AB Tasty is a SAAS application created for e-marketers that enables them to optimize their website and conversion rate without technical knowledge. They can test several versions of their pages to identify which one has the biggest impact on their business objectives, e.g. click-through rate on a call to action button, add-to-cart rate, global conversion rate of their website.
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SiteSpect
Score8 out of 10
Enterprise companies (1,001+ employees)
Key features include:
- A/B, split, and multivariate testing campaign management
- Targeting and personalization
- Front-end usability testing
- Back-end testing using Origin Experiments
- Site acceleration with SiteSpect AMPS(R)
- Mobile site and native app support
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Pricing
AB Tasty
SiteSpect
Editions & Modules
No answers on this topic
SiteSpect Enterprise
$0
SiteSpect Cloud
$0
Offerings
Pricing Offerings
AB Tasty
SiteSpect
Free Trial
No
Yes
Free/Freemium Version
No
No
Premium Consulting/Integration Services
No
Yes
Entry-level Setup Fee
No setup fee
Required
Additional Details
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More Pricing Information
Community Pulse
AB Tasty
SiteSpect
Considered Both Products
AB Tasty
Verified User
Chose AB Tasty
We have not used the AB Tasty heat maps or user recording feature so I'm not too sure how they stack up. As for SiteSpect it is a more intricate testing platform that uses the cloud to run tests, however, it's much more expensive and I think AB Tasty gives more bang for your …
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Verified User
Chose AB Tasty
AB Tasty is much more affordable and provides very similar results. We are happy we made the switch and have seen the same success we had with other platforms on AB Tasty.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A/B Tasty tool allows us do easy testing without burdening our limited developer resources all the time. Reports are simple enough to interpret. Support has been excellent and proactive, also the onboarding was successful. It is also an advantage that we have the possibility to drive all our traffic to the test versions rather than being limited to specific user amount per month. We can recommend A/B Tasty for testing purposes, as the platform keeps it’s promises, doesn’t require too much technical knowledge and the support is excellent.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
SiteSpect is great for businesses with available development resources and a need to provide flicker-free performance. Additionally, the month-to-month service model is attractive considering the contract and implementation prices of most of the tool's competitors. If an organization wants to run a lot of tests with a small team of marketers, I wouldn't recommend a tool as complex as SiteSpect. Effective use of the tool requires a lot of technical skill.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Customer-focused. Over the past year, AB Tasty has worked with us to overcome many obstacles (e.g. tracking hurdles, ITP issues, etc.). The team always finds a solution in a timely manner to ensure we're able to execute on experiments.
Reliability. One of the biggest hurdles earlier this year were the ITP regulations set out by Apple. Over 40% of our ad traffic was Safari users. AB Tasty was using 3rd party cookies but quickly migrated over to a local session storage solution that circumvented the issue.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
It is able to intercept the code from your server, inject your code and then it continues on to the end-user's computer with virtually no speed interruptions.
It has several different options for performing A/B tests from regular factors to client-side factors, and origin experiments.
It is extremely flexible and configurable for the needs of your company or organization.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Sometimes the platform is a little glitchy and requires a refresh.
Would be great to be able to see the experiments and projects on a timeline with their status and main result to have an immediate view of ongoing and completed projects.
Email notification for when an experiment reaches a certain confidence level.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. TR verified that a representative sample of customers was invited. More Info
SiteSpect recently came out with a feature to test and optimize mobile applications. I have not used this, but it fills an important capability gap with the product I was using at the time.
AB Tasty's tool as well as the support team completely met my goals on A/B Testing. Editing a test is really easy and AB Tasty made the marketing team free to launch nearly any test. Reporting is also easy to set up and give us the information needed to keep improving transformation on landing pages and forms
Our clients who use our fully managed A/B and Multivariate testing services have been extremely happy with the results. Therefore the D&W and SiteSpect partnership continues to flourish. We have no hesitation in recommending the platform and we will continue to invest in our staff to train on this platform for the foreseeable future
The tool’s usability is excellent, with a smooth and intuitive interface. It is continuously updated with new features and improvements aimed at enhancing the user experience. Setting up experiments and personalizations is straightforward, thanks to a well-structured process that even less experienced users can easily follow. There are sometimes small issues with the QA section which slows the QA process but it is so much better now compared to 2024.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Support is good, but it would be better if it was quicker or if AB Tasty provided a quicker SLA. At times, you require stuff urgently but AB Tasty support isn't as quick as I personally like it to be.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
There is a vast amount of training available on their online platform, including their university area of which you can get certified for (and then share this with your connections on platforms such as Linkedin). There is also specific hand created training which can be provided by your customer success manager if that is requested by yourself.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Just need to have your requirements ready such as, what you are expecting from the tool, is there anything specific you want regarding reporting, tracking etc.
We selected AB Tasty mostly because we got a sense that their dev and customer service teams were going to go above and beyond to help us out. We were right! The cost was also a factor as they came in a small bit lower, but cost wasn't the only factor.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
I have used all the tools in the market. Sitespect kicks them into the curb based on how easy it is to build variations, and hot it doesnt interfere with client load.
Since we use AB tasty our conversion rates have significantly increased on the Watch pages.
We can report positive comments about the evolutions of our interfaces, from our expert users. And so improved customer satisfaction.
The solution allows us to validate or invalidate without taking major risk while gaining in reactivity, our proposals relook pages.
Commitment rates are much higher, multiplied by 2 or 3, when we implement customizations that are relevant. These customizations are very relevant insofar as we are governed by the seasonality of events as a media site.
Easily test and optimize the effectiveness of landing pages, layouts, variations of copy, different offers, photos, navigation elements, links, buttons, and more – all without having to change your existing site.
