Likelihood to Recommend Social Mention is a great tool for monitoring social media. This Tool can also be used to search specifically taking the keywords in the blogs, comments, news etc. It offers a third party API for users. It can be used to send email to clients of their brand performance data. This tool can indicate if your mentions are angry, happy or neutral but the data can't be reliable.
Read full review VinTank is a tool for many facets of the wine and restaurant industry. Depending on the scale of your business, this tool can be managed and dispersed by an enterprise manager or solely owned by a social media/community manager. The ability to add multiple users and assign responses allows efficiency and proper knowledge to address specific issues brought by our social customers
Read full review Pros Can predict future response from today's number. Let's you judge which types of campaigns to run. Has a very well managed dashboard of results. Read full review Geolocation Targeting - Discovers potential customers near your business using geolocation technologies Social Customer Relationship Management - Allows consumer segmenting and response to enhance the customer experience and satisfaction rates Brand Listening - Monitors millions of social conversations using social data to find who is talking about your brand Social Prospecting - Can discover potential customers based on context of their profiles, conversations and influence Specialized Social Index - Relevant to your competition and industry Analytics - Can gauge performance based on conversation, channel size, competition and social customer growth over time Read full review Cons Under the "Free" dashboard you are limited to only receiving weekly results. Can't negate those tags which contain my tags. Lots of tweets missing, no noise filtering. Sometimes we get very old contents which are not needed. Read full review Complete Social Channel Management - A platform integration (such as Hootsuite) for planning, scheduling, posting and team management on a larger scale. Would mean one less social management platform for myself. Read full review Likelihood to Renew I love that Social Mention is so easy to use. It does not take a long time to learn how to navigate the site when you need information quickly. I don't use it as much in my new job, but I recommend it for basic monitoring and when you need social media information right away
Read full review Given the value of the tools presented, VinTank is a no-brainer. Being able to monitor social mentions of brands, segment customers on various interaction levels, enhance consumer response and experience, all while discovering new and influential customers make VinTank a must have software product for wineries and restaurants. Context of our social mentions have become extremely powerful and VinTank has delivered the tools to use this data to its full potential to deliver true ROI
Read full review Implementation Rating It doesn't work as well since we changed our name. We used to have a very unique twitter handle etc. so it was easier for social mention to find us. For folks who have unique names it's excellent if you don't it may not be that helpful.
Read full review Alternatives Considered Social Mention streamed everything together, calculated my sentiment for me, allows me to filter what results I am personally looking for, extract my RSS feed and navigate to one of the channels of buzz.
Read full review Return on Investment The paid-version actually had a negative ROI for us as it would sometimes feed us topically inappropriate articles and didn't allow us to filter by source so as to eliminate inappropriate blogs and inappropriate news sources (like highly politically partisan ones). Read full review Enhances Customer Service - Can discover conversations taking place and cater to the needs of our consumers in a more timely manner. Can also segment consumers based on interactions, purchasing behavior (with Vin65 integration) and influence. Discovers and Creates New Customers - I am able to discover potential customers with geolocation targeting and social prospecting. This helps drive traffic to our businesses while growing social awareness of our products. Efficient Customer Service Response - Continuous social monitoring allows me to stay on top of brand conversations and ensure timely responses to customer needs and dialog. Read full review ScreenShots —