22 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>Score 8.6 out of 100
Based on 22 reviews and ratings
7 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>Score 9.2 out of 100
Based on 7 reviews and ratings
Feature Set Ratings
- Topic ranks higher in 3 feature sets: SEO, SEO Channels, SEO Platform & Account Management
SEO
7.9
Serpstat
79%
8.8
Topic
88%
Serpstat ranks higher in 4/7 features
Serpstat ranks higher in 4/7 features
Keyword analysis
8.5
85%
10 Ratings
10.0
100%
1 Rating
Backlink management
7.5
75%
9 Ratings
N/A
0 Ratings
SERP ranking tracking
7.5
75%
10 Ratings
8.0
80%
1 Rating
Page grader
8.0
80%
9 Ratings
8.0
80%
1 Rating
Competitive analysis
7.5
75%
10 Ratings
9.0
90%
1 Rating
Site audit / diagnostics
8.5
85%
10 Ratings
N/A
0 Ratings
Site recommendations
8.0
80%
3 Ratings
N/A
0 Ratings
SEO Channels
6.3
Serpstat
63%
10.0
Topic
100%
Serpstat ranks higher in 2/4 features
Serpstat ranks higher in 2/4 features
Local SEO
6.1
61%
9 Ratings
10.0
100%
1 Rating
Social SEO
7.1
71%
5 Ratings
N/A
0 Ratings
Mobile SEO
6.0
60%
2 Ratings
10.0
100%
1 Rating
Global SEO
6.0
60%
9 Ratings
N/A
0 Ratings
SEO Platform & Account Management
7.7
Serpstat
77%
10.0
Topic
100%
Topic ranks higher in 2/2 features
Topic ranks higher in 2/2 features
Multi-domain support
10.0
100%
8 Ratings
10.0
100%
1 Rating
Integration with web analytics tools
5.4
54%
4 Ratings
10.0
100%
1 Rating
Attribute Ratings
- Topic is rated higher in 1 area: Likelihood to Recommend
Likelihood to Recommend
9.0
Serpstat
90%
10 Ratings
10.0
Topic
100%
1 Rating
Support Rating
10.0
Serpstat
100%
2 Ratings
Topic
N/A
0 Ratings
Likelihood to Recommend
Serpstat
If you are looking for an affordable all-in-one SEO tool to manage multiple websites then Serpstat is a great option. It is not the best in category for any one feature, but it offers a wide range of very good SEO tools, all housed in a single app. If you are serious with SEO, this will not be your only tool but it will save you the cost and trouble of managing several different SEO monthly subscriptions for various tools.
Founder & CEO
3Bug MediaMarketing and Advertising, 1-10 employees
Topic
Great at providing content briefs as well as for seeing the types of topics that rank well competitively. It's also good with finding content that needs to be refreshed which is a super easy way to drive near term SEO results.
Senior Director Marketing / Head of SEO
TrustRadiusInformation Services, 51-200 employees
Pros
Serpstat
- Serpstat has an incredible Chrome extension. It allows us to perform an on-page analysis, domain analysis, and look at on-page SEO parameters. Rather than logging into Serpstat I'm easily able to access and view competitor and our own analytics at a moment's notice.
- We love using the organic keyword tool to help us track keyword positions over time and benchmark against ourselves and our competitors. These reports also give a dashboard view of all keywords, along with keyword volume, keyword competition, and the average cost per keyword.
- Being a global company it's important to not only view rankings in the US, but other major countries as well. With Serpstat we are able to view how our website performs all around the world.
Head of Digital Marketing
YachtLifeInternet, 11-50 employees
Topic
- Content Brief
- Competitive SERP ranking analysis
- Grouping content topics together to see related keywords/ content clusters easily
- Analyzing Google Search Console data for content refresh opportunities
Senior Director Marketing / Head of SEO
TrustRadiusInformation Services, 51-200 employees
Cons
Serpstat
- As a complete product, Serpstat stands with other industry tools. Keyword data is good, but again, as someone who purchased a basic plan to demo the product, limited information really turns me away.
- Compared to other industry tools, Serpstat is literally right in the middle. There doesn't seem to be any differentiation that makes it stand out against Ahrefs or SEMRush. Perhaps something exclusive to Serpstat would make the product more alluring.
- Share counting doesn't seem too useful, especially as an SEO tool. The content marketing tools are going in the right path, but do not provide enough information to really be useful.
SEO Manager
ConnectWiseComputer Software, 501-1000 employees
Topic
- Using the GSC data to find new, adjacent content opportunities.
- They are using GPT-3 for title generation and would love to see it used to provide more content suggestions beyond the titles/descriptions
- Sometimes it doesn't surface 'questions' that people are asking related to lower volume terms but not sure of a way to solve that
Senior Director Marketing / Head of SEO
TrustRadiusInformation Services, 51-200 employees
Pricing Details
Serpstat
General
Free Trial
—Free/Freemium Version
Yes
Premium Consulting/Integration Services
—Entry-level set up fee?
Optional
$69
Starting Price
$69 per month
Serpstat Editions & Modules
Edition
Lite | $691 |
---|---|
Standart | $1491 |
Advanced | $2991 |
Enterprise | $4991 |
- per month
Additional Pricing Details
Big enterprises have specific demands: aside from our self-service-model we offer specific services to enterprise customers. We’ll find an ultimate solution, that will fit your unique needs and benefit your business. If you would like to learn more, please contact us.Topic
General
Free Trial
—Free/Freemium Version
—Premium Consulting/Integration Services
—Entry-level set up fee?
No
Starting Price
$99 per month
Topic Editions & Modules
Edition
Starter | $991 |
---|---|
Plus | $1992 |
Premium | $2993 |
Enterprise | Custom Pricing |
- per month ($10 per brief)
- per month ($8 per brief)
- per month ($6 per brief)
- none
Additional Pricing Details
20% discount for annual payment.Support Rating
Serpstat
Serpstat 10.0
Based on 2 answers
I believe I've only contacted support once because I had a question about access to a feature, and they told me it wasn't available on the plan I was on. No big deal, they were polite and prompt to respond and answered my question to my satisfaction. I haven't had any real issues with the software, so I haven't needed much in the way of support outside of that question, but I have no reason to believe their support wouldn't be helpful in more pressing situations.
Software Engineer
Kingmaker SoftwareMarketing & Advertising, 1-10 employees
Topic
No score
No answers yet
No answers on this topic
Alternatives Considered
Serpstat
I have used Google Analytics and found it to be good, but limiting. Serpstat does have a much more transparent way to identify, and examine the wealth of SEO links that my sites have. I've tried a few other free programs online for tracking ranks and I looked into other paid versions for SEO tracking. None of them had a good balance between value for money paid. Serpstat finds a good home in value and return.
Founder and Ring Master
The Imperial OPAPerforming Arts, 11-50 employees
Topic
Topic was way less costly than MarketMuse with similar functionality. It was agnostic to CMS (WordLift is designed for Wordpress only). So it was priced well with all the functionality we needed.
Senior Director Marketing / Head of SEO
TrustRadiusInformation Services, 51-200 employees
Return on Investment
Serpstat
- Serpstat has helped increase web traffic of numerous clients up to 3,000%
- With clients having better web traffic, I'm able to close clients at a higher rate.
Senior Growth Marketing Manager
Galactic FedInternet, 1-10 employees
Topic
- It has greatly reduced the number of hours our SEO team has to review content
- Has sped up our content briefs by hours per brief
- Great for helping us to see what content is performing well / needs help via the Google Search Console integration
Senior Director Marketing / Head of SEO
TrustRadiusInformation Services, 51-200 employees