TrustRadius: an HG Insights company

Save this comparison

Save this comparison

Add Product

Recommended Comparisons

    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Snowplow

    Score10 out of 10
    N/ASnowplow is a customer data infrastructure for AI, enabling organizations make behavioral data governed, so that it can support AI-powered applications including advanced analytics, real-time personalization engines, and AI agents.N/A

    Yotpo

    Score7 out of 10
    N/AYotpo, an eCommerce marketing platform, helps brands accelerate direct-to-consumer growth. The single-platform approach integrates data-driven solutions for reviews, loyalty, SMS marketing, and more. The vendor states that brands with Yotpo are empowered to create smarter, higher-converting experiences that spark and sustain customer relationships. Yotpo integrates with everyday tools including Google, Instagram, top eCommerce platforms, and other tools in the tech stack.

    $799

    per month

    Pricing
    SnowplowYotpo
    Editions & Modules
    No answers on this topic
    Premium
    $799
    per month
    Free
    Free
    Includes 50 Monthly Orders
    Offerings
    Pricing Offerings
    SnowplowYotpo
    Free Trial
    NoYes
    Free/Freemium Version
    YesYes
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    SnowplowYotpo
    Considered Both Products
    Snowplow
    No answer on this topic
    Yotpo
    No answer on this topic
    Key User Insights
    Would buy again
    100%
    Would buy again
    5 Answers
    90%
    Would buy again
    18 Answers
    Delivers good value for the price
    100%
    Delivers good value for the price
    5 Answers
    89%
    Delivers good value for the price
    16 Answers
    Happy with the feature set
    100%
    Happy with the feature set
    5 Answers
    95%
    Happy with the feature set
    19 Answers
    Lived up to sales and marketing promises
    100%
    Lived up to sales and marketing promises
    5 Answers
    95%
    Lived up to sales and marketing promises
    18 Answers
    Implementation went as expected
    No answers on this topic
    89%
    Implementation went as expected
    16 Answers
    Best Alternatives
    SnowplowYotpo
    Small Businesses
    Twilio Segment
    Score8.4 out of 10
    No answers on this topic
    Medium-sized Companies
    Treasure AI
    Score9 out of 10
    No answers on this topic
    Enterprises
    Treasure AI
    Score9 out of 10
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    SnowplowYotpo
    Likelihood to Recommend
    9.6
    (5 ratings)
    8.0
    (25 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    5.0
    (1 ratings)
    Usability
    -
    (0 ratings)
    9.4
    (2 ratings)
    Support Rating
    -
    (0 ratings)
    9.5
    (13 ratings)
    User Testimonials
    SnowplowYotpo
    Likelihood to Recommend
    Snowplow
    Snowplow Insights has been by far one of the best programs to better track and store each of the data for events and product expansion, the versatility of this program makes it an immediate and real-time solution for development of each of its users, I recommend it for its price and quality of execution in my work.
    Incentivized
    Read full review
    Yotpo
    If you need an excellent mechanism to collect and publish customer reviews, Yotpo is the best that we have found. We love the feature set that is provided, even if you are using the basic membership to get started. Where it is really good is the collection and managing of reviews. The email request setup is simple and easy to use. The publishing and commenting on reviews can be managed easily in the backend. It syncs up nicely to our website providers, and we have used it on a few different platforms without any problems. The pricing on it is also very competitive when you price it out against so of the other big-name players in the space.
    Incentivized
    Read full review
    Pros
    Snowplow
    • Intuitive interface.
    • Great variety of integrations.
    • Real time capabilities.
    Incentivized
    Read full review
    Yotpo
    • Yotpo alerts us by email when a new review comes in which encourages us to log in and check the Yopto dashboard to see if anything needs tending to.
    • With one click we can publish a Yotpo review to our website, than another click and it pushes the review to Twitter, and Facebook.
    • Even the free version has lots of useful features.
    Incentivized
    Read full review
    Cons
    Snowplow
    • The amount of options and information that this program presents can be a bit overwhelming for users new to running this program.
    • I have the duty to warn that the free versions of this program are not really effective, we have put it to the test and they always leave us a lot to be desired, we do not recommend them.
    Incentivized
    Read full review
    Yotpo
    • The customer photos are too small. We'd like to be able to display the photos that customers upload as much larger. They're almost thumbnails.
    • Yotpo widgets slow down site speed so we can't use any of them. The only one we can use is the reviews page.
    Incentivized
    Read full review
    Likelihood to Renew
    Snowplow
    No answers on this topic
    Yotpo
    Our organization is very lean and agile and does not have the resources to staff either a Marketing or Customer Service Team member on reviews full time. We know and understand the value of such an individual but are unable to staff a position at this point. This reduces the value of the tool in our eyes.
    Incentivized
    Read full review
    Usability
    Snowplow
    No answers on this topic
    Yotpo
    I think the platform back end could be easier and more intuitive, but we are able to get around and accomplish what we need to with minimal training or guidance. Specifically, we had complications with trying to do something as simple as sending ourselves test emails and adjusting image sizes pulling from our product catalog so that the review request email images would be clear.
    Incentivized
    Read full review
    Support Rating
    Snowplow
    No answers on this topic
    Yotpo
    Live chat is always ready to help. Even when they do not have an immediate answer, we hear back from them within a reasonable time frame. Communication from the account manager is great as well. The team has been very supportive in listening to new ideas, needs, and updates based on real-time on-site data.
    Incentivized
    Read full review
    Alternatives Considered
    Snowplow
    Twilio Segment is a powerful alternative to Snowplow Insights, but ultimately Snowplow Insights is marginally better, but with a largely reduced cost which is extremely important to us
    Incentivized
    Read full review
    Yotpo
    I have only used one other service prior to Yotpo (I don't remember what it was) and Yotpo outperforms them. Yotpo is really intuitive and easy to navigate/install from a Shopify user perspective. When Pixel union releases their customer review service I may try it out since they are my theme provider and it may integrate more seamlessly.
    Incentivized
    Read full review
    Return on Investment
    Snowplow
    • It has decreased our cost on different platforms.
    • Increased our productive time.
    • Cost-efficient.
    • It has increased our clients up to 30%.
    Incentivized
    Read full review
    Yotpo
    • We got complaints about not having enough pictures of projects. Yotpo completely negated that complaint with the UGC implementation on our website.
    • If my memory serves me right, 98% of our customers directly interact with some Yotpo widget on our site. That's a lot.
    Incentivized
    Read full review
    ScreenShots

    Yotpo Screenshots

    Screenshot of Mail After PurchaseScreenshot of Yotpo DashboardScreenshot of Showcase your best reviews & ratings on siteScreenshot of Use analytics to measure & improve performanceScreenshot of Turn every purchase into a reviewScreenshot of Moderate & comment with ease