What users are saying about
20 Ratings
1 Rating
20 Ratings
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Score 8.9 out of 100
1 Rating
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Score 10 out of 100

Likelihood to Recommend

Serpstat

If you are looking for an affordable all-in-one SEO tool to manage multiple websites then Serpstat is a great option. It is not the best in category for any one feature, but it offers a wide range of very good SEO tools, all housed in a single app. If you are serious with SEO, this will not be your only tool but it will save you the cost and trouble of managing several different SEO monthly subscriptions for various tools.
Gary Shouldis | TrustRadius Reviewer

Topic

Great at providing content briefs as well as for seeing the types of topics that rank well competitively. It's also good with finding content that needs to be refreshed which is a super easy way to drive near term SEO results.
Mark Barrera | TrustRadius Reviewer

Feature Rating Comparison

SEO

Serpstat
8.2
Topic
8.8
Keyword analysis
Serpstat
8.6
Topic
10.0
Backlink management
Serpstat
8.0
Topic
SERP ranking tracking
Serpstat
9.0
Topic
8.0
Page grader
Serpstat
8.0
Topic
8.0
Competitive analysis
Serpstat
7.7
Topic
9.0
Site audit / diagnostics
Serpstat
8.4
Topic
Site recommendations
Serpstat
8.0
Topic

SEO Channels

Serpstat
8.0
Topic
10.0
Local SEO
Serpstat
8.6
Topic
10.0
Social SEO
Serpstat
7.1
Topic
Mobile SEO
Serpstat
8.0
Topic
10.0
Global SEO
Serpstat
8.4
Topic

SEO Platform & Account Management

Serpstat
7.7
Topic
10.0
Multi-domain support
Serpstat
9.9
Topic
10.0
Integration with web analytics tools
Serpstat
5.4
Topic
10.0

Pros

Serpstat

  • Serpstat has an incredible Chrome extension. It allows us to perform an on-page analysis, domain analysis, and look at on-page SEO parameters. Rather than logging into Serpstat I'm easily able to access and view competitor and our own analytics at a moment's notice.
  • We love using the organic keyword tool to help us track keyword positions over time and benchmark against ourselves and our competitors. These reports also give a dashboard view of all keywords, along with keyword volume, keyword competition, and the average cost per keyword.
  • Being a global company it's important to not only view rankings in the US, but other major countries as well. With Serpstat we are able to view how our website performs all around the world.
Sam Lepak | TrustRadius Reviewer

Topic

  • Content Brief
  • Competitive SERP ranking analysis
  • Grouping content topics together to see related keywords/ content clusters easily
  • Analyzing Google Search Console data for content refresh opportunities
Mark Barrera | TrustRadius Reviewer

Cons

Serpstat

  • As a complete product, Serpstat stands with other industry tools. Keyword data is good, but again, as someone who purchased a basic plan to demo the product, limited information really turns me away.
  • Compared to other industry tools, Serpstat is literally right in the middle. There doesn't seem to be any differentiation that makes it stand out against Ahrefs or SEMRush. Perhaps something exclusive to Serpstat would make the product more alluring.
  • Share counting doesn't seem too useful, especially as an SEO tool. The content marketing tools are going in the right path, but do not provide enough information to really be useful.
Mitch Lee | TrustRadius Reviewer

Topic

  • Using the GSC data to find new, adjacent content opportunities.
  • They are using GPT-3 for title generation and would love to see it used to provide more content suggestions beyond the titles/descriptions
  • Sometimes it doesn't surface 'questions' that people are asking related to lower volume terms but not sure of a way to solve that
Mark Barrera | TrustRadius Reviewer

Support Rating

Serpstat

Serpstat 10.0
Based on 2 answers
I believe I've only contacted support once because I had a question about access to a feature, and they told me it wasn't available on the plan I was on. No big deal, they were polite and prompt to respond and answered my question to my satisfaction. I haven't had any real issues with the software, so I haven't needed much in the way of support outside of that question, but I have no reason to believe their support wouldn't be helpful in more pressing situations.
Drew Harrison | TrustRadius Reviewer

Topic

No score
No answers yet
No answers on this topic

Alternatives Considered

Serpstat

I have used Google Analytics and found it to be good, but limiting. Serpstat does have a much more transparent way to identify, and examine the wealth of SEO links that my sites have. I've tried a few other free programs online for tracking ranks and I looked into other paid versions for SEO tracking. None of them had a good balance between value for money paid. Serpstat finds a good home in value and return.
Tim Mack | TrustRadius Reviewer

Topic

Topic was way less costly than MarketMuse with similar functionality. It was agnostic to CMS (WordLift is designed for Wordpress only). So it was priced well with all the functionality we needed.
Mark Barrera | TrustRadius Reviewer

Return on Investment

Serpstat

  • Serpstat has helped increase web traffic of numerous clients up to 3,000%
  • With clients having better web traffic, I'm able to close clients at a higher rate.
Evan Laird | TrustRadius Reviewer

Topic

  • It has greatly reduced the number of hours our SEO team has to review content
  • Has sped up our content briefs by hours per brief
  • Great for helping us to see what content is performing well / needs help via the Google Search Console integration
Mark Barrera | TrustRadius Reviewer

Screenshots

Pricing Details

Serpstat

General

Free Trial
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Entry-level set up fee?
Optional
$69*

* per user

Serpstat Editions & Modules

Edition
Lite$691
Standart$1491
Advanced$2991
Enterprise$4991
  1. per month
Additional Pricing Details
Big enterprises have specific demands: aside from our self-service-model we offer specific services to enterprise customers. We’ll find an ultimate solution, that will fit your unique needs and benefit your business. If you would like to learn more, please contact us.

Topic

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Topic Editions & Modules

Edition
Starter$991
Plus$1992
Premium$2993
EnterpriseCustom Pricing
  1. per month ($10 per brief)
  2. per month ($8 per brief)
  3. per month ($6 per brief)
Additional Pricing Details
20% discount for annual payment.

Rating Summary

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