Smaply vs. UserTesting

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Smaply
Score 6.7 out of 10
N/A
The Smaply app enables teams to digitize, centralize and standardize their customer experience insights. Teams can together work on journey maps, personas and stakeholder maps, collect feedback from others, and create professional exports. Its training program helps teams to understand and apply human-centered approaches.
$19
per month per user
UserTesting
Score 8.3 out of 10
N/A
UserTesting helps UX researchers, designers, product teams, and marketers gather actionable insights through research, testing, and feedback. With a network of real people ready to share their perspectives, UserTesting enables organizations to make customer-first decisions at scale.N/A
Pricing
SmaplyUserTesting
Editions & Modules
Free
0 EUR
per month per user
Basic
19 EUR
per month per user
Pro
29 EUR
per month per user
Enterprise
Custom Pricing
No answers on this topic
Offerings
Pricing Offerings
SmaplyUserTesting
Free Trial
NoYes
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
SmaplyUserTesting
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SmaplyUserTesting
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All AlternativesView all alternativesView all alternatives
User Ratings
SmaplyUserTesting
Likelihood to Recommend
8.0
(2 ratings)
8.4
(185 ratings)
Likelihood to Renew
-
(0 ratings)
5.4
(8 ratings)
Usability
-
(0 ratings)
8.1
(164 ratings)
Availability
-
(0 ratings)
9.1
(1 ratings)
Performance
-
(0 ratings)
9.1
(1 ratings)
Support Rating
-
(0 ratings)
8.5
(163 ratings)
Implementation Rating
-
(0 ratings)
4.7
(4 ratings)
Configurability
-
(0 ratings)
7.3
(1 ratings)
Product Scalability
-
(0 ratings)
7.3
(1 ratings)
Vendor post-sale
-
(0 ratings)
9.1
(1 ratings)
Vendor pre-sale
-
(0 ratings)
9.1
(1 ratings)
User Testimonials
SmaplyUserTesting
Likelihood to Recommend
Smaply
The solution is suitable for complex journeys with many touchpoints.
The tool has the advantage of being easy to use.
On the other hand, I have not found any data import solutions avoiding re-entering all the data from Excel for example. It could save a lot of time. Indeed, for me, the tool is a tool for formalizing discoveries but other solutions can be used before
Read full review
UserTesting
Well suited to its original purpose- usability testing and interviews. This can be performed at pace, given the large audience (although our brands are very well known so this should not be a barrier) and there is a decent level of task customisation when conducting unmoderated testing. Its less appropriate for survey where you are looking to capture genuine intent/behaviour, even with screeners the data skews more positively than onsite survey, makes me question the quality of survey respondents.
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Pros
Smaply
  • User journey map
  • Personas templates
  • Stakeholder maps
  • Free online courses
Read full review
UserTesting
  • Product Manager who follows up on your UserTesting usage and gives advice/support when you need it.
  • UserTesting University is a great platform to learn how to use UT and general information about research.
  • UserTesting can find participants quickly, so you won't need to wait long before you can start the analysis.
Read full review
Cons
Smaply
  • Global look and feel
  • Export format
  • Text formating in sticky notes
Read full review
UserTesting
  • Quality of participant pool - many are career testers, and many are untruthful. Since sessions are auto-scheduled if the screener is past, you often don't know until they've completed the test. Allow double screening or be more stringent in removing users from the platform.
  • Unfinished products - focus on making one product the best it can be before moving on to a new one. Unmoderated testing is still missing features (randomization of 3 or more prototypes, etc.)
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Likelihood to Renew
Smaply
No answers on this topic
UserTesting
I'm very happy with my experience of the product and the level of service and learning resources they provide. If the service becomes more expensive than it currently is then we might not be able to justify additional cost - but this is theoretical. I would recommend UserTesting and would ideally renew our contract.
Read full review
Usability
Smaply
No answers on this topic
UserTesting
It can be difficult to organize our tests and go back and find information. I think the AI tools are helping and will help with this, but for now it is time consuming to sort through all of the tests and information and then synthesize it and share it with others. It just takes a lot of time.
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Reliability and Availability
Smaply
No answers on this topic
UserTesting
Never encountered any problems
Read full review
Performance
Smaply
No answers on this topic
UserTesting
Perfectly fine. Never had any problems.
Read full review
Support Rating
Smaply
No answers on this topic
UserTesting
I have contacted UserTesting's customer service online, by email, or by phone a few times, and each time, I have encountered the same professionalism and expertise. Even in person during a work event, they were there, and it was the same experience.
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Implementation Rating
Smaply
No answers on this topic
UserTesting
From a technical perspective, the implementation was extremely smooth. Most of the change management / implementation hurdles were clearing use of the tool through our various security, legal, and information privacy teams. Once these concerns were addressed (UserTesting.com was very helpful in providing all the needed documentation), the implementation process was very simple and we were able to get going right away.
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Alternatives Considered
Smaply
It’s [easier] to deal with user journey and persons thanks to Smaply. Templates and already created and there is a lot of functionalities to make a complete journey map. It’s very intuitive and we can send it easily to our team. Stakeholder map is a feature that [not many software] have and that is very useful so I’m happy to have it in Smaply
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UserTesting
The quality of the participants: they usually have good feedback and act like "professional" users. Which is good when we want a few insights in a short amount of time. Also, the interface is good. I miss having more features, like a good transcription tool like we have in Condens
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Scalability
Smaply
No answers on this topic
UserTesting
The package we have limits the number of people who can set up tests. This prevents us from scaling the use of the platform.
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Return on Investment
Smaply
  • Time saving
  • Clarity for stakeholders
  • Sharing best practices
Read full review
UserTesting
  • Content is key to the sign up journey and UserTesting helps me improve that.
  • UserTesting has helped me improve the Cashier on our site, making it easier for users to deposit money.
  • UserTesting is helping me iterate all our content decisions, helping us improve the UX across all platforms.
Read full review
ScreenShots

Smaply Screenshots

Screenshot of Airport Experience Example Journey Map in Smaply EditorScreenshot of Airport Experience Example Journey Map ExportScreenshot of Airport Experience Example Journey Map A4 ExportScreenshot of Persona EditorScreenshot of Persona ExportScreenshot of Stakeholder Map Editor

UserTesting Screenshots

Screenshot of UserTesting's several solutions for gathering rich customer experience narratives.Screenshot of Interactive Path Flows
Built on recent research in data mining, the Interactive Path Flow aggregates interaction data across multiple participant sessions to visualize the customer journey, surface unexpected behaviors, and locate key moments in the customer journey.Screenshot of Keyword Mapping
Similar keywords are automatically grouped based on overall sentiment (positive, negative, or neutral) to identify themes. Highlight reels associated with each keyword are grouped together, to discover the why behind each sentiment.Screenshot of Video capture and live streaming
Digital and real-world customer experiences are recorded on desktop and mobile devices or live streamed for in-platform viewing.Screenshot of Audience targeting
Audiences are specified by screening contributors from UserTesting’s global network of contributors or connecting to any preferred network.