ScheduGram vs. Sprout Social

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
ScheduGram
Score 8.6 out of 10
N/A
ScheduGram is a social media management solution built as a tool to manage Instagram. It includes features such as web uploading, post scheduling, and multiple account support.
$21
per month
Sprout Social
Score 8.5 out of 10
N/A
Sprout Social provides social media management, marketing, customer care, data and intelligence, and employee advocacy solutions for brands and agencies, including Ticketmaster, Chipotle, Grubhub, Subaru, and Zendesk. Sprout’s platform is used to simplify social publishing, engagement, reviews, analytics and listening for customers. Sprout also provides customer success and technical support, to deliver consistent value to all users. Any organization, regardless of size or industry, receives…
$249
per month per user
Pricing
ScheduGramSprout Social
Editions & Modules
Fundamentals
$21
per month billed yearly as $250
Essentials
$63
per month billed yearly as $750
Professional
$113
per month billed yearly as $1350
Custom
Contact Sales
Essentials
$79 per seat/per month annual / $99 per seat/per month monthly
Standard
$199 annual / $249 monthly
per user/per month
Professional
$299 annual / $399 monthly
per user/per month
Advanced
$399 annual / $499 monthly
per user/per month
Free Trial
Free
for 30 days
Offerings
Pricing Offerings
ScheduGramSprout Social
Free Trial
YesYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
ScheduGramSprout Social
Features
ScheduGramSprout Social
Listening/monitoring
Comparison of Listening/monitoring features of Product A and Product B
ScheduGram
8.5
1 Ratings
11% above category average
Sprout Social
7.3
113 Ratings
4% below category average
Boolean keyword searches9.01 Ratings7.179 Ratings
Filtering out noise/spam9.01 Ratings7.095 Ratings
Sentiment analysis8.01 Ratings7.276 Ratings
Broad channel coverage8.01 Ratings8.089 Ratings
Publishing
Comparison of Publishing features of Product A and Product B
ScheduGram
8.7
4 Ratings
7% above category average
Sprout Social
8.2
143 Ratings
1% above category average
Content planning and scheduling9.54 Ratings9.2143 Ratings
Audience targeting8.52 Ratings7.2110 Ratings
Content optimization8.52 Ratings8.2126 Ratings
Workflow management8.53 Ratings8.4125 Ratings
Engagement
Comparison of Engagement features of Product A and Product B
ScheduGram
8.8
3 Ratings
8% above category average
Sprout Social
7.9
130 Ratings
3% below category average
Automated routing and prioritization8.02 Ratings7.685 Ratings
Customer interaction histories9.02 Ratings8.1115 Ratings
Bulk actions9.53 Ratings8.1114 Ratings
Marketing
Comparison of Marketing features of Product A and Product B
ScheduGram
8.4
3 Ratings
9% above category average
Sprout Social
7.1
95 Ratings
8% below category average
Lead generation7.52 Ratings6.869 Ratings
Content marketing8.53 Ratings8.191 Ratings
Paid media management8.52 Ratings6.23 Ratings
Campaigns and promotions9.02 Ratings7.24 Ratings
Channel coverage/integration
Comparison of Channel coverage/integration features of Product A and Product B
ScheduGram
9.0
4 Ratings
8% above category average
Sprout Social
8.4
142 Ratings
1% above category average
Twitter9.01 Ratings8.8124 Ratings
Facebook9.53 Ratings8.7141 Ratings
LinkedIn9.01 Ratings8.6128 Ratings
Google+8.01 Ratings7.846 Ratings
Instagram9.54 Ratings8.6130 Ratings
Pinterest9.01 Ratings8.346 Ratings
YouTube9.01 Ratings8.01 Ratings
Reporting/analytics
Comparison of Reporting/analytics features of Product A and Product B
ScheduGram
8.2
2 Ratings
6% above category average
Sprout Social
8.2
144 Ratings
6% above category average
Campaign success analytics9.52 Ratings8.6136 Ratings
Real-time tracking8.52 Ratings8.1132 Ratings
Competitor analysis6.52 Ratings8.0119 Ratings
Account management
Comparison of Account management features of Product A and Product B
ScheduGram
9.0
4 Ratings
13% above category average
Sprout Social
8.0
136 Ratings
1% above category average
Role-based user permissions & privileges9.04 Ratings8.6130 Ratings
Mobile access9.03 Ratings7.3123 Ratings
Best Alternatives
ScheduGramSprout Social
Small Businesses
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
Medium-sized Companies
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
Enterprises
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.4 out of 10
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.4 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
ScheduGramSprout Social
Likelihood to Recommend
8.5
(4 ratings)
8.4
(201 ratings)
Likelihood to Renew
-
(0 ratings)
9.2
(67 ratings)
Usability
9.0
(2 ratings)
8.5
(128 ratings)
Availability
-
(0 ratings)
7.7
(8 ratings)
Performance
-
(0 ratings)
8.0
(7 ratings)
Support Rating
9.5
(2 ratings)
2.2
(39 ratings)
Online Training
-
(0 ratings)
7.3
(3 ratings)
Implementation Rating
-
(0 ratings)
1.0
(12 ratings)
Ease of integration
-
(0 ratings)
8.1
(42 ratings)
Vendor post-sale
-
(0 ratings)
9.1
(1 ratings)
Vendor pre-sale
-
(0 ratings)
9.1
(1 ratings)
User Testimonials
ScheduGramSprout Social
Likelihood to Recommend
Dialogue Consulting
When we have to maintain a consistent social media presence where posts are up on time, even if the day's community manager is unavailable, ScheduGram has made it efficient with the plans that we can create and schedule ahead. Our posts are also made available on Twitter, and we have to use other apps, or if you are not into posting across multiple platforms this is not for you.
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Sprout Social
Sprout is typically the first platform that comes to mind when I think of social media content scheduling/platform management/social media management. However, Sprout is very pricey, and I don’t think there’s an obvious standout element that helps differentiate it from other scheduling platforms. For organizations with only a few social media profiles, I’d be more likely to recommend lower-cost or free platforms as opposed to Sprout. I’d probably only recommend Sprout for organizations with dozens or hundreds of social media accounts
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Pros
Dialogue Consulting
  • Saves us time with bulk posting.
  • Allows us to schedule Instagram stories.
  • User interface is user friendly.
Read full review
Sprout Social
  • Social Scheduling: Sprout Social makes it easier than any platform I've used to schedule posts with each, and to batch-schedule the same post to run on multiple dates. The scheduling platform is intuitive and easy to understand.
  • Social Reporting: With just a few clicks of the button, you can easily export reports that are easy for both social media experts and complete novices to understand. I like how you can get a report within 60 seconds or so if needed.
  • Customer Service/Help: Whenever I've had a question, both my Sprout Social rep and the Help Center have been extremely easy to contact and quick to reply. Problems are solved very fast and it's made easy to understand.
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Cons
Dialogue Consulting
  • I'd love to see more metrics available.
Read full review
Sprout Social
  • I would like for Personal Instagram Accounts to be able to integrate with Sprout Social's Employee Advocacy platform. You are able to connect personally accounts to Sprout Social itself, which is great, but for employee re-sharing internal stories, this is not possible unless it is with a Business Instagram account.
  • I would like for the left hand tool bar to be more user friendly. There are so many tools and settings that are available, and I would like for it to be simplified in a way that makes it less cluttered.
  • An improvement can be made with the Sprout Social Mobile App. The user friendliness of the app does not allow as much autonomy as the regular webpage.
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Likelihood to Renew
Dialogue Consulting
No answers on this topic
Sprout Social
Sprout Social is the best platform out there for social-media management, and now that I have all my clients using Sprout Social, it would be sort of silly for me to walk away format at this juncture. The only cloud on the horizon would be if Salesforce bought it (as has been rumored) and put it inside its walled garden.
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Usability
Dialogue Consulting
Social Media Tracking: Data scraping via social listening tools, codes, trackers, and manual methods.
Data Pre-processing: Data screening, filtering, classification, and categorization as per analysis objectives.
Analysis: Enrichment, calculation, and derivation of metrics' to benchmark and rank influencers.
Data Visualization: Monthly, quarterly and annual reports with key observations, trends, and insights presented via Power BI dashboards.
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Sprout Social
Sprout Social is straightforward to use - built for anyone regardless of tech experience to be able to navigate. It integrates pretty seamlessly to the native platforms and brings a lot of things together to make a seamlessly experience for seasoned social media managers.
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Reliability and Availability
Dialogue Consulting
No answers on this topic
Sprout Social
Uptime was OK, but given the fact that we are in Europe, there were some specific problems: They tended to take the system down for maintenance during the night in the US, which was during our workday. This was definitely problematic and hard to explain to our clients.
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Performance
Dialogue Consulting
No answers on this topic
Sprout Social
It is quick to post, however you have to refresh the page every time you add a new scheduled item.
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Support Rating
Dialogue Consulting
We are always on the lookout for applications that make it easier to use social media and ensure a consistent presence. ScheduGram definitely fulfills that need for us, as it allows for content planning, overview, and most importantly scheduling it. Changing content plans is also very convenient across Instagram and Facebook. It serves our purpose for these two apps very well.
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Sprout Social
The chat and online resources are great. The managers are too. They go through account reps pretty fast. Also, not a lot of onboarding once a product or service is sold. The ticket request system is terrible, they have too many people switching off roles, they take a long time to get back to you and don't plan on anything being fixed over a weekend - even if you have a problem. Their customer service via tickets is the worst.
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Online Training
Dialogue Consulting
No answers on this topic
Sprout Social
Their training is good, but the promotion of it is even better. I don't need or have the time for training, but I was always happy to know it was there. They did a great job sending updates out and making me aware when there was a new feature that I may want training for. As for the training I never used it, so I can't comment on that
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Implementation Rating
Dialogue Consulting
No answers on this topic
Sprout Social
Make sure you do it all the way. Do not break it into phases. Pour yourself a coffee, start it in the morning and you'll be done before you finish that coffee.
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Alternatives Considered
Dialogue Consulting
We chose ScheduGram over PreviewApp because it has a much better user interface and much more robust features for similar pricing.
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Sprout Social
We started this agency using Later and switched to Iconosqaure because we needed more in-depth reporting. We switched from Iconosquare to Sprout Social because of the continuous scheduling bugs/issues we were having with our account and our terrible experience with their Customer Service team. We are planning to close our Sprout Social account and move to HeyOrca because of cost, ease of use, and the basic scheduling features Sprout Social doesn't offer.
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Return on Investment
Dialogue Consulting
  • Without ScheduGram, we would not have been able to continue using Instagram, a key platform for our demographic.
Read full review
Sprout Social
  • One positive impact has been a huge time saver for our team. Where we once had multiple systems and delays from producing content to approval to publishing, now everything is seamless.
  • Another positive impact is streamlining the onboarding process for new team members. Sprout Social is user-friendly and intuitive, making it easy to study even for someone completely new to social media.
  • One negative impact has been the time it takes to wade through irrelevant social listening posts. The filtering is not effective enough to eliminate the noise.
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ScreenShots

Sprout Social Screenshots

Screenshot of Sprout’s social media publishing tools, used to schedule and post messages to Facebook, Twitter, Instagram, Pinterest and LinkedIn simultaneously from a single Compose window.