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Selligent vs. SeoSamba Marketing Operating System vs. VerticalResponse

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Selligent

    Score8 out of 10
    N/ASelligent is a cross-channel marketing cloud platform. The technology provides actionable insights that help companies to deliver more personalized and valuable consumer engagements, resulting in compelling experiences across all channels.N/A

    SeoSamba Marketing Operating System

    Score8 out of 10
    Small Businesses (1-50 employees)
    SeoSamba Marketing Operating System (formerly SambaSaaS) is cloud marketing software that includes tools that let users automate search engine optimization (SEO), schedule social media marketing posts across LinkedIn, Twitter, Facebook and Instagram, manage business reputation across 100+ directories by responding to reviews, as well as create and send email newsletters. It also enables users to publish content; broadcast press releases; track inbound phone and form leads; monitor Google Ads…

    $99

    per month per installation

    VerticalResponse

    Score10 out of 10
    N/AVerticalResponse is an email campaign management software and services platform from Deluxe. In addition to providing email marketing tools, VerticalResponse offers fully managed email marketing services from campaign launch and management to reporting and analysis.

    $9

    per month

    Pricing
    SelligentSeoSamba Marketing Operating SystemVerticalResponse
    Editions & Modules
    No answers on this topic
    Call tracking & Dynamic Number Insertion
    $5
    per local number
    Standard monthly license
    $109
    per domain
    Basic
    $11.00
    per month
    Pro
    $16.00
    per month
    Pro Plus
    $196.00
    per month
    Offerings
    Pricing Offerings
    SelligentSeoSamba Marketing Operating SystemVerticalResponse
    Free Trial
    NoNoYes
    Free/Freemium Version
    NoYesNo
    Premium Consulting/Integration Services
    NoYesNo
    Entry-level Setup FeeOptional$299 per installationNo setup fee
    Additional DetailsYou can take advantage of many SeoSamba's Marketing Operating System (MOS) features regardless of your website platform. However, MOS offers even more functionalities when your website is also powered by WordPress, SeoToaster CMS, SeoToaster E-commerce or SeoToaster Ultimate CRM. SeoSamba offers migration package with or without look & feel re-design, but always including a comprehensive search engine optimization process that is implemented on your behalf. What's unique about it? SeoSamba benchmarks your existing search ranking positions, and offers a 60 days post-release improvement guarantee. Migration packages costs vary usually between $1500 and $2500 range or most small businesses clients.
    More Pricing Information
    Features
    SelligentSeoSamba Marketing Operating SystemVerticalResponse
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Selligent and SeoSamba Marketing Operating System and VerticalResponse
    Feature
    Selligent
    -
    Ratings
    SeoSamba Marketing Operating System
    8.0
    1 Ratings
    3% above category average
    VerticalResponse
    9.9
    8 Ratings
    20% above category average
    Dynamic content00 Ratings7.31 Ratings10.05 Ratings
    Landing pages00 Ratings8.21 Ratings10.04 Ratings
    Mobile optimization00 Ratings9.11 Ratings10.05 Ratings
    Triggered drip sequences00 Ratings7.31 Ratings9.02 Ratings
    WYSIWYG email editor00 Ratings00 Ratings10.07 Ratings
    Ability to test dynamic content00 Ratings00 Ratings10.04 Ratings
    A/B testing00 Ratings00 Ratings10.05 Ratings
    Email deliverability reporting00 Ratings00 Ratings10.08 Ratings
    List management00 Ratings00 Ratings10.08 Ratings
    Lead Management
    Comparison of Lead Management features of Selligent and SeoSamba Marketing Operating System and VerticalResponse
    Feature
    Selligent
    -
    Ratings
    SeoSamba Marketing Operating System
    8.2
    1 Ratings
    5% above category average
    VerticalResponse
    -
    Ratings
    Lead nurturing automation00 Ratings8.21 Ratings00 Ratings
    Automated sales alerts and tasks00 Ratings8.21 Ratings00 Ratings
    Campaign Management
    Comparison of Campaign Management features of Selligent and SeoSamba Marketing Operating System and VerticalResponse
    Feature
    Selligent
    -
    Ratings
    SeoSamba Marketing Operating System
    8.2
    1 Ratings
    10% above category average
    VerticalResponse
    -
    Ratings
    Calendaring00 Ratings8.21 Ratings00 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of Selligent and SeoSamba Marketing Operating System and VerticalResponse
    Feature
    Selligent
    -
    Ratings
    SeoSamba Marketing Operating System
    9.1
    1 Ratings
    20% above category average
    VerticalResponse
    -
    Ratings
    Social sharing and campaigns00 Ratings9.11 Ratings00 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Selligent and SeoSamba Marketing Operating System and VerticalResponse
    Feature
    Selligent
    -
    Ratings
    SeoSamba Marketing Operating System
    8.6
    1 Ratings
    15% above category average
    VerticalResponse
    10.0
    9 Ratings
    26% above category average
    Dashboards00 Ratings9.11 Ratings10.09 Ratings
    Standard reports00 Ratings8.21 Ratings10.09 Ratings
    Custom reports00 Ratings00 Ratings10.06 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Selligent and SeoSamba Marketing Operating System and VerticalResponse
    Feature
    Selligent
    -
    Ratings
    SeoSamba Marketing Operating System
    7.7
    1 Ratings
    2% above category average
    VerticalResponse
    -
    Ratings
    API00 Ratings8.21 Ratings00 Ratings
    Role-based workflow & approvals00 Ratings7.31 Ratings00 Ratings
    Customizability00 Ratings8.21 Ratings00 Ratings
    Integration with Salesforce.com00 Ratings7.31 Ratings00 Ratings
    Pre-Send Testing
    Comparison of Pre-Send Testing features of Selligent and SeoSamba Marketing Operating System and VerticalResponse
    Feature
    Selligent
    -
    Ratings
    SeoSamba Marketing Operating System
    -
    Ratings
    VerticalResponse
    10.0
    1 Ratings
    20% above category average
    URL Validation00 Ratings00 Ratings10.01 Ratings
    Link Tracking00 Ratings00 Ratings10.01 Ratings
    Image Validation00 Ratings00 Ratings10.01 Ratings
    Inbox Display00 Ratings00 Ratings10.01 Ratings
    Email Accessibility Tools00 Ratings00 Ratings10.01 Ratings
    Spelling and Grammar Check00 Ratings00 Ratings10.01 Ratings
    Spam Testing00 Ratings00 Ratings10.01 Ratings
    Email Previews00 Ratings00 Ratings10.01 Ratings
    Best Alternatives
    SelligentSeoSamba Marketing Operating SystemVerticalResponse
    Small Businesses
    Listrak
    Score10 out of 10
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    Score9.9 out of 10
    Mad Mimi
    Score10 out of 10
    Medium-sized Companies
    Sailthru
    Score5.4 out of 10
    Bloomreach
    Score9.2 out of 10
    Campaign Monitor by Marigold
    Score9 out of 10
    Enterprises
    Listrak
    Score10 out of 10
    Iterable
    Score8.2 out of 10
    Emma by Marigold
    Score8.5 out of 10
    All AlternativesView all alternativesView all alternativesView all alternatives
    User Ratings
    SelligentSeoSamba Marketing Operating SystemVerticalResponse
    Likelihood to Recommend
    8.8
    (2 ratings)
    10.0
    (2 ratings)
    10.0
    (28 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    -
    (0 ratings)
    8.6
    (19 ratings)
    Usability
    -
    (0 ratings)
    -
    (0 ratings)
    9.0
    (5 ratings)
    Availability
    -
    (0 ratings)
    -
    (0 ratings)
    10.0
    (1 ratings)
    Performance
    -
    (0 ratings)
    -
    (0 ratings)
    10.0
    (1 ratings)
    Support Rating
    -
    (0 ratings)
    -
    (0 ratings)
    8.0
    (4 ratings)
    Online Training
    -
    (0 ratings)
    -
    (0 ratings)
    9.0
    (1 ratings)
    Implementation Rating
    -
    (0 ratings)
    -
    (0 ratings)
    10.0
    (4 ratings)
    User Testimonials
    SelligentSeoSamba Marketing Operating SystemVerticalResponse
    Likelihood to Recommend
    Zeta Global
    Message Studio/Selligent is great for reliably sending high volumes of both manual and automated email. The intuitive user interface promotes fast turnaround times. Aside from some data integration issues, it's the best email service provider I've used for sending large volumes of email.
    Incentivized
    Read full review
    SeoSamba
    I highly recommend SambaSaaS to businesses managing multiple websites and social media accounts. I also recommend it for entrepreneurs who need to manage international branches and international clients
    Incentivized
    Read full review
    VerticalResponse
    For businesses requiring advanced email marketing features like sophisticated automation, in-depth analytics, and extensive customization, VerticalResponse might fall short due to its limited featuresVerticalResponse is ideal for small businesses or freelancers who need a simple, straightforward email marketing tool. Its ease of use and basic features make it suitable for those without extensive technical expertise in email marketing
    Incentivized
    Read full review
    Pros
    Zeta Global
    • StrongMail does open and click tracking very well. The detailed level of data they provide is exceptional.
    • StrongMail does failure data and bounce codes extremely well. The granularity of the information is invaluable to our business and used by us every day.
    • StrongMail's Message Studio EAS is a widely user friendly platform for technical and non-technical users alike.
    Incentivized
    Read full review
    SeoSamba
    • Automates multisite SEO, so we can stay focused on great content that attracts the right audience for our two entirely different strategic business units.
    • Eliminates the surprises we used to get with other plugins when Wordpress makes unannounced changes that crash other plugins.
    • Agile, easy to use, and saves hours of time and creative resources
    • Automates metric capture: site analytics, keyword/phrase capture, search engine page results etc...in an online dashboard (and it's free).
    Incentivized
    Read full review
    VerticalResponse
    • I love the ease of list builder because we often times have a lot of data to import. It would be simply impossible without this tool, considering the amount of customer data we have for any one given email.
    • We really enjoy the ease of use of the HTML wizard as well. It helps even a novice be able to make a beautiful and attention grabbing email.
    • The dashboard is functional and easy to find when you need with a quick search.
    Incentivized
    Read full review
    Cons
    Zeta Global
    • Better data integration
    • Friendlier user interface
    • Easier guides and instructions
    Incentivized
    Read full review
    SeoSamba
    • It has a lot of features. So, it's kind of difficult to get started and to learn every feature in the software. However, once you get used to SambaSaaS, it's fairly easy to navigate.
    Incentivized
    Read full review
    VerticalResponse
    • The type face is small. Not sure if this is to avoid overwhelming the reader, but I could see this being an issue with vision-impaired people or people who don't see small print well.
    • Sometimes I find it takes multiple clicks to make one simple change. I wish there was a search field at the top of the screen that allowed me to jump directly to a client's entry to update it there.
    Read full review
    Likelihood to Renew
    Zeta Global
    No answers on this topic
    SeoSamba
    No answers on this topic
    VerticalResponse
    Product is easy for both technical and non-technical people to use. A cost effective solution for sending out large number of messages. We can manage unsubscribes by individual accounts, so we can have multiple multiple accounts combined to maximize our buying power on credits. Effective API for sending/receiving data makes tool a valuable asset.
    Read full review
    Usability
    Zeta Global
    No answers on this topic
    SeoSamba
    No answers on this topic
    VerticalResponse
    I truly love this product. We are moving to an all-in-one system next year and my greatest fear in doing so is how much I will miss this platform. Although we are excited for things ahead, I will always keep Vertical Response in my back pocket incase I don't love the new platform as much
    Incentivized
    Read full review
    Reliability and Availability
    Zeta Global
    No answers on this topic
    SeoSamba
    No answers on this topic
    VerticalResponse
    Never had an issue with uptime
    Read full review
    Performance
    Zeta Global
    No answers on this topic
    SeoSamba
    No answers on this topic
    VerticalResponse
    No issues
    Read full review
    Support Rating
    Zeta Global
    No answers on this topic
    SeoSamba
    No answers on this topic
    VerticalResponse
    At Vertical Response the help desk associates are courteous, knowledgeable and helpful. You can tell they enjoy what they do. And clearly, they are well trained because most times, the first point of contact is able to resolve any issue you may have. There have been very few times where an associate has needed to get back to me or escalate me to a supervisor
    Incentivized
    Read full review
    Online Training
    Zeta Global
    No answers on this topic
    SeoSamba
    No answers on this topic
    VerticalResponse
    Basic functions and online help...we used what was needed, at the time, and will continue to explore other online trainings as our functional needs expand
    Read full review
    Implementation Rating
    Zeta Global
    No answers on this topic
    SeoSamba
    No answers on this topic
    VerticalResponse
    Salesforce integration never worked right. We had to abandon.
    Read full review
    Alternatives Considered
    Zeta Global
    We did not evaluate other products exactly. We upgraded from an inferior production to StrongMail based on demos and other people's reviews.
    Incentivized
    Read full review
    SeoSamba
    Prior to SeoSamba we were making manual changes. Then we started researching several possible other plugins but the reviews all said the same - that if WP made significant enough changes those plugins would become ineffective. SeoSamba's ability to automate optimization and keep up with/stay ahead of those changes was the deciding factor for us.
    Incentivized
    Read full review
    VerticalResponse
    In addition to using Vertical Response personally I also manage email marketing for clients that already use Mailchimp, Robly and Constant Contact. While most of these platforms all offer similar features I choose Vertical Response first if the client does not have a platform in place. Typically I am also teaching the client how to use this tool and the Vertical Response visual interface is very easy for me to teach a client how to navigate and create their own campaigns.
    Incentivized
    Read full review
    Return on Investment
    Zeta Global
    • Increased employee efficiency due to content blocking
    • Lower rate of errors/apology emails due to technical errors
    Incentivized
    Read full review
    SeoSamba
    • It helped me automate my email marketing campaigns, so that I could generate more leads for my business.
    Incentivized
    Read full review
    VerticalResponse
    • We were able to blast out promotions our company was having to customers which created an increase in business.
    • By blasting out any service issues, it keeps our customers informed so that they are not wondering what is going on.
    • Allows us to store unsubscribed emails so that we are not constantly pestering people who do not want to be emailed.
    Incentivized
    Read full review
    ScreenShots

    SeoSamba Marketing Operating System Screenshots

    Screenshot of User dashboard. Top screen.Screenshot of Social media marketing calendar monthly viewScreenshot of Content curation for social mediaScreenshot of Social media marketing publishingScreenshot of Automated search rankings positions reportScreenshot of Search Rankings Keywords data