What users are saying about
22 Ratings
7 Ratings
22 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 8.6 out of 100
7 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 9.2 out of 100

Feature Set Ratings

  • Topic ranks higher in 3 feature sets: SEO, SEO Channels, SEO Platform & Account Management

SEO

7.9

Serpstat

79%
8.8

Topic

88%
Serpstat ranks higher in 4/7 features

Keyword analysis

8.5
85%
10 Ratings
10.0
100%
1 Rating

Backlink management

7.5
75%
9 Ratings
N/A
0 Ratings

SERP ranking tracking

7.5
75%
10 Ratings
8.0
80%
1 Rating

Page grader

8.0
80%
9 Ratings
8.0
80%
1 Rating

Competitive analysis

7.5
75%
10 Ratings
9.0
90%
1 Rating

Site audit / diagnostics

8.5
85%
10 Ratings
N/A
0 Ratings

Site recommendations

8.0
80%
3 Ratings
N/A
0 Ratings

SEO Channels

6.3

Serpstat

63%
10.0

Topic

100%
Serpstat ranks higher in 2/4 features

Local SEO

6.1
61%
9 Ratings
10.0
100%
1 Rating

Social SEO

7.1
71%
5 Ratings
N/A
0 Ratings

Mobile SEO

6.0
60%
2 Ratings
10.0
100%
1 Rating

Global SEO

6.0
60%
9 Ratings
N/A
0 Ratings

SEO Platform & Account Management

7.7

Serpstat

77%
10.0

Topic

100%
Topic ranks higher in 2/2 features

Multi-domain support

10.0
100%
8 Ratings
10.0
100%
1 Rating

Integration with web analytics tools

5.4
54%
4 Ratings
10.0
100%
1 Rating

Attribute Ratings

  • Topic is rated higher in 1 area: Likelihood to Recommend

Likelihood to Recommend

9.0

Serpstat

90%
10 Ratings
10.0

Topic

100%
1 Rating

Support Rating

10.0

Serpstat

100%
2 Ratings

Topic

N/A
0 Ratings

Likelihood to Recommend

Serpstat

If you are looking for an affordable all-in-one SEO tool to manage multiple websites then Serpstat is a great option. It is not the best in category for any one feature, but it offers a wide range of very good SEO tools, all housed in a single app. If you are serious with SEO, this will not be your only tool but it will save you the cost and trouble of managing several different SEO monthly subscriptions for various tools.
Gary Shouldis | TrustRadius Reviewer

Topic

Great at providing content briefs as well as for seeing the types of topics that rank well competitively. It's also good with finding content that needs to be refreshed which is a super easy way to drive near term SEO results.
Mark Barrera | TrustRadius Reviewer

Pros

Serpstat

  • Serpstat has an incredible Chrome extension. It allows us to perform an on-page analysis, domain analysis, and look at on-page SEO parameters. Rather than logging into Serpstat I'm easily able to access and view competitor and our own analytics at a moment's notice.
  • We love using the organic keyword tool to help us track keyword positions over time and benchmark against ourselves and our competitors. These reports also give a dashboard view of all keywords, along with keyword volume, keyword competition, and the average cost per keyword.
  • Being a global company it's important to not only view rankings in the US, but other major countries as well. With Serpstat we are able to view how our website performs all around the world.
Sam Lepak | TrustRadius Reviewer

Topic

  • Content Brief
  • Competitive SERP ranking analysis
  • Grouping content topics together to see related keywords/ content clusters easily
  • Analyzing Google Search Console data for content refresh opportunities
Mark Barrera | TrustRadius Reviewer

Cons

Serpstat

  • As a complete product, Serpstat stands with other industry tools. Keyword data is good, but again, as someone who purchased a basic plan to demo the product, limited information really turns me away.
  • Compared to other industry tools, Serpstat is literally right in the middle. There doesn't seem to be any differentiation that makes it stand out against Ahrefs or SEMRush. Perhaps something exclusive to Serpstat would make the product more alluring.
  • Share counting doesn't seem too useful, especially as an SEO tool. The content marketing tools are going in the right path, but do not provide enough information to really be useful.
Mitch Lee | TrustRadius Reviewer

Topic

  • Using the GSC data to find new, adjacent content opportunities.
  • They are using GPT-3 for title generation and would love to see it used to provide more content suggestions beyond the titles/descriptions
  • Sometimes it doesn't surface 'questions' that people are asking related to lower volume terms but not sure of a way to solve that
Mark Barrera | TrustRadius Reviewer

Pricing Details

Serpstat

General

Free Trial
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Entry-level set up fee?
Optional
$69

Starting Price

$69 per month

Serpstat Editions & Modules

Edition
Lite$691
Standart$1491
Advanced$2991
Enterprise$4991
  1. per month
Additional Pricing Details
Big enterprises have specific demands: aside from our self-service-model we offer specific services to enterprise customers. We’ll find an ultimate solution, that will fit your unique needs and benefit your business. If you would like to learn more, please contact us.

Topic

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Starting Price

$99 per month

Topic Editions & Modules

Edition
Starter$991
Plus$1992
Premium$2993
EnterpriseCustom Pricing
  1. per month ($10 per brief)
  2. per month ($8 per brief)
  3. per month ($6 per brief)
  4. none
Additional Pricing Details
20% discount for annual payment.

Support Rating

Serpstat

Serpstat 10.0
Based on 2 answers
I believe I've only contacted support once because I had a question about access to a feature, and they told me it wasn't available on the plan I was on. No big deal, they were polite and prompt to respond and answered my question to my satisfaction. I haven't had any real issues with the software, so I haven't needed much in the way of support outside of that question, but I have no reason to believe their support wouldn't be helpful in more pressing situations.
Drew Harrison | TrustRadius Reviewer

Topic

No score
No answers yet
No answers on this topic

Alternatives Considered

Serpstat

I have used Google Analytics and found it to be good, but limiting. Serpstat does have a much more transparent way to identify, and examine the wealth of SEO links that my sites have. I've tried a few other free programs online for tracking ranks and I looked into other paid versions for SEO tracking. None of them had a good balance between value for money paid. Serpstat finds a good home in value and return.
Tim Mack | TrustRadius Reviewer

Topic

Topic was way less costly than MarketMuse with similar functionality. It was agnostic to CMS (WordLift is designed for Wordpress only). So it was priced well with all the functionality we needed.
Mark Barrera | TrustRadius Reviewer

Return on Investment

Serpstat

  • Serpstat has helped increase web traffic of numerous clients up to 3,000%
  • With clients having better web traffic, I'm able to close clients at a higher rate.
Evan Laird | TrustRadius Reviewer

Topic

  • It has greatly reduced the number of hours our SEO team has to review content
  • Has sped up our content briefs by hours per brief
  • Great for helping us to see what content is performing well / needs help via the Google Search Console integration
Mark Barrera | TrustRadius Reviewer

Screenshots

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