides a consistent experience for users as they can access their materials anywhere. It also makes the user the last line of defense. If a user's account is compromised then the attacker has access to everything they already did. It doesn't work great in OT environments or Server based environments. Flows have to be initiated from the client and not the server for stuff to behave properly.
SAP's Customer Data Solutions provide a comprehensive customer view by collecting detailed data, including age, web activity, and buying history.
The software's strong analytics features give valuable information about how customers use content and products, so we can enhance our strategies.
SAP Customer Data Solutions offers insights to create specific marketing campaigns that sort audiences by preferences, browsing, and purchase behavior.
I find the interface a bit complex and challenging to navigate. I remember having difficultly grasping it completely especially when I was new to the system. Simplifying the user experience would make it more accessible for everyone, making tasks quicker and more intuitive.
integrating it seamlessly with other software and platforms could enhance its functionality. I would really really love an integration between BenchMark email marketing tool.
Application Segmentation and Listener Configuration - The way applications are defined and listened for is fundamental to ZPA, but can be a source of frustration, especially when dealing with legacy or non-HTTP protocols
The ZCC is the user's primary gateway, but its control over local system network behavior can sometimes clash with enterprise requirements.
On the whole I am really impressed with SAP Customer Data Solutions and would highly recommend that other professionals look at this software to enhance their B2C and B2B sales
We mostly work with the API which is of very good quality and is well documented.However, some of our success is also due to having very talented developers on staff, and also understanding advanced gamification design. The tool supports a talented team! It won't actually do everything for you automatically.
The environment feels more secure, and we are seeing that users are adapting to it fast. The fact that we have tools to assist the users with their day-to-day access helps, as we can hand it off to the helpdesk without any escalations to the Network team. It is a work in progress for our agency, but we are seeing the benefits from the solution.
Customer Data Solutions availability has been pretty good, anytime there has been any issues like I mentioned before, support staff has been quickly avialable to help trouble shoot things. Customer data solutions has had very few outages during out time using it as well and when they happen it's a quick resolution.
There are some latency issues. The 24 hour caching problem mentioned earlier is a problem. Sometimes the Gigya system makes two calls instead of a single call if we go directly to the social platform. For this reason, it's sometimes more efficient to go direct rather than use Gigya.
We have had multiple instances of help from Gigya to get our custom implementation working, including detailed technical assistance to a third party. We have found Gigya to be thorough and timely in their responses to all queries, which are consistently excellent.
They trained me in a train the trainer model. I then trained the internal team. Total training was about two hours, with an additional two hours for system setup. Training was maybe a little thin, but the system was fairly easy to learn and this wasn't really a problem.
There was a bit of a learning curve in the beginning, and perhaps we were unclear on some of our requirements. Once they figured out what we wanted though, things went pretty smoothly. Just some minor hiccups in the beginning
There is a dedicated team for SAP setup that helps in providing specialized or customized services to the user. The platform's accessibility lets us obtain reports and information in real time so we reach clients at the proper moment by optimizing delivery time appealed to us the most.
Well ZPA is a good solution, however everyone has their own advantage and disadvantages, with ZPA you can deploy ZTNA model, which will help you better control on access, however Palo Alto, Fortinet they are also market leading firewall solution, and you can not deny if they are not providing the same features.
Positive: We have now charged users internally for the service
Negative: Dealing with users who also have the Zscaler Client Connector for their company, can cause confusions
Negative: Enabling the Zscaler Internet Access entitlement has been a major headache for us because Zscaler Private Access users can't autheniticate through ZIA on a non corporate device.