What users are saying about
43 Ratings
43 Ratings
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Score 6.9 out of 101

Likelihood to Recommend

Zoho Campaigns

I feel Zoho Campaigns' best strength is its integration for Zoho CRM users. As a stand alone campaign management system it is fine and we would recommend it, but we would highly recommend it if you also use Zoho CRM. The pricing structure suits us too, so that is a big plus for Zoho Campaigns
Jon Porreca profile photo

Feature Rating Comparison

Email & Online Marketing

Zoho Campaigns
6.3
WYSIWYG email editor
Zoho Campaigns
7.0
Dynamic content
Zoho Campaigns
7.3
Ability to test dynamic content
Zoho Campaigns
6.8
Landing pages
Zoho Campaigns
6.2
A/B testing
Zoho Campaigns
6.0
Mobile optimization
Zoho Campaigns
7.0
Email deliverability
Zoho Campaigns
5.9
List management
Zoho Campaigns
5.8
Triggered drip sequences
Zoho Campaigns
4.3

Reporting & Analytics

Zoho Campaigns
5.9
Dashboards
Zoho Campaigns
6.3
Standard reports
Zoho Campaigns
5.7
Custom reports
Zoho Campaigns
5.8

Pros

Zoho Campaigns

  • The integration with Zoho CRM is key. It makes creating segmented and targeted lists very easy. Plus, it keeps stats updated within the CRM module.
  • Its UI is simple and easy to use. There are likely some that are flashier, but simple stupid works well for our approach.
  • Sending out campaigns is a pain free process and can be managed from the mobile app. The reports and stats available once the campaign is sent are very helpful.
Jon Porreca profile photo

Cons

Zoho Campaigns

  • Definitely they should improve the editor more.
  • There are others newsletter softwares that have more complete and easier to use functions.
  • The buttons to share must be better, more updated and easier to place.
  • If possible, guarantee inbox
Alexis Correa profile photo

Alternatives Considered

Zoho Campaigns

Its easy setup and user interface made it one of our primary tool for sending newsletters and email campaigns. I don't always need to supervise my team on this tool. My team is well versed with the process involves in creating email campaigns on this tool. And the kind of responses I received through this tool, helped us to grow fast. so I preferred it for our important campaigns.
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Return on Investment

Zoho Campaigns

  • Initially it helped me a lot in growing my subscriber list. This is one of the major RoI i got from this tool.
  • Its newsletters help us to retain our customer base by providing them regular news on real estate trends.
  • It has a great impact on creating brand image of our social media platforms.
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Pricing Details

Zoho Campaigns

General

Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details

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